ValuTrac Software, Inc.
ValuTrac Software is a private SaaS company that provides a centralized appraisal and vendor management platform for AMCs, banks, credit unions, and mortgage lenders, integrating with major loan origination systems and GSE compliance rails nationwide.
- Company typePrivate
- Founded2009
- HeadquartersFlower Mound, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What ValuTrac Software, Inc. does
ValuTrac Software, Inc. is a privately held SaaS company founded in 2009 and headquartered in Flower Mound, Texas. It builds a centralized appraisal and vendor management platform for financial institutions, primarily serving Appraisal Management Companies (AMCs), banks, credit unions, and mortgage lenders. The platform manages the full valuation pipeline from order intake through completion and is differentiated by deep integration with major loan origination systems (Encompass/ICE, MeridianLink, Abrigo, Byte Software, Blue Sage), direct submission rails to GSEs and federal regulators (Fannie Mae and Freddie Mac UCDP, HUD EAD), and a national appraiser directory of 35,000+ verified appraisers with ASC and HUD license verification.
The product portfolio centers on the core ValuTrac platform, supplemented by ValuTracOne (a mobile app and web portal for appraisers to manage orders, inspection dates, and notifications), Snapshot (an automated rule-based appraisal review module that checks consistency and accuracy at vendor upload), and the ValuTrac Appraiser Directory. Technical infrastructure is web-based with cloud deployment, a VT Connect API for system-to-system connectivity, and integrations covering address validation (Smarty), mapping (Google Maps), AVM (HouseCanary), email (Twilio SendGrid), and digital payments (Authorize.net, with Moov ACH coming soon). Data protection posture includes CCPA compliance.
ValuTrac operates a direct enterprise field sales motion supported by inside sales, targeting AMCs, banks, credit unions, and lenders nationwide with consultative product demos. Revenue is generated through usage-based, consumption-based SaaS pricing tied to transaction volumes rather than per-seat licenses. The company reports 200+ customers and 30M+ orders processed cumulatively, and is led by founder and CEO Clint Cornett with a lean organization in the 11-50 employee band. The company appears bootstrapped with no disclosed external funding, M&A activity, or international footprint.
ValuTrac Software, Inc. firmographics
Firmographics- Name
- ValuTrac Software, Inc.
- Legal name
- ValuTrac Software, Inc.
- Website
- https://valutracsoftware.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- ValuTrac Software is a private SaaS company that provides a centralized appraisal and vendor management platform for AMCs, banks, credit unions, and mortgage lenders, integrating with major loan origination systems and GSE compliance rails nationwide.
- Ownership category
- akta.pro rank
ValuTrac Software, Inc. industry classification
Industry- Product category
- Appraisal Management Software
- NAICS
- Software Publishers (513210)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Quality Control (QC), Compliance & Audit Tools for Underwriting (FSALALAL)
Keywords
Where ValuTrac Software, Inc. is headquartered
LocationHeadquarters
- HQ city
- Flower Mound
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
ValuTrac Software, Inc. business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Infrastructure, Marketing or Sales
Revenue model
- Platform Subscription - Usage-Based: SaaS platform revenue based on consumption. Customers are billed according to usage metrics such as the number of transactions or other measurable activities for each service utilized within the software. This consumption-based model allows customers to pay based on actual usage rather than fixed seats or flat fees.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Pay-as-you-go | Consumption-based pricing |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
ValuTrac Software, Inc. product offering
Product offeringCore offering
ValuTrac Software develops and sells a centralized SaaS appraisal and vendor management platform that enables appraisal management companies (AMCs), banks, credit unions, and mortgage lenders to manage their entire valuation pipeline from order intake through completion. The platform provides automated workflows, UCDP/EAD submissions to GSEs, vendor selection and bidding, automated appraisal review via the Snapshot module, real-time dashboards, secure e-doc delivery, and digital payments, along with the ValuTracOne mobile app and appraiser portal.
Product overview
ValuTrac Software offers a unified appraisal and vendor management platform centered on the ValuTrac core product. The platform includes ValuTracOne (web-based appraiser portal and mobile app for appraisers to manage orders), the ValuTrac Appraiser Directory (national vendor directory for finding appraisers), and Snapshot (automated appraisal review add-on). These components work together to provide end-to-end workflow efficiency for appraisal management companies, banks, credit unions, and mortgage lenders.
Differentiator
Problem solved
Functional benefit
Brands
- ValuTracOne: Mobile app for appraisers to receive, review, and accept orders; set inspection dates; and receive push notifications for new orders and messages.
- ValuTrac Appraiser Directory
- Snapshot
Products and services
- ValuTrac Centralized appraisal and vendor management SaaS platform that manages the entire valuation pipeline from order intake through completion for AMCs, banks, credit unions, and mortgage lenders. Includes UCDP/EAD submissions, automated workflows, vendor management, and real-time dashboard visibility.
- ValuTracOne Web-based appraiser portal and companion mobile application that enables appraisers to register, manage accounts, receive, review, and accept orders, set inspection dates, and receive push notifications for new orders and messages with single sign-on connectivity to ValuTrac clients.
- Snapshot Automated Appraisal Review Automated appraisal review module that uses a predefined rule set to check appraisals for consistency and accuracy at vendor upload, verifying data against order details and generating instant alerts for appraisal-related issues.
- ValuTrac Appraiser Directory National appraiser directory available to ValuTrac customers, enabling them to search for and evaluate potential appraiser service providers with license verification from ASC and HUD, service areas by state and county, and insurance status.
Quantifiable outcome
- 200+ customers nationwide including AMCs, banks, credit unions, and lenders
- +3 more outcomes
Companies that use ValuTrac Software, Inc.
Customer profileNamed customers8 records
Segments4 records
Ideal customer profiles4 records
ValuTrac Software, Inc. technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration27 records
Feature10 records
ValuTrac Software, Inc. partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core.
- Encompass (ICE)coreLoan Origination System (LOS) integration enabling seamless data exchange and workflow connectivity between Encompass and the ValuTrac platform.
- MeridianLinkcoreLOS integration for MeridianLink Mortgage (Lending QB) and Consumer (Loans PQ) platforms enabling unified lending workflow connectivity.
- AbrigocoreLOS integration with Abrigo platform enabling appraisal ordering and tracking workflow connectivity.
- Byte SoftwarecoreLOS integration enabling appraisal management workflow connectivity with Byte Software loan origination system.
- CoreLogiccoreCoreLogic Mercury Network vendor management system integration and CoreLogic Appraisal Scope integration for enhanced appraisal services. Also CoreLogic Flood Zone Determinations integration.
- Mercury Network (CoreLogic)coreIntegration with Mercury Network for vendor management system connectivity and appraisal ordering workflows.
- Appraisalport (CoreLogic)coreAppraisalport vendor management system integration enabling seamless appraisal ordering and tracking.
- Fannie MaecoreUCDP (Uniform Collateral Data Portal) service integration for direct appraisal submission to Fannie Mae with SSR reports and eligibility status.
- Freddie MaccoreUCDP service integration for direct appraisal submission to Freddie Mac with SSR reports and eligibility status.
- HUD (U.S. Department of Housing and Urban Development)coreEAD (Electronic Appraisal Delivery) service integration for HUD appraisal submissions and vendor roster verification.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
ValuTrac Software, Inc. competitors and assessment
Company assessmentDirect peers
- Clear Capital: Clear Capital provides appraisal management, valuation products, and analytics to lenders and AMCs. Its combination of managed services and technology overlaps with ValuTrac's lender/AMC workflow positioning.
- Reggora: Reggora provides a digital appraisal management platform for lenders and AMCs with order tracking, vendor management, and integrations. It is the most direct head-to-head competitor to ValuTrac's core product offering in modern appraisal workflow software.
- Mercury Network (CoreLogic): Mercury Network is CoreLogic's vendor management system for appraisal ordering and tracking, used by many of the same lenders and AMCs that ValuTrac targets. It is already integrated with ValuTrac, but is itself a competing VMS offering with broader analytics.
- Class Valuation: Class Valuation is a national AMC that has built proprietary technology to manage appraisal ordering and delivery at scale. It competes with ValuTrac for AMC business and represents the AMC-with-tech model that ValuTrac serves.
- Accurate Group: Accurate Group provides appraisal management, title, and closing services with proprietary technology to lenders and AMCs. It directly overlaps with ValuTrac's target verticals and order management capabilities.
Emerging players
- HouseCanary: HouseCanary offers AVMs and residential property analytics integrated into ValuTrac's platform. While more focused on valuation models than workflow, it represents an emerging valuation technology player whose adoption could substitute for traditional appraisals.
- Voxtur Analytics: Voxtur (formerly Xome Appraisal Services) provides real estate valuation, analytics, and property data solutions to lenders. It is a comparable valuation-technology peer with a slightly different product mix.
Broad incumbents
- Black Knight: Black Knight (now part of ICE) provides enterprise mortgage technology, including origination, servicing, and valuation/analytics tools. Its broad platform competes with ValuTrac at large lender and servicer customers where bundled procurement is common.
- CoreLogic: CoreLogic provides property data, analytics, and valuation platforms (including Mercury Network and Appraisalport) that intersect with ValuTrac's offering. As a key integration partner and broad incumbent, it shapes the competitive landscape for appraisal data and workflow.
- ICE Mortgage Technology (Encompass): ICE Mortgage Technology's Encompass is the dominant mortgage LOS and includes order management and valuation workflow capabilities. It is both a deep integration partner and the largest competitive threat, given its ability to bundle valuation tools into a full LOS suite.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
ValuTrac Software, Inc. social profiles
Digital presenceValuTrac Software, Inc. compliance and trust
Trust signalCompliance1 record
ValuTrac Software, Inc. financial estimates
Financial estimateRevenue estimate
Valuation estimate
ValuTrac Software, Inc. leadership team
Management profileNumber of profiles
Profiles6 records
ValuTrac Software, Inc. funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ValuTrac Software, Inc. M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ValuTrac Software, Inc.
What does ValuTrac Software, Inc. do?
ValuTrac Software develops and sells a centralized SaaS appraisal and vendor management platform that enables appraisal management companies (AMCs), banks, credit unions, and mortgage lenders to manage their entire valuation pipeline from order intake through completion. The platform provides automated workflows, UCDP/EAD submissions to GSEs, vendor selection and bidding, automated appraisal review via the Snapshot module, real-time dashboards, secure e-doc delivery, and digital payments, along with the ValuTracOne mobile app and appraiser portal.
Is ValuTrac Software, Inc. a public or private company?
ValuTrac Software, Inc. is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was ValuTrac Software, Inc. founded?
ValuTrac Software, Inc. was founded in 2009. It employs 11 to 50 people.
Where is ValuTrac Software, Inc. based?
ValuTrac Software, Inc. is headquartered in Flower Mound, United States, in the North America region.
How does ValuTrac Software, Inc. make money?
One revenue line is on record: platform Subscription - Usage-Based.
Who are ValuTrac Software, Inc.'s main competitors?
Direct peers on record are Clear Capital, Reggora, Mercury Network (CoreLogic), Class Valuation and Accurate Group. Emerging players are HouseCanary and Voxtur Analytics. Broad incumbents are Black Knight, CoreLogic and ICE Mortgage Technology (Encompass).
Does ValuTrac Software, Inc. have an API?
Yes. ValuTrac offers API integrations including VT Connect API and API - Integrations, which enable connectivity with loan origination systems (such as Abrigo Sageworks, Encompass, MeridianLink) for seamless, secure data exchange. The status page lists multiple API endpoints including API VT Connect and API - Integrations as operational services.
What industry is ValuTrac Software, Inc. in?
ValuTrac Software, Inc.'s product category is Appraisal Management Software. Its primary akta.pro industry code is FSALALAL, Quality Control (QC), Compliance & Audit Tools for Underwriting. Its NAICS code is 513210 and its SIC code is 7372.