U.S. Olympic & Paralympic Committee
The U.S. Olympic & Paralympic Committee is the federally chartered, IOC-recognized National Olympic Committee for the United States, headquartered in Colorado Springs. As a non-profit, it selects, funds, and supports U.S. Olympic and Paralympic athletes across 35+ sports in coordination with 50+ National Governing Bodies, funded through corporate partnerships (Eli Lilly, Ralph Lauren), NBC broadcasting, and the U.S. Olympic & Paralympic Foundation.
- Company typePrivate
- Founded1896
- HeadquartersColorado Springs, United States
- Headcount251–500
- GTM typeB2B and B2C
- OfferingServices
What U.S. Olympic & Paralympic Committee does
The U.S. Olympic & Paralympic Committee (USOPC) is the federally chartered, IOC-recognized National Olympic Committee and National Paralympic Committee for the United States, headquartered in Colorado Springs and founded in 1896. As a non-profit organization, USOPC manages the selection, funding, training support, and delegation of U.S. athletes competing at Olympic and Paralympic Games, currently spanning Milano Cortina 2026 and the upcoming LA 2028 and Salt Lake City 2034 domestic Games. Its core deliverables include the Team USA digital platform (teamusa.com), holistic athlete support services such as the Eli Lilly-presented Team USA Athlete Recovery Program, and operational coordination with more than 50 National Governing Bodies across 35+ Olympic and 22 Paralympic sports.
USOPC's business model is non-commercial and non-profit: it does not sell products or services, and instead is funded through three primary streams. First, multi-year corporate partnerships, exemplified by Eli Lilly as presenting partner of the Athlete Recovery Program and Ralph Lauren as official uniform provider for a sixth consecutive Winter Games. Second, donations and foundation support through the U.S. Olympic & Paralympic Foundation. Third, broadcast and media revenue via the NBC partnership, including the expanded Creator Collective influencer program that reached 250M+ followers and produced 300M+ views during the Paris 2024 pilot.
The organization serves elite U.S. Olympic and Paralympic athletes as its primary constituency, alongside secondary segments of developing athletes in Pan American and Youth Olympic competition and Winter Sport National Governing Bodies collaborating on medal-performance optimization. Brand identity is anchored on the Team USA mark, with the 2026 Winter Olympic team delivering a record-breaking 11 gold medals and 31 total medals with one day remaining, second only to Norway's 40. Operational scale is 251-500 employees, and USOPC is governed by a board of directors under IOC and IPC oversight rather than shareholders or public ownership.
U.S. Olympic & Paralympic Committee firmographics
Firmographics- Name
- U.S. Olympic & Paralympic Committee
- Legal name
- United States Olympic & Paralympic Committee
- Website
- https://teamusa.org
- Company type
- Private
- Founded year
- 1896
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- The U.S. Olympic & Paralympic Committee is the federally chartered, IOC-recognized National Olympic Committee for the United States, headquartered in Colorado Springs. As a non-profit, it selects, funds, and supports U.S. Olympic and Paralympic athletes across 35+ sports in coordination with 50+ National Governing Bodies, funded through corporate partnerships (Eli Lilly, Ralph Lauren), NBC broadcasting, and the U.S. Olympic & Paralympic Foundation.
- Ownership category
- akta.pro rank
U.S. Olympic & Paralympic Committee industry classification
Industry- Product category
- Sports Governance & Athlete Support
- NAICS
- Sports Teams and Clubs (711211), Spectator Sports (71121)
- SIC
- Sporting & Athletic Goods, Nec (3949)
- akta.pro primary industry
- Olympic & Multi-Sport Governing Bodies (IOC/IPC, Continental Games Federations) (MPAKAFAA)
- akta.pro secondary industry
- Olympic & Multi-Sport Movement Organizations (NOCs, Olympic Committees) (MPAKACAI)
Keywords
Where U.S. Olympic & Paralympic Committee is headquartered
LocationHeadquarters
- HQ city
- Colorado Springs
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
U.S. Olympic & Paralympic Committee business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Corporate Partnerships: Multi-year corporate partnerships with companies like Eli Lilly (presenting partner of Athlete Recovery Program) and Ralph Lauren (official uniform provider), providing funding and resources for athlete support.
- Donations and Foundation Support: The U.S. Olympic & Paralympic Foundation raises funds through donations to support athlete training, competition, and holistic support.
- Broadcasting Rights and Media: Partnerships with NBC for Olympic and Paralympic broadcast coverage, including Creator Collective content programs generating hundreds of millions of views.
Go-to-market motion2 records
Distribution channels6 records
Marketing channels7 records
U.S. Olympic & Paralympic Committee product offering
Product offeringCore offering
The U.S. Olympic & Paralympic Committee (USOPC) is the federally chartered National Olympic Committee for the United States, responsible for selecting, training, funding, and sending U.S. athletes to the Olympic and Paralympic Games. The organization provides comprehensive athlete support including medical and wellness programs, training facility access, competition funding, and career transition assistance, while coordinating with 50+ National Governing Bodies across summer, winter, Pan Am, and Paralympic sports.
Product overview
The U.S. Olympic & Paralympic Committee operates the Team USA digital platform as its primary product, offering comprehensive coverage of Olympic and Paralympic athletes, sports, and events. The portfolio includes the main teamusa.com website featuring athlete profiles, event calendars, news, videos, and connections to 50+ national governing bodies across summer, winter, Pan Am, and Paralympic sports. The Committee also administers support programs such as the Team USA Athlete Recovery Program in partnership with Eli Lilly, which provides targeted rehabilitation support for elite athletes. The organization does not offer a unified software platform with modular components; instead, it provides a content and information portal alongside athlete support services.
Differentiator
Problem solved
Functional benefit
Products and services
- Team USA Website (teamusa.com) The official digital platform for Team USA offering comprehensive coverage of Olympic and Paralympic athletes, sports, and events, including athlete profiles, news, videos, event calendars, and federation resources across summer, winter, Pan Am, and Paralympic sports.
- Team USA Athlete Recovery Program A multi-year holistic athlete support initiative presented by Eli Lilly that provides targeted rehabilitation and recovery support for U.S. Olympic and Paralympic athletes managing complex or extended recovery needs.
Quantifiable outcome
- 11 gold medals at 2026 Winter Olympics, breaking previous US record of 10 golds set in 2002
- +2 more outcomes
Companies that use U.S. Olympic & Paralympic Committee
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles4 records
U.S. Olympic & Paralympic Committee technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
U.S. Olympic & Paralympic Committee partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and major.
- NBCcoreNBC expanded its Creator Collective program at Milan Cortina Olympics, partnering with over two dozen influencers across TikTok, YouTube, and Meta to reach younger audiences on their preferred platforms. Group collectively commands more than 250 million followers. Evolved from Paris Olympics pilot generating 300M+ views. Strategic shift away from exclusive platform coverage toward meeting audiences where they already engage.
- International Olympic Committee (IOC)coreUSOPC works with IOC on Olympic Games operations and content strategy. IOC reported record social engagements exceeding 9 billion ahead of 2026 Winter Games conclusion. USOPC participating in creator-driven content initiatives alongside IOC.
- U.S. Figure SkatingmajorNational governing body investing in creator-driven content alongside USOPC and IOC to boost engagement and reach audiences through social media platforms.
- Winter Sport National Governing BodiescoreU.S. winter sport NGBs and USOPC collaborating more closely to improve performance at Winter Olympics. Focus on sharing knowledge and resources with strategic goal to surpass Norway in medals at future Games including 2034 Olympics in Utah.
- Eli Lilly and CompanycoreMulti-year partnership with Eli Lilly as presenting partner of the Team USA Athlete Recovery Program. Program provides targeted rehabilitation support for athletes managing complex or extended recovery needs. Builds on successful 2024 pilot supporting 10 athletes, six of whom earned four medals including two gold at Paris 2024. Planned to expand over next three years ahead of Milano Cortina 2026 and LA28 Olympics. Includes storytelling initiatives showcasing athlete recovery journeys.
- Ralph LaurencoreSixth consecutive Winter Games collaboration providing Ralph Lauren-designed uniforms for U.S. Olympic athletes. Athletes receive 30 pieces of village wear along with ceremonial outfits for opening and closing ceremonies. Welcome experience event held at Milan airport hotel for athlete fittings.
Scale indicators6 records
Recent moves7 records
Expansion highlights5 records
U.S. Olympic & Paralympic Committee competitors and assessment
Company assessmentDirect peers
- French National Olympic and Sports Committee (CNOSF): The CNOSF is France's National Olympic Committee, performing the same charter role for French Olympic athletes that USOPC performs for U.S. athletes, including team selection, funding coordination, and federation oversight.
- Japanese Olympic Committee: The Japanese Olympic Committee is Japan's National Olympic Committee, operating with an analogous mandate of elite athlete development, Olympic team selection, and sponsor-driven funding — particularly relevant given shared 2026/2028 Asian-summer timing dynamics.
- Australian Olympic Committee: The Australian Olympic Committee is Australia's National Olympic Committee, operating with a parallel non-profit mandate to fund, select, and support the Australian Olympic team across summer and winter Games cycles.
- British Olympic Association: The British Olympic Association is the U.K. National Olympic Committee with an analogous federally chartered, non-profit mandate to select and support Team GB athletes at the Olympic Games. Directly comparable in structure, mission, and event-cycle business model.
- Canadian Olympic Committee: The Canadian Olympic Committee is Canada's National Olympic Committee, with a near-identical charter of supporting Olympic athletes, managing team selection, and operating multi-year sponsor and donor funding programs. A close geographic and structural peer.
- German Olympic Sports Confederation (DOSB): The DOSB is Germany's National Olympic Committee, coordinating elite athlete support and Olympic team preparation. Comparable to USOPC in scale, federation network depth, and multi-sport governance role.
Broad incumbents
- International Paralympic Committee (IPC): The IPC is the international governing body that recognizes USOPC as the U.S. National Paralympic Committee. Comparable in mission, governance, and funding model, the IPC oversees Paralympic sport globally while USOPC does so domestically for U.S. athletes.
- International Olympic Committee (IOC): The IOC is the international umbrella body that charters and oversees USOPC as the U.S. National Olympic Committee. Both organizations share governance, athlete-support, and Olympic-cycle revenue models, with the IOC operating as the higher-tier international peer.
Regional players
- National Collegiate Athletic Association (NCAA): The NCAA is the U.S. collegiate sports governing body that operates a multi-sport, multi-school federation model analogous to USOPC's National Governing Body network. While focused on collegiate rather than Olympic competition, it shares the U.S. amateur-sport governance, athlete eligibility, and broadcast-rights structures that shape USOPC's broader ecosystem.
Others
- U.S. Olympic & Paralympic Foundation: The U.S. Olympic & Paralympic Foundation is the affiliated fundraising and donor-advised fund arm of USOPC, channeling philanthropic capital to athlete support programs. Directly connected but operating as a distinct financial entity under the same Olympic-mission umbrella.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
U.S. Olympic & Paralympic Committee social profiles
Digital presenceU.S. Olympic & Paralympic Committee financial estimates
Financial estimateRevenue estimate
Valuation estimate
U.S. Olympic & Paralympic Committee leadership team
Management profileNumber of profiles
Profiles4 records
U.S. Olympic & Paralympic Committee funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
U.S. Olympic & Paralympic Committee M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about U.S. Olympic & Paralympic Committee
What does U.S. Olympic & Paralympic Committee do?
The U.S. Olympic & Paralympic Committee (USOPC) is the federally chartered National Olympic Committee for the United States, responsible for selecting, training, funding, and sending U.S. athletes to the Olympic and Paralympic Games. The organization provides comprehensive athlete support including medical and wellness programs, training facility access, competition funding, and career transition assistance, while coordinating with 50+ National Governing Bodies across summer, winter, Pan Am, and Paralympic sports.
Is U.S. Olympic & Paralympic Committee a public or private company?
U.S. Olympic & Paralympic Committee is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was U.S. Olympic & Paralympic Committee founded?
U.S. Olympic & Paralympic Committee was founded in 1896. It employs 251 to 500 people.
Where is U.S. Olympic & Paralympic Committee based?
U.S. Olympic & Paralympic Committee is headquartered in Colorado Springs, United States, in the North America region.
How does U.S. Olympic & Paralympic Committee make money?
Three revenue lines are on record. Corporate Partnerships are the primary driver. The others are donations and Foundation Support and broadcasting Rights and Media.
Who are U.S. Olympic & Paralympic Committee's main competitors?
Direct peers on record are French National Olympic and Sports Committee (CNOSF), Japanese Olympic Committee, Australian Olympic Committee, British Olympic Association, Canadian Olympic Committee and German Olympic Sports Confederation (DOSB). Broad incumbents are International Paralympic Committee (IPC) and International Olympic Committee (IOC). National Collegiate Athletic Association (NCAA) is listed as a regional player. U.S. Olympic & Paralympic Foundation is listed as an others.
Does U.S. Olympic & Paralympic Committee have an API?
No public API is recorded for U.S. Olympic & Paralympic Committee.
What industry is U.S. Olympic & Paralympic Committee in?
U.S. Olympic & Paralympic Committee's product category is Sports Governance & Athlete Support. Its primary akta.pro industry code is MPAKAFAA, Olympic & Multi-Sport Governing Bodies (IOC/IPC, Continental Games Federations), with a secondary code of MPAKACAI, Olympic & Multi-Sport Movement Organizations (NOCs, Olympic Committees). Its NAICS code is 711211 and its SIC code is 3949.