Government Policy Solutions

What Government Policy Solutions does

Government Policy Solutions, LLC (GPS) is a Madison, Wisconsin-based government relations and association management firm that provides lobbying, legislative consulting, association administration, and procurement advisory services to associations, businesses, and government agencies at the state, county, and municipal levels in Wisconsin. The firm markets three integrated service lines — Legislative Consulting, Association Management, and Procurement Assistance — delivered through direct, relationship-led engagements rather than technology platforms or productized offerings.

The firm is led by President Forbes McIntosh, who has more than 20 years of government representation experience and is described as respected across both major parties in the Wisconsin Legislature, and by Legislative Assistant/Communications Coordinator Ann Gryphan, who joined in 2011 with prior Madison lobbying and Wisconsin print media background. Its core differentiator is access and credibility built on long-tenured personal relationships with Wisconsin policymakers, supported by an active state lobbying registration and a documented record of guiding multiple bills and administrative rules into Wisconsin law.

GPS operates from a single headquarters at 30 West Mifflin Street, Suite 501, Madison, WI, with no disclosed satellite offices, no parent company, no external investors, and no subsidiaries. Revenue is generated through quote-based professional services retainers; pricing is not publicly disclosed and the firm carries no productized technology stack. The customer base is segmented horizontally across trade associations, corporations, and government entities, with no publicly named anchor clients.

Name

Government Policy Solutions

Legal name

Government Policy Solutions, LLC

Website

https://wis-gps.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

1–10 employees

Short description

Government Policy Solutions is a Madison, Wisconsin-based lobbying and association management firm providing legislative consulting, association administration, and procurement advisory services to associations, businesses, and government agencies at Wisconsin state, county, and municipal levels.

Ownership category

akta.pro rank

Product category

Government Relations and Lobbying Services

NAICS

Other General Government Support (92119), Other General Government Support (921190), Administration of Economic Programs (926)

SIC

Services-Membership Organizations (8600), Services-Management Services (8741), Services-Engineering, Accounting, Research, Management (8700)

akta.pro primary industry

Public Affairs, Government Relations & Lobbying (BPAFADAB)

Keywords

• Government relations consulting
• Legislative lobbying services
• Association management services
• Public affairs advisory
• Government procurement assistance

Headquarters

HQ city

Madison

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Legislative Consulting and Lobbying Services: Professional consulting fees for legislative representation and government relations services for associations, businesses, and government agencies at state, county, and municipal levels in Wisconsin.
2. Association Management Services: Complete association management services including bookkeeping, event planning, budget preparation, membership recruitment and retention, and office administration for statewide trade associations.
3. Procurement Assistance: Consulting services to help clients understand procurement relationships, steps, and processes for successful procurement strategies with Wisconsin agencies.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Government Policy Solutions is a Wisconsin-based lobbying and association management firm that represents associations, businesses, and government agencies at the state, county, and municipal levels of government. The firm offers three integrated service lines: Legislative Consulting (advocacy, coalition building, legislative drafting, testimony, grassroots mobilization), Association Management (bookkeeping, event planning, budgeting, membership services for statewide trade associations), and Procurement Assistance (guidance on Wisconsin government contracting and procurement processes).

Product overview

Government Policy Solutions is a unified government relations and lobbying service provider that offers three integrated service offerings: Legislative Consulting (lobbying and legislative advocacy), Association Management (comprehensive operational support for trade associations), and Procurement Assistance (government contracting guidance). These services work together to help clients navigate Wisconsin governmental processes at the state, county, and municipal levels.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Successfully guided several bills and administrative rules through the legislative process that are now part of Wisconsin law

Named customers3 records

Segments3 records

Ideal customer profiles3 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves4 records

Expansion highlights1 record

Broad incumbents

• Godfrey & Kahn, S.C. Major Wisconsin-based law firm with a government and regulatory affairs practice group that competes with GPS for corporate lobbying and procurement advisory engagements, while offering broader legal services.
• Quarles & Brady LLP: Large Midwest law firm with a dedicated government relations and public affairs practice serving Wisconsin and other states. Competes with GPS for corporate and association government relations mandates but offers broader legal services as part of a much larger platform.
• Foley & Lardner LLP: National law firm with a significant Wisconsin government relations and public affairs practice. Competes with GPS on lobbying and procurement advisory mandates for corporate clients, but operates as part of a much broader legal platform.

Direct peers

• Michael Best Strategies: Government relations and strategic consulting affiliate of Michael Best & Friedrich LLP, focused on Wisconsin and Midwest lobbying, association management, and public affairs — directly comparable service offering and geography.
• Wisconsin Manufacturers & Commerce: Wisconsin's statewide chamber of commerce and leading business lobbying organization. While structured as a member association, it performs legislative advocacy, association management, and policy consulting that overlaps with GPS's service lines for the same client base.
• Husch Blackwell Strategies: Government affairs affiliate of national law firm Husch Blackwell with a strong Wisconsin presence. Provides legislative lobbying, regulatory advocacy, and association support services comparable to GPS for the same Wisconsin association and corporate clients.
• Hamilton Consulting Group: Wisconsin-based government relations and lobbying firm offering legislative advocacy, association management, and procurement consulting to associations and corporations — nearly identical service mix to GPS and direct competitor for the same Wisconsin clients.

Others

• Wisconsin Counties Association: Statewide association representing Wisconsin county governments. Comparable to GPS's association management clients and an entity GPS may lobby on behalf of or against; representative of the trade association customer segment GPS serves.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Government Policy Solutions