New Scale Technologies
- Company typePrivate
- Founded2002
- HeadquartersVictor, United States
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
New Scale Technologies firmographics
Firmographics- Name
- New Scale Technologies
- Legal name
- New Scale Technologies, Inc.
- Website
- https://newscaletech.com
- Company type
- Private
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
New Scale Technologies industry classification
Industry- Product category
- Precision Motion Control / Micro Mechatronics
- NAICS
- Other Measuring and Controlling Device Manufacturing (334519), Search, Detection, Navigation, Guidance, Aeronautical, and Nautical System and Instrument Manufacturing (334511)
- SIC
- Special Industry Machinery, Nec (3559), Industrial Instruments For Measurement, Display, And Control (3823)
- akta.pro primary industry
- Motion Control Components (Servos, Drives, Motors, Encoders) (IMAHAHAG)
- akta.pro secondary industries
- Robot Hardware, Actuators & Components (sensors, grippers, motors) (HDAAAIAL), Motion & Machine Control (CNC, Robotics Controllers, Servo/Motion Controllers) (IMAGABAG), Linear Motion & Actuation (Linear Motors, Electric Cylinders, Actuators) (IMAGACAG)
Keywords
Where New Scale Technologies is headquartered
LocationHeadquarters
- HQ city
- Victor
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
New Scale Technologies business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Technology or R&D, Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure
Revenue model
- M3 Micro-Mechatronic Modules: Sale of standard and customized embedded motion modules (linear stages, rotary stages, focus modules, linear actuators) for OEM product integration. Products sold directly and through distributors globally.
- Developer Kits: Pre-configured development kits for engineering evaluation and prototyping, sold through Digi-Key, Mouser, Electroverge, and direct sales. Enables rapid customer onboarding and product validation.
- Custom Motion Engineering Services: Custom motion module development using M3 design platform or full-custom micro motion systems for specific OEM requirements. Includes feasibility studies and integration assistance.
- Technology Licensing: Licensing of SQUIGGLE and UTAF motor technologies to third parties including ALPS Alpine, Tamron, and TKD-EPC for integration into consumer and industrial products.
- Q-Span Robotic Workstations: Robotic tools for automated dimensional metrology sold by New Scale Robotics division for high-mix small-batch manufacturing quality automation.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | M3-LS Linear Smart Stages - multiple models with varying specs |
| Unit Pricing | Pay-as-you-go | M3-FS and M3-F Focus Modules |
| Unit Pricing | Pay-as-you-go | M3-RS-U2 Rotary Smart Stages |
| Unit Pricing | Pay-as-you-go | M3-L Linear Actuator |
Go-to-market motion4 records
Distribution channels7 records
Marketing channels7 records
New Scale Technologies product offering
Product offeringCore offering
New Scale Technologies designs and manufactures miniature smart motion modules (linear stages, rotary stages, focus modules, linear actuators) that integrate proprietary SQUIGGLE and UTAF piezoelectric ultrasonic motors with position sensors, drive electronics, and closed-loop firmware into all-in-one embedded modules for OEM integration. The company also offers the Multi-Probe Micromanipulator (MPM) and Modular Insertion System (MIS) for neuroscience research, and Q-Span robotic metrology workstations through its New Scale Robotics division. Technology licensing of SQUIGGLE and UTAF motor IP is provided to third parties such as ALPS Alpine, Tamron, and TKD-EPC.
Product overview
New Scale Technologies offers a modular micro-mechatronic motion control platform called M3, featuring all-in-one smart modules that embed drive, control, and digital communications inside. The core product family includes: M3-LS Linear Smart Stages (6-15mm travel, 0.5μm resolution), M3-RS Rotary Smart Stages (360° continuous rotation, 0.022° resolution), M3-FS/F Focus Modules (lens motion for cameras), and M3-L Linear Actuators. The newly launched DART DM3-L platform delivers 10x force and 4x longer travel (25mm) at 30% lower cost. Specialized systems include the Multi-Probe Micromanipulator (MPM) for neuroscience research and Modular Insertion System (MIS) for neural electrophysiology. The company's New Scale Robotics division offers Q-Span automated inspection workstations. All modules feature embedded closed-loop controllers accepting high-level commands via I2C, SPI, or USB interfaces. The platform is built on proprietary SQUIGGLE and UTAF piezoelectric ultrasonic motor technologies with over 23 patents.
Differentiator
Problem solved
Functional benefit
Brands
- New Scale Technologies (NST): Embedded Motion Modules - develops, licenses and manufactures standard and customized embedded motion modules including rotary and linear smart stages with SQUIGGLE and UTAF piezoelectric ultrasonic motors.
- New Scale Robotics (NSR)
Products and services
- M3-LS Linear Smart Stage Direct-drive, high-precision micro linear stage with built-in controller, integrated drive electronics, 0.5 μm resolution, absolute encoding, and travel ranges of 6mm, 8mm, or 15mm depending on model variant. Designed for OEM integration without external electronics.
- M3-RS Rotary Smart Stage Miniature all-in-one rotary positioning stage with closed-loop position resolution better than 0.022 degrees and continuous 360-degree rotation, containing embedded controller, piezoelectric motors, position sensors, and bearings in a module less than 12 x 22 x 16mm.
- M3-FS Focus Module High-resolution lens motion module with embedded controller for miniature embedded optical systems. Features superior dynamic stability with 3x improvement in tilt and accuracy over original M3-F. Zero power needed to hold lens position, ideal for battery-powered devices.
- M3-F Focus Module Original focus module with molded polymer construction and pin-bushing guide. Economical choice for lower precision requirements or fixed camera positions. Integrates piezoelectric SQUIGGLE micro motor, built-in controller, position sensors, and microprocessor.
- M3-L Linear Smart Actuator Smart linear actuator with integrated driver and closed-loop controller inside the actuator housing. Designed to push or pull light objects with 0.5 μm position resolution and 6mm travel. Requires careful attention to loading conditions and is not designed to carry a load.
- DART DM3-L Smart Linear Actuator and Stage Next-generation smart linear actuator delivering 10x force, 4x longer travel (up to 25mm), and higher speeds (10mm/second) at 30% lower cost for high-volume applications. Features embedded electronics eliminating external drivers, built on proven SQUIGGLE technology with zero-power hold and modular stage options.
- M3-TMM Two-Axis Tilting Mirror Module Patented two-axis tilting mirror module using UTAF piezoelectric ultrasonic motors in planar configuration. Size of 14 x 14 x 7mm, ±8 degrees tilt in both axes, 0.01 degree resolution, 0.02 degree repeatability, 15ms step and settle for 0.5 degree step.
- Multi-Probe Micromanipulator (MPM) System Precision multi-probe neural probe manipulator system for electrophysiology research. Uses M3 micro mechatronic modules to enable positioning of multiple neural probes simultaneously. Includes Virtual Coordinate System (VCS) software for trajectory planning.
- Modular Insertion System (MIS) Next-generation silicon probe insertion system for acute in vivo electrophysiology recordings. Commercially licensed technology from Allen Institute for Neural Dynamics. Enables positioning of up to 24 Neuropixels probes along with microscope and laser modules.
- Q-Span Workstations Automated robotic inspection workstations developed by New Scale Robotics division. Elevates quality teams by improving skills, capacity, productivity, recruitment, and retention. Integrates collaborative robots from Universal Robots with smart gripper/calipers and teachable plug-and-produce software. UR+ certified as Application Kits.
Quantifiable outcome
- 10x force and 4x longer travel with DART platform
- +4 more outcomes
Companies that use New Scale Technologies
Customer profileNamed customers11 records
Segments7 records
Ideal customer profiles5 records
New Scale Technologies technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature9 records
New Scale Technologies partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered major, core and minor.
- FANUC Americas CorporationmajorNew Scale Robotics is a FANUC Authorized System Integrator since 2024. Extends Q-Span automated metrology workstation reach into FANUC robot ecosystem for high-mix small-batch manufacturing quality automation.
- Allen Institute for Neural DynamicsmajorLicensed technology developed at the Allen Institute for Neural Dynamics for next-generation multi-probe insertion system (MIS). Delivered Modular Insertion Systems for acute in vivo electrophysiology recordings in October 2024. Enables positioning of up to 24 Neuropixels probes.
- Via Project CollaborationmajorManufacturing next-generation Viper fiber positioners for the Via Project - a collaboration between Carnegie Observatories, Center for Astrophysics | Harvard & Smithsonian, and Stanford University for astronomical spectroscopy.
- Universal Robots A/ScoreNew Scale Robotics is a UR Certified System Integrator since 2021. Q-Span Workstations are certified UR+ Application Kits, integrating with Universal Robots collaborative robot ecosystem for automated metrology in manufacturing.
- ALPS AlpinemajorLicense holder for SQUIGGLE motor technology for consumer and mobile applications.
- Tamron Co., Ltd.majorLicense holder for SQUIGGLE motor technology. Tamron licensed SQUIGGLE motor technology in 2006 for optics applications.
- TKD-EPC (Epcos)minorLicense holder for SQUIGGLE motor technology for industrial applications.
Scale indicators3 records
Recent moves7 records
Expansion highlights6 records
New Scale Technologies competitors and assessment
Company assessmentBroad incumbents
- Thorlabs: Broadline photonics and motion supplier offering motorized stages, actuators, and OEM modules. Overlaps with New Scale in analytical instruments, microscopy, and life sciences but serves a much wider portfolio.
- Celera Motion (Novanta): Provider of precision motion components including encoders, motors, and integrated stages for medical, semiconductor, and robotics markets. Comparable on embedded precision motion for OEM integration, though at larger scale.
- Kollmorgen: Supplier of motors, drives, and motion control for medical, robotics, and aerospace. Comparable as an OEM motion platform competitor, particularly in regulated and defense applications.
Direct peers
- Faulhaber: Specialist in miniature and micromotors (DC, brushless, stepper) and linear actuators. Closely comparable to New Scale's core motor-and-actuator offering, with overlapping customers in medical, optics, and robotics.
- PI (Physik Instrumente): Global leader in precision positioning systems and piezo-based motion. Directly comparable as a supplier of high-precision linear stages, actuators, and motion controllers used in photonics, life sciences, and semiconductor applications.
- Maxon Group: Premium DC and brushless micro motors plus integrated motion controllers for medical, aerospace, and industrial applications. Comparable to New Scale on precision motor and motion platform, though Maxon targets broader and higher-power use cases.
- SmarAct Metrology: Manufacturer of high-precision piezo-driven positioning systems and micro-translation stages. Directly comparable to New Scale's M3-LS and beam-steering modules in research and metrology.
- Nanomotion: Designer of piezo-ceramic ultrasonic motors and integrated motion stages for semiconductor, medical, and defense applications. Most direct technology analog to SQUIGGLE/UTAF motors.
Emerging players
- OnRobot: Provider of collaborative-robot end-effectors and application kits for the Universal Robots ecosystem. Comparable to New Scale Robotics' Q-Span workstations in the cobot quality-automation space.
Others
- ams-OSRAM (ams): Strategic investor, technology partner, and co-developer of the NSE-5310 Hall sensor for M3 modules. Not a direct competitor, but a key enabler and equity holder aligned with New Scale's miniaturization roadmap.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
New Scale Technologies social profiles
Digital presenceNew Scale Technologies compliance and trust
Trust signalCompliance5 records
New Scale Technologies financial estimates
Financial estimateRevenue estimate
Valuation estimate
New Scale Technologies leadership team
Management profileNumber of profiles
Profiles8 records
New Scale Technologies subsidiaries and ownership
Company hierarchySubsidiaries1 record
New Scale Technologies funding detail
Funding detailFunding overview
Funding rounds2 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
New Scale Technologies M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about New Scale Technologies
What does New Scale Technologies do?
New Scale Technologies designs and manufactures miniature smart motion modules (linear stages, rotary stages, focus modules, linear actuators) that integrate proprietary SQUIGGLE and UTAF piezoelectric ultrasonic motors with position sensors, drive electronics, and closed-loop firmware into all-in-one embedded modules for OEM integration. The company also offers the Multi-Probe Micromanipulator (MPM) and Modular Insertion System (MIS) for neuroscience research, and Q-Span robotic metrology workstations through its New Scale Robotics division. Technology licensing of SQUIGGLE and UTAF motor IP is provided to third parties such as ALPS Alpine, Tamron, and TKD-EPC.
Is New Scale Technologies a public or private company?
New Scale Technologies is a private company. It is classified as venture growth investor backed and is currently operating.
When was New Scale Technologies founded?
New Scale Technologies was founded in 2002. It employs 11 to 50 people.
Where is New Scale Technologies based?
New Scale Technologies is headquartered in Victor, United States, in the North America region.
How does New Scale Technologies make money?
Five revenue lines are on record. M3 Micro-Mechatronic Modules are the primary driver. The others are developer Kits, custom Motion Engineering Services, technology Licensing and Q-Span Robotic Workstations.
Who are New Scale Technologies's main competitors?
Broad incumbents on record are Thorlabs, Celera Motion (Novanta) and Kollmorgen. Direct peers are Faulhaber, PI (Physik Instrumente), Maxon Group, SmarAct Metrology and Nanomotion. OnRobot is listed as an emerging player. ams-OSRAM (ams) is listed as an others.
Does New Scale Technologies have an API?
No public API is recorded for New Scale Technologies.
What industry is New Scale Technologies in?
New Scale Technologies's product category is Precision Motion Control / Micro Mechatronics. Its primary akta.pro industry code is IMAHAHAG, Motion Control Components (Servos, Drives, Motors, Encoders), with a secondary code of HDAAAIAL, Robot Hardware, Actuators & Components (sensors, grippers, motors). Its NAICS code is 334519 and its SIC code is 3559.