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Ava Security

Full company profile

uuid000akjx

Namestring
Ava Security
Legal namestring
Ava Security
Websiteurl
avasecurity.com
Company typeenum
Private
Founded yearint
2016
Operating statusenum
Acquired
Ownership categoryenum
Headcount rangeband
101–250
akta.pro rankint
HeadquartersNew York, United States
HQ citystring
New York
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
cloud video surveillance, AI video analytics, access control systems, physical security software, smart security sensors
Industry1 code
1Video Analytics & AI Security Solutions Integration (LPR, Facial, Behavior)
CodeBPAKAGAKPrimaryYes
NAICS code2 codes
  • Security Systems Services56162
  • Security Systems Services (except Locksmiths)561621
SIC code1 code
  • Services-Computer Programming Services7371
Product category
Cloud Video Surveillance and Physical Security Software
Social media profiles2 records
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model3 records
1Video Surveillance Hardware
TypeHardware Sales
Description

Sale of IP security cameras, hardware infrastructure, and related physical security equipment. Ava Security was positioned as part of the broader video surveillance market where hardware comprised approximately three-fourths of the market in 2022 (per Allied Market Research data).

scoop.market.us
2Software and Cloud Subscriptions
TypeSubscription Recurring
Description

SaaS and cloud-based subscription revenue from AI analytics, video management systems, and cloud platform access. The software segment is projected to grow at 14.41% CAGR through 2032, driven by increasing demand for video analytics algorithms.

scoop.market.us
3Managed Services and Professional Services
TypeProfessional Services
Description

Integration, deployment, and managed services associated with enterprise physical security installations, often bundled with hardware and software contracts.

matrixbcg.com
Marketing channels6 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels5 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components6 values
Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations, Supply Chain
Pricing details2 tiers
1Enterprise systems — large-scale deployments
ModelHybridBilling cadenceAnnual
Notes

Large enterprise systems typically cost over $50,000, including multi-camera deployments, video management software, cloud analytics subscriptions, and professional installation. Pricing is quote-based and varies by site requirements and camera count.

americanalarm.net
2Small-to-medium business systems
ModelUnit PricingBilling cadenceAnnual
Notes

Basic small business setups start at approximately $1,500, typically including a few cameras, basic video management, and installation. Scalable pricing based on camera count and feature tiers.

americanalarm.net
GTM typeB2B
B2B
Offering typeSoftware
Software
Core offering1 text field

Ava Security provides a cloud-native, AI-driven physical security platform that unifies video surveillance, access control, and smart sensors into a single subscription-based software service for enterprises and distributed organizations. The offering combines purpose-built security cameras, door controllers, and environmental sensors with machine-learning analytics that surface proactive alerts and operational insights. It is targeted at organizations operating multiple sites that need to consolidate fragmented legacy physical security systems onto one managed cloud platform.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 2 values shown
  • Incident response time reduced from 15 minutes to 4 minutes
+1 more record
Product overview1 text field

Ava Security, now operating as Avigilon Alta under the Motorola Solutions ecosystem, offers an end-to-end physical security platform combining cloud-native SaaS and on-premise deployment options. The portfolio centers on Alta Cloud Security (the rebranded Ava cloud platform) and Unity On-prem Security as the two core platforms, supported by 100+ camera models, access control systems, smart sensors (HALO 3C, Halo 4), AI analytics, visitor management (Alta Visitor), and specialized solutions like license plate recognition and occupancy management. The cloud platform provides subscription-based security-as-a-service while Unity delivers enterprise on-premise capabilities, with both sharing integration within the broader Motorola Solutions security ecosystem.

Product and service4 records
1Cloud-native AI video surveillance platform
CategoryVideo Surveillance
2Access control system
CategoryAccess Control
3Smart sensors
CategorySecurity Sensors and IoT
4AI video analytics
CategoryVideo Analytics Software
Scale indicator5 records

Each record includes

Type, Value, Description, Source

Partnership1 partner
Strategic tierFlagshipTypeStrategic or Co-development PartnerAnnounced on2023-01-01
Description

Motorola Solutions acquired Ava Security for USD 400 million (completed in 2023-2024), integrating Ava Security's cloud-native AI video surveillance capabilities into the Motorola Solutions ecosystem. Following the acquisition, Ava Security was rebranded as Avigilon Alta, aligning with Motorola Solutions' broader strategy of combining video surveillance, AI analytics, and critical communications for public safety and enterprise security applications. The acquisition strengthens Motorola Solutions' position in the AI-driven cloud surveillance market.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Cloud-native AI video surveillance and physical security platform serving enterprise and SMB customers — directly overlaps Ava/Avigilon Alta's hybrid cloud + edge AI offering in the same category and buyer profile.

TypeDirect peer
Description

Cloud-managed video surveillance platform with a bridge-to-any-camera architecture and strong reseller channel — direct cloud-native peer to Avigilon Alta, frequently cited as an alternative for hybrid deployments.

TypeBroad incumbent
Description

Enterprise VMS and unified security platform with strong installed base in government, law enforcement, and large enterprises — broad incumbent whose Security Center and Genetec Cloud compete with Ava's analytics and VMS capabilities.

TypeBroad incumbent
Description

Global leader in IP network cameras and physical security infrastructure with its own ARTPEC edge-AI silicon — broad incumbent whose hardware and analytics underpin much of the camera market Ava competes in.

TypeBroad incumbent
Description

Cloud-managed video surveillance as part of Cisco's broader networking stack — broad incumbent competing in multi-site enterprise and distributed organizations where Meraki networking is already deployed.

TypeEmerging player
Description

Cloud-managed physical security platform combining cameras, access control, and AI analytics — emerging cloud-native peer targeting the same enterprise and education segments as Avigilon Alta with a similar UX-led go-to-market.

TypeBroad incumbent
Description

Open-platform VMS vendor dominant in enterprise on-prem deployments, now extending into cloud — competes with Ava/Avigilon's Unity on-prem and Alta cloud platforms for video management and analytics workloads.

TypeEmerging player
Description

Cloud video surveillance and access control SaaS built on the Arcules platform — emerging peer frequently compared to Avigilon Alta for pure-cloud security deployments across distributed enterprise sites.

TypeBroad incumbent
Description

Global IP camera, NVR, and video surveillance portfolio (formerly Wisenet) — broad incumbent competing in the same hardware-heavy bidding processes as Ava/Avigilon, especially in commercial and municipal deals.

TypeBroad incumbent
Description

Panasonic-spinoff enterprise security and industrial camera manufacturer — broad incumbent in fixed and specialty cameras, commonly shortlisted alongside Avigilon Alta in critical infrastructure and transportation deals.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat6 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers4 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment6 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile5 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI capability6 records

Each record includes

Type, Description, Source

AI maturity
App detail

Has app

Feature3 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles5 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
Compliance4 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Ava Security

Cloud Video Surveillance and Physical Security Softwareavasecurity.com

Ava Security firmographics

Firmographics
Name
Ava Security
Legal name
Ava Security
Website
https://avasecurity.com
Company type
Private
Founded year
2016
Operating status
Acquired
Headcount range
101–250 employees
Ownership category
akta.pro rank

Ava Security industry classification

Industry
Product category
Cloud Video Surveillance and Physical Security Software
NAICS
Security Systems Services (56162), Security Systems Services (except Locksmiths) (561621)
SIC
Services-Computer Programming Services (7371)
akta.pro primary industry
Video Analytics & AI Security Solutions Integration (LPR, Facial, Behavior) (BPAKAGAK)

Keywords

  • Cloud video surveillance
  • AI video analytics
  • Access control systems
  • Physical security software
  • Smart security sensors

Where Ava Security is headquartered

Location

Headquarters

HQ city
New York
HQ country
United States
HQ region
North America

Offices1 record

Markets served

Ava Security business model

Business model
GTM type
B2B
Offering type
Software
Cost components
Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations, Supply Chain

Revenue model

  1. Video Surveillance Hardware: Sale of IP security cameras, hardware infrastructure, and related physical security equipment. Ava Security was positioned as part of the broader video surveillance market where hardware comprised approximately three-fourths of the market in 2022 (per Allied Market Research data).
  2. Software and Cloud Subscriptions: SaaS and cloud-based subscription revenue from AI analytics, video management systems, and cloud platform access. The software segment is projected to grow at 14.41% CAGR through 2032, driven by increasing demand for video analytics algorithms.
  3. Managed Services and Professional Services: Integration, deployment, and managed services associated with enterprise physical security installations, often bundled with hardware and software contracts.

Pricing tiers

ModelBillingPrice
HybridAnnualEnterprise systems — large-scale deployments
Unit PricingAnnualSmall-to-medium business systems

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Ava Security product offering

Product offering

Core offering

Ava Security provides a cloud-native, AI-driven physical security platform that unifies video surveillance, access control, and smart sensors into a single subscription-based software service for enterprises and distributed organizations. The offering combines purpose-built security cameras, door controllers, and environmental sensors with machine-learning analytics that surface proactive alerts and operational insights. It is targeted at organizations operating multiple sites that need to consolidate fragmented legacy physical security systems onto one managed cloud platform.

Product overview

Ava Security, now operating as Avigilon Alta under the Motorola Solutions ecosystem, offers an end-to-end physical security platform combining cloud-native SaaS and on-premise deployment options. The portfolio centers on Alta Cloud Security (the rebranded Ava cloud platform) and Unity On-prem Security as the two core platforms, supported by 100+ camera models, access control systems, smart sensors (HALO 3C, Halo 4), AI analytics, visitor management (Alta Visitor), and specialized solutions like license plate recognition and occupancy management. The cloud platform provides subscription-based security-as-a-service while Unity delivers enterprise on-premise capabilities, with both sharing integration within the broader Motorola Solutions security ecosystem.

Differentiator

Problem solved

Functional benefit

Products and services

  • Cloud-native AI video surveillance platform
  • Access control system
  • Smart sensors
  • AI video analytics

Quantifiable outcome

  • Incident response time reduced from 15 minutes to 4 minutes
  • +1 more outcomes

Companies that use Ava Security

Customer profile

Named customers4 records

Segments6 records

Ideal customer profiles5 records

Ava Security technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

AI capability6 records

Feature3 records

Ava Security partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • Motorola SolutionsflagshipStrategic or Co-development Partner · 1 January 2023Motorola Solutions acquired Ava Security for USD 400 million (completed in 2023-2024), integrating Ava Security's cloud-native AI video surveillance capabilities into the Motorola Solutions ecosystem. Following the acquisition, Ava Security was rebranded as Avigilon Alta, aligning with Motorola Solutions' broader strategy of combining video surveillance, AI analytics, and critical communications for public safety and enterprise security applications. The acquisition strengthens Motorola Solutions' position in the AI-driven cloud surveillance market.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Ava Security competitors and assessment

Company assessment

Direct peers

  • Verkada: Cloud-native AI video surveillance and physical security platform serving enterprise and SMB customers — directly overlaps Ava/Avigilon Alta's hybrid cloud + edge AI offering in the same category and buyer profile.
  • Eagle Eye Networks: Cloud-managed video surveillance platform with a bridge-to-any-camera architecture and strong reseller channel — direct cloud-native peer to Avigilon Alta, frequently cited as an alternative for hybrid deployments.

Broad incumbents

  • Genetec: Enterprise VMS and unified security platform with strong installed base in government, law enforcement, and large enterprises — broad incumbent whose Security Center and Genetec Cloud compete with Ava's analytics and VMS capabilities.
  • Axis Communications: Global leader in IP network cameras and physical security infrastructure with its own ARTPEC edge-AI silicon — broad incumbent whose hardware and analytics underpin much of the camera market Ava competes in.
  • Cisco Meraki (MV Cameras): Cloud-managed video surveillance as part of Cisco's broader networking stack — broad incumbent competing in multi-site enterprise and distributed organizations where Meraki networking is already deployed.
  • Milestone Systems: Open-platform VMS vendor dominant in enterprise on-prem deployments, now extending into cloud — competes with Ava/Avigilon's Unity on-prem and Alta cloud platforms for video management and analytics workloads.
  • Hanwha Vision: Global IP camera, NVR, and video surveillance portfolio (formerly Wisenet) — broad incumbent competing in the same hardware-heavy bidding processes as Ava/Avigilon, especially in commercial and municipal deals.
  • i-PRO: Panasonic-spinoff enterprise security and industrial camera manufacturer — broad incumbent in fixed and specialty cameras, commonly shortlisted alongside Avigilon Alta in critical infrastructure and transportation deals.

Emerging players

  • Rhombus Systems: Cloud-managed physical security platform combining cameras, access control, and AI analytics — emerging cloud-native peer targeting the same enterprise and education segments as Avigilon Alta with a similar UX-led go-to-market.
  • Arcules: Cloud video surveillance and access control SaaS built on the Arcules platform — emerging peer frequently compared to Avigilon Alta for pure-cloud security deployments across distributed enterprise sites.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights6 records

Customer concentration

Ava Security social profiles

Digital presence

Ava Security compliance and trust

Trust signal

Compliance4 records

Ava Security financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Ava Security leadership team

Management profile

Number of profiles

Profiles5 records

Ava Security funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Ava Security M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ava Security

What does Ava Security do?

Ava Security provides a cloud-native, AI-driven physical security platform that unifies video surveillance, access control, and smart sensors into a single subscription-based software service for enterprises and distributed organizations. The offering combines purpose-built security cameras, door controllers, and environmental sensors with machine-learning analytics that surface proactive alerts and operational insights. It is targeted at organizations operating multiple sites that need to consolidate fragmented legacy physical security systems onto one managed cloud platform.

Is Ava Security a public or private company?

Ava Security is a private company. It is classified as corporate owned and is currently acquired.

When was Ava Security founded?

Ava Security was founded in 2016. It employs 101 to 250 people.

Where is Ava Security based?

Ava Security is headquartered in New York, United States, in the North America region.

How does Ava Security make money?

Three revenue lines are on record. Video Surveillance Hardware is the primary driver. The others are software and Cloud Subscriptions and managed Services and Professional Services.

Who are Ava Security's main competitors?

Direct peers on record are Verkada and Eagle Eye Networks. Broad incumbents are Genetec, Axis Communications, Cisco Meraki (MV Cameras), Milestone Systems, Hanwha Vision and i-PRO. Emerging players are Rhombus Systems and Arcules.

Does Ava Security have an API?

No public API is recorded for Ava Security.

What industry is Ava Security in?

Ava Security's product category is Cloud Video Surveillance and Physical Security Software. Its primary akta.pro industry code is BPAKAGAK, Video Analytics & AI Security Solutions Integration (LPR, Facial, Behavior). Its NAICS code is 56162 and its SIC code is 7371.

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