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BMF Media

Full company profile

uuid000aub2

Namestring
BMF Media
Websiteurl
bmfmedia.com
Company typeenum
Private
Founded yearint
2003
Descriptiontext

BMF Media is a New York-based, privately held marketing and advertising agency founded in 2003 by Brian Feit. Operating with 11-50 employees, the firm offers brand marketing, event design, and content creation services to clients in the marketing and advertising sector, and is led by CEO Bruce Starr. The company's stated service mix — brand marketing, event design, and content creation — points to a boutique creative agency model rather than a technology-platform business, with revenue mechanics typical of project-based and retainer agency engagements.

The firm's only documented strategic action is the March 2018 acquisition of LFB Media Group for an undisclosed amount, indicating a prior inclination toward inorganic expansion. However, the available evidence base is unusually thin: the company website (bmfmedia.com) currently displays only a verification/waiting page rather than substantive marketing or service content, no customer logos, no case studies, no partnerships, no pricing, and no management detail beyond the CEO and founder have been disclosed. One former employee (Melissa Gruhin) has been cited as having moved to Moburst as VP of Creative, situating BMF historically in the mobile/digital marketing space. There are no disclosed funding rounds, no parent company, no subsidiaries, and no regulatory filings.

Short descriptiontext

BMF Media is a privately held, New York-based marketing and advertising agency founded in 2003 that offers brand marketing, event design, and content creation services to clients across the marketing sector.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
101–250
akta.pro rankint
HeadquartersNew York, United States
HQ citystring
New York
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Keyword5 values
brand marketing, event design, content creation, advertising services, creative agency
Industry2 codes
1B2B/ABM Creative Agencies
CodeMPAAAAAIPrimaryYes
2Brand Experience (BX) & Service Design
CodeBPAFAEAIPrimaryNo
NAICS code1 code
  • Advertising Agencies541810
SIC code1 code
  • Services-Advertising Agencies7311
Product category
Marketing & Advertising Services
Social media profiles2 records
Cost components3 values
Personnel, Operations, Marketing or Sales
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

BMF Media is a marketing and advertising company that provides brand marketing, event design, and content creation services to clients. The firm operates as a creative agency serving organizations seeking integrated marketing, advertising, and brand experience solutions.

Differentiator
Functional benefit
Problem solved
Product and service3 records
1Brand Marketing
CategoryBrand Marketing
2Event Design
CategoryEvent Design
3Content Creation
CategoryContent Creation
Recent move2 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight1 record

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

New York-based independent creative agency offering brand strategy, advertising, and content creation to consumer and B2B clients. Closely comparable in size, structure, and full-service creative positioning to BMF Media.

2GALE
TypeDirect peer
Description

Independent NYC-based agency providing brand marketing, creative, and content services to consumer brands. Closely comparable mid-sized independent creative competitor.

TypeBroad incumbent
Description

Global advertising holding company with NYC headquarters encompassing creative, media, PR, and experiential agencies. Provides the broader competitive backdrop in which BMF competes for brand and event mandates.

TypeBroad incumbent
Description

One of the largest global advertising and brand communications networks with strong NYC presence. Offers advertising, PR, events, and content at scale — overlapping with BMF's offering but at much greater scale and scope.

TypeEmerging player
Description

Mobile-focused marketing agency that has hired senior creative talent from BMF Media. Overlaps with BMF on the content/creative side but specializes in mobile-first brand growth rather than event design.

TypeDirect peer
Description

Independent creative agency headquartered in New York focused on brand campaigns, content, and experiential work. Directly comparable as a mid-sized creative shop serving similar brand marketing briefs.

TypeDirect peer
Description

Largest independent media and marketing agency in the US, headquartered in NYC, providing brand marketing, content, and event-related services. Directly comparable as a large-scale NYC-based full-service agency.

TypeDirect peer
Description

NYC-based creative agency known for integrated brand campaigns, content production, and experiential work. A direct comparable serving overlapping brand marketing and event-style briefs.

TypeBroad incumbent
Description

NYC-headquartered digital and creative agency offering brand design, content, and experience design for major brands. Comparable in creative-and-experiential scope but materially larger than BMF Media.

TypeDirect peer
Description

NYC-based independent agency with strength in brand strategy, creative, and culture-driven marketing for established consumer brands. Comparable size and integrated creative/event offering to BMF Media.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat2 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights5 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles2 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

BMF Media

Marketing & Advertising Servicesbmfmedia.com

BMF Media is a privately held, New York-based marketing and advertising agency founded in 2003 that offers brand marketing, event design, and content creation services to clients across the marketing sector.

What BMF Media does

BMF Media is a New York-based, privately held marketing and advertising agency founded in 2003 by Brian Feit. Operating with 11-50 employees, the firm offers brand marketing, event design, and content creation services to clients in the marketing and advertising sector, and is led by CEO Bruce Starr. The company's stated service mix — brand marketing, event design, and content creation — points to a boutique creative agency model rather than a technology-platform business, with revenue mechanics typical of project-based and retainer agency engagements.

The firm's only documented strategic action is the March 2018 acquisition of LFB Media Group for an undisclosed amount, indicating a prior inclination toward inorganic expansion. However, the available evidence base is unusually thin: the company website (bmfmedia.com) currently displays only a verification/waiting page rather than substantive marketing or service content, no customer logos, no case studies, no partnerships, no pricing, and no management detail beyond the CEO and founder have been disclosed. One former employee (Melissa Gruhin) has been cited as having moved to Moburst as VP of Creative, situating BMF historically in the mobile/digital marketing space. There are no disclosed funding rounds, no parent company, no subsidiaries, and no regulatory filings.

BMF Media firmographics

Firmographics
Name
BMF Media
Website
https://bmfmedia.com
Company type
Private
Founded year
2003
Operating status
Operating
Headcount range
101–250 employees
Short description
BMF Media is a privately held, New York-based marketing and advertising agency founded in 2003 that offers brand marketing, event design, and content creation services to clients across the marketing sector.
Ownership category
akta.pro rank

BMF Media industry classification

Industry
Product category
Marketing & Advertising Services
NAICS
Advertising Agencies (541810)
SIC
Services-Advertising Agencies (7311)
akta.pro primary industry
B2B/ABM Creative Agencies (MPAAAAAI)
akta.pro secondary industry
Brand Experience (BX) & Service Design (BPAFAEAI)

Keywords

  • Brand marketing
  • Event design
  • Content creation
  • Advertising services
  • Creative agency

Where BMF Media is headquartered

Location

Headquarters

HQ city
New York
HQ country
United States
HQ region
North America

Markets served

BMF Media business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales

BMF Media product offering

Product offering

Core offering

BMF Media is a marketing and advertising company that provides brand marketing, event design, and content creation services to clients. The firm operates as a creative agency serving organizations seeking integrated marketing, advertising, and brand experience solutions.

Differentiator

Problem solved

Functional benefit

Products and services

  • Brand Marketing
  • Event Design
  • Content Creation

Companies that use BMF Media

Customer profile

Ideal customer profiles1 record

BMF Media technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

BMF Media partnerships and signals

Strategic signal

Recent moves2 records

Expansion highlights1 record

BMF Media competitors and assessment

Company assessment

Direct peers

  • Anomaly: New York-based independent creative agency offering brand strategy, advertising, and content creation to consumer and B2B clients. Closely comparable in size, structure, and full-service creative positioning to BMF Media.
  • GALE: Independent NYC-based agency providing brand marketing, creative, and content services to consumer brands. Closely comparable mid-sized independent creative competitor.
  • Mother NYC: Independent creative agency headquartered in New York focused on brand campaigns, content, and experiential work. Directly comparable as a mid-sized creative shop serving similar brand marketing briefs.
  • Horizon Media: Largest independent media and marketing agency in the US, headquartered in NYC, providing brand marketing, content, and event-related services. Directly comparable as a large-scale NYC-based full-service agency.
  • Droga5: NYC-based creative agency known for integrated brand campaigns, content production, and experiential work. A direct comparable serving overlapping brand marketing and event-style briefs.
  • Translation LLC: NYC-based independent agency with strength in brand strategy, creative, and culture-driven marketing for established consumer brands. Comparable size and integrated creative/event offering to BMF Media.

Broad incumbents

  • Omnicom Group: Global advertising holding company with NYC headquarters encompassing creative, media, PR, and experiential agencies. Provides the broader competitive backdrop in which BMF competes for brand and event mandates.
  • McCann Worldgroup: One of the largest global advertising and brand communications networks with strong NYC presence. Offers advertising, PR, events, and content at scale — overlapping with BMF's offering but at much greater scale and scope.
  • R/GA: NYC-headquartered digital and creative agency offering brand design, content, and experience design for major brands. Comparable in creative-and-experiential scope but materially larger than BMF Media.

Emerging players

  • Moburst: Mobile-focused marketing agency that has hired senior creative talent from BMF Media. Overlaps with BMF on the content/creative side but specializes in mobile-first brand growth rather than event design.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

BMF Media social profiles

Digital presence

BMF Media financial estimates

Financial estimate

Revenue estimate

Valuation estimate

BMF Media leadership team

Management profile

Number of profiles

Profiles2 records

BMF Media funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

BMF Media M&A and investment

M&A and investment

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BMF Media

What does BMF Media do?

BMF Media is a marketing and advertising company that provides brand marketing, event design, and content creation services to clients. The firm operates as a creative agency serving organizations seeking integrated marketing, advertising, and brand experience solutions.

When was BMF Media founded?

BMF Media was founded in 2003. It employs 101 to 250 people.

Where is BMF Media based?

BMF Media is headquartered in New York, United States, in the North America region.

Who are BMF Media's main competitors?

Direct peers on record are Anomaly, GALE, Mother NYC, Horizon Media, Droga5 and Translation LLC. Broad incumbents are Omnicom Group, McCann Worldgroup and R/GA. Moburst is listed as an emerging player.

Does BMF Media have an API?

No public API is recorded for BMF Media.

What industry is BMF Media in?

BMF Media's product category is Marketing & Advertising Services. Its primary akta.pro industry code is MPAAAAAI, B2B/ABM Creative Agencies, with a secondary code of BPAFAEAI, Brand Experience (BX) & Service Design. Its NAICS code is 541810 and its SIC code is 7311.

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Live signals
TheprnetJournal of PR and Marketing News & TrendsBMF, an integrated marketing agency, expanded with a Hong Kong office and led the launch of the Marriott Media Network. Beauty and wellness clients like ZO Skin Health tripled press coverage, while luxury travel brands received major lifestyle press. The agency also secured Forbes Travel Guide Star Bars for four properties.BizBashIndustry Innovators 2026: Jacqui TortiJacqui Torti, global head of production for BMF, discusses her 16+ years in experiential production, including the 818 Outpost activation at Coachella. She emphasizes creating emotionally memorable experiences over spectacle and hopes the industry moves toward deeper connection and sustainability.PR NewswireBMF NAMED GLOBAL SOCIAL MEDIA AND PUBLIC RELATIONS AGENCY OF RECORD FOR JAPAN AIRLINES (JAL)BMF has been appointed as the global social media and public relations agency of record for Japan Airlines to reinvigorate the carrier's brand narrative. The partnership will involve managing JAL's owned social channels and executing earned media tactics, with content ideation spearheaded from Tokyo. This strategic move aims to enhance brand relevance and customer retention amidst the accelerating recovery of global travel.PR NewswireIntegrated Creative Marketing Agency BMF Continues To Expand International Footprint With Qatar PartnershipBMF, a global integrated creative marketing agency with offices in New York and London, has announced a partnership with Qatar-based production agency Glow'n to expand its local capabilities in Qatar ahead of the 2022 FIFA World Cup. The partnership will enable BMF to provide on-the-ground scouting, planning, and client representation amid COVID-related travel restrictions, leveraging Glow'n's established local vendor relationships and government contacts. BMF has already begun working with clients ramping up plans for Qatar 2022, with the partnership also positioning both agencies for future events including the Asia Games in Doha in 2030.PR NewswireIntegrated Creative Marketing Agency BMF Continues To Expand International Footprint With Qatar PartnershipBMF, a global integrated creative marketing agency headquartered in New York and London, has announced a partnership with Qatar-based production agency Glow'n to expand its footprint in Qatar ahead of the 2022 FIFA World Cup. The partnership provides BMF with local on-ground scouting, planning capabilities, vendor partnerships, and government contacts to serve global brands activating in Qatar while COVID-19 travel restrictions may persist. With the Asia Games also confirmed for Doha in 2030, more brands are expected to seek activation services in Qatar.PR NewswireBMF Ushers In The Future Of Experiential Marketing As It Celebrates 15th AnniversaryBMF Media Group, now simply BMF, announced its 15th anniversary with international expansion, new clients, and a rebrand. The global experiential marketing agency highlighted these milestones on Jan. 10, 2019.PR NewswireBMF Expands Global Footprint With London Office OpeningBMF Media Group announced the opening of its new London office to support accelerating growth in the EMEA region. The agency has already secured key global clients such as Marriott International and Dell, while joining the Worldwide Partners Inc. network to expand its integrated experiential offerings.PR NewswireBMF Media Group Announces Key Appointments: Expansion In Account Leadership, Creative Strategy And Analytics Supports Focus On Elevating Agency Service OfferingBMF Media Group announced four senior staff appointments at its New York headquarters, including Amber Meredith as Executive Vice President of Accounts, Isaac Norbe as Vice President of Accounts, Josh Tierney as Vice President of Strategy, and Leif Christensen as Director of the newly created Research and Analytics division.