Avangate
Avangate, commercially known as 2Checkout, is a Verifone-owned digital commerce and payment processing platform offering Merchant of Record and PSP services to software, SaaS, online services, e-learning, gaming, and AI tools companies across more than 190 countries.
- Company typePrivate
- Founded2006
- HeadquartersCoral Springs, United States
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
What Avangate does
Avangate, operating commercially as 2Checkout, is a Verifone-owned digital commerce and payment processing platform founded in 2006 and headquartered in Coral Springs, USA. The company sells a unified Monetization Platform that operates in both Payment Service Provider (PSP) and Merchant of Record (MoR) modes, enabling software publishers, SaaS companies, online service providers, e-learning platforms, gaming companies, and AI tools companies to accept payments, manage subscriptions, calculate global taxes, and mitigate fraud across 190+ countries without establishing local entities.
The platform architecture is built around three commercialized core products — 2Sell (payment acceptance), 2Subscribe (subscription management with automated renewals), and 2Monetize (digital goods commerce) — supplemented by feature modules covering Global Payments, Digital Commerce, B2B Commerce, Global Tax & Financial Services, Risk Management & Compliance, Reporting & Analytics, and Partner Sales. The stack is PCI DSS Level 1 certified and marketed at 99.99% uptime, with APIs documented through the Verifone developer portal (verifone.cloud/docs/2checkout) and pre-built shopping cart integrations for third-party e-commerce platforms.
Avangate generates revenue through per-transaction processing fees in both MoR (full operational, financial, and regulatory responsibility) and PSP modes, recurring subscription billing service fees, bundled tax compliance services, and affiliate referral economics through the Avangate Network. Go-to-market is hybrid: dedicated enterprise field sales with custom multi-year contracts alongside a self-serve free-signup onboarding path, all supported by a four-tier partner ecosystem (Enterprise Partners, Developer Partners, Standard Partners, and the Avangate Network affiliate program). Prior to its 2020 acquisition by Verifone, the company raised approximately $7.5M across disclosed seed and Series-stage rounds between 2006 and 2013.
Avangate firmographics
Firmographics- Name
- Avangate
- Legal name
- Verifone
- Website
- https://avangate.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Avangate, commercially known as 2Checkout, is a Verifone-owned digital commerce and payment processing platform offering Merchant of Record and PSP services to software, SaaS, online services, e-learning, gaming, and AI tools companies across more than 190 countries.
- Ownership category
- akta.pro rank
Avangate industry classification
Industry- Product category
- Digital Commerce Platform
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)
- akta.pro primary industry
- Merchant-of-Record (MoR) & Payment Facilitation (PayFac) Infrastructure (FSAGABAE)
- akta.pro secondary industries
- Fraud, Risk, Chargebacks & Compliance (KYC/AML, tax/VAT) (MPAFAJAD), Creator/Affiliate Monetization & Commerce (UGC revenue share, referrals) (MPAFAJAJ)
Keywords
Where Avangate is headquartered
LocationHeadquarters
- HQ city
- Coral Springs
- HQ country
- United States
- HQ region
- North America
Markets served
Avangate business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Infrastructure, Marketing or Sales
Revenue model
- Payment Processing & Transaction Fees: Fees charged on each transaction processed through the platform. Supports both Merchant of Record model (full responsibility) and PSP model (focused on payment processing only).
- Subscription Management Services: Recurring revenue from subscription billing management, automated renewals, and subscription lifecycle control services.
- Global Tax Compliance Services: Revenue from automated VAT, GST, and sales tax calculation and compliance services bundled with merchant services.
- Partner/Affiliate Network: Affiliate network solution for merchants to expand distribution through third-party partners and resellers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Enterprise Tier - Custom pricing for large merchants |
| Transaction based/ take rate | Pay-as-you-go | Standard/Self-serve Tier - Free signup available |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels9 records
Avangate product offering
Product offeringCore offering
Avangate, operating under the 2Checkout brand, provides a cloud-based digital commerce platform that enables merchants to sell goods and services globally across 190+ countries. The platform combines Merchant of Record (MoR) and Payment Service Provider (PSP) capabilities, offering payment processing, subscription billing, automated global tax compliance, fraud management, and a configurable shopping cart. It serves software, SaaS, online services, e-learning, gaming, and AI tool companies that need to monetize digital products internationally without establishing local entities.
Product overview
Avangate operates as a comprehensive digital commerce platform under the 2Checkout brand, offering a unified Monetization Platform with multiple integrated product modules. The core portfolio includes 2Sell (payment acceptance), 2Subscribe (subscription management), and 2Monetize (digital goods commerce), supplemented by feature modules for Global Payments, Digital Commerce, Subscription Billing, Global Tax & Financial Services, Risk Management & Compliance, Partner Sales, Reporting & Analytics, B2B Commerce, and Merchant & Shopper Services. The platform operates as both a Payment Service Provider (PSP) and Merchant of Record (MoR), enabling global commerce across 190+ countries with built-in tax compliance and fraud protection.
Differentiator
Problem solved
Functional benefit
Brands
- 2Sell: Accept mobile and online payments from buyers worldwide.
- 2Subscribe
- 2Monetize
- Avangate Network
Products and services
- 2Checkout Monetization Platform A complete commerce solution powered by Merchant of Record capabilities that unifies payments, billing, and tax compliance to unlock the full value of every market for digital merchants.
- 2Sell Accept mobile and online payments from buyers worldwide. Targeted at merchants needing global payment acceptance.
- 2Subscribe Subscription management solution to maximize recurring revenue with automated renewals and full subscription lifecycle control for SaaS and subscription-based businesses.
- 2Monetize Full commerce solution built for digital goods sales, combining payment processing, tax compliance, and fulfillment for digital product merchants.
- Avangate Network Affiliate network solution that allows merchants to expand distribution through affiliate partners and resellers globally.
- Add-ons Additional services designed to boost online sales, available as separate add-on offerings to complement the core platform.
Quantifiable outcome
- 99.99% uptime reliability for enterprise customers
- +1 more outcomes
Companies that use Avangate
Customer profileNamed customers6 records
Segments5 records
Ideal customer profiles4 records
Avangate technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Feature8 records
Avangate partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Enterprise PartnerscoreEnterprise partner program for large resellers and system integrators who bring enterprise clients to the platform. Provides dedicated support and custom arrangements.
- Developer PartnerscorePartner program for developers and technology integrators who implement and extend 2Checkout platform capabilities for end clients.
- Standard PartnersminorEntry-level partner program for smaller resellers and referral partners to promote 2Checkout services.
- Avangate Network (Affiliate Partners)coreThe company's affiliate network solution allows merchants to leverage thousands of affiliate publishers for marketing and sales distribution. Available at avangatenetwork.com.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
Avangate competitors and assessment
Company assessmentEmerging players
- Recurly: Recurly is a subscription management platform targeting SaaS and digital media businesses, directly comparable to Avangate's subscription billing capabilities.
- Chargebee: Chargebee is a subscription billing and revenue management platform that overlaps with Avangate's 2Subscribe module, often pairing with separate payment gateways rather than offering MoR.
Broad incumbents
- PayPal: PayPal's Braintree and Commerce platforms serve global digital sellers with payment processing, fraud protection, and increasingly merchant-of-record-style services, competing with Avangate for SMB and mid-market merchants.
- Checkout.com: Checkout.com is a global PSP serving enterprise digital merchants, competing with Avangate's PSP-mode offering on cross-border payment processing performance and local payment method coverage.
- Adyen: Adyen is a global payments platform serving large enterprises with unified online and in-person commerce, competing with Avangate for enterprise merchants that need cross-border payment processing.
- Stripe: Stripe is the dominant global PSP with Stripe Tax, Stripe Billing, and Atlas increasingly absorbing MoR functionality. It is the primary incumbent competitor for both Avangate's PSP and MoR offerings.
Direct peers
- FastSpring: FastSpring is a MoR platform built specifically for software and SaaS sellers, competing head-to-head with Avangate on global payments, tax compliance, and subscription billing.
- Lemon Squeezy: Lemon Squeezy is a MoR targeting SaaS, digital products, and creators, offering transparent pricing and modern developer experience that overlaps directly with Avangate's SMB self-serve funnel.
- Paddle: Paddle is a direct Merchant-of-Record competitor focused on SaaS and digital goods sellers, offering global tax, billing, and subscription management — a near-identical value proposition to Avangate's 2Checkout platform.
Others
- Verifone (parent): Verifone is Avangate's parent company and a global provider of payment hardware and in-person commerce. While not a direct commerce-software competitor, the parent owns the platform and shapes its distribution and capital allocation.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Avangate social profiles
Digital presenceAvangate compliance and trust
Trust signalCompliance2 records
Avangate financial estimates
Financial estimateRevenue estimate
Valuation estimate
Avangate leadership team
Management profileNumber of profiles
Profiles1 record
Avangate funding detail
Funding detailFunding overview
Funding rounds3 records
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Avangate M&A and investment
M&A and investmentM&A2 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Avangate
What does Avangate do?
Avangate, operating under the 2Checkout brand, provides a cloud-based digital commerce platform that enables merchants to sell goods and services globally across 190+ countries. The platform combines Merchant of Record (MoR) and Payment Service Provider (PSP) capabilities, offering payment processing, subscription billing, automated global tax compliance, fraud management, and a configurable shopping cart. It serves software, SaaS, online services, e-learning, gaming, and AI tool companies that need to monetize digital products internationally without establishing local entities.
Is Avangate a public or private company?
Avangate is a private company. It is classified as corporate owned and is currently operating.
When was Avangate founded?
Avangate was founded in 2006. It employs 101 to 250 people.
Where is Avangate based?
Avangate is headquartered in Coral Springs, United States, in the North America region.
How does Avangate make money?
Four revenue lines are on record. Payment Processing & Transaction Fees are the primary driver. The others are subscription Management Services, global Tax Compliance Services and partner/Affiliate Network.
Who are Avangate's main competitors?
Emerging players on record are Recurly and Chargebee. Broad incumbents are PayPal, Checkout.com, Adyen and Stripe. Direct peers are FastSpring, Lemon Squeezy and Paddle. Verifone (parent) is listed as an others.
Does Avangate have an API?
Yes. 2Checkout/Avangate provides a payment API and developer portal for integration. The platform offers API and 3rd Party Integrations for merchants to connect their systems. Documentation available through the Developer Portal at verifone.cloud/docs/2checkout/API-Integration. Knowledge Base resources also provided at verifone.cloud/docs/2checkout/. Developer documentation is at verifone.cloud/docs/2checkout/API-Integration.
What industry is Avangate in?
Avangate's product category is Digital Commerce Platform. Its primary akta.pro industry code is FSAGABAE, Merchant-of-Record (MoR) & Payment Facilitation (PayFac) Infrastructure, with a secondary code of MPAFAJAD, Fraud, Risk, Chargebacks & Compliance (KYC/AML, tax/VAT). Its NAICS code is 5182.