Desjardins Insurance

What Desjardins Insurance does

Desjardins Insurance is the insurance arm of Desjardins Group, Canada's largest financial cooperative (founded 1900, headquartered in Lévis, Quebec). The unit provides personal lines (auto, home, life), commercial lines, and group benefits insurance to Canadian individuals, businesses, and employer plan sponsors, with group benefits coverage extending to more than 2.1 million Canadians. Products are distributed through a multi-channel model that combines digital self-serve, a large agent/broker network tied to the Desjardins cooperative federation, and employer/group plan administration. Recent strategic activity centers on geographic expansion via the 2024 acquisition of ICPEI Holdings Inc. (The Insurance Company of Prince Edward Island) and on a coordinated buildout of value-added health services within group benefits, including partnerships with Sword Health for AI-powered digital MSK/pelvic care (2025-11-13), OncoHelix for precision oncology diagnostics, and Constant Health for chronic-condition management (both 2025-11-03).

The business model is a standard multi-line insurance carrier economics: premium underwriting across personal, commercial, and group books, investment income on reserves, and fee/claims-administration services on group benefits. Unlike publicly traded Canadian insurers, Desjardins Insurance is structured under the Desjardins cooperative model — owned by its member caisses rather than external shareholders — which shapes capital allocation, reinvestment of earnings into the member base, and absence of conventional funding rounds or IPO signaling. Underlying technology is described only at the partnership layer (third-party AI digital-care platforms integrated into member benefits) rather than at a proprietary platform-architecture level.

The combination of a captive cooperative distribution channel, a large established book across multiple lines, and an active product/ecosystem buildout positions the unit as a defensive incumbent with selective offensive moves into digital health services; revenue concentration risk is low given the breadth of personal, commercial, and group segments, while growth is constrained primarily by the maturity of the Canadian insurance market and by execution on embedding third-party health services into existing contracts.

Name

Desjardins Insurance

Legal name

Fédération des caisses Desjardins du Québec

Website

https://desjardinsgeneralinsurance.com

Company type

Private

Founded year

1900

Operating status

Operating

Headcount range

5,001–10,000 employees

Short description

Desjardins Insurance is the insurance arm of Canada's largest financial cooperative, providing personal, commercial, and group benefits insurance to Canadian consumers, businesses, and employers across digital, agent, and group plan channels.

Ownership category

akta.pro rank

Product category

Insurance

NAICS

Direct Life, Health, and Medical Insurance Carriers (52411), Direct Health and Medical Insurance Carriers (524114), Direct Insurance (except Life, Health, and Medical) Carriers (52412), Insurance Agencies and Brokerages (524210), Finance and Insurance (52)

SIC

Life Insurance (6311), Accident & Health Insurance (6321), Fire, Marine & Casualty Insurance (6331), Insurance Agents, Brokers & Service (6411)

akta.pro primary industry

Individual Supplemental Health (Hospital Indemnity, Critical Illness, Accident) (FSAIAEAD)

akta.pro secondary industry

Individual Disability Income Insurance (Non-Group) (FSAIAIAA)

Keywords

• Property casualty insurance
• Life health insurance
• Group benefits plans
• Commercial business insurance
• Personal auto home

Headquarters

HQ city

Mississauga

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Insurance Premiums: Desjardins Insurance generates revenue primarily through insurance premiums collected from policyholders across its various insurance product lines. As a financial cooperative, premiums fund claims, operations, and member dividends.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Desjardins Insurance underwrites and distributes personal, commercial, and group insurance products—including car, home, life, health, travel, pet, disability, critical illness, accident, and business insurance—through wholly-owned subsidiaries Desjardins General Insurance Group and Desjardins Financial Security Life Assurance Company. Products are sold across Canada via online platforms, a mobile app, a network of local agents, and employer-sponsored group plans. The portfolio has been expanded through the 2024 acquisition of ICPEI Holdings (The Insurance Company of Prince Edward Island) and 2025 digital-health partnerships with Sword Health, OncoHelix, and Constant Health.

Product overview

Desjardins Insurance operates as a comprehensive financial services organization offering a broad portfolio of insurance products and digital platforms. The core offerings include personal insurance lines (car, home, life, health, travel, pet, disability, critical illness, accident), loan protection products (loan, line of credit, credit balance insurance), and commercial/business insurance. Digital access is provided through AccèsD (personal) and AccèsD Affaires (business) online platforms. The insurance business is distributed across subsidiaries: Desjardins General Insurance Group handles property, casualty, and automobile insurance; Desjardins Financial Security Life Assurance Company manufactures life and group insurance products; Petline Insurance Company underwrites pet insurance. The portfolio was recently expanded through the acquisition of ICPEI Holdings and its subsidiary The Insurance Company of Prince Edward Island, strengthening commercial insurance offerings for small and medium-sized businesses.

Differentiator

Problem solved

Functional benefit

Products and services

• Car Insurance Vehicle coverage protecting against loss or damage to automobiles and providing liability protection for drivers, offered to individual consumers in Canada.
• Home Insurance Property and belongings protection against loss or damage to residential properties, offered to individual consumers in Canada.
• Group Insurance Employer-sponsored insurance plans providing coverage to employees, including online services and plan management features, distributed to Canadian employers and group-plan sponsors.
• Travel Insurance Coverage for travel needs with 24/7 assistance services for medical emergencies and trip interruptions, offered to individual travelers.
• Life Insurance Term and permanent life insurance coverage options providing financial protection for beneficiaries, offered to individual consumers and manufactured by Desjardins Financial Security Life Assurance Company.
• Visitors to Canada Insurance Protection against accidents or illness for non-Canadian residents during their stay in Canada.
• Recreational Vehicle Insurance Coverage for RVs and other leisure vehicles including motorhomes, travel trailers, and snowmobiles.
• Pet Insurance Insurance plans for dogs and cats covering veterinary expenses, provided through Petline Insurance Company.
• Personal Health Insurance Healthcare expense coverage for individuals not covered by government or employer benefit plans.
• Disability Insurance Income protection coverage for individuals unable to work due to a disability.
• Critical Illness Insurance Coverage helping pay costs associated with a critical illness diagnosis such as cancer.
• Accident Insurance Coverage helping pay costs related to accidents including medical expenses and rehabilitation.
• Loan Insurance Insurance that protects loan payments in case of death, disability, or illness.
• Line of Credit Insurance Coverage to help pay off line of credit balance in case of death or disability.
• Credit Balance Insurance Coverage to help pay off Desjardins credit card balance if the cardholder dies or becomes disabled.
• Business Insurance Commercial insurance solutions for self-employed individuals and small to large businesses, protecting against unexpected events including property, casualty, liability, business interruption, and commercial auto coverage.
• AccèsD Online Platform Online platform for personal banking and insurance customers to manage accounts, access policies, obtain quotes, and file claims.
• AccèsD Affaires Online Platform Online platform for business customers to manage business accounts, insurance policies, and group benefit plans.

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core.

• Sword HealthcoreStrategic or Co-development Partner · 13 November 2025Sword Health, an AI-powered digital health company, partnered with Desjardins Insurance to expand access to digital healthcare solutions in Canada. The collaboration provides over 2.1 million Canadians with AI-powered physiotherapy and pelvic health care services, aiming to address musculoskeletal and pelvic health issues. This partnership represents a major expansion of Desjardins' group insurance member benefits into digital health services.
• OncoHelixcoreStrategic or Co-development Partner · 3 November 2025OncoHelix partnered with Desjardins Insurance to expand access to advanced cancer diagnostics for Canadians. The collaboration provides Desjardins group insurance members and dependents coverage for OncoHelix's genomic profiling tests, aiming to reduce barriers to cancer biomarker testing in Canada. This partnership enhances Desjardins' health benefits offerings in the area of advanced diagnostics.
• Constant HealthcoreStrategic or Co-development Partner · 3 November 2025Desjardins Insurance partnered with Constant Health as part of its broader healthcare expansion announced in November 2025. The partnership offers personalized nutritional support to Desjardins plan members, complementing the OncoHelix (cancer diagnostics) and Sword Health (digital physiotherapy) partnerships announced simultaneously.
• ICPEI Holdings Inc. (The Insurance Company of Prince Edward Island)coreOthers · 3 June 2024Desjardins Group, through its subsidiary Desjardins General Insurance Group, fully acquired ICPEI Holdings Inc., which operates The Insurance Company of Prince Edward Island. The acquisition aims to diversify Desjardins' insurance portfolio, strengthen its market position, and expand its commercial insurance reach especially among small and medium-sized businesses in Canada.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Canada Life: Canadian life, health, disability, and group benefits insurer and part of Great-West Lifeco, with deep group benefits and individual insurance franchises. Overlaps with Desjardins Financial Security across life, disability, and group insurance.
• Manulife Financial: Major Canadian life and health insurer with group benefits, individual life, critical illness, and disability products that overlap directly with Desjardins Financial Security Life Assurance Company. Competes for both individual and employer-sponsored group plan business.
• Aviva Canada: Canadian property and casualty insurer (subsidiary of Aviva plc) offering personal auto, home, and commercial insurance through broker and direct channels. Direct competitor to Desjardins General Insurance Group in Canadian P&C markets.
• Intact Financial Corporation: Canada's largest property and casualty insurer, competing directly with Desjardins General Insurance Group in personal auto, home, and commercial P&C across Canada. Highly comparable on core product lines and distribution, including broker and direct channels.
• iA Financial Group (Industrial Alliance): Canadian multi-line insurer offering individual and group life and health, savings, retirement, and auto/home insurance through multiple subsidiaries including iA Auto and Home. Directly comparable in product breadth and Quebec/Canada footprint.
• The Co-operators Group: Canadian member-owned (mutual/c cooperative) insurance and financial services group offering home, auto, life, group, and commercial insurance across Canada. It is the closest direct competitor to Desjardins Insurance by virtue of its cooperative ownership model and overlapping multi-line personal and commercial book.
• Beneva: Canadian mutual/cooperative insurer formed from the merger of SSQ Insurance and La Capitale, offering property-casualty, life, health, and savings products primarily in Quebec. Like Desjardins, it is a Quebec-rooted cooperative/mutual competing in overlapping personal, commercial, and group lines.
• Sun Life Financial: Canadian-headquartered global life and health insurer with strong group benefits, individual life, disability, and critical illness franchises in Canada. Directly comparable to Desjardins' group and individual life/disability portfolio.

Broad incumbents

• TD Insurance: Bank-owned insurance distribution arm of Toronto-Dominion Bank offering home, auto, life, health, and travel insurance in Canada. While not cooperative, it competes for the same consumer segment and benefits from a large captive banking customer base analogous to Desjardins' cross-sell model.
• RBC Insurance: Insurance arm of Royal Bank of Canada offering life, health, travel, home, and auto coverage, including creditor insurance. A broad incumbent that competes with Desjardins across personal lines, group benefits, and integrated banking-distribution cross-sell.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat6 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/desjardinsgroup
• Facebookfacebook.com/Desjardinsgroup
• LinkedInlinkedin.com/company/desjardins-general-insurance-inc.
• Instagraminstagram.com/desjardinsgroup

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Desjardins Insurance