Grab Games

What Grab Games does

Grab Games is a Santa Monica-based VR and AR entertainment studio founded in 2009, operating with 11-50 employees. The company develops and publishes immersive gaming experiences across VR headsets and mobile AR platforms, with a catalog of at least six titles including Final Space – The Rescue (based on the Adult Swim animated series), Knockout League (a VR boxing game), Amoeba Battle (microscopic VR combat), GameViewAR (a mobile AR gaming platform), John Wick Chronicles (based on the Lionsgate film franchise), and Extreme Whiteout (a VR winter sports racer). Its competitive positioning rests on licensing relationships with major entertainment IP holders including Lionsgate, Legendary, Dreamworks, and Riot Games, allowing it to convert well-known film, television, and gaming properties into VR/AR adaptations.

The company operates a multi-brand structure that extends beyond first-party development: Grab Games is the core gaming division, Grab Labs focuses on creator tools and partnerships supporting external developers, and GRAB360 provides video production and marketing services. Distribution is anchored on Steam via a direct partnership with Valve, supplemented by VR storefronts and mobile app stores. Revenue is generated primarily through one-time license sales of games across these channels, with promotional mechanics such as Steam Free-to-Keep offers used to drive acquisition. Pricing is not publicly disclosed and individual title prices sit at indie levels (e.g., $5 for Sentience: The Android's Tale on Steam). The company has also engaged in at least one acquisition (Intrinsic Games, 2011) and acts as a publisher for third-party developers such as Pilgrim Adventures.

Operationally, Grab Games is privately held with no disclosed funding rounds, revenue, or ownership structure in the source data. Its customer base is hybrid: fragmented B2C consumers purchasing games on Steam, VR platforms, and mobile, alongside a concentrated set of B2B entertainment franchise licensors. The company's growth signals are anchored in IP partnerships, multi-brand service expansion, and platform diversification (mobile AR via GameViewAR), while its AI/ML capabilities are not evidenced in the available data.

Name

Grab Games

Legal name

Grab Games

Website

https://grabgames.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Grab Games is a Santa Monica-based VR and AR gaming studio that develops and publishes immersive entertainment titles based on major entertainment franchises, distributing them via Steam, VR storefronts, and mobile app stores under a multi-brand structure.

Ownership category

akta.pro rank

Product category

VR/AR Gaming Software

NAICS

Amusement Parks and Arcades (7131)

SIC

Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

VR/AR/XR Game Studios (MPAFAAAE)

akta.pro secondary industries

VR/AR Game Publishing & Distribution (MPAFABAK), VR/AR Gaming Platforms (BPAMAKAG)

Keywords

• VR game development
• AR gaming experiences
• Virtual reality entertainment
• Game publishing
• Immersive gaming

Headquarters

HQ city

Santa Monica

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Game Publishing: Publishing games developed internally and potentially through partnerships. Games are distributed digitally through platforms like Steam and VR storefronts. Revenue generated through game sales, potentially including free-to-play monetization and in-game purchases.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Grab Games develops and publishes virtual reality (VR) and augmented reality (AR) video games distributed through Steam, VR storefronts, and mobile app stores. The studio has released at least six titles including Final Space – The Rescue, Knockout League, Amoeba Battle, GameViewAR, John Wick Chronicles, and Extreme Whiteout, several based on major entertainment IP such as Lionsgate's John Wick and Adult Swim's Final Space.

Product overview

Grab Games is a VR and AR entertainment company operating as a multi-brand portfolio. The core gaming division centers on six VR and AR titles including Final Space – The Rescue, Knockout League, Amoeba Battle, GameViewAR, John Wick Chronicles, and Extreme Whiteout. The company extends its offerings through Grab Labs, which focuses on creator tools and partnerships, and GRAB360, which provides video production and marketing services. This structure combines proprietary game development with supporting creative services.

Differentiator

Problem solved

Functional benefit

Brands

• Grab Labs: Creator Tools & Partnerships
• GRAB360

Products and services

• Final Space – The Rescue A VR game based on the Final Space animated series where players take on the role of rescue missions to save characters from various challenges.
• Knockout League A VR boxing game that simulates arcade-style boxing matches with stylized visual effects and gameplay.
• Amoeba Battle A VR game featuring microscopic organism battles in an abstract microscopic world environment.
• GameViewAR An AR gaming platform that enables players to interact with games using augmented reality technology.
• John Wick Chronicles A VR game based on the John Wick film franchise, offering immersive action gameplay set in the movie universe.
• Extreme Whiteout A VR racing game featuring extreme winter sports and high-speed snow vehicle competitions.

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• ValvecoreTechnology or IntegrationValve is featured as a partner logo on Grab Games' website. Steam by Valve serves as the primary digital distribution platform for Grab Games' published titles, enabling global distribution of their VR and PC games through Steam's ecosystem.
• LegendarycoreStrategic or Co-development PartnerLegendary Entertainment is featured as a partner logo, indicating collaboration on entertainment properties. Legendary likely provides IP licensing for VR/AR gaming adaptations of their film and television properties.
• WMEminorChannel Partner/ Reseller/ DistributorWME (William Morris Endeavor) is listed as a partner, potentially providing talent representation, representation services, or helping facilitate entertainment industry partnerships and deals.
• Riot GamescoreStrategic or Co-development PartnerRiot Games is listed as a partner, suggesting potential collaboration on gaming content. Riot is known for League of Legends and other competitive titles.
• LionsgatecoreStrategic or Co-development PartnerLionsgate is featured as a partner logo. Grab Games developed 'John Wick Chronicles' which is based on Lionsgate's John Wick film franchise, indicating a licensing partnership for VR gaming adaptations.
• DreamworkscoreStrategic or Co-development PartnerDreamworks Animation is listed as a partner, potentially for VR/AR gaming adaptations of Dreamworks properties including animated franchises.
• Pilgrim AdventuresminorStrategic or Co-development PartnerPilgrim Adventures developed 'Sentience: The Android's Tale' which GrabTheGames publishes on Steam. This represents a developer-publisher partnership where GrabTheGames handles distribution and publishing services.

Scale indicators2 records

Recent moves1 record

Expansion highlights5 records

Direct peers

• Resolution Games: Independent VR game studio focused on multiplayer and social VR experiences (Demeo, Angry Birds VR). Directly comparable as a VR-first game studio serving similar VR headset markets.
• Survios: VR game developer behind Creed, Sprint Vector, and other VR titles. Comparable as a U.S.-based independent VR game studio targeting consumer VR headsets with licensed and original IP.
• Owlchemy Labs: Acquired VR game studio behind Job Simulator and Vacation Simulator. Comparable as a VR-focused game studio with multi-platform VR distribution and a track record of high-profile VR titles.
• nDreams: UK-based VR game studio and publisher (Phantom: Covert Ops, Fracked). Comparable as a VR-specialist studio publishing both internally developed and third-party VR titles.
• Schell Games: VR/AR and serious games studio with titles like I Expect You To Die. Comparable as an independent studio developing immersive VR/AR entertainment content across PCVR and headset platforms.
• Fast Travel Games: VR game developer and publisher based in Stockholm. Comparable as a VR-focused studio that both develops and publishes titles across Meta Quest and PSVR platforms.
• Vertigo Games: VR game publisher and developer (Arizona Sunshine, After the Fall). Comparable as a VR publishing house that supports both internal and external VR game development.

Broad incumbents

• Ready at Dawn: Acquired by Meta/Facebook; developed Lone Echo and Echo VR. Comparable as a VR-specialist studio, now operating as part of a broader incumbent with deeper capital and platform alignment.
• Beat Games: Developer of Beat Saber, acquired by Meta. Comparable as a VR game studio, now backed by a major platform holder, illustrating the strategic value of successful VR studios.
• Meta Platforms (Reality Labs): Owns Meta Quest hardware and first-party VR studios. Comparable as the dominant VR platform incumbent whose hardware adoption directly drives demand for Grab Games' VR catalog.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/Grab
• Facebookfacebook.com/GrabGames
• LinkedInlinkedin.com/company/grab-games

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Grab Games