Colavita
- Company typePrivate
- Founded1979
- HeadquartersEdison, United States
- Headcount51–100
- GTM typeB2C
- OfferingHardware or Manufacturing
Colavita firmographics
Firmographics- Name
- Colavita
- Legal name
- Colavita USA
- Website
- https://colavita.com
- Company type
- Private
- Founded year
- 1979
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
Where Colavita is headquartered
LocationHeadquarters
- HQ city
- Edison
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
Colavita business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Specialty Food Products Sales: Colavita generates revenue primarily through the sale of premium Italian specialty food products including olive oils, vinegars, pasta, tomatoes, beans, vegetables, and sauces through retail and e-commerce channels.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels10 records
Colavita product offering
Product offeringCore offering
Colavita is a family-owned Italian specialty food company that imports and distributes premium Italian products including extra virgin olive oils (in multiple origins and infused varieties), balsamic and wine vinegars, 100% durum wheat pasta, canned tomatoes and sauces, plus beans, olives, and vegetable spreads. Products are made with certified mountain spring water from Molise, Italy and sold through U.S. retail grocery chains, the company's e-commerce storefront, and food service channels.
Product overview
Colavita is a family-owned specialty food company that has been importing and distributing premium Italian products since 1979. The company offers a diversified portfolio organized into four core product categories: Olive Oils (including Extra Virgin Olive Oils in multiple origins and flavored/infused oils), Vinegars (Balsamic Vinegars and Wine Vinegars), Pasta and Grains (including traditional, whole wheat, gluten-free, and organic pasta varieties, plus rice, polenta, and gnocchi), and Tomatoes (whole, diced, crushed, and sauces). Additionally, Colavita markets beans, vegetables, and spreads (olives, artichoke, and pepper spreads). The company operates a mobile wood-fired pizza kitchen (Colavita Pizza Truck) for events and sponsors cycling teams through its Colavita Sport program. In April 2023, Colavita expanded its portfolio through the acquisition of O Olive Oil & Vinegar, a California-based organic olive oil and vinegar brand. Products are made with authentic Italian ingredients including 100% durum wheat and certified mountain spring water from Molise, Italy.
Differentiator
Problem solved
Functional benefit
Products and services
- Extra Virgin Olive Oil (Premium Italian) Cold-pressed extra virgin olive oil made from olives harvested at optimal maturity, used by home cooks and professional chefs as a staple Italian ingredient.
- Single-Origin Extra Virgin Olive Oils (Spanish, Greek, Mediterranean, California) Single-origin extra virgin olive oils sourced from Spain, Greece, the Mediterranean region, and California, providing regional flavor profiles for varied culinary applications.
- Infused Extra Virgin Olive Oils (Roasted Garlic, Garlicolio, Tartufolio, Basilolio, Pepperolio, Limonolio) Extra virgin olive oils infused with garlic, truffle, basil, pepper, and lemon flavors for marinades, dressings, dips, and roasting applications.
- Aged Balsamic Vinegar of Modena Premium aged balsamic vinegar of Modena, Italy, marketed as the brand's best-selling product for dressings, marinades, and finishing dishes.
- Balsamic Glazes (Raspberry, White Truffle, Organic) Balsamic glazes infused with raspberry, white truffle, and organic flavor profiles, designed for finishing dishes.
- Wine Vinegars (Red, White, Cabernet, Sherry, Prosecco, Chardonnay) Wine vinegars produced from red, white, Cabernet, Sherry, Prosecco, and Chardonnay wines for sauces, deglazing, and dressings.
- Rosé Balsamic Vinegar Rosé-infused balsamic vinegar offering a unique flavor profile for dressings, marinades, and finishing.
- 100% Durum Wheat Pasta (Short Cut, Long Cut, Spaghetti, Penne Rigate, Tagliatelle, Pasta Nests) Traditional Italian pasta varieties made from 100% durum wheat semolina with certified mountain spring water from Molise, Italy.
- Specialty Pasta (Whole Wheat, Gluten Free, Organic, Artisanal) Specialty pasta offerings including whole wheat, gluten-free, organic, and artisanal varieties for dietary preferences and gourmet cooking.
- Grains (Polenta, Superfine Carnaroli Rice, Arborio Rice, Couscous, Gnocchi) Grain products including Italian polenta, Carnaroli and Arborio risotto rices, North African couscous, and Italian potato gnocchi.
- Italian Tomatoes (Whole Peeled, Cherry, San Marzano, Strained Passata, Diced, Datterini) Italian canned tomatoes including whole peeled, cherry, San Marzano, strained passata, diced, and Datterini varieties for sauces and cooking.
- Tomato Pasta Sauces (Marinara, Tomato Basil, Pizza Sauce, Organic Crushed Tomatoes) Prepared tomato pasta sauces including Marinara, Tomato Basil, Pizza Sauce, and Organic Crushed Tomatoes for everyday Italian cooking.
- Beans (Black, Cannellini, Chickpeas, Red Kidney) Canned beans including black beans, cannellini, chickpeas, and red kidney beans for Italian and Mediterranean cooking.
- Olives, Vegetables and Spreads (Bella Di Cerignola Olives, Country-Style Pitted Olives, Artichoke Hearts, Artichoke Pate, Eggplant & Sweet Peppers, Hot Chili Peppers Spread, Black Olive Pate) Olives (Bella Di Cerignola and Country-Style Pitted), artichoke hearts, and Mediterranean spreads including artichoke pate, eggplant and sweet pepper spread, hot chili pepper spread, and black olive pate.
- Colavita Pizza Truck Mobile Kitchen Service Mobile wood-fired pizza kitchen service for corporate and retail events, serving Neapolitan-style Margherita pizza cooked at over 800°F in under two minutes using Colavita products.
- O Olive Oil & Vinegar Brand California-based producer of high-quality organic olive oils and vinegars, acquired by Colavita S.p.A. in April 2023 to expand the premium brand portfolio globally; Paolo Colavita serves as CEO of the acquired brand.
Companies that use Colavita
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles2 records
Colavita technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Colavita partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Food Education Fund (FEF)coreColavita partners with Food Education Fund to host the annual Colavita Culinary Challenge, an 8th annual competition showcasing culinary talent from NYC high schools. The winning duo receives an all-expense-paid culinary immersion through Italy and $2,500 scholarship each, managed by the Food Education Fund.
- Curation Foods (Lifecore Biomedical Inc.)coreIn April 2023, Italy-based Colavita S.p.A. acquired the O Olive Oil and Vinegar brand from U.S.-based Curation Foods Inc. to expand the premium brand globally under its family-operated business model. Paolo Colavita was appointed as CEO of O Olive Oil & Vinegar, managing the California-based team.
- Platform by the James Beard FoundationminorThe 8th Annual Colavita Culinary Challenge is hosted at Platform by the James Beard Foundation in New York City.
- Bianchi (Bicycle Sponsor)minorLong-standing bike sponsorship with Bianchi for Colavita's cycling teams. Colavita has a long history in cycling since 1999, with the women's professional team active from 2003-2023 launching National Champions and Olympians.
- Regional Amateur Cycling TeamsminorColavita currently sponsors 11 amateur cycling teams across the United States with a shared goal of creating a supportive community cycling environment.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Colavita competitors and assessment
Company assessmentDirect peers
- Filippo Berio: Filippo Berio is a heritage Italian olive oil brand with broad US distribution across olive oils, vinegars, and pasta sauces. It overlaps directly with Colavita on premium Italian olive oil and vinegar positioning in retail grocery channels.
- Lucini Italia: Lucini Italia is a premium extra virgin olive oil and Italian specialty food brand in US grocery and foodservice. It shares Colavita's positioning around estate-bottled, premium Italian olive oil and vinegar.
- California Olive Ranch: California Olive Ranch is a premium American extra virgin olive oil brand with strong US distribution and culinary positioning. It competes with Colavita on premium EVOO, particularly relevant given Colavita's own 100% California EVOO.
- Pompeian: Pompeian is a leading US olive oil and vinegar brand with broad grocery presence. It directly competes with Colavita on extra virgin olive oil and balsamic vinegar SKUs in mass grocery channels.
- Pomi: Pomi is an Italian tomato products brand offering strained tomatoes, chopped tomatoes, and sauces. It is a direct competitor to Colavita's tomato SKUs (whole, diced, strained, sauces) in grocery.
- Rao's Homemade: Rao's Homemade is a premium Italian pasta sauce brand with a strong home-cooks and chefs following, sold in grocery and DTC. It competes with Colavita's Marinara and Tomato Basil pasta sauces for premium Italian cooking occasions.
- De Cecco: De Cecco is a premium Italian pasta producer with strong US presence, made from durum wheat semolina and sold through grocery and specialty retail. It directly competes with Colavita on premium Italian pasta SKUs and similar artisan positioning.
Broad incumbents
- Bertolli: Bertolli is a mass-market Italian olive oil and pasta sauce brand owned by Deoleo, sold through mainstream US grocery. It competes with Colavita in olive oil but operates at significantly larger scale and broader price tier, making it a broader incumbent rather than a like-sized peer.
- Barilla: Barilla is the global leader in Italian pasta and competes in pasta sauces, with deep US grocery penetration. It overlaps with Colavita on durum wheat pasta and pasta sauce SKUs but is far larger, making it a broader incumbent in Colavita's adjacent categories.
Emerging players
- Briannas: Brianna's is a premium salad dressing and condiment brand with overlap on specialty vinegar-based products (such as Balsamic Vinaigrette) where Colavita also plays. It is comparable as an adjacent specialty condiment brand chasing premium grocer shelf space.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Colavita social profiles
Digital presenceColavita compliance and trust
Trust signalCompliance9 records
Colavita financial estimates
Financial estimateRevenue estimate
Valuation estimate
Colavita leadership team
Management profileNumber of profiles
Profiles3 records
Colavita funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Colavita M&A and investment
M&A and investmentM&A2 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Colavita
What does Colavita do?
Colavita is a family-owned Italian specialty food company that imports and distributes premium Italian products including extra virgin olive oils (in multiple origins and infused varieties), balsamic and wine vinegars, 100% durum wheat pasta, canned tomatoes and sauces, plus beans, olives, and vegetable spreads. Products are made with certified mountain spring water from Molise, Italy and sold through U.S. retail grocery chains, the company's e-commerce storefront, and food service channels.
Is Colavita a public or private company?
Colavita is a private company. It is classified as family owned and is currently operating.
When was Colavita founded?
Colavita was founded in 1979. It employs 51 to 100 people.
Where is Colavita based?
Colavita is headquartered in Edison, United States, in the North America region.
How does Colavita make money?
One revenue line is on record: specialty Food Products Sales.
Who are Colavita's main competitors?
Direct peers on record are Filippo Berio, Lucini Italia, California Olive Ranch, Pompeian, Pomi, Rao's Homemade and De Cecco. Broad incumbents are Bertolli and Barilla. Briannas is listed as an emerging player.
Does Colavita have an API?
No public API is recorded for Colavita.