SoFi
SoFi Technologies (NASDAQ: SOFI) is a U.S. digital financial services platform offering integrated banking, investing, lending, and crypto products to retail consumers and enterprises, powered by its Galileo payments infrastructure subsidiary and SoFi Bank, N.A.
- Company typePublic
- Founded2011
- HeadquartersSanto Domingo City, Dominican Republic
- Headcount—
- GTM typeB2B and B2C
- OfferingServices
What SoFi does
SoFi Technologies is a publicly traded U.S. digital financial services platform (NASDAQ: SOFI) that operates an integrated suite of banking, investing, lending, and crypto products for retail consumers and, increasingly, enterprises. Founded in 2011 as a student loan refinancing company, SoFi went public in May 2021 via a SPAC merger with Social Capital Hedosophia at an $8.65B post-money valuation and received a national bank charter from the OCC in 2022. The company serves U.S. retail consumers with fee-free Checking and Savings (offering up to 4% APY and free overdraft protection), self-directed investing through SoFi Invest (rated 4.90/5 by The Motley Fool), lending products, and crypto trading, with targeted outreach to paycheck-to-paycheck households and older Americans planning retirement shortfalls. Customer acquisition relies on editorial coverage in top personal finance outlets and sign-up incentives up to $3,000.
The underlying platform is built on Galileo Financial Technologies, a wholly-owned subsidiary acquired in April 2020 for $1.2B, which provides real-time payments infrastructure, account processing, and card issuance capabilities. Galileo has been opened up as a B2B API platform serving other fintechs and enterprises, most recently enabling FedNow instant bank transfers 24/7. SoFi has extended the stack into digital assets through SoFiUSD, a fully reserved U.S. dollar stablecoin issued by SoFi Bank, N.A. and integrated as a settlement option across Mastercard's global payments network, and through SoFi Big Business Banking, an enterprise platform for fiat and cryptocurrency transactions.
SoFi's revenue model combines net interest income from lending and deposits with fee-based revenue from its Financial Services and Technology Platform division. In Q4 2025, adjusted net revenue was $1.1B (+37% YoY), with the Financial Services and Technology Platform segment contributing $579M (+61% YoY); Q1 2026 guidance of $1.04B implies ~35% YoY continued growth. Go-to-market is product-led and self-serve for consumers via a mobile app and online platform, paired with an API-first/B2B motion through Galileo for enterprise clients and a global settlement layer via the Mastercard partnership.
Note: the input data also references a separate small Dominican Republic-based social-WiFi marketing company using the "SoFi" name (appsofi.com); that entity appears unrelated to SoFi Technologies and is not the subject of this analysis.
SoFi firmographics
Firmographics- Name
- SoFi
- Legal name
- SoFi Technologies, Inc.
- Website
- https://appsofi.com
- Company type
- Public
- Founded year
- 2011
- Operating status
- Operating
- Short description
- SoFi Technologies (NASDAQ: SOFI) is a U.S. digital financial services platform offering integrated banking, investing, lending, and crypto products to retail consumers and enterprises, powered by its Galileo payments infrastructure subsidiary and SoFi Bank, N.A.
- Ownership category
- akta.pro rank
Where SoFi is headquartered
LocationHeadquarters
- HQ city
- Santo Domingo City
- HQ country
- Dominican Republic
- HQ region
- Latin America
Markets served
SoFi business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Financial Services and Technology Platform: Generated $579 million in revenue in Q4 2025, up 61% year-over-year. This division includes SoFi's technology platform (Galileo) providing infrastructure to other fintechs, as well as fee-based services.
- Interest Income and Lending: Traditional banking interest income from lending products and deposits. The company reported adjusted net revenue of $1.1 billion in Q4 2025, a 37% year-over-year increase.
- Deposit and Savings Products: High-yield savings accounts and checking products generating fee income and facilitating cross-selling of lending and investment products. Offers up to 4% APY on savings.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | SoFi Invest - Self-directed investing platform |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
SoFi product offering
Product offeringCore offering
SoFi Technologies operates a member-based digital financial services platform delivering consumer banking (checking, high-yield savings), lending (student loan refinancing, personal loans, mortgages), self-directed investing, and cryptocurrency products through the SoFi mobile app and online platform, all issued or administered by its chartered national bank, SoFi Bank, N.A. In parallel, its wholly owned subsidiary Galileo Financial Technologies provides account processing, card issuance, and real-time payments infrastructure as a B2B service to other fintechs and enterprises, including FedNow instant payments and SoFiUSD stablecoin settlement integrated with Mastercard's global network.
Product overview
SoFi Technologies operates as a financial services platform offering a portfolio of banking, investing, and credit products. The core offerings include SoFi Invest (self-directed investment platform), SoFi Checking and Savings (high-yield banking with up to 4% APY), and SoFi Big Business Banking (enterprise banking). SoFiUSD is the company's proprietary stablecoin integrated with Mastercard for settlement. The products are designed to work together, enabling cross-selling and customer engagement across checking/savings, investing, and business banking segments, with fee-based platform revenue generated through Financial Services and Technology Platform divisions.
Differentiator
Problem solved
Functional benefit
Brands
- Galileo Financial Technologies: Financial technology infrastructure and payments processing platform powering SoFi and other fintech companies
- SoFiUSD
Products and services
- SoFi Invest
- SoFi Checking and Savings
- SoFi Big Business Banking
- SoFiUSD Stablecoin
- Galileo Financial Technologies
Quantifiable outcome
- Q4 2025 adjusted net revenue of $1.1 billion, up 37% year-over-year
- +3 more outcomes
Companies that use SoFi
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
SoFi technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature3 records
SoFi partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Galileo Financial TechnologiescoreGalileo Financial Technologies, a subsidiary of SoFi Technologies, announced that SoFi Bank, N.A. now offers instant bank transfers via the FedNow Service. Galileo powers SoFi's infrastructure as a real-time payments backbone for other fintechs and enterprises. The FedNow rollout supports scaling fee-based platform revenue.
- MastercardcoreSoFi Technologies and Mastercard announced an enhanced partnership to enable SoFiUSD, a fully reserved U.S. dollar stablecoin issued by SoFi Bank, N.A., as a settlement option across Mastercard's global payments network. SoFi Bank settles its credit and debit transactions in SoFiUSD. Galileo's clients and their issuing banks also have the option to settle transactions using SoFiUSD. The integration supports cross-border remittances and B2B money transfers.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
SoFi competitors and assessment
Company assessmentEmerging players
- Coinbase Global: Public crypto exchange and custodian. Directly comparable to SoFi on consumer crypto trading and custodial services, and adjacent on stablecoin infrastructure as both pursue regulated stablecoin offerings.
- MoneyLion: Public digital finance platform targeting lower- and middle-income consumers with banking, credit, and investing. Direct overlap with SoFi's paycheck-to-paycheck segment and high-yield savings positioning.
Broad incumbents
- PayPal Holdings: Public digital payments incumbent with Venmo (P2P), checkout, Braintree, and the Honey commerce platform. Overlaps with SoFi/Galileo in payments infrastructure and competes with SoFi Bank on consumer digital wallets.
- Discover Financial Services: Public bank and card issuer with consumer lending, credit cards, and digital banking. Comparable to SoFi Bank in deposit gathering and lending, with scale advantages but a slower digital roadmap.
Direct peers
- Robinhood Markets: Public consumer fintech offering brokerage, cash management, and crypto trading. Directly comparable to SoFi across investing, banking, and crypto for retail customers, with similar demographic targeting and product-led growth model.
- Marqeta: Public card-issuing and payments infrastructure platform. Directly comparable to Galileo's card issuing and payment processing capabilities, serving a similar fintech-B2B customer base.
- Chime: Private neobank offering fee-free checking, high-yield savings, and secured credit cards. Directly competes with SoFi's Checking & Savings and targets an overlapping paycheck-to-paycheck consumer segment.
- LendingClub: Public online lending marketplace and digital banking platform. Closely comparable to SoFi's legacy personal loan and banking deposit products, with similar underwriting and direct-to-consumer distribution.
- Affirm Holdings: Public point-of-sale and consumer lending fintech. Directly comparable to SoFi's personal lending business and competes in the consumer credit segment, with overlapping target customers and digital-first distribution.
- Block (Cash App / Square): Public fintech operating Cash App (consumer P2P, banking, investing, bitcoin) and Square (seller payments). Overlaps with SoFi on consumer banking, investing, crypto, and offers a competing B2B payments platform analogous to Galileo.
Market position
Strengths1 record
Competitive moat6 records
Key risks6 records
Key highlights6 records
Customer concentration
SoFi social profiles
Digital presenceSoFi financial estimates
Financial estimateRevenue estimate
Valuation estimate
SoFi leadership team
Management profileNumber of profiles
Profiles1 record
SoFi subsidiaries and ownership
Company hierarchySubsidiaries1 record
SoFi funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SoFi M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SoFi
What does SoFi do?
SoFi Technologies operates a member-based digital financial services platform delivering consumer banking (checking, high-yield savings), lending (student loan refinancing, personal loans, mortgages), self-directed investing, and cryptocurrency products through the SoFi mobile app and online platform, all issued or administered by its chartered national bank, SoFi Bank, N.A. In parallel, its wholly owned subsidiary Galileo Financial Technologies provides account processing, card issuance, and real-time payments infrastructure as a B2B service to other fintechs and enterprises, including FedNow instant payments and SoFiUSD stablecoin settlement integrated with Mastercard's global network.
Is SoFi a public or private company?
SoFi is a public company. It is classified as public and is currently operating.
When was SoFi founded?
SoFi was founded in 2011.
Where is SoFi based?
SoFi is headquartered in Santo Domingo City, Dominican Republic, in the Latin America region.
How does SoFi make money?
Three revenue lines are on record. Financial Services and Technology Platform is the primary driver. The others are interest Income and Lending and deposit and Savings Products.
Who are SoFi's main competitors?
Emerging players on record are Coinbase Global and MoneyLion. Broad incumbents are PayPal Holdings and Discover Financial Services. Direct peers are Robinhood Markets, Marqeta, Chime, LendingClub, Affirm Holdings and Block (Cash App / Square).
Does SoFi have an API?
No public API is recorded for SoFi.