Yorkshire Bank
Yorkshire Bank is a legacy UK retail bank founded in 1859 in Leeds. Following Virgin Money's 2019 acquisition of CYBG and the 2024 Nationwide deal, its standalone website was switched off and all services now operate through Virgin Money UK's digital banking platform, serving UK personal, business, and mortgage customers.
- Company typePublic
- Founded1859
- HeadquartersLeeds, United Kingdom
- Headcount1,001–5,000
- GTM typeB2B and B2C
- OfferingServices
What Yorkshire Bank does
Yorkshire Bank was a UK retail bank founded in 1859 and headquartered in Leeds, providing current accounts, savings, credit cards, personal loans, mortgages, insurance, and private banking services to personal and business customers across the United Kingdom. Following Virgin Money's 2019 acquisition of CYBG PLC, Yorkshire Bank was brought under the Virgin Money UK umbrella and began operating on Virgin Money's digital banking infrastructure (uk.virginmoney.com). In 2024, Virgin Money UK was itself acquired by Nationwide Building Society, and Yorkshire Bank's standalone website was switched off; customers were migrated to sign in through Virgin Money's digital banking platform, with existing account functionality and product terms preserved.
The core technology stack is Virgin Money's digital banking platform, supported by online banking portals for personal and business customers, a mobile application, and dedicated mortgage servicing infrastructure (Clydesdale Mortgages via clydesdaleonline.co.uk). Distribution is fully digital and self-serve, UK-domestic only, and complemented by social media channels (Instagram, TikTok, X, Facebook, YouTube, LinkedIn) and a Financial Wellbeing Hub covering budgeting, debt, and mental wellbeing. Revenue mechanics are not publicly disclosed for Yorkshire Bank as a standalone franchise but are consistent with a mass retail banking model: net interest income on deposits, mortgages, and personal loans; interchange and fees on credit cards; and premiums on insurance products. Pricing details are not published on the Yorkshire Bank transition page. The Yorkshire Bank distinct brand is now closed, with all services integrated into Virgin Money within the Nationwide Building Society group.
Yorkshire Bank firmographics
Firmographics- Name
- Yorkshire Bank
- Website
- https://ybonline.co.uk
- Company type
- Public
- Founded year
- 1859
- Operating status
- Closed
- Headcount range
- 1,001–5,000 employees
- Short description
- Yorkshire Bank is a legacy UK retail bank founded in 1859 in Leeds. Following Virgin Money's 2019 acquisition of CYBG and the 2024 Nationwide deal, its standalone website was switched off and all services now operate through Virgin Money UK's digital banking platform, serving UK personal, business, and mortgage customers.
- Ownership category
- akta.pro rank
Yorkshire Bank industry classification
Industry- Product category
- Retail Banking
- NAICS
- Depository Credit Intermediation (5221), Commercial Banking (522110)
- SIC
- State Commercial Banks (6022)
- akta.pro primary industry
- Mass-Market Consumer Deposit Banking (Checking/Savings) (FSABAAAA)
- akta.pro secondary industry
- SME Deposits & Business Accounts (Operating, Savings, CDs) (FSABABAC)
Keywords
Where Yorkshire Bank is headquartered
LocationHeadquarters
- HQ city
- Leeds
- HQ country
- United Kingdom
- HQ region
- Europe
Markets served
Yorkshire Bank business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Distribution channels4 records
Marketing channels3 records
Yorkshire Bank product offering
Product offeringCore offering
Yorkshire Bank provides retail banking services to UK personal and business customers, including current accounts, savings accounts (ISAs and fixed-term), credit cards, personal loans, mortgages, insurance products, and private banking for high-net-worth individuals. Following brand integration into Virgin Money (and ultimately Nationwide Building Society), all products are now accessed and serviced through Virgin Money's digital banking platform.
Product overview
Yorkshire Bank operates as part of the Virgin Money UK group, offering a comprehensive suite of personal and business banking products. The core product portfolio includes current accounts (everyday, packaged, basic, and joint accounts), savings accounts with various ISA and fixed-term options, credit cards (including Virgin Atlantic co-branded, balance transfer, all-round, and cashback cards), personal loans, mortgages, and insurance products (life, travel, home, landlord, and business). Additional offerings include M Plus Saver savings accounts, the Virgin Money Slyce cashback feature, private banking services, and a dedicated credit card mobile app. Yorkshire Bank's website has been switched off, with all services now integrated into the Virgin Money platform following Nationwide Building Society's acquisition of Virgin Money UK.
Differentiator
Problem solved
Functional benefit
Brands
- M Plus Account: Current account with linked savings option
- Club M Account
- M Account
Products and services
- Current Accounts Personal banking accounts including everyday bank accounts, packaged accounts (Club M), basic bank accounts (M Account), and joint accounts for UK customers.
- Savings Accounts Savings products including ISAs, Access accounts, Fixed term accounts, and ISA transfer options for UK personal customers.
- Credit Cards Credit card products including Virgin Atlantic co-branded cards, Balance transfer cards, All round cards, Everyday Cashback cards, and Travel cards for UK consumers.
- Personal Loans Personal loan products with features including settlement figure requests and Direct Debit management for UK personal customers.
- Mortgages Mortgage products including mortgage finding, switching deals, borrowing more, and moving home with mortgage for UK residential customers. Clydesdale Bank mortgages are now known as Clydesdale Mortgages following Nationwide Building Society acquisition.
- Insurance Insurance products including Life insurance, Business insurance, Travel insurance, Landlord insurance, and Home insurance for personal and business customers.
- Private Banking Private banking services with benefits, services, and dedicated support for high-net-worth customers in the UK.
Companies that use Yorkshire Bank
Customer profileSegments3 records
Ideal customer profiles4 records
Yorkshire Bank technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Yorkshire Bank partnerships and signals
Strategic signalRecent moves5 records
Expansion highlights4 records
Yorkshire Bank competitors and assessment
Company assessmentBroad incumbents
- Santander UK: Large UK retail and commercial bank with a strong current account, credit card, savings, and mortgage franchise. Comparable to Yorkshire Bank's product breadth in retail and small business banking.
- Nationwide Building Society: Ultimate parent entity and the UK's largest building society. Comparable as the dominant UK retail deposit-taker and mortgage provider now consolidating Yorkshire Bank operations under its umbrella.
- Lloyds Bank: UK's largest retail bank with deep current account, savings, mortgage, and credit card penetration. Comparable across the full retail banking product spectrum that Yorkshire Bank offered.
- Barclays Bank: Major UK universal bank offering current accounts, savings, credit cards, mortgages, and personal lending. Comparable as a large incumbent competing for the same retail deposits and primary segments served by Yorkshire Bank.
- NatWest Group: Major UK retail and commercial bank offering current accounts, savings, credit cards, mortgages, and business banking. Direct competitor for both personal and SME segments historically served by Yorkshire Bank.
- HSBC UK: One of the UK's largest retail and commercial banks offering current accounts, savings, mortgages, and credit cards. Comparable as a traditional full-service bank competing for the same personal and business banking customers as the former Yorkshire franchise.
Emerging players
- Starling Bank: UK digital challenger bank offering personal and business current accounts, loans, and mortgages. Comparable as a technology-led UK competitor targeting the same primary customer segments as the former Yorkshire Bank offering.
- Monzo Bank: UK digital challenger bank offering current accounts, savings, and personal loans through a mobile-first platform. Comparable to the digital retail banking segment Yorkshire Bank has migrated into, particularly for younger retail customers.
Direct peers
- Virgin Money UK: Direct successor brand that absorbed Yorkshire Bank. Operates the digital banking platform, products, and customer relationships that Yorkshire Bank customers now use, with an essentially identical product suite (current accounts, savings, credit cards, mortgages, loans, insurance).
- Clydesdale Bank: Sibling brand formerly under CYBG PLC alongside Yorkshire Bank. Now also part of Nationwide Building Society, with mortgages served through the same Clydesdale Mortgages portal. Most structurally comparable peer as a UK regional bank absorbed into the same group.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Yorkshire Bank social profiles
Digital presenceYorkshire Bank financial estimates
Financial estimateRevenue estimate
Valuation estimate
Yorkshire Bank leadership team
Management profileNumber of profiles
Profiles1 record
Yorkshire Bank funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Yorkshire Bank M&A and investment
M&A and investmentM&A
Investments12 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Yorkshire Bank
What does Yorkshire Bank do?
Yorkshire Bank provides retail banking services to UK personal and business customers, including current accounts, savings accounts (ISAs and fixed-term), credit cards, personal loans, mortgages, insurance products, and private banking for high-net-worth individuals. Following brand integration into Virgin Money (and ultimately Nationwide Building Society), all products are now accessed and serviced through Virgin Money's digital banking platform.
Is Yorkshire Bank a public or private company?
Yorkshire Bank is a public company. It is classified as corporate owned and is currently closed.
When was Yorkshire Bank founded?
Yorkshire Bank was founded in 1859. It employs 1,001 to 5,000 people.
Where is Yorkshire Bank based?
Yorkshire Bank is headquartered in Leeds, United Kingdom, in the Europe region.
Who are Yorkshire Bank's main competitors?
Broad incumbents on record are Santander UK, Nationwide Building Society, Lloyds Bank, Barclays Bank, NatWest Group and HSBC UK. Emerging players are Starling Bank and Monzo Bank. Direct peers are Virgin Money UK and Clydesdale Bank.
Does Yorkshire Bank have an API?
No public API is recorded for Yorkshire Bank.
What industry is Yorkshire Bank in?
Yorkshire Bank's product category is Retail Banking. Its primary akta.pro industry code is FSABAAAA, Mass-Market Consumer Deposit Banking (Checking/Savings), with a secondary code of FSABABAC, SME Deposits & Business Accounts (Operating, Savings, CDs). Its NAICS code is 5221 and its SIC code is 6022.