Vobev

What Vobev does

Silver King Beverage Company, operating under the trade names Silver King and Vobev, is a privately held, vertically integrated beverage contract manufacturer headquartered in Salt Lake City, Utah. The company operates a single 1.5 million square foot campus at 5454 W 150 S that combines aluminum can fabrication, high-speed filling, graphics/printing, variety packing, and warehousing/logistics under one roof — described in its own materials as the first such facility in North America. It runs B2B co-packing and private-label manufacturing programs aimed at established beverage brands and emerging/smaller brands, with a sales-led go-to-market executed through direct outreach plus a website contact form, LinkedIn, and Instagram.

The underlying technical stack is industrial rather than digital: on-site can manufacturing capacity for up to 6 can sizes, a stated filling throughput of 2,600 cans per minute, multi-SKU variety packing for up to 6 unique products, and integrated nationwide shipping from a single site. The facility eliminates cross-country shipping of empty cans for filling and consolidates vendor management into a single supplier relationship, which the company frames as its primary functional differentiator versus fragmented contract manufacturers. Service offerings are catalogued as discrete "process steps" — R&D, Can Manufacturing, Graphics & Printing, Can Filling, Variety Packing, and Warehousing & Logistics — plus a Co-Packing & Private Label partnership layer.

Revenue mechanics are professional-services-style: contract manufacturing quotations based on project specifications, volume, and contract terms, with no publicly disclosed pricing. Customer segmentation is horizontal across the beverage brand universe rather than concentrated in a sub-vertical. Source disclosure on financials, ownership, and customer logos is minimal; the firm is privately held with no institutional investor or revenue information disclosed on its materials.

Name

Vobev

Legal name

Silver King Beverage Company

Website

https://vobev.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

101–250 employees

Short description

Silver King Beverage Company (DBA: Vobev) is a vertically integrated contract beverage manufacturer in Salt Lake City, Utah. It fabricates aluminum cans, fills, and ships beverages from a single 1.5 million square foot facility serving both established and emerging beverage brands.

Ownership category

akta.pro rank

Product category

Contract Beverage Manufacturing

NAICS

Beverage Manufacturing (3121), Soft Drink and Ice Manufacturing (31211)

SIC

Bottled & Canned Soft Drinks & Carbonated Waters (2086), Metal Cans (3411)

akta.pro primary industry

Non-Alcoholic Beverage Contract Manufacturing & Co-Packing (AFAFABAN)

Keywords

• Contract beverage manufacturing
• Co-packing services
• Private label beverages
• Can manufacturing
• Beverage filling

Headquarters

HQ city

Salt Lake City

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Infrastructure, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Co-Packing Services: Contract manufacturing services for established and new beverage brands, providing turnkey beverage manufacturing from R&D through production and shipping
2. Private Label Manufacturing: Custom beverage manufacturing for brands wanting to create their own product line, including formula development, can production, filling, and packaging

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Silver King Beverage Company (operating as Vobev) provides turnkey, vertically integrated beverage manufacturing services for beverage brands, including on-site aluminum can fabrication (6 can sizes), custom graphic design and printing, high-speed can filling (2,600 cans/minute), variety packing of up to 6 products, warehousing, and nationwide U.S. shipping. The company also offers beverage formulation R&D and co-packing/private label partnerships serving both established enterprise beverage companies and emerging/startup beverage brands.

Product overview

Silver King Beverage Company operates as a vertically integrated beverage manufacturing platform combining can making, filling, warehousing, and variety packing into a single full-service facility. The company's service portfolio includes Research & Development (formulation and recipe testing), Can Manufacturing (on-site fabrication of 6 can sizes at 2600 cans/minute), Graphics & Printing (custom can design), Can Filling (high-speed filling operations), Variety Packing (multi-SKU packaging up to 6 products), and Warehousing & Logistics (nationwide distribution). They also offer Co-Packing & Private Label services for brand partners. This turnkey manufacturing solution serves as the first company in North America to integrate can-making, filling, and shipping in one facility.

Differentiator

Problem solved

Functional benefit

Products and services

• Research & Development
• Can Manufacturing
• Graphics & Printing
• Can Filling
• Variety Packing
• Warehousing & Logistics
• Co-Packing & Private Label

Quantifiable outcome

• Faster product launch through reduced vendor coordination
• +2 more outcomes

Named customers2 records

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Refresco: Refresco is the world's largest independent bottler and beverage co-packer, producing private-label and contract beverages across carbonated, still, juice, and functional categories. It directly competes with Vobev/Silver King in contract manufacturing and private-label services for established and emerging beverage brands.
• Wildpack Beverage: Wildpack Beverage provides aluminum can co-packing and mobile canning services targeted at emerging beverage brands. Its focus on smaller brands and turnkey canning services makes it a closely comparable direct peer to Vobev/Silver King's startup-brand co-packing offering.
• Nor-Cal Beverage Co. Nor-Cal Beverage is a West Coast contract beverage manufacturer offering co-packing and private-label services for energy drinks, sodas, and functional beverages. Its co-packing focus on emerging beverage brands makes it a directly comparable peer to Vobev/Silver King.
• Packgen Solutions: Packgen Solutions is a contract beverage manufacturer providing turnkey can and bottle co-packing services to beverage brands. Its integrated co-packing model and brand-customer base overlap meaningfully with Vobev/Silver King's offering.
• BevSource: BevSource is a beverage development and co-packing services provider that helps brands with formulation, sourcing, and contract manufacturing. Its end-to-end beverage development model for emerging brands is directly comparable to Vobev/Silver King's turnkey offering.

Broad incumbents

• Crown Holdings: Crown Holdings is one of the world's largest metal packaging manufacturers, producing aluminum and steel cans for beverage, food, and aerosol customers. As the parent of Crown Beverage Packaging, it represents the dominant incumbent in beverage cans against which Vobev/Silver King competes for can supply and co-packing business.
• Ball Corporation: Ball Corporation is a leading global manufacturer of aluminum beverage cans and other packaging products, supplying major beverage brands worldwide. It is a broad incumbent competing with Vobev/Silver King in beverage can manufacturing and increasingly in adjacent filling/co-packing services.
• Ardagh Metal Packaging: Ardagh Metal Packaging is a major global producer of aluminum beverage cans serving large global beverage brands. It competes with Vobev/Silver King in the supply of beverage cans and, increasingly, in filling services for brand customers.
• Silgan Holdings: Silgan Holdings is a large diversified metal and plastic container manufacturer with significant beverage can exposure through its Dispensing & Specialty Closures and Metal Containers businesses. It is a broad incumbent competitor in beverage packaging and filling.
• Cott Corporation (now Primo Brands): Primo Brands (formerly Cott Corporation) is a major North American bottled water and beverage delivery company with significant private-label and contract manufacturing operations. It competes with Vobev/Silver King for private-label beverage manufacturing contracts across multiple categories.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/vobev
• Instagraminstagram.com/silverkingbeveragecompany?igsh=b3c1MmxkODFxcnZj

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vobev