Shenzhen Airlines
Shenzhen Airlines is a Chinese subsidiary of Air China and Star Alliance member operating a 200+ Boeing 737 fleet on domestic and international routes from its Shenzhen hub. It serves individual travelers, corporate clients, and transit passengers with passenger, cargo, hotel, and loyalty services.
- Company typePrivate
- Founded1992
- HeadquartersShenzhen, China
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Shenzhen Airlines does
Shenzhen Airlines (深圳航空有限责任公司) is a Chinese airline founded in 1992 and headquartered in Shenzhen, operating a fleet exceeding 200 Boeing 737 aircraft on domestic and international routes spanning East Asia, Southeast Asia, Europe, the Middle East, and Oceania. The carrier is a privately held subsidiary of Air China Limited and a member of the Star Alliance global airline network, with services covering Mainland China plus Hong Kong, Macau, Taiwan, the United Kingdom, Spain, Japan, South Korea, Singapore, Malaysia, Thailand, Germany, Australia, and the Philippines.
The airline's core product is scheduled passenger air transportation, supported by a proprietary multi-language booking and order management platform accessible via web and mobile in Chinese, English, Japanese, and Korean. This core is extended by a broad ancillary portfolio: Shenzhenair Cargo (深航货运) with specialty freight including pet transport, same-day delivery, cold chain, valuables, and full-aircraft charter; Shenzhen Airlines Hotel (深航酒店) transit accommodations; the King Lounge (尊鹏阁) premium airport lounge; paid seat selection and prepaid excess baggage; transit hotel packages; and special assistance services for reduced-mobility and medical-need passengers. The Phoenix Salon (凤凰知音) loyalty program is integrated with Air China's mileage ecosystem.
Revenue is generated through passenger ticket sales across multiple fare classes (economy and premium cabins), ancillary fees (seat selection, baggage, special meals), air cargo and freight services, and hotel packages. Distribution is omnichannel: direct-to-consumer sales through the global.shenzhenair.com website and mobile app, enterprise and B2B sales through 8 branches, 7 bases, and 71 business departments across China, and global reach via the Star Alliance code-share and mileage network. The airline also operates wholly-owned subsidiaries including Zhuhai Airlines (regional operations) and dedicated cargo operations, giving it a vertically integrated passenger-plus-freight-plus-hospitality platform anchored on the Shenzhen hub.
Shenzhen Airlines firmographics
Firmographics- Name
- Shenzhen Airlines
- Legal name
- 深圳航空有限责任公司
- Website
- https://global.shenzhenair.com
- Company type
- Private
- Founded year
- 1992
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Shenzhen Airlines is a Chinese subsidiary of Air China and Star Alliance member operating a 200+ Boeing 737 fleet on domestic and international routes from its Shenzhen hub. It serves individual travelers, corporate clients, and transit passengers with passenger, cargo, hotel, and loyalty services.
- Ownership category
- akta.pro rank
Shenzhen Airlines industry classification
Industry- Product category
- Passenger Air Transportation
- NAICS
- Scheduled Passenger Air Transportation (481111), Air Transportation (481)
- SIC
- Air Transportation, Scheduled (4512)
- akta.pro primary industry
- Full-Service Airline Groups & Multi-Brand Network Carriers (THABAAAG)
- akta.pro secondary industry
- Global Airline Alliances (Multilateral) (THABAHAA)
Keywords
Where Shenzhen Airlines is headquartered
LocationHeadquarters
- HQ city
- Shenzhen
- HQ country
- China
- HQ region
- Asia
Offices1 record
Markets served
Shenzhen Airlines business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Infrastructure
Revenue model
- Passenger Air Transportation: Core revenue stream from scheduled domestic and international passenger flights. Includes economy and premium cabin services.
- Ancillary Services: Additional revenue from paid seat selection, extra baggage, special meals, in-flight products, and travel insurance.
- Cargo and Freight Services: Shenzhen Airlines Cargo (深航货运) provides air freight services including pet transport, same-day delivery, valuable items, fresh produce, cold chain, and full aircraft charter.
- Hotel Services: 深航酒店 (Shenzhen Airlines Hotel) offers hotel accommodations and room packages for connecting passengers and travelers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Pay-as-you-go | Multiple fare classes with varying benefits and flexibility |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels4 records
Shenzhen Airlines product offering
Product offeringCore offering
Shenzhen Airlines is a Chinese commercial airline that operates scheduled domestic and international passenger flights using a fleet of more than 200 Boeing 737 aircraft. Headquartered in Shenzhen, it provides flight booking, order management, cargo and freight services, hotel accommodations, airport lounge access, and a frequent flyer program as part of the Star Alliance network.
Product overview
Shenzhen Airlines operates a comprehensive digital platform consisting of a core flight booking system integrated with multiple service modules. The core offering is the flight booking and order management platform for domestic and international routes. This core is complemented by ancillary services including air passes (套票专区), hotel services (深航酒店), cargo services (深航货运), self-service check-in and baggage management, member services under the Fenghuang Phoenix Salon loyalty program, transit accommodation, special assistance for passengers with reduced mobility or medical needs, premium cabin services, airport lounge access (尊鹏阁休息室), and add-on products such as paid seat selection and extra baggage allowances. The airline is a member of the Star Alliance network.
Differentiator
Problem solved
Functional benefit
Brands
- 深航酒店 (Shenzhen Airlines Hotel): Hotel services offering 'cloud business travel lifestyle, extraordinary enjoyment' with room packages for travelers transiting through Shenzhen
- 深航货运 (Shenzhenair Cargo)
- 尊鹏阁 (KingLounge)
- 凤凰知音 (Phoenix Salon)
Products and services
- Flight Booking Service (机票预订)
Companies that use Shenzhen Airlines
Customer profileSegments3 records
Ideal customer profiles2 records
Shenzhen Airlines technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Shenzhen Airlines partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Star AllianceflagshipShenzhen Airlines is a member of Star Alliance, the world's largest global airline alliance. This partnership enables code-share flights, lounge access, and mileage redemption across 26+ member airlines globally. The alliance provides global distribution reach and brand recognition for Shenzhen Airlines.
Scale indicators4 records
Recent moves5 records
Expansion highlights6 records
Shenzhen Airlines competitors and assessment
Company assessmentDirect peers
- Xiamen Airlines: Chinese full-service regional network carrier headquartered in Fujian and part of the China Southern Airlines group. Closest comparable by scale, fleet type (Boeing 737), Star Alliance-free hub-and-spoke model, and domestic-plus-regional-international network profile.
- Hainan Airlines: Major Chinese full-service carrier with comparable domestic coverage and international long-haul ambitions. Competes directly on trunk Chinese routes and on international connectivity from southern China.
- Juneyao Airlines: Shanghai-based Chinese full-service carrier growing into a mid-tier network operator with comparable narrowbody fleet and Star Alliance affiliate status. Directly competes for premium leisure and corporate travelers on trunk routes.
- Tianjin Airlines: Beijing-based carrier owned by HNA Group, operating similar narrowbody fleet and domestic network profile to Shenzhen Airlines. Comparable in scale and competitive positioning on northern trunk routes.
Broad incumbents
- Air China: Parent company and national flag carrier. Comparable on Star Alliance membership, full-service positioning, and international routes, but with significantly wider network and widebody long-haul operations that Shenzhen Airlines does not replicate.
- China Southern Airlines: Largest airline in China by fleet size, with substantial southern China presence including Guangzhou hub. Directly competes with Shenzhen Airlines on southern trunk routes and shares the same Boeing 737 narrowbody operations profile.
- China Eastern Airlines: Another of China's 'Big Three' full-service network carriers with comparable scheduled passenger operations, fleet composition, and revenue mix including ancillary and cargo streams. Overlaps significantly on domestic trunk routes.
Regional players
- Cathay Pacific: Hong Kong-based full-service carrier and Oneworld alliance member. Comparable on premium cabin service, cargo (Cathay Cargo), and routes between Greater Bay Area and Southeast Asia / long-haul markets. Not a direct domestic competitor but a structural comp on regional and international segments.
- China Airlines: Taiwan-based full-service carrier serving cross-strait and Southeast Asia routes. Overlaps with Shenzhen Airlines on Taiwan, Hong Kong, and Southeast Asia connectivity and shares a similar Boeing 737 narrowbody-led fleet.
Emerging players
- Spring Airlines: China's largest low-cost carrier, operating a Boeing 737 narrowbody fleet across Chinese domestic and regional routes. Competes with Shenzhen Airlines on price-sensitive short-haul segments and shapes pricing dynamics across the network.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Shenzhen Airlines social profiles
Digital presenceShenzhen Airlines financial estimates
Financial estimateRevenue estimate
Valuation estimate
Shenzhen Airlines leadership team
Management profileNumber of profiles
Profiles1 record
Shenzhen Airlines subsidiaries and ownership
Company hierarchySubsidiaries3 records
Shenzhen Airlines funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Shenzhen Airlines M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Shenzhen Airlines
What does Shenzhen Airlines do?
Shenzhen Airlines is a Chinese commercial airline that operates scheduled domestic and international passenger flights using a fleet of more than 200 Boeing 737 aircraft. Headquartered in Shenzhen, it provides flight booking, order management, cargo and freight services, hotel accommodations, airport lounge access, and a frequent flyer program as part of the Star Alliance network.
Is Shenzhen Airlines a public or private company?
Shenzhen Airlines is a private company. It is classified as corporate owned and is currently operating.
When was Shenzhen Airlines founded?
Shenzhen Airlines was founded in 1992. It employs 51 to 100 people.
Where is Shenzhen Airlines based?
Shenzhen Airlines is headquartered in Shenzhen, China, in the Asia region.
How does Shenzhen Airlines make money?
Four revenue lines are on record. Passenger Air Transportation is the primary driver. The others are ancillary Services, cargo and Freight Services and hotel Services.
Who are Shenzhen Airlines's main competitors?
Direct peers on record are Xiamen Airlines, Hainan Airlines, Juneyao Airlines and Tianjin Airlines. Broad incumbents are Air China, China Southern Airlines and China Eastern Airlines. Regional players are Cathay Pacific and China Airlines. Spring Airlines is listed as an emerging player.
Does Shenzhen Airlines have an API?
No public API is recorded for Shenzhen Airlines.
What industry is Shenzhen Airlines in?
Shenzhen Airlines's product category is Passenger Air Transportation. Its primary akta.pro industry code is THABAAAG, Full-Service Airline Groups & Multi-Brand Network Carriers, with a secondary code of THABAHAA, Global Airline Alliances (Multilateral). Its NAICS code is 481111 and its SIC code is 4512.