What Curiosity does

キュリオシティ株式会社 (CURIOSITY, INC.) is a privately held Japanese consulting firm founded in 2021 and headquartered in Japan, delivering four integrated service lines under a "field-first × AI" (現場主義×AI) methodology. Its offerings span PMI / post-merger integration consulting, business process re-engineering (BPR) / operational improvement consulting, management support consulting (経営支援), and AI product development (AIプロダクト開発). The firm primarily serves mid-market and large Japanese enterprises in payments, logistics, manufacturing, services, trading, and financial sectors, with a secondary segment targeting SMEs pursuing business succession (事業承継型M&A) and mid-stage growth transformations. Its approach combines a structured 5-step methodology (visualization → analysis → policy design → execution → 定着/sustained adoption) with ECRS-based process redesign, addressing pain points such as failed M&A integrations, operational inefficiency, the inability to move generative AI from PoC to production, and the absence of KPI/management accounting frameworks.

The firm's core proprietary product is PMI Manager, an integration task management tool that tracks 100-day post-merger plans with assignees, deadlines, milestones, plan-vs-actual KPI monitoring, and role-based views for management, banks, and PMO stakeholders, supplemented by management accounting features. Beyond PMI Manager, Curiosity does not operate proprietary technology platforms or algorithms and instead builds on third-party AI infrastructure: cloud APIs from Microsoft Azure OpenAI, Amazon Web Services Bedrock, and Google Vertex AI, alongside open-source Llama-based models, with deployment options spanning cloud and closed-network/on-premise environments for confidential enterprise settings. The firm delivers RAG-based retrieval systems (semantic search, hybrid vector + BM25 search, re-ranking, contextual chunking, metadata filtering), text classification/extraction pipelines, and process automation solutions — evaluated using Recall@K, MRR, NDCG, and LLM-as-a-Judge metrics — but does not publish proprietary benchmarks, foundation models, or data flywheel mechanics.

Curiosity operates a professional services business model with revenue generated through consulting engagement fees structured as project-based, monthly retainer, and time-and-materials billing. Published pricing varies materially by service line and scope: PMI engagements range from ¥500,000–¥2,000,000 for initial design to ¥3,000,000+ for 100-day intensive programs with monthly PMO retainers at ¥500,000–¥1,500,000; business improvement consulting spans ¥300,000–¥1,500,000 for visualization up to ¥2,000,000–¥10,000,000+ for full BPR programs; AI adoption engagements range from ¥500,000–¥2,000,000 for strategy advisory to ¥5,000,000–¥20,000,000+ for full development and deployment. Customer acquisition is content-driven — 40+ expert articles, free downloadable templates (PMI 100-day plan, BPR guide, AI PoC planning, business inventory, PMI failure-factor checklist), and free initial consultations — with all marketing and delivery restricted to a single domestic market and no disclosed institutional investors or funding rounds.

Name

Curiosity

Legal name

キュリオシティ株式会社

Website

https://curiosity-biz.co.jp

Company type

Private

Founded year

2021

Operating status

Operating

Short description

Curiosity (キュリオシティ株式会社) is a Japanese consulting firm providing PMI, BPR, management support, and AI product development services to mid-market and large enterprises. Its field-first methodology pairs on-site business expertise with generative AI implementation, anchored by the proprietary PMI Manager integration tool.

Ownership category

akta.pro rank

Product category

Management Consulting

NAICS

Computer Systems Design and Related Services (54151), Custom Computer Programming Services (541511)

SIC

Services-Management Consulting Services (8742), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Data, Analytics & AI Consulting (BPAHACAI)

akta.pro secondary industries

Data, Analytics & AI Consulting (BPAHAEAF), Data Analytics & Business Intelligence Services (BPAHALAC)

Keywords

• Management consulting services
• Post-merger integration
• Business process reengineering
• AI product development
• Operational transformation consulting

Headquarters

HQ city

Nishi

HQ country

Japan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Professional Consulting Services: Curiosity generates revenue primarily through consulting engagement fees, including PMI (Post Merger Integration) advisory, business process reengineering (BPR), operational improvement consulting, and AI adoption consulting. Revenue is structured around project-based, monthly retainer, and time-and-materials billing models depending on engagement scope.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Curiosity is a Japan-based management consulting firm that delivers Post-Merger Integration (PMI) advisory, Business Process Re-engineering (BPR), and management support services to corporate clients undergoing operational change. Under a "Field-first × AI" approach, the firm pairs on-site consulting with its proprietary PMI Manager tool, which embeds generative AI (including RAG) into each client's integration workflow. It also designs and ships custom AI products on behalf of clients.

Product overview

Curiosity is a consulting firm offering four integrated service lines under a 'field-first × AI' philosophy: (1) PMI / Post-Merger Integration Consulting, (2) Operational Improvement / BPR Consulting, (3) Management Support Consulting, and (4) AI Product Development. The core proprietary product is PMI Manager, an integration task management tool that tracks 100-day post-merger plans with assignees, milestones, plan-vs-actual KPIs, and role-based views for management/bank/PMO stakeholders, supplemented by built-in management accounting features. All four services are designed to be used in combination — BPR and AI capabilities are applied across PMI, management support, and operational improvement engagements — and PMI Manager serves as the operational backbone for integration monitoring.

Differentiator

Problem solved

Functional benefit

Products and services

• PMI Manager Proprietary AI-powered post-merger integration tool that embeds generative AI / RAG into each client's integration workflow; designed and implemented by Curiosity for individual PMI engagements.
• PMI (Post-Merger Integration) Consulting Service Structured post-merger integration advisory for Japanese companies executing M&A, delivered through a 5-step methodology and supported by the proprietary PMI Manager AI tool.
• BPR (Business Process Re-engineering) Consulting Service Business process re-engineering / operational improvement consulting for mid-sized and SME clients, applying AI-integrated workflow redesign.
• Management Support Service Ongoing management support and management advisory for mid-cap and SME Japanese companies, including management succession / next-generation leadership support.
• AI Product Development Service End-to-end AI product development service for corporate clients, covering concept through launch, including integration of generative AI / RAG into client business workflows.

Quantifiable outcome

• In one consulting engagement, 33 identified issues were consolidated into 6 prioritized improvement measures, with ECRS 'Eliminate' approach significantly reducing routine workload hours
• +2 more outcomes

Segments2 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability8 records

Partnerships

One partnership is on record.

• 株式会社デジマケ (digimake.co.jp)minorGTM or Marketing PartnerCuriosity was featured on 熱狂ベンチャーナビ, a platform operated by 株式会社デジマケ that identifies and showcases 100 'passionate' companies with exciting work environments. The placement includes an executive interview with CEO Kaneda Hayato (金田 隼人). This is a media/thought leadership placement rather than a formal commercial partnership.

Scale indicators1 record

Recent moves4 records

Expansion highlights5 records

Broad incumbents

• Nomura Research Institute (NRI): Large Japanese consulting and IT services firm covering management consulting, systems integration, and digital transformation. Overlaps with Curiosity's BPR, management support, and AI product development services, particularly with Japanese enterprise clients.
• Bain & Company (Japan): Global consulting firm with strong M&A and PMI practices and a Japan office serving enterprise clients. Overlaps with Curiosity's PMI and post-merger integration work at the enterprise tier.
• Deloitte Tohmatsu Consulting: Japanese arm of Deloitte's consulting practice, with strong PMI, M&A, and digital transformation capabilities. Directly competes with Curiosity for enterprise PMI mandates and offers broader global reach.
• Accenture (Japan): Global consulting and technology services firm with major Japanese operations covering PMI, BPR, and AI adoption. Comparable to Curiosity in service mix though at vastly larger scale and with global delivery capabilities.
• McKinsey & Company (Japan): Global strategy consulting firm with a major Tokyo office serving large Japanese enterprises on M&A, transformation, and operational improvement. Comparable at the high end of Curiosity's enterprise client segment.
• Funai Soken (Funai Consulting): Established Japanese consulting firm providing management consulting, BPR, and M&A advisory across industries. Comparable to Curiosity's management support and BPR lines, with a longer operating history and broader client base.

Direct peers

• ABeam Consulting: Japan-origin management and technology consulting firm with deep PMI, BPR, and digital transformation practices. Comparable to Curiosity across all four service lines, with broader geographic reach and deeper industry vertical coverage.
• Dream Incubator: Japanese consulting firm offering M&A advisory, business succession, and growth strategy. Overlaps with Curiosity's PMI and SME business succession practices, with a similar Japan mid-market focus.
• BayCurrent Consulting: Tokyo-based strategy and management consulting firm serving Japanese enterprises with transformation, PMI, and operational improvement engagements. Directly comparable to Curiosity in client base and service line overlap, but at materially larger scale.

Emerging players

• Sigma-i Consulting: Japan-based consulting firm offering BPR, management support, and AI adoption services to mid-market Japanese companies. Comparable in scale and horizontal segmentation approach to Curiosity, with overlapping content marketing and methodology-driven positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/maki_restar/?locale=ja_JP

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Curiosity