Gondola Skate

What Gondola Skate does

Gondola Skate Moving Systems, Inc. is a private equipment rental company founded in 1997 and headquartered in San Diego, California. The company designs, manufactures, and rents proprietary fixture mobilization equipment that enables retailers and warehouse operators to move fully-loaded shelving units — both retail gondolas and industrial pallet racks — without de-merchandising. Its product portfolio spans two categories: gondola movers (Scorpion III, Bandit/Titan, Falcon II, Stingray) targeted at big-box retailers managing remodel and nightly reconfiguration programs, and pallet rack movers (Rhino II, Sidewinder) targeted at warehouse and industrial operators. The technical differentiator is the patented Saturn I urethane caster, which delivers an industry-low 5/8-inch skate profile and replaces destructive ball transfer bearings; the company also offers an integrated EZ Lift mechanism on the Falcon II and quick-release yoke attachments on the Sidewinder.

The business operates a rental-only, usage-based revenue model with quote-based pricing, supported by a proprietary rental management software platform and coordinated logistics (LTL and expedited shipping). Customers engage through inside sales (phone, contact forms, e-signature quotes), enterprise field sales for large retailer programs, trade show presence, and inclusion in retailer construction specifications. The company is led by founders Frank Charles Cozza (CEO) and Gerry Taylor (Vice President), and operates seven service and distribution facilities across the United States (San Diego, Dallas, Nashville), Canada (Calgary, Toronto), the United Kingdom (Leeds), and China (Shanghai). Case-study outcomes reported by customers include 50% labor savings, project timeline compression of one week, and doubled nightly relocation output versus prior equipment.

In April 2024, Gondola Skate received a private equity investment from HCAP Partners, with the stated use of funds being growth, strategic acquisitions, global footprint expansion, and the application of HCAP's Gainful Jobs Approach to workforce quality. The company reports 11-50 employees and is privately held with no public listing.

Name

Gondola Skate

Legal name

Gondola Skate Moving Systems, Inc.

Website

https://gondolaskate.com

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

11–50 employees

Short description

Gondola Skate Moving Systems designs and rents proprietary fixture mobilization equipment — gondola movers (Scorpion III, Bandit/Titan, Falcon II, Stingray) and pallet rack movers (Rhino II, Sidewinder) — enabling big-box retailers and warehouse operators to relocate fully loaded shelving without de-merchandising. Founded 1997, headquartered in San Diego.

Ownership category

akta.pro rank

Headquarters

HQ city

San Diego

HQ country

United States

HQ region

North America

Offices7 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Equipment Rental: Products available for rental only with flexible rental plans including long-term options. Rental process includes quote, e-signature, pickup or shipping coordination, and return logistics. Revenue generated from rental fees with additional charges for shipping coordination services.
2. Shipping and Logistics Services: LTL and expedited shipping coordination services provided for an additional fee when customers cannot pick up from distribution facilities

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Gondola Skate designs, manufactures, and rents proprietary fixture mobilization equipment that enables retailers and warehouse operators to move fully-loaded gondola shelving and industrial pallet racks without de-merchandising. The rental-only product line includes Gondola Movers (Scorpion III, Bandit/Titan, Falcon II, Stingray) and Pallet Rack Movers (Rhino II, Sidewinder), supported by a network of service and distribution centers across North America, the UK, and China.

Product overview

Gondola Skate is a fixture mobilization equipment supplier offering rental-only equipment solutions for retail and warehouse shelving. The product portfolio consists of two main categories: Gondola Movers (Scorpion III, Bandit/Titan, Falcon II, Stingray) designed for retail gondola shelving, and Pallet Rack Movers (Rhino II, Sidewinder) engineered for warehouse pallet racking. All products enable users to move fully-loaded fixtures without de-merchandising, delivering labor savings and improved safety. Equipment is available for short-term rental with long-term rental plans available upon request. The company provides service and distribution centers across North America, the UK, and China.

Differentiator

Problem solved

Functional benefit

Products and services

• Scorpion III A gondola moving system that mobilizes H-style retail gondolas using detachable horizontal lift bars supporting the entire gondola bay; designed for large-scale remodel programs at big box retailers and available for rental only.
• Bandit and Titan A compound universal gondola mobilization system where the Titan hydraulic lifter raises fully-loaded gondolas and the Bandit skate unit slides underneath with its central steel channel to support the entire fixture; targeted at retailers moving heavy merchandise.
• Falcon II A retail fixture mover designed for solid-base gondola fixtures with standard base shoes and leveling feet; features an integrated EZ lift mechanism suited for fully-loaded, light-to-medium weight gondolas.
• Stingray A universal gondola mover that replaces destructive ball transfer bearings with high-performance Saturn I urethane casters; suspends fixtures 5/8 inch off the ground (the lowest skate profile in the industry) without compromising durability or maneuverability.
• Sidewinder A lighter, sleeker, and faster pallet rack mover compared to the Rhino II; features yoke attachments with clamping and quick release design for rapid pallet rack mobilization in warehouse environments.
• Rhino II A heavy-duty, versatile moving system for fully-assembled pallet racks, compatible with a host of yoke attachments to handle varied warehouse challenges; positioned as the world's first and premier heavy-duty pallet rack mover.

Quantifiable outcome

• 50% labor savings using leading edge mobilization systems
• +3 more outcomes

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/gondolaskate
• LinkedInlinkedin.com/company/gondola-skate-moving-systems-inc
• Xx.com/GondolaSkate

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gondola Skate