Raj Petro

What Raj Petro does

Raj Petro Specialities Pvt Ltd is an India-based petrochemical and specialty lubricant manufacturer founded in 1942, now operating as a Member of the Shell Group following Shell Lubricants' July 1, 2025 acquisition of 100% equity from Brenntag Group. The company manufactures and markets a diversified specialty lubricants portfolio spanning transformer insulating oils (Electrol, Bioelectrol, Synelect), white oils and petroleum jellies for pharmaceutical and personal-care use (Rajol, Rajell), anti-ozone waxes (Rawax), rubber process oils (Rajprol), specialty hydrocarbon fluids (Stansol), industrial and metalworking fluids (Kyros), high-performance greases and oils for extreme conditions (Onwo), automotive lubricants (Zoomol, Zoomol Roxx), and agricultural and horticultural IPM spray oils (Agrispray / Duratek / Keleol). All formulations are developed at two DSIR-recognized R&D Centres of Excellence with NABL-accredited laboratories and produced at two ISO 9001:2015/ISO 14001:2015/ISO 45001:2018-certified plants in Chennai (Manali) and Silvassa, with combined capacity of 350,000 MT per annum.

The company sells exclusively B2B through direct enterprise sales teams, a multi-tier distributor and dealer network across India, and an export network reaching approximately 100 countries, anchored by a UAE/DMCC regional hub. Major named customers span power utilities (NTPC, NHPC, PGCIL, Tata Power, Indian Railways), transformer OEMs (GE Vernova, Yash Highvoltage, Indo Tech Transformers), industrial OEMs (GE Healthcare, SKF India), petroleum producers (S-OIL for base oils), pharma/consumer (Kenvue), and leading tyre manufacturers, alongside a long tail of regional distributors such as SM Traders (Kerala) and Vaishnavi Agencies. Products serve 12+ industrial verticals including Power, Tyre & Rubber, Automotive, Pharmaceuticals & Personal Care, Petroleum & Offshore, Agriculture, Metalworking, Steel, Construction & Mining, Engineering, and Food, with certifications across pharmacopoeia (USP/BP/Ph.Eur./IP/JP), REACH, WHO-GMP, Kosher, Halal, and NPOP organic standards.

Revenue is generated through one-time product sales (B2B) with per-order, per-product pricing that is not publicly disclosed. The business combines regulatory-grade compliance (DSIR, NABL, ISO, pharmacopoeia), brand-driven segment marketing across 14+ registered trademarks, and recognition signals including EcoVadis Silver Medal (91st percentile globally), Great Place to Work certification (three consecutive years), Most Trusted Brands of India 2024-25, Brand of the Year 2022, and customer awards from GE Vernova, GE Healthcare, SKF India, Kenvue, S-OIL, and CHEMEXCIL (Trishul Award for export excellence).

Name

Raj Petro

Legal name

Raj Petro Specialities Pvt Ltd

Website

https://rajgrp.com

Company type

Private

Founded year

1942

Operating status

Operating

Headcount range

251–500 employees

Short description

Raj Petro Specialities is an 80+ year-old India-based petrochemical manufacturer producing transformer oils, white oils, rubber process oils, automotive lubricants (Zoomol), and specialty industrial fluids across 12+ industry verticals, serving customers in 100+ countries, now operating as a Member of the Shell Group following Shell Lubricants' July 2025 acquisition.

Ownership category

akta.pro rank

Product category

Specialty Petrochemicals and Lubricants

NAICS

Petroleum Lubricating Oil and Grease Manufacturing (324191), Petrochemical Manufacturing (325110)

SIC

Miscellaneous Chemical Products (2890), Industrial Organic Chemicals (2860)

akta.pro primary industry

Base Oil Production & Supply (Group I–V, Re-refined) (EUALAJAA)

akta.pro secondary industries

Automotive Lubricants (PCMO, HDMO, ATF, Gear Oils, Coolants) (EUALAJAH), Retail & E-commerce Lubricants Sales (Auto Parts, Quick Lube, Online) (EUALAJAF)

Keywords

• Specialty lubricants
• Transformer insulating oils
• Petroleum jelly white oils
• Rubber process oils
• Automotive lubricants

Headquarters

HQ city

Mumbai

HQ country

India

HQ region

Asia

Offices5 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Petrochemical & Specialty Lubricant Manufacturing & Sales: Raj Petro generates revenue through the manufacture and marketing of a complete range of petrochemical and specialty lubricant products to industrial and commercial customers across 100+ countries. Revenue is derived from B2B product sales across diverse industry segments including power, automotive, rubber, pharmaceuticals, personal care, agriculture, and more. The company operates a two-plant manufacturing setup with ~350,000 MT annual capacity.

Go-to-market motion3 records

Distribution channels4 records

Marketing channels7 records

Core offering

Raj Petro Specialities manufactures and markets a complete range of petrochemical and specialty lubricant products for industrial and commercial B2B customers. Its portfolio spans transformer insulating oils (mineral, natural ester, synthetic ester), petroleum jellies and white oils for pharmaceutical and personal care, rubber process oils for tyre and rubber, hydrocarbon fluids for petroleum and offshore, metalworking fluids and high-performance industrial lubricants, automotive lubricants (motorcycle, passenger car, diesel, tractor), and agricultural and horticultural spray oils. Products are produced at two ISO-certified plants (Chennai and Silvassa) with 350,000 MT annual capacity and supplied via direct enterprise sales and a distributor/dealer network spanning 100+ countries.

Product overview

Raj Petro Specialities Pvt Ltd, a Member of the Shell Group, is a multi-faceted petrochemical manufacturing and marketing company operating for over 80 years. Its product portfolio is organized around multiple branded lines: Electrol/Bioelectrol/Synelect (transformer insulating oils including mineral, natural ester, and synthetic ester dielectric fluids), Rajell (petroleum jellies), Rajol (white oils), Rawax (anti-ozone waxes), Rajprol (rubber process oils), Stansol (hydrocarbon fluids), Kyros (industrial lubricants and metalworking fluids), Onwo (high-performance synthetic-based lubricants and greases), Zoomol (premium automotive lubricants including motorcycle, passenger car, diesel, tractor, and specialty oils), and Agrispray Oils including Duratek, Keleol, and Tea Spray Oil (agricultural and horticultural spray oils). Products serve over 12 industry sectors across Power & Energy, Personal Care, Tyre & Rubber, Food & Pharma, Construction and Mining, Chemicals and Petrochemicals, Engineering, Petroleum & Offshore, Textiles, Steel & Metal, Transport including Railways, Automotive Retail, Agriculture, and Metalworking. The company operates two ISO-certified manufacturing plants with 350,000 MT annual capacity and DSIR-recognized R&D centers.

Differentiator

Problem solved

Functional benefit

Brands

• Electrol: High-performance transformer insulating oils for cooling, insulation and arc quenching in transformers and switchgears.
• Bioelectrol
• Rajell
• Rajol
• Rawax
• Rajprol
• Stansol
• Kyros
• Onwo
• Zoomol
• Agrispray

Products and services

• Electrol High-performance transformer insulating oils formulated from hydro-cracked hydro-treated virgin mineral oils. Used to cool, insulate, and quench arcs in transformers and switchgears. Offered in uninhibited, inhibited, conventional naphthenic, special mineral, and synthetic variants. Conforms to IS 335, IS 16659, IS 16081, IEC 60296 (2020), ASTM D3487, and specifications of NTPC, NHPC, PGCIL, Tata Power, Indian Railways, Doble, EGAT, PLN, TEIAS, Laborelec.
• Bioelectrol Natural ester (NE) dielectric fluid derived from plant seeds for fire safety, high-temperature, and environmental protection applications. Inherently biodegradable and environmentally safe; meets IEC 62770 standards. Suitable for refilling and eco-sensitive installations.
• Synelect Synthetic ester dielectric fluid for transformer insulation. Part of the Electrol family of dielectric fluids, formulated to meet IEC 61099:2010 international standards for high-performance electrical equipment.
• Rajell High-purity petroleum jellies conforming to pharmacopoeia standards (USP, BP, Ph.Eur., IP, JP) and US FDA monographs. Available in Ultra White, White, Lily White, Yellow, and Amber grades. Uses include personal care, pharmaceuticals, food processing, and industrial applications. WHO-GMP, Kosher, and Halal certified; REACH registered.
• Rajol High-purity white oils/light mineral oils conforming to pharmacopoeia (USP, BP, Ph.Eur., IP, JP) and FDA monographs. Used in pharmaceuticals, cosmetics, personal care, beauty care, veterinary, polymer, and industrial products. REACH registered.
• Rawax Anti-ozone hydrocarbon wax blends designed to protect rubber articles against atmospheric ozone attack by forming a tough, dry film on cured rubber surfaces. Offered in double-peak and single-peak variants for natural rubber and synthetic polymers.
• Rajprol Rubber processing oils available in aromatic, paraffinic, naphthenic, and special grade (low PAH/REACH compliant) classifications. Designed for processing rubber and related polymers with thermal stability, polymer compatibility, and non-staining properties. Conforms to REACH Regulation 1907/2006/EC Annex XVII Entry 50 (PAH limits).
• Stansol Specialized petroleum-derived hydrocarbon fluids including de-aromatized and low aromatic specialty fluids. Used across printing inks, metalworking fluids, sealants and adhesives, water treatment chemicals, paints and coatings, and offshore drilling applications.
• Kyros Complete range of high-performance lubricants and fluids including metalworking fluids (coolants, cutting oils, quenching oils, forming oils, corrosion preventives), hydraulic oils, gear oils, turbine oils, compressor oils, refrigeration oils, greases, and coolants for industrial applications, formulated using UK-based technology.
• Onwo High-performance greases and oils based on synthetic and VHVI base oils. Designed for extreme conditions including high temperatures, shock loading, vibrations, and chemically corrosive environments. Used in steel, cement, mining, construction, power, and automotive industries.
• Zoomol Automotive Lubricants Premium automotive lubricants including motorcycle and scooter oils (Zoomol Roxx line), passenger car motor oils, diesel engine oils, tractor oils, gear oils, transmission oils, coolants, and greases. Conforms to API standards and Euro V/Bharat Stage V emission norms, with formulations ready for Euro VI/BS VI. Includes the 2025-launched Value-for-Money product range for broader market reach.
• Agrispray Oils (Duratek, Keleol, Kyros E3) Agricultural mineral oil (AMO) and horticultural mineral oil (HMO) solutions for Integrated Pest Management (IPM). Includes Duratek Apple Spray Oil, Keleol Banana Spray Oil, Kyros Adjuvant Oil, and Tea Spray Oil. Biodegradable, non-toxic, low-residue spray oils certified by CIB & RC, NRCB, UPASI-TRF, and USOCA; received National Programme for Organic Production (NPOP) certification from USOCA.

Quantifiable outcome

• 350,000 MT per annum production capacity across two ISO-certified plants
• +4 more outcomes

Named customers14 records

Segments9 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

15 partnerships are on record, tiered core and minor.

• GE VernovacoreStrategic or Co-development PartnerRaj Petro has been supplying THB+ oil for instrument transformers to GE Vernova since 2020. Honored with Best Overall Performance and Creating Value to Customers award at GE Vernova HVS Global Supplier Summit in Chennai. Long-term strategic supply partnership.
• GE HealthcarecoreStrategic or Co-development PartnerRaj Petro received the 'Resilient Supplier in Delivery' award at GE Healthcare's India Supplier Summit. Raj Petro's oils are used in medical equipment (instrument transformers), with consistent reliability demonstrated across 100+ countries.
• SKF India Ltd.coreStrategic or Co-development PartnerRaj Petro honored with the SKF Supplier Quality & Reliability Excellence Award 2026 by SKF India, a valued partner for over a decade. Recognized for commitment to quality, reliability, and consistent performance.
• S-OILcoreStrategic or Co-development Partner25-year base oil supply partnership with S-OIL, celebrated at S-OIL's Annual Base Oil Customers Conclave in India. Long-standing mutual trust and collaboration.
• Yash Highvoltage Ltd.coreStrategic or Co-development PartnerRaj Petro recognized as a key strategic partner at Yash Highvoltage Ltd.'s Business Partner Meet, reflecting mutual trust and excellence in transformer solutions.
• Indo Tech Transformers Ltd.coreStrategic or Co-development PartnerReceived special honor from Indo Tech Transformers for longstanding partnership and valuable technical collaboration in transformer oil solutions.
• KenvuecoreStrategic or Co-development PartnerRaj Petro received the Zero Non-Conformance Award from Kenvue for maintaining zero non-conformance in quality, health, and safety standards for three consecutive years — demonstrating Raj Petro's compliance and quality excellence.
• SM Traders (Kerala)coreChannel Partner/ Reseller/ Distributor11-year distribution partnership with SM Traders, Kerala. Celebrated as a cornerstone of Zoomol's southern growth story. Strong dealer ecosystem and deep-rooted trust built over more than a decade.
• Om Sai Oil Distributors (Goa)minorChannel Partner/ Reseller/ DistributorGoa-based distributor that organized the 2024 Zoomol Dealers Meet, bringing together 30 dealers to explore Zoomol's future-ready lubricants.
• Vaishnavi Agencies (Visakhapatnam)minorChannel Partner/ Reseller/ DistributorVisakhapatnam-based distributor that co-hosted the 2023 Elite Dealers Meet with Zoomol, gathering top 50 dealers for trade offers, awards, and strategic roadmap discussions.
• M/S Sunil Motors (Basti)minorChannel Partner/ Reseller/ DistributorBasti-based distributor that collaborated with Raj Petro for the 2024 Zoomol Dealers Meet in Basti, featuring awards, prizes, and dealer engagement.
• NGO Partners (16-21 organizations)minorStrategic or Co-development PartnerRaj Petro partners with 16-21 NGOs for CSR initiatives in education (90,000+ students impacted), healthcare (100+ patients), and social care (2,500+ women). CSR investments of approximately ₹1.7-1.8 Cr per year.
• DSIR, Ministry of Science & Technology, Government of IndiacoreStrategic or Co-development PartnerRaj Petro's R&D Centres of Excellence are recognized by DSIR, Ministry of Science & Technology, Government of India. NABL accreditation for laboratories. This recognition underpins Raj Petro's technology leadership.
• Uttarakhand State Organic Certification Agency (USOCA)minorOthersUSOCA awarded Raj Petro Specialities the National Programme for Organic Production (NPOP) certification for Agricultural Spray oils, enabling organic farming applications and export compliance.
• Leading Tyre Manufacturers (unnamed)coreStrategic or Co-development PartnerRaj Petro supports leading tyre manufacturers globally with specialized RAJPROL process oils and RA.WAX anti-ozone waxes for performance and sustainability in rubber applications. Technical session at IRI CON'26 highlighted Raj Petro's role in advancing formulation approaches for the tyre industry.

Scale indicators8 records

Recent moves5 records

Expansion highlights6 records

Direct peers

• Panama Petrochem Limited: India-based specialty petroleum products manufacturer producing white oils, petroleum jellies, and industrial oils. Direct competitor in pharmaceutical/personal care grade specialty oils (Rajell, Rajol equivalents), serving similar B2B channels in India and globally.
• Gandhar Oil Refinery (India) Limited: India-based specialty oil manufacturer producing transformer oils, white oils, petroleum jellies, and process oils. Direct competitor in nearly identical product categories serving power, pharma, personal care, and industrial customers, with significant international export presence.
• Apar Industries Limited: India-based specialty chemicals and lubricants manufacturer producing transformer oils, lubricating oils, and petroleum jellies/white oils. Direct competitor in transformer insulating oils and specialty petroleum products, serving overlapping power, automotive, and industrial customers in India and export markets.
• Savita Oil Technologies Limited: India-based manufacturer of transformer oils, liquid paraffins (white oils), petroleum jellies, and specialty lubricants. Direct competitor across Raj Petro's core specialty oil portfolio (Electrol, Rajell, Rajol), with similar B2B distribution model targeting power utilities, pharma, and personal care segments.
• Tide Water Oil Co. (India) Limited (Veedol): India-based lubricants company marketing the Veedol brand across automotive and industrial lubricants. Direct competitor to Raj Petro's Zoomol automotive brand in the Indian automotive lubricants retail and OEM segments.
• Gulf Oil Lubricants India Limited: India arm of Gulf Oil International, manufacturing and marketing automotive and industrial lubricants. Direct competitor to Raj Petro in automotive lubricants (Zoomol), metalworking fluids, and industrial lubricant segments in India.

Broad incumbents

• Shell Lubricants (Shell plc): Now the parent company of Raj Petro post-July 2025 acquisition. Global lubricants major providing the distribution backbone, R&D scale, and brand equity that Raj Petro can leverage going forward, while also being the overarching competitive platform in which Raj Petro operates.
• Fuchs Petrolub SE: Global specialty lubricants manufacturer offering industrial lubricants, automotive lubricants, and metalworking fluids. Comparable to Raj Petro's Kyros/Onwo industrial and Zoomol automotive portfolios, with deeper specialty formulation breadth and global presence.
• Castrol India Limited: India subsidiary of BP's Castrol brand, a major automotive and industrial lubricants player. Larger incumbent competing against Raj Petro's Zoomol automotive line and Kyros/Onwo industrial lubricants, with much deeper marketing budgets and retail distribution in India.
• TotalEnergies Lubricants: Global integrated lubricants major with automotive and industrial product lines competing across Raj Petro's end-markets in India and export geographies, especially relevant given prior Total Oil India leadership of Raj Petro's supply chain head.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@rajpetrospecialitiespvt.lt7515?si=KYLq-ABG59gtg0Sr
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• Instagraminstagram.com/rajpetrospeciality?igsh=OHJwY2l6cjU5YWpt
• Xx.com/Raj_Petro

Compliance15 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Raj Petro