White Rose Ventures
White Rose Ventures is a York, Pennsylvania-based network-driven venture capital firm founded in 2020 that invests in early-stage technology and tech-enabled companies across Central Pennsylvania from pre-seed through Series A.
- Company typePrivate
- Founded2020
- HeadquartersYork, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What White Rose Ventures does
White Rose Ventures is a network-driven venture capital firm founded in 2020 and headquartered in York, Pennsylvania. The firm invests in early-stage technology and tech-enabled companies, primarily those based in or expanding into Pennsylvania, with check sizes spanning pre-seed through Series A and no fixed minimum or maximum thresholds. It serves Central Pennsylvania entrepreneurs and operators seeking risk capital that is otherwise scarce in the region, differentiating itself through curated network access rather than purely transactional capital deployment.
The firm operates multiple investment vehicles, anchored by the $12 million White Rose Impact Fund launched in 2021 and a $11.9 million venture fund closed in May 2023. In April 2026, White Rose Ventures achieved the first close of Keystone Innovation Fund II, a statewide vehicle co-administered with 1855 Capital and Ben Franklin Technology Partners that materially expands the firm's geographic and institutional reach. Across these vehicles, the firm has invested in 13 portfolio companies since 2021, deploying more than $8 million across real estate technology, EdTech, cybersecurity, cognitive performance, custom manufacturing, food and beverage, and accessibility technology. Notable portfolio holdings include ReturnLogic, NAQI Logix, CyberconIQ, The Pretzel Company, Gilson Snow, Wove, Galleon, and Poseidon Strength.
Revenue is generated through conventional venture fund economics: management fees on committed capital plus carried interest on realized gains from equity exits. The firm pairs its capital activity with a vertically integrated support structure that includes a sister 501(c)(3) nonprofit (Keystone Innovation Collaborative) and a partnership with Braided River Collective, providing portfolio companies with network connections, strategic guidance, and community support beyond direct financial investment. The team is small (1–10 employees) and is led by Managing Partner Martin Fedorko, with Director of Venture Operations Dustin Betz, Partner Alexa Born, and Operations Advisor Alec Galanti.
White Rose Ventures firmographics
Firmographics- Name
- White Rose Ventures
- Legal name
- White Rose Ventures
- Website
- https://whiteroseventures.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- White Rose Ventures is a York, Pennsylvania-based network-driven venture capital firm founded in 2020 that invests in early-stage technology and tech-enabled companies across Central Pennsylvania from pre-seed through Series A.
- Ownership category
- akta.pro rank
White Rose Ventures industry classification
Industry- Product category
- Early-Stage Venture Capital
- NAICS
- Other Investment Pools and Funds (5259)
- SIC
- Investment Advice (6282)
- akta.pro primary industry
- Early-Stage Venture Capital (Pre-Seed/Seed) (FSANAAAA)
- akta.pro secondary industry
- Impact / ESG Venture Capital (FSANAAAG)
Keywords
Where White Rose Ventures is headquartered
LocationHeadquarters
- HQ city
- York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
White Rose Ventures business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Venture Capital Returns: White Rose Ventures generates returns through equity investments in early-stage companies. The firm invests capital from its venture funds (White Rose Impact Fund and Keystone Innovation Fund II) into portfolio companies in exchange for equity stakes, seeking superior returns through exits.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels8 records
White Rose Ventures product offering
Product offeringCore offering
White Rose Ventures is a network-driven venture capital firm based in York, Pennsylvania that deploys equity capital from its venture funds into early-stage technology and tech-enabled companies. The firm manages the $12M White Rose Impact Fund (launched 2021) and co-administers Keystone Innovation Fund II (first close April 2026) with 1855 Capital and Ben Franklin Technology Partners, backing founders primarily in Pennsylvania from pre-seed through Series A and providing strategic guidance and network access in addition to capital.
Product overview
White Rose Ventures is a network-driven venture capital firm offering investment funds rather than traditional software products. The firm operates two main investment vehicles: the White Rose Impact Fund (a $12M fund launched in 2021) and the newer Keystone Innovation Fund II (co-managed with 1855 Capital and Ben Franklin Technology Partners). Beyond capital deployment, White Rose Ventures provides portfolio companies with strategic guidance and network connections. The firm currently has 13 portfolio companies across Central Pennsylvania spanning sectors including fitness technology, real estate technology, e-commerce, cybersecurity, EdTech, and food & beverage.
Differentiator
Problem solved
Functional benefit
Brands
- Keystone Innovation Fund II: A co-administered venture fund in partnership with 1855 Capital and Ben Franklin Technology Partners, focused on high-growth tech companies across Pennsylvania.
Products and services
- White Rose Impact Fund A $12 million venture fund for early-stage tech and tech-enabled businesses across Pennsylvania, with focus on Central PA startups. Provides portfolio companies with capital, strategic guidance, and network connections.
- Keystone Innovation Fund II A co-administered venture fund managed with 1855 Capital and Ben Franklin Technology Partners of Central & Northern PA. Invests in high-potential Pennsylvania tech companies from the earliest stages of development, with first close investors including Penn State University, WellSpan Health, and York County Community Foundation.
Quantifiable outcome
- Invested in 13 Central Pennsylvania startups since 2021
- +4 more outcomes
Companies that use White Rose Ventures
Customer profileNamed customers13 records
Segments1 record
Ideal customer profiles1 record
White Rose Ventures technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
White Rose Ventures partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- Keystone Innovation CollaborativecoreSister 501(c)(3) organization connecting university discoveries, capital, and entrepreneurial talent across PA institutions. Building statewide innovation framework.
- Braided River CollectivecoreNonprofit sister organization co-hosting annual meetings. Mission to provide access, connection and visibility to entrepreneurs. Runs Keystone Merge events and WayFinder EcoMap.
- Harrisburg University Center for Innovation & Entrepreneurship (CIE)coreCo-invested in Athlon. Incubator providing structured guidance, curriculum, and founder development. Executive Director Jay Jayamohan serves on White Rose Ventures investment committee.
- Black & VeatchminorEmployee Will Smith (quadriplegic) demonstrated NAQI Neural Earbud technology at Edison Awards ceremony.
- PermobilminorOngoing support integrating NAQI technology into power wheelchairs for accessibility applications.
- Fulton Bankminor2025 Annual Meeting sponsor for White Rose Ventures and Braided River Collective event.
Scale indicators8 records
Recent moves7 records
Expansion highlights5 records
White Rose Ventures competitors and assessment
Company assessmentDirect peers
- Innovation Works: One of the most active early-stage VCs in Pennsylvania (Pittsburgh-based), funding seed-stage technology and life sciences companies. Highly comparable on stage, geography, and network-driven model.
- MissionOG: Philadelphia-based early-stage venture fund with a flexible, opportunity-driven investment style. Comparable on geography, stage, and willingness to lead or follow rounds across diverse sectors.
- Robin Hood Ventures: Greater Philadelphia angel/early-stage investment group backing technology startups from seed stage. Comparable as a Pennsylvania-based, network-driven early investor.
- 1855 Capital: Pennsylvania-focused early-stage venture firm co-administering Keystone Innovation Fund II with White Rose and Ben Franklin. Comparable on geography, stage, and regional thesis.
- Activate Venture Partners: Philadelphia-based early-stage venture fund backing tech-enabled startups across Pennsylvania. Comparable as a regional, network-driven fund operating across seed and Series A.
- Ben Franklin Technology Partners of Central & Northern PA: State-backed early-stage investor funding Pennsylvania technology companies from seed through Series A. Directly comparable to White Rose on geography, stage, sector breadth, and co-administration of Keystone Innovation Fund II.
Emerging players
- Runway Venture Studios: Early-stage investor and studio operating across the Mid-Atlantic with a focus on pre-seed and seed deals. Comparable on stage, regional reach, and willingness to engage opportunistically.
Regional players
- NextFab Ventures: Philadelphia-based hardware-focused venture and incubator affiliated with NextFab's maker spaces. Comparable as a PA-rooted early-stage investor with ecosystem-building activities similar to White Rose's Keystone Innovation Collaborative.
Broad incumbents
- Techstars: Global accelerator and early-stage investor with multiple programs, including historical presence in Pennsylvania. Comparable on pre-seed/seed investing across diverse sectors but operates at far larger scale with standardized programming.
- Revolution (Rise of the Rest): Steve Case-led national seed fund investing in startups outside of the major tech hubs; co-invested with White Rose in ReturnLogic. Comparable thesis (geographic decentralization) but at materially larger scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
White Rose Ventures social profiles
Digital presenceWhite Rose Ventures financial estimates
Financial estimateRevenue estimate
Valuation estimate
White Rose Ventures leadership team
Management profileNumber of profiles
Profiles4 records
White Rose Ventures funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
White Rose Ventures M&A and investment
M&A and investmentM&A
Investments3 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about White Rose Ventures
What does White Rose Ventures do?
White Rose Ventures is a network-driven venture capital firm based in York, Pennsylvania that deploys equity capital from its venture funds into early-stage technology and tech-enabled companies. The firm manages the $12M White Rose Impact Fund (launched 2021) and co-administers Keystone Innovation Fund II (first close April 2026) with 1855 Capital and Ben Franklin Technology Partners, backing founders primarily in Pennsylvania from pre-seed through Series A and providing strategic guidance and network access in addition to capital.
Is White Rose Ventures a public or private company?
White Rose Ventures is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was White Rose Ventures founded?
White Rose Ventures was founded in 2020. It employs 1 to 10 people.
Where is White Rose Ventures based?
White Rose Ventures is headquartered in York, United States, in the North America region.
How does White Rose Ventures make money?
One revenue line is on record: venture Capital Returns.
Who are White Rose Ventures's main competitors?
Direct peers on record are Innovation Works, MissionOG, Robin Hood Ventures, 1855 Capital, Activate Venture Partners and Ben Franklin Technology Partners of Central & Northern PA. Runway Venture Studios is listed as an emerging player. NextFab Ventures is listed as a regional player. Broad incumbents are Techstars and Revolution (Rise of the Rest).
Does White Rose Ventures have an API?
No public API is recorded for White Rose Ventures.
What industry is White Rose Ventures in?
White Rose Ventures's product category is Early-Stage Venture Capital. Its primary akta.pro industry code is FSANAAAA, Early-Stage Venture Capital (Pre-Seed/Seed), with a secondary code of FSANAAAG, Impact / ESG Venture Capital. Its NAICS code is 5259 and its SIC code is 6282.