Community Credit Union of Florida

What Community Credit Union of Florida does

Community Credit Union of Florida is a member-owned, not-for-profit financial cooperative founded in 1953 by ten teachers in Titusville, Florida (originally Brevard County Teacher's Credit Union, later Community Educators Credit Union). It is state-chartered under Florida law, headquartered at 1030 US Highway 1 in Rockledge, and operates 8 branch locations across Brevard County plus its digital channels. Membership is open to individuals who live, work, worship, attend school, or conduct business in Brevard, Indian River, Orange, Osceola, Polk, or Volusia counties, and to immediate family of current members.

The institution operates a full-service retail and small-business banking platform: consumer checking (Free Checking Plus, Student Checking, High-Yield, Second Chance), deposit products (Share Savings, Premium Savings, Serious Saver at 5.00% APY, CDs, IRAs, Money Masters, EXTREME Savings), credit cards (VISA Platinum and Platinum Rewards), and a lending suite spanning auto (incl. First Time Borrower and RV/boat/motorcycle), mortgages (incl. Community Hero 100% financing and HomeAdvantage), home equity / HELOC, personal loans (incl. Quick Cash payday-loan alternative), and business banking. Distribution is hybrid: 8 branches, a 24/7 phone banking line ("Telli"), and the eBranch online banking platform with a mobile app (iOS/Android), Mobile Deposit, SecurLOCK card controls, Zelle P2P, Apple/Samsung/Google Pay, and a Calendly-based appointment system. Account opening and consumer loan origination are powered by MeridianLink; VISA is the card network; AutoSMART (CUDL) supplies the vehicle marketplace and CCU Auto Pro provides member auto-buying concierge service.

The revenue model is a standard credit-union net-interest-margin franchise: interest income from consumer, mortgage, commercial, and credit-card lending (the primary driver) is offset by dividends paid on deposits, with ancillary transaction and fee income from overdraft, wires, skip-a-payment ($15), card services, and account service charges. Go-to-market is direct-to-consumer across the six-county Florida service area, augmented by employer-partnership channels (NASA, Boeing, Lockheed Martin, Northrop Grumman, Harris, Health First, Brevard Public Schools, and other major Brevard employers) whose employees gain membership eligibility, plus youth/educator acquisition programs (Money Masters, EXTREME Savings, Student Checking, 321 Financial Liftoff) and a $100 Refer-A-Friend incentive. Operational and risk positioning is supported by NCUA insurance, CDFI certification, clean NCUA / Florida OFR audits, BBB A+, IDC 'Superior', BAUER 5-Star, and a 97th-percentile Raddon Performance Index ranking. Following the August 2025 appointment of Dan Kelley (previously Chief Lending Officer) as President and CEO, leadership has transitioned internally from retired CEO Laurie Cappelli.

Name

Community Credit Union of Florida

Legal name

Community Credit Union of Florida

Website

https://ccuflorida.org

Company type

Private

Founded year

1953

Operating status

Operating

Headcount range

101–250 employees

Short description

Community Credit Union of Florida is a member-owned, not-for-profit financial cooperative founded in 1953, operating eight branches across Brevard County and serving individual consumers and small businesses across six Central Florida counties with deposits, lending, and digital banking.

Ownership category

akta.pro rank

Product category

Retail Banking (Credit Union)

NAICS

Credit Unions (52213), Credit Card Issuing (522210), Depository Credit Intermediation (5221)

SIC

Personal Credit Institutions (6141), State Commercial Banks (6022)

akta.pro primary industry

Community Credit Unions (Retail/Consumer Focus) (FSABAEAA)

akta.pro secondary industries

Credit Cards & Revolving Credit (FSABAAAC), Public Sector & Municipal Credit Unions (FSABAEAK)

Keywords

• Retail banking services
• Consumer lending products
• Credit union deposits
• Mortgage and auto loans
• Member financial services

Headquarters

HQ city

Rockledge

HQ country

United States

HQ region

North America

Offices8 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Interest Income from Lending: The primary revenue source is interest income from loans including auto loans, mortgages, home equity loans, personal loans, RV/boat/motorcycle loans, and credit cards. Loan rates are based on credit history, loan terms, and borrower qualifications.
2. Deposit Interest: Members deposit savings into various account types including Share Savings, High-Yield Accounts, Money Market Savings, Premium Savings, Certificates of Deposit (CDs), and IRAs. The credit union pays dividends on these deposits.
3. Fee Income: Various fees including overdraft fees, wire transfer fees, skip-a-payment fees ($15), monthly service fees on certain accounts (e.g., $25 for Premium Checking if balance falls below $10,000, $10 for Second Chance Checking), and ATM fees from non-network ATMs.

Pricing tiers

Go-to-market motion1 record

Distribution channels7 records

Marketing channels9 records

Core offering

Community Credit Union of Florida is a member-owned, not-for-profit financial cooperative that provides consumer and small business banking products and services. Its core offerings include checking accounts (Free Checking Plus, High-Yield, Student Checking), savings vehicles (Share Savings, Serious Saver, Premium Savings, CDs, IRAs), VISA credit and debit cards, mortgage products (conventional, FHA/VA, jumbo, Community Hero 100% financing, HELOC), consumer loans (auto, RV/boat/motorcycle, personal, Quick Cash, savings-secured), and business banking services (business checking/savings, commercial loans, remote deposit capture). Distribution is delivered through 8 branch locations, eBranch online banking, iOS/Android mobile apps, and partner auto dealerships.

Product overview

Community Credit Union of Florida is a member-owned, not-for-profit financial cooperative offering a comprehensive suite of banking products and services. The core portfolio includes multiple checking and savings account types (Free Checking Plus, High-Yield Account, Student Checking, Share Savings, IRA accounts, and CDs), credit products (VISA Platinum and Platinum Rewards Credit Cards, debit cards including Mascot designs), and lending services (auto loans, first mortgages with HomeAdvantage, home equity products, personal loans, and business banking). Digital banking is delivered through eBranch Online Banking and CCU Mobile App with features including Mobile Deposit, Zelle P2P payments, SecurLOCK card controls, Purchase Rewards, and Debit Card RoundUp Savings. Additional services include CCU Auto Pro buying assistance, AutoSMART vehicle marketplace, Skip-a-Payment deferrals, financial education programs like 321 Financial Liftoff, and protection products (GAP, overdraft protection, insurance).

Differentiator

Problem solved

Functional benefit

Products and services

• Free Checking Plus
• High-Yield Account
• Student Checking
• Share Savings
• Serious Saver Account
• Premium Savings Account
• Certificate of Deposit (CD)
• Individual Retirement Accounts (IRA)
• Money Masters Youth Savings
• EXTREME Savings for Teens
• VISA Platinum Rewards Credit Card
• VISA Platinum Credit Card
• VISA Platinum Savings-Secured Credit Card
• VISA Debit Cards
• Mascot Debit Cards
• Auto Loans
• First Time Borrower Auto Loans
• RV/Boat/Motorcycle Loans
• First Mortgage Loans
• Community Hero Loan
• Home Equity Loans
• Home Equity Line of Credit (HELOC)
• Personal Loans
• Quick Cash Loans
• Savings Secured Loans
• CCU Auto Pro Buying Service
• Business Services
• Remote Deposit Capture
• HomeAdvantage Program
• Safe Deposit Boxes
• Member Solutions Program
• Updated Online and Mobile Banking App

Quantifiable outcome

• Earn up to 5.00% APY on Serious Saver first $500 balance
• +5 more outcomes

Named customers18 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

Feature5 records

Partnerships

18 partnerships are on record, tiered core, major and minor.

• Brevard Public SchoolscoreGTM or Marketing PartnerLong-standing education partner. CCU offers mascot debit cards for all BPS high schools, classroom resources, career development support, teacher appreciation programs, and sponsorships. Financial literacy programs include 321 Financial Liftoff events at schools.
• Eastern Florida State CollegecoreGTM or Marketing PartnerHosts 321 Financial Liftoff events at college venues. Employees eligible for CCU membership. Executive Director of Communications serves on CCU Board.
• NASAmajorGTM or Marketing PartnerMajor employer partner whose employees are eligible for CCU membership in the Space Coast community.
• Lockheed Martin - Space Systems CompanymajorGTM or Marketing PartnerMajor defense contractor partner whose employees are eligible for CCU membership.
• Harris CorporationmajorGTM or Marketing PartnerMajor technology/communications employer partner whose employees are eligible for CCU membership.
• Northrop GrummanmajorGTM or Marketing PartnerMajor defense contractor partner whose employees are eligible for CCU membership.
• Boeing CompanymajorGTM or Marketing PartnerMajor aerospace employer partner whose employees are eligible for CCU membership.
• Health FirstmajorGTM or Marketing PartnerMajor healthcare system partner whose employees are eligible for CCU membership.
• MeridianLinkcoreTechnology or IntegrationOnline loan application platform provider for consumer loans, credit cards, and account opening. Powers CCU's digital lending channel.
• VISAcoreTechnology or IntegrationCard network for debit and credit cards. VISA Checkout,SecurLOCK, and tap-to-pay features. Card network enables worldwide acceptance.
• ZellecoreTechnology or IntegrationP2P payment integration allowing members to send and receive money directly from the CCU mobile app.
• AutoSMART (CUDL)coreTechnology or IntegrationOnline new and used vehicle marketplace designed exclusively for credit union members. Allows inventory search, price comparison, and vehicle research.
• United Way of BrevardcoreGTM or Marketing PartnerMajor community partner. CCU supports through employee payroll deductions, fundraising events, and volunteer activities. United Way helps CCU connect with community needs.
• Junior AchievementminorGTM or Marketing PartnerCCU supports Junior Achievement programs for youth financial literacy and career readiness.
• Brevard Schools FoundationminorGTM or Marketing PartnerCCU supports educational initiatives and scholarships through the foundation.
• Auto Dealerships (Dealer Partners)coreChannel Partner/ Reseller/ DistributorPartner dealerships allow members to finance vehicles at point of purchase. CCU Auto Pro assists members throughout the buying process.
• National Credit Union Administration (NCUA)coreOthersFederal regulatory agency that insures member deposits up to $250,000 and supervises credit union operations.
• U.S. Department of the TreasurycoreOthersGranted CDFI designation recognizing CCU's commitment to community development through responsible lending.

Scale indicators11 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• VyStar Credit Union: One of the largest credit unions in Florida with statewide branch coverage, full digital platform, and a broad product suite that overlaps CCU's retail, mortgage, and credit card offerings. Functions as a larger-scale incumbent competitor within CCU's footprint.
• Suncoast Credit Union: Florida-based credit union affiliated with the former Suncoast Schools FCU, operating across the Tampa Bay and central Florida regions with comparable member-owned product breadth and digital capabilities.
• MIDFLORIDA Credit Union: Large central Florida-based credit union offering full retail, mortgage, and wealth services with significant overlap in Polk, Orange, Osceola, and Volusia counties. Larger asset base and broader product set than CCU.

Direct peers

• Tropical Financial Credit Union: Florida community credit union serving Broward, Miami-Dade, and Palm Beach counties with consumer lending, mortgages, and youth programs similar to CCU's product mix. Comparable mid-sized Florida credit-union profile in a different region.
• Space Coast Credit Union: Headquartered in Melbourne, FL, Space Coast Credit Union is the closest direct competitor to CCU, serving the same Space Coast geography with a similar mix of consumer banking, lending, and employer-partnership channels. Direct overlap in branches, employers, and member segments.
• Fairwinds Credit Union: Central Florida-headquartered credit union serving Orange, Seminole, Osceola, Brevard, and Volusia counties with similar retail banking, lending, and youth programs. Direct overlap with CCU in four of CCU's six service counties.
• Launch Credit Union: Florida-based community credit union operating primarily in Brevard, Volusia, and Seminole counties with comparable consumer and mortgage product suites. Closely overlaps CCU's central Florida service area and member profile.
• Addition Financial Credit Union: Central Florida credit union serving Orange, Seminole, Osceola, and Lake counties with comparable retail and youth product suites, including educator-affiliated programs. Direct overlap in CCU's Orange and Osceola service counties.
• Central Florida Educators Federal Credit Union: Educator-founded Florida credit union with deep roots in the teaching community, mirroring CCU's 1953 educator origins. Highly comparable affinity-based member acquisition and community-mission positioning.

Emerging players

• BECU (Boeing Employees Credit Union): Originally founded for Boeing employees (a CCU employer partner), BECU is a much larger community credit union with similar affinity-employer roots and a comprehensive consumer/mortgage product suite. Highly comparable business model at a larger scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/CommunityCUofFlorida
• LinkedInlinkedin.com/company/ccu-florida
• Instagraminstagram.com/ccuflorida
• TikToktiktok.com/@ccu_florida
• Xx.com/ccuflorida

Compliance8 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Community Credit Union of Florida