Eaton Square
Eaton Square is a privately held cross-border M&A and capital services advisory firm founded in 2008, serving technology, services, and growth companies across 25 offices in 9 countries with over 100 senior professionals, and operating the Silicon subsidiary for AI-enabled critical minerals sourcing.
- Company typePrivate
- Founded2008
- HeadquartersMelbourne, Australia
- Headcount101–250
- GTM typeB2B
- OfferingServices
What Eaton Square does
Eaton Square Pty Ltd is a privately held cross-border M&A and capital services advisory firm founded in 2008 by Reece Adnams and headquartered in Melbourne, Australia. The firm serves technology, services, and growth companies globally, with stated operations across 25 offices in 9 countries (US, Canada, Australia, New Zealand, UK, Italy, Spain, China/Hong Kong, Japan, Singapore, Malaysia) and a network of over 100 senior professionals averaging 25-30 years of M&A experience. Its core offerings are organized into five service lines: Mergers and Acquisitions Advisory, Capital Raising (private debt and public markets via the SPP Capital Partners relationship), Private Debt, Public Markets, and Transaction Readiness. The firm differentiates on cross-border mandate execution, a buyer database of over 3,500 private equity groups, and an Associate Network of retired executives that drives origination.
The firm's revenue model is professional services fee-based, with bespoke quote-based pricing per mandate reflecting the bespoke nature of M&A advisory; no subscription, recurring, or publicly disclosed pricing exists. Customer segments are diversified across IT Technology, Services (IT, Management Consulting, Engineering, Digital Media, Professional Services, Recruiting), Life Sciences, and Growth verticals (Advanced Manufacturing, Healthcare, FMCG, Agriculture). Go-to-market is sales-led, driven by Principal-led direct engagement, professional advisor referrals (CPAs, lawyers, bankers), and content marketing including blogs, podcasts, webinars, and a gated 'Complete Guide to Selling Your Business' eBook. A 'Deal Book' mobile application (iOS/Android) serves as a credibility and prospecting tool.
In August 2025, Eaton Square established Silicon, a wholly-owned subsidiary providing AI-enabled global sourcing for critical minerals (rare earths, specialty metals, advanced materials) targeting AI-sector and industrial multinationals. In February 2026, Silicon announced a strategic partnership with Klear Inc. integrating AI-enabled sourcing with Klear's Capital Intelligence platform for end-to-end procurement, logistics, and treasury visibility. The partnership projects over $100 million in new 2026 contracts with growth trajectory exceeding 225% CAGR, though this remains a forward-looking projection tied to a single newly announced alliance.
Eaton Square firmographics
Firmographics- Name
- Eaton Square
- Legal name
- Eaton Square Pty Ltd
- Website
- https://eatonsq.com
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Eaton Square is a privately held cross-border M&A and capital services advisory firm founded in 2008, serving technology, services, and growth companies across 25 offices in 9 countries with over 100 senior professionals, and operating the Silicon subsidiary for AI-enabled critical minerals sourcing.
- Ownership category
- akta.pro rank
Eaton Square industry classification
Industry- Product category
- M&A Advisory Services
- NAICS
- Miscellaneous Intermediation (52391), Management, Scientific, and Technical Consulting Services (5416)
- SIC
- Security Brokers, Dealers & Flotation Companies (6211)
- akta.pro primary industry
- Equity Capital Introduction & Prime Services (FSACAFAK)
Keywords
Where Eaton Square is headquartered
LocationHeadquarters
- HQ city
- Melbourne
- HQ country
- Australia
- HQ region
- Oceania
Offices17 records
Markets served
Eaton Square business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- M&A Advisory Services: Advisory fees for mergers and acquisitions including buy-side and sell-side transactions, business valuations, and deal structuring
- Capital Raising Services: Fees for assisting companies in accessing growth capital, private debt, and public market financing
- Transaction Readiness: Advisory services preparing companies for M&A transactions
Go-to-market motion1 record
Distribution channels4 records
Marketing channels8 records
Eaton Square product offering
Product offeringCore offering
Eaton Square is a cross-border Mergers and Acquisitions and capital services advisory firm that helps technology, services, and growth companies capitalise on built business value, undertake mergers and acquisitions, and access growth capital. Its service offering centres on five areas: Mergers and Acquisitions advisory, Private Debt, Public Markets, Capital Raising, and Transaction Readiness, supported by over 100 senior professionals across offices in 9 countries. Its wholly-owned subsidiary Silicon provides AI-enabled sourcing of critical minerals including rare earths, specialty metals, and advanced materials.
Product overview
Eaton Square is a cross-border M&A and capital services advisory firm offering a unified platform of advisory services centered around Mergers and Acquisitions and capital raising. The core offering consists of five key services: M&A Advisory, Capital Raising, Private Debt, Public Markets, and Transaction Readiness. The firm operates a subsidiary called SILICON focused on AI-enabled critical minerals sourcing. Additionally, the company offers a Deal Book mobile application for viewing completed transactions. The services span multiple industry sectors including IT Technology, Life Sciences, Services, and Growth industries across offices in US, Canada, Australia, New Zealand, UK, Italy, Spain, China & Hong Kong, Japan, Singapore, and Malaysia.
Differentiator
Problem solved
Functional benefit
Products and services
- Mergers and Acquisitions Advisory Cross-border Mergers and Acquisitions advisory for technology, services, and growth companies, covering capitalising business value, undertaking acquisitions, and accessing growth capital. Service is delivered by senior Principals in offices across 9 countries.
- Capital Raising Services Advisory services assisting companies in accessing capital needed to grow and expand, including private debt, public markets, and equity capital raising for growth companies.
- Private Debt Private debt financing solutions for growth companies, facilitated through the SPP Capital Partners relationship for private placements and private credit mandates.
- Public Markets Advisory Public market advisory and capital services for companies seeking to access public capital markets, including IPO readiness and listed company advisory.
- Transaction Readiness Advisory services preparing clients for M&A transactions, including due diligence preparation, letter of intent guidance, valuation maximisation, and exit planning.
- Silicon Critical Minerals Sourcing AI-enabled global sourcing of critical minerals including rare earths, specialty metals, and advanced materials, integrated with Klear Inc.'s Capital Intelligence platform for end-to-end operational and financial visibility, procurement, logistics, and treasury functions for multinationals.
- Eaton Square Deal Book App Mobile application showcasing Eaton Square's transaction catalogue and completed deals, available for download on iOS and Android via the App Store and Google Play, used as a prospecting and credibility tool for prospective clients.
Quantifiable outcome
- Sale completed at more than twice the value of initial offers
- +1 more outcomes
Companies that use Eaton Square
Customer profileNamed customers10 records
Segments6 records
Ideal customer profiles2 records
Eaton Square technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability2 records
Eaton Square partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Klear Inc.coreEaton Square's subsidiary Silicon announced a strategic partnership with Klear Inc. to provide global assurance and supply chain resilience for multinationals sourcing critical minerals including rare earths, specialty metals, and advanced materials. The partnership integrates Silicon's AI-enabled global sourcing capabilities with Klear's Capital Intelligence platform, enabling clients to gain end-to-end operational and financial visibility while managing procurement, logistics, and treasury functions. The company projects this partnership will drive over $100 million in new contracts in 2026, representing a growth trajectory exceeding 225% CAGR.
Scale indicators9 records
Recent moves5 records
Expansion highlights5 records
Eaton Square competitors and assessment
Company assessmentBroad incumbents
- Houlihan Lokey: Global independent investment bank with deep M&A, capital markets, and financial restructuring expertise. Closest large-scale comparable for Eaton Square's cross-border mid-market advisory model, though with broader service lines and significantly larger headcount.
- Alvarez & Marsal: Global professional services firm with significant M&A advisory, transaction advisory, and restructuring capabilities. Comparable to Eaton Square on cross-border mid-market advisory and capital services, but with broader operational consulting and restructuring focus.
- William Blair: Global investment banking and wealth management firm with M&A advisory and capital raising capabilities. Comparable mid-market and growth company focus with sector teams across technology and healthcare, though with additional equities research and trading businesses.
- Canaccord Genuity: Global investment bank with M&A advisory, capital raising, and equity research capabilities targeting growth and mid-market companies. Comparable on cross-border deal execution and growth-sector focus, though with broader equities and wealth management franchises.
- Stifel Financial: Diversified financial services firm with global M&A advisory, capital raising, and investment banking capabilities. Comparable on cross-border growth company advisory and capital services, though with substantially broader wealth management and institutional brokerage businesses.
- Deloitte M&A Services: Big Four professional services firm with global M&A advisory, transaction services, and corporate finance practices. Comparable cross-border mid-market advisory reach, though with significantly broader consulting, audit, and tax service lines and larger headcount.
Direct peers
- Lincoln International: Global mid-market M&A advisory firm with operations across the Americas, Europe, and Asia-Pacific. Direct peer given similar mid-market focus, sector specialization, and cross-border deal execution capabilities, including subsector teams in technology and business services.
- Livingstone Partners: International mid-market M&A advisory firm with sector specializations and offices across the US, UK, Europe, and Asia. Highly comparable operating model to Eaton Square's cross-border, sector-focused advisory approach for technology and growth companies.
- Greenhill & Co. Independent global investment bank focused on M&A, financing, and restructuring advisory. Direct peer given the pure-play advisory model, sector-focused approach, and cross-border deal capabilities for mid-to-large-cap transactions.
- Generational Equity: US-headquartered M&A advisory firm specializing in lower-to-middle market transactions. Direct peer given similar mid-market focus and horizontal sector coverage, though more geographically concentrated in North America than Eaton Square's global platform.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Eaton Square social profiles
Digital presenceEaton Square financial estimates
Financial estimateRevenue estimate
Valuation estimate
Eaton Square leadership team
Management profileNumber of profiles
Profiles18 records
Eaton Square subsidiaries and ownership
Company hierarchySubsidiaries1 record
Eaton Square funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Eaton Square M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Eaton Square
What does Eaton Square do?
Eaton Square is a cross-border Mergers and Acquisitions and capital services advisory firm that helps technology, services, and growth companies capitalise on built business value, undertake mergers and acquisitions, and access growth capital. Its service offering centres on five areas: Mergers and Acquisitions advisory, Private Debt, Public Markets, Capital Raising, and Transaction Readiness, supported by over 100 senior professionals across offices in 9 countries. Its wholly-owned subsidiary Silicon provides AI-enabled sourcing of critical minerals including rare earths, specialty metals, and advanced materials.
Is Eaton Square a public or private company?
Eaton Square is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Eaton Square founded?
Eaton Square was founded in 2008. It employs 101 to 250 people.
Where is Eaton Square based?
Eaton Square is headquartered in Melbourne, Australia, in the Oceania region.
How does Eaton Square make money?
Three revenue lines are on record. M&A Advisory Services are the primary driver. The others are capital Raising Services and transaction Readiness.
Who are Eaton Square's main competitors?
Broad incumbents on record are Houlihan Lokey, Alvarez & Marsal, William Blair, Canaccord Genuity, Stifel Financial and Deloitte M&A Services. Direct peers are Lincoln International, Livingstone Partners, Greenhill & Co. and Generational Equity.
Does Eaton Square have an API?
No public API is recorded for Eaton Square.
What industry is Eaton Square in?
Eaton Square's product category is M&A Advisory Services. Its primary akta.pro industry code is FSACAFAK, Equity Capital Introduction & Prime Services. Its NAICS code is 52391 and its SIC code is 6211.