MS Directional
- Company typePrivate
- Founded1980
- HeadquartersConroe, United States
- Headcount501–1,000
- GTM typeB2B
- OfferingServices
MS Directional firmographics
Firmographics- Name
- MS Directional
- Website
- https://patenergy.com
- Company type
- Private
- Founded year
- 1980
- Headcount range
- 501–1,000 employees
- Ownership category
- akta.pro rank
MS Directional industry classification
Industry- Product category
- Directional Drilling Services
- NAICS
- Drilling Oil and Gas Wells (213111)
- SIC
- Drilling Oil & Gas Wells (1381), Oil & Gas Field Services, Nec (1389)
- akta.pro primary industry
- Directional Drilling & MWD/LWD Services (EUALABAB)
- akta.pro secondary industry
- Well Construction & Completion Services (Cementing, Casing, Tubular Running) (EUALABAC)
Keywords
Where MS Directional is headquartered
LocationHeadquarters
- HQ city
- Conroe
- HQ country
- United States
- HQ region
- North America
Markets served
MS Directional business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Supply Chain
Revenue model
- Directional Drilling Services: Revenue generated through directional drilling services to oil and gas operators. Industry context indicates services are priced per-well with measurable outcomes including time savings and operational efficiency improvements.
Go-to-market motion1 record
MS Directional product offering
Product offeringCore offering
MS Directional provides a package of directional drilling services for oil and gas operators, focused on precision wellbore placement in complex geologies and pad-drilling applications. The offering combines automated wellbore placement systems with human expertise to reduce trajectory uncertainty and drilling time.
Differentiator
Problem solved
Functional benefit
Products and services
- Directional Drilling Services A package of directional drilling services designed to accommodate a range of needs for oil and gas operators, including precision wellbore placement in complex geologies and pad-drilling applications. Services are delivered at the wellsite and combine automated systems with human directional drilling expertise.
Quantifiable outcome
- Per-well savings of approximately $70,000 and 28 hours of drilling time in comparable Eagle Ford Shale operations
Companies that use MS Directional
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles1 record
MS Directional technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
MS Directional partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
Scale indicators2 records
Recent moves3 records
Expansion highlights3 records
MS Directional competitors and assessment
Company assessmentBroad incumbents
- Halliburton: Global oilfield services major with drilling services, directional drilling, and digital/automation offerings (e.g., iCruise rotary steerable system) that overlap with MS Directional's directional drilling and wellbore placement services.
- Weatherford International: Large oilfield services and equipment provider with directional drilling services and downhole tool offerings that compete with MS Directional for operator directional drilling contracts.
- Patterson-UTI Energy: Major US drilling contractor and the apparent parent ecosystem of MS Directional (patenergy.com/ms-directional). Patterson-UTI is advancing AI-driven automation systems for wellbore placement, making it both a strategic affiliate and a competitor in directional drilling automation.
- SLB (Schlumberger): Global oilfield services major whose Neuro autonomous solutions portfolio (launched 2022) directly competes with MS Directional in AI-driven directional drilling automation, integrating subsurface interpretation, directional drilling advisement, and automated downlinking.
- Nabors Industries: Large global drilling contractor with significant US land drilling presence and investments in downhole automation and high-spec rigs, comparable to MS Directional in serving operator demand for precision directional drilling.
- Precision Drilling: Major North American drilling contractor with a high-spec rig fleet and digital drilling initiatives, competing for the same operator directional drilling and pad-drilling workloads as MS Directional.
Direct peers
- APS Technology: Provider of directional drilling tools, MWD/LWD systems, and drilling automation solutions to oilfield operators — a direct peer in directional drilling hardware and services.
- Gyrodata: Specialized directional surveying and wellbore positioning services company serving oil and gas operators, directly comparable to MS Directional in core service offering and customer base.
- Scientific Drilling International: Independent directional drilling and wellbore positioning services provider for oil and gas operators, with a comparable service-led model focused on well planning, directional drilling, and downhole surveying.
Others
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
MS Directional financial estimates
Financial estimateRevenue estimate
Valuation estimate
MS Directional leadership team
Management profileNumber of profiles
Profiles1 record
MS Directional funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MS Directional M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MS Directional
What does MS Directional do?
MS Directional provides a package of directional drilling services for oil and gas operators, focused on precision wellbore placement in complex geologies and pad-drilling applications. The offering combines automated wellbore placement systems with human expertise to reduce trajectory uncertainty and drilling time.
When was MS Directional founded?
MS Directional was founded in 1980. It employs 501 to 1,000 people.
Where is MS Directional based?
MS Directional is headquartered in Conroe, United States, in the North America region.
How does MS Directional make money?
One revenue line is on record: directional Drilling Services.
Who are MS Directional's main competitors?
Broad incumbents on record are Halliburton, Weatherford International, Patterson-UTI Energy, SLB (Schlumberger), Nabors Industries and Precision Drilling. Direct peers are APS Technology, Gyrodata and Scientific Drilling International. Helmerich & Payne (H&P) is listed as an others.
Does MS Directional have an API?
No public API is recorded for MS Directional.
What industry is MS Directional in?
MS Directional's product category is Directional Drilling Services. Its primary akta.pro industry code is EUALABAB, Directional Drilling & MWD/LWD Services, with a secondary code of EUALABAC, Well Construction & Completion Services (Cementing, Casing, Tubular Running). Its NAICS code is 213111 and its SIC code is 1381.