Give a Grad a Go

Graduate Recruitment Servicesgiveagradago.com

Give a Grad a Go is a UK-based graduate recruitment marketplace founded in 2009, connecting early-career candidates with employers through a job board, managed recruitment services, self-serve job advertising, and employer branding campaigns, with operations in the UK and Australia.

Company typePrivate
Founded2009
HeadquartersLondon, United Kingdom
Headcount11–50
GTM typeB2B and B2C
OfferingServices

What Give a Grad a Go does

Revenue mechanics are diversified across four streams: percentage-of-salary contingency fees on successful placements (with a 3-month free replacement guarantee), fixed-fee Project RPO retainers for multi-hire engagements, transaction-based self-serve job-credit bundles, and professional-services fees for employer branding campaigns. The company serves both candidate segments (graduates and early-career professionals from undergraduate through PhD, including career changers) and employer segments ranging from startups to multinational enterprises (e.g., Verizon, UBS, Unilever, Rothschild & Co, BAT, Cazoo, Morrisons), with geographic reach across the UK and Australia. The business is founder-controlled (CEO Cary Curtis), privately held, and bootstrapped, with no disclosed external funding.

Give a Grad a Go firmographics

Firmographics

Name: Give a Grad a Go
Legal name: Give a Grad a Go Ltd.
Website: https://giveagradago.com
Company type: Private
Founded year: 2009
Operating status: Operating
Headcount range: 11–50 employees
Short description: Give a Grad a Go is a UK-based graduate recruitment marketplace founded in 2009, connecting early-career candidates with employers through a job board, managed recruitment services, self-serve job advertising, and employer branding campaigns, with operations in the UK and Australia.
Ownership category
akta.pro rank

Give a Grad a Go industry classification

Industry

Product category: Graduate Recruitment Services
NAICS: Employment Placement Agencies (561311), Employment Placement Agencies and Executive Search Services (56131), Employment Services (5613)
SIC: Services-Employment Agencies (7361), Services-Educational Services (8200)
akta.pro primary industry: General Permanent Placement (Multi-Industry) (BPACAFAA)
akta.pro secondary industries: Job Placement, Matching & Career Navigation Services (EDAAAOAL), Internship/Apprenticeship Matching & Work-Based Learning Platforms (EDAFAMAL), Career Coaching, Mentoring & Placement Support Services (EDAAAKAO)

Keywords

Graduate recruitment services
Early careers hiring
Job board platform
Employer branding
RPO recruitment

Where Give a Grad a Go is headquartered

Location

Headquarters

HQ city: London
HQ country: United Kingdom
HQ region: Europe

Markets served

Give a Grad a Go business model

Business model

GTM type: B2B and B2C
Offering type: Services
Cost components: Personnel, Marketing or Sales, Technology or R&D, Operations

Revenue model

Contingency Recruitment Services: Percentage-based fee charged to employers only upon successful candidate placement. No upfront costs. Includes 3-month free replacement guarantee if candidate leaves during probation.
Project RPO (Recruitment Process Outsourcing): Fixed project fee for multiple or continuous hires on retainer basis. Discounted rates compared to contingency. Dedicated talent partner relationship.
Job Posting Credits: Employer-branded job credits sold in bundles (Starter: 1 posting, Growth: 5 credits, Scale: 10 credits). Includes platform access, social media promotion, and employer branding tools.
Employer Branding Services: Additional marketing services including sponsored content, social media campaigns, email marketing, career microsites, competitions, webinars, video production, SMS messaging, and university partnerships.

Pricing tiers

Model	Billing	Price
Transaction based/ take rate	Pay-as-you-go	Starter Bundle - Single job posting
Transaction based/ take rate	Pay-as-you-go	Growth Bundle - 5 job credits
Transaction based/ take rate	Pay-as-you-go	Scale Bundle - 10 job credits
Other	Multi-year contract	Tailored/Custom Solution
Outcome Based/ Performance	Pay-as-you-go	Contingency Recruitment

Go-to-market motion3 records

Distribution channels5 records

Marketing channels8 records

Give a Grad a Go product offering

Product offering

Core offering

Give a Grad a Go operates a dual-sided graduate recruitment platform connecting early-career candidates with UK employers. It offers a free candidate-facing job board with CV/interview resources, plus employer-facing managed recruitment services (contingency hiring, RPO, contractor payroll, assessment centres), self-serve job advertising packages, and employer branding campaigns. The company monetises primarily through contingency placement fees, RPO retainers, and bundled job posting credits.

Product overview

Give a Grad a Go operates as a graduate recruitment marketplace combining a candidate-facing job board with employer-facing recruitment services. The core platform is the Graduate Jobs Board, supplemented by two tiers of employer services: managed Recruitment Services (contingency hiring, RPO, contractor payroll, assessment centres, outplacement) and self-service Job Advertising Services (starter to scale posting bundles). Add-on modules include the Salary Calculator, Annual Leave Calculator, Interview Guide, CV Templates, and Employment Statistics hub. An Employer Branding Services module enables employers to amplify their talent attraction through content, social media, email campaigns, and events.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

96% of candidates placed pass their probation period
+5 more outcomes

Companies that use Give a Grad a Go

Customer profile

Named customers18 records

Segments3 records

Ideal customer profiles3 records

Give a Grad a Go technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Integration8 records

Feature2 records

Give a Grad a Go partnerships and signals

Strategic signal

Partnerships

Four partnerships are on record, tiered core and minor.

ATS Integration Partners (50+)coreTechnology or IntegrationPartnerships with over 50 Applicant Tracking Systems including BambooHR, Greenhouse, Recruitee, Workable, Pinpoint, Workday, Teamtailor, and Bullhorn enabling seamless integration between Give a Grad a Go's job board and employer HR systems.
UK Universities (40+)coreStrategic or Co-development PartnerPartnerships with over 40 UK universities enabling direct access to student populations for targeted graduate recruitment campaigns and university society collaborations.
Charlotte WisemanminorGTM or Marketing PartnerLeadership consultancy partnership for employer branding services. Charlotte Wiseman provides CEO and leadership consulting services with ongoing collaboration on brand development.
Capture HappinessminorGTM or Marketing PartnerCreative consultancy partnership providing brand development and marketing support. Collaborative relationship focused on creative innovation and brand strategy.

Scale indicators14 records

Recent moves6 records

Expansion highlights5 records

Give a Grad a Go competitors and assessment

Company assessment

Emerging players

Handshake: US-born early-career recruitment network expanding into the UK, partnering directly with universities to source candidates. A credible emerging competitor in the same graduate-recruitment category with deeper university-integration tooling.
JobTeaser: European graduate and student recruitment platform operating across multiple continental markets. Comparable mission of connecting universities, students, and employers; currently a less mature presence in the UK than Give a Grad a Go.

Broad incumbents

Indeed: The dominant global horizontal job search engine and aggregator. Competes with Give a Grad a Go's self-serve job board on candidate attention and employer pay-per-post spend, particularly for entry-level and graduate roles.
Reed: One of the largest UK generalist recruitment agencies and job boards, with a graduate/early-careers vertical. Competes with Give a Grad a Go for employer spend across contingency, RPO, and job-posting credit products but at much greater scale and breadth.
Hays: Global professional recruitment firm with established UK operations covering multiple specialisms including graduate and early-career hiring. Larger, multi-region incumbent offering overlapping services to enterprise clients.

Direct peers

Milkround: One of the UK's longest-established graduate job boards and recruitment brands, directly competing with Give a Grad a Go for both graduate job-seekers and employer graduate-hiring budgets in the UK. Same dual-sided marketplace model and same core audience.
Prospects: UK graduate careers and postgraduate study resource operated by Jisc. Overlaps with Give a Grad a Go in providing early-career job listings, career advice, and employer branding services to graduates and employers in the UK.
Target Jobs: Long-running UK graduate careers publisher and job board owned by GTI Media. Comparable content-led, SEO-driven graduate recruitment model serving the same candidate pool and competing for the same employer budgets.
Bright Network: UK-based graduate careers platform connecting university students and recent graduates with employers through job listings, events, and membership programmes. Directly comparable mission, candidate demographic, and employer customer base to Give a Grad a Go.
Gradcracker: Graduate job board focused on engineering, technology, and science roles in the UK. Same specialist-graduate positioning and employer-customer overlap as Give a Grad a Go, particularly within STEM and corporate graduate schemes.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks4 records

Key highlights7 records

Customer concentration

Give a Grad a Go financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Give a Grad a Go leadership team

Management profile

Number of profiles

Profiles4 records

Give a Grad a Go funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Give a Grad a Go M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Give a Grad a Go

What does Give a Grad a Go do?

Is Give a Grad a Go a public or private company?

Give a Grad a Go is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Give a Grad a Go founded?

Give a Grad a Go was founded in 2009. It employs 11 to 50 people.

Where is Give a Grad a Go based?

Give a Grad a Go is headquartered in London, United Kingdom, in the Europe region.

How does Give a Grad a Go make money?

Four revenue lines are on record. Contingency Recruitment Services are the primary driver. The others are project RPO (Recruitment Process Outsourcing), job Posting Credits and employer Branding Services.

Who are Give a Grad a Go's main competitors?

Emerging players on record are Handshake and JobTeaser. Broad incumbents are Indeed, Reed and Hays. Direct peers are Milkround, Prospects, Target Jobs, Bright Network and Gradcracker.

Does Give a Grad a Go have an API?

No public API is recorded for Give a Grad a Go.

What industry is Give a Grad a Go in?

Give a Grad a Go's product category is Graduate Recruitment Services. Its primary akta.pro industry code is BPACAFAA, General Permanent Placement (Multi-Industry), with a secondary code of EDAAAOAL, Job Placement, Matching & Career Navigation Services. Its NAICS code is 561311 and its SIC code is 7361.