Tip Top
Tip Top Foods is a privately held, family-owned US poultry processor founded in 1947 and headquartered in Marietta, Georgia. It is the largest baking and stewing hen marketer in the United States, supplying raw and cooked poultry to national grocery chains, foodservice distributors, industrial food manufacturers, and export markets.
- Company typePrivate
- Founded1947
- HeadquartersMarietta, United States
- Headcount1,001–5,000
- GTM typeB2B
- OfferingHardware or Manufacturing
What Tip Top does
Tip Top Foods, Inc. is a US poultry processing company founded in 1947 and headquartered in Marietta, Georgia. The company specializes in processing heavy breeder hens, roosters, and broilers - the parent stock of broilers - through two primary processing facilities in Marietta, GA and New Market, VA, plus a dedicated cooking facility in Rockmart, GA. Tip Top operates as the largest baking and stewing hen marketer in the United States, producing raw products (whole dressed hens, fronts and saddles, de-boned meat, ground chicken, mechanically separated chicken, 2- and 3-part wings) and cooked products (hand-pulled, diced, and shredded chicken) using state-of-the-art continuous cookers and Individual Quick Frozen (I.Q.F.) processes.
The company sells under three primary revenue streams: raw poultry products sold to prepared food processors and export markets; cooked poultry ingredients used in soups, salads, meat pies, baby food, and restaurant dishes; and private label and Tip Top branded poultry sold to national grocery chains. Tip Top services most national grocery stores either under its own brand or as private label, distributes cooked and raw products to foodservice operators, supplies industrial food manufacturers with raw boneless fowl, and exports globally with a dedicated Export Sales team.
The business model is B2B sales-led with quote-based pricing for retail, foodservice, industrial, and export buyers, structured around multi-year contracts. Distribution moves through direct enterprise sales with dedicated directors per channel. The company is privately held and family-owned, with Brad Respess (son-in-law of founder-era owner Robin Burruss) serving as President and CEO following his 2018 buyout of the Burruss family stake; Robin Burruss remains Chairman. Tip Top employs over 1,600 people, is USDA inspected, and is a member of Sedex (Supplier Ethical Data Exchange), a credential expected by major retail and brand customers.
Tip Top firmographics
Firmographics- Name
- Tip Top
- Legal name
- Tip Top Foods, Inc.
- Website
- https://tiptoppoultry.com
- Company type
- Private
- Founded year
- 1947
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Tip Top Foods is a privately held, family-owned US poultry processor founded in 1947 and headquartered in Marietta, Georgia. It is the largest baking and stewing hen marketer in the United States, supplying raw and cooked poultry to national grocery chains, foodservice distributors, industrial food manufacturers, and export markets.
- Ownership category
- akta.pro rank
Tip Top industry classification
Industry- Product category
- Poultry Processing
- NAICS
- Poultry Processing (311615), Animal Slaughtering and Processing (3116)
- SIC
- Poultry Slaughtering And Processing (2015), Sausages & Other Prepared Meat Products (2013)
- akta.pro primary industry
- Poultry Processing & Packing (AFAKALAC)
- akta.pro secondary industries
- Primary Poultry Processing (Slaughtering, Evisceration & Chilling) (AFANACAA), Further Processed Poultry (Cooked, Breaded, Nuggets, Patties, Wings) (AFANACAC), Poultry By-Product Processing (Giblets, Feet/Paws, Heads, Mechanically Separated Poultry) (AFANACAJ), Frozen Meat, Poultry & Seafood Manufacturing (AFAKACAG)
Keywords
Where Tip Top is headquartered
LocationHeadquarters
- HQ city
- Marietta
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
Tip Top business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales
Revenue model
- Raw Poultry Products: Sale of raw boneless fowl meat, mechanically separated chicken meat, ground chicken, whole dressed hens, fronts and saddles, and 2 and 3-part wings to prepared food processors and through export.
- Cooked Poultry Products: Sale of cooked diced chicken meat, cooked shredded chicken meat, and cooked pulled chicken meat. Used as ingredients in soups, salads, meat pies, baby food, and many ethnic dishes, as well as served in restaurants.
- Private Label and Brand Products: Products sold to national grocery stores either under Tip Top brands or private label.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Business customer contacts available for quote-based pricing |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
Tip Top product offering
Product offeringCore offering
Tip Top Foods is a U.S. poultry processor that produces and sells raw and cooked chicken products, including bone-in, de-boned, ground chicken, mechanically separated chicken, 2 and 3-part wings, hand-pulled, diced, and shredded cooked chicken meat. Products are sold to national grocery stores under Tip Top brands or private label, to foodservice distributors, to industrial food manufacturers, and to export markets worldwide. The company operates two primary processing facilities in Marietta, GA and New Market, VA, and a cooking facility in Rockmart, GA.
Product overview
Tip Top Foods is a poultry processing company offering two primary product lines: Raw Products and Cooked Products. Raw products include bone-in, de-boned, or ground chicken, ready-cook hens, mechanically separated chicken meat, ground chicken, and 2 and 3-part wings. Cooked products include hand-pulled cooked chicken, marinated poultry, diced/shredded/pull chicken meat, and savory ingredients. The company operates two primary processing facilities (Marietta, GA and New Market, VA) with products sold to national grocery stores under Tip Top brands or private label, and distributed through foodservice distributors and industrial food processors.
Differentiator
Problem solved
Functional benefit
Products and services
- Raw Poultry Products
Quantifiable outcome
- Largest baking and stewing hen marketer in the United States
- +2 more outcomes
Companies that use Tip Top
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles4 records
Tip Top technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Tip Top partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor and core.
- Georgia Grown To-GominorTip Top participated in the Georgia Grown To-Go curbside farmer's market event on May 23, 2020, providing consumers the opportunity to buy slow-cooked, hand-pulled and diced chicken meat directly. Georgia Grown is partnering with local governments to connect farmers directly to consumers.
- Gordon Food ServicecoreTip Top Foods was awarded as a North American Cornerstone Partner in the Gordon Food Service Vendor Involvement Process (VIP) supplier awards in 2016. Gordon Food Service is the largest family business in the foodservice industry, serving foodservice operators across the US and Canada with over 170 retail stores.
- Sedex (Supplier Ethical Data Exchange)coreTip Top Foods is a member of Sedex, a not for profit membership organization dedicated to driving improvements in responsible and ethical business practices in global supply chains. Sedex is used by leading retailers and brand manufacturers with over 15,000 sites registered. Tip Top supports the four pillars of Sedex: labour standards, health and safety, the environment, and business ethics.
- Leading Broiler ProducerscoreTip Top partners with leading broiler producers to source dressed broilers in addition to processing their own fowl from primary facilities in Marietta, GA and New Market, VA.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Tip Top competitors and assessment
Company assessmentBroad incumbents
- Tyson Foods: One of the world's largest poultry processors, with broad retail and foodservice poultry offerings including cooked and prepared chicken products. Overlaps with Tip Top in cooked/ingredient poultry sold to grocery and foodservice customers, but operates at vastly larger scale across multiple protein categories.
- Koch Foods: Large US poultry processor supplying retail, foodservice, and industrial customers. Comparable to Tip Top in selling cooked and raw poultry ingredients to prepared food manufacturers and grocery customers, but at significantly larger scale and with broader product portfolio.
- Mountaire Farms: Vertically integrated poultry processor serving retail and foodservice customers with fresh and further-processed chicken products. Comparable in further-processed and cooked poultry offerings supplied to grocery chains and foodservice operators.
- Perdue Farms: Vertically integrated poultry producer with branded and private label products across retail and foodservice channels. Comparable in delivering prepared/cooked chicken products to grocery and foodservice customers, though at significantly larger scale and with broader portfolio.
- Pilgrim's Pride: Major US poultry processor supplying retail, foodservice, and industrial customers with fresh, prepared, and value-added chicken products. Directly competes in cooked/ingredient poultry categories where Tip Top sells diced, shredded, and pulled chicken to foodservice distributors and industrial food processors.
- Maple Leaf Foods: Vertically integrated protein company with prepared poultry products for retail and foodservice. Comparable in producing value-added cooked chicken (diced, shredded, pulled) for prepared food manufacturers and foodservice operators.
- Wayne-Sanderson Farms (Cargill/ContiGroup JV): Major US poultry processor formed from the merger of Wayne Farms and Sanderson Farms, serving retail and foodservice channels. Comparable in delivering cooked and prepared poultry products to grocery and foodservice customers nationwide.
Direct peers
- Amick Farms: Privately held poultry processor in the US Southeast supplying further-processed poultry products to retail and foodservice customers. Comparable as a regional private poultry processor with overlapping cooked/ingredient poultry capabilities and similar customer channels to Tip Top.
- George's Inc. Family-owned poultry processor supplying retail, foodservice, and industrial customers with fresh and prepared chicken products. Comparable in private-company scale and customer-channel mix to Tip Top's grocery, foodservice, and industrial foodservice business.
- Case Farms: Privately held US poultry processor focused on further-processed chicken products for retail and foodservice customers. Most directly comparable to Tip Top as a private, scale poultry processor specializing in value-added/cooked chicken products for similar customer channels.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Tip Top social profiles
Digital presenceTip Top compliance and trust
Trust signalCompliance2 records
Tip Top financial estimates
Financial estimateRevenue estimate
Valuation estimate
Tip Top leadership team
Management profileNumber of profiles
Profiles7 records
Tip Top funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Tip Top M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Tip Top
What does Tip Top do?
Tip Top Foods is a U.S. poultry processor that produces and sells raw and cooked chicken products, including bone-in, de-boned, ground chicken, mechanically separated chicken, 2 and 3-part wings, hand-pulled, diced, and shredded cooked chicken meat. Products are sold to national grocery stores under Tip Top brands or private label, to foodservice distributors, to industrial food manufacturers, and to export markets worldwide. The company operates two primary processing facilities in Marietta, GA and New Market, VA, and a cooking facility in Rockmart, GA.
Is Tip Top a public or private company?
Tip Top is a private company. It is classified as family owned and is currently operating.
When was Tip Top founded?
Tip Top was founded in 1947. It employs 1,001 to 5,000 people.
Where is Tip Top based?
Tip Top is headquartered in Marietta, United States, in the North America region.
How does Tip Top make money?
Three revenue lines are on record. Raw Poultry Products are the primary driver. The others are cooked Poultry Products and private Label and Brand Products.
Who are Tip Top's main competitors?
Broad incumbents on record are Tyson Foods, Koch Foods, Mountaire Farms, Perdue Farms, Pilgrim's Pride, Maple Leaf Foods and Wayne-Sanderson Farms (Cargill/ContiGroup JV). Direct peers are Amick Farms, George's Inc. and Case Farms.
Does Tip Top have an API?
No public API is recorded for Tip Top.
What industry is Tip Top in?
Tip Top's product category is Poultry Processing. Its primary akta.pro industry code is AFAKALAC, Poultry Processing & Packing, with a secondary code of AFANACAA, Primary Poultry Processing (Slaughtering, Evisceration & Chilling). Its NAICS code is 311615 and its SIC code is 2015.