Birmingham Race Course Casino

What Birmingham Race Course Casino does

Birmingham Race Course Casino is a single-location gaming and pari-mutuel entertainment venue located at I-459, Exit 31, in Birmingham, Alabama. The facility operates 24 hours a day, 7 days a week, offering casino gaming (slot machines and table games), simulcast horse racing wagering, and simulcast greyhound racing wagering, with patrons required to be at least 21 years old to enter and play. The company also runs an ongoing promotions calendar highlighting bonuses, giveaways, and special events for its patron base of adult gaming and entertainment seekers in the Birmingham region.

The business operates as a brick-and-mortar, walk-in-only establishment with no mobile app, no disclosed proprietary technology, and no online gaming component. Distribution is entirely through the physical venue; marketing channels are limited to the company's official website, which features the promotions calendar and racing schedules, plus organic social media (Facebook) presence. Customer onboarding on the website is supported only by standard third-party social login integrations (Google, Facebook, Twitter) and typical cookie/web beacon analytics.

Birmingham Race Course Casino is a privately held subsidiary of Wind Creek Hospitality, as indicated by the website copyright notice attributing rights to Wind Creek through 2026. Revenue mechanics are transaction-based gaming and wagering, with no public pricing, no disclosed revenue figures, no named management team, no funding rounds, no M&A history, and no disclosed headcount. The company's value proposition rests on the combination of round-the-clock casino gaming with simulcast horse and dog racing under one roof, sustained by regular promotional programming for repeat local patrons.

Name

Birmingham Race Course Casino

Legal name

Birmingham Race Course and Casino

Website

https://birminghamracecourse.com

Company type

Private

Operating status

Operating

Headcount range

251–500 employees

Short description

Birmingham Race Course Casino is a privately held, 24/7 gaming and simulcast racing venue in Birmingham, Alabama, offering casino games alongside horse and greyhound wagering to adults 21 and older as a subsidiary of Wind Creek Hospitality.

Ownership category

akta.pro rank

Product category

Casino Gaming

NAICS

Casinos (except Casino Hotels) (71321), Racetracks (711212)

SIC

Services-Racing, Including Track Operation (7948)

akta.pro primary industry

Destination/Regional Casinos (Drive-to Markets) (MPAEAAAC)

Keywords

• Casino gaming
• Simulcast racing
• Horse racing wagering
• Greyhound racing
• Gaming entertainment

Headquarters

HQ city

Birmingham

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Distribution channels1 record

Marketing channels3 records

Core offering

Birmingham Race Course Casino operates a physical casino gaming and simulcast racing venue in Birmingham, Alabama, offering casino gaming, simulcast horse racing wagering, and simulcast dog racing to walk-in patrons. As described in the input, the venue is identified as a subsidiary of Wind Creek.

Product overview

Birmingham Race Course Casino is a gaming and racing entertainment venue operating as part of the Wind Creek hospitality portfolio. The facility offers a unified entertainment experience combining casino gaming (slot machines and table games) with simulcast racing content — both horse racing and greyhound racing — accessible 24 hours a day, 7 days a week. The venue also publishes a Promotions Calendar to highlight current offers and special events for patrons.

Differentiator

Problem solved

Functional benefit

Segments1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Recent moves3 records

Expansion highlights3 records

Broad incumbents

• Churchill Downs Incorporated: Major U.S. racing and gaming operator with extensive pari-mutuel and casino properties. Comparable for the racing and simulcast wagering component of Birmingham Race Course Casino and for the broader regional gaming + racing model.
• Bally's Corporation: Multi-property regional and destination casino operator with simulcast and racing exposure. Comparable for the combination of regional casino operations and pari-mutuel/simulcast content that mirrors Birmingham Race Course Casino's product set.
• Penn Entertainment: Large multi-property regional casino and racino operator. Comparable for the regional drive-to casino + simulcast racing combination and for the kind of mid-market gaming EBITDA profile the venue likely generates.
• Golden Entertainment: Regional casino and tavern-route gaming operator with multiple distributed gaming properties. Comparable for the regional casino and distributed gaming mix and the mid-market property economics.
• Boyd Gaming: Multi-property regional casino operator with race and sports book offerings. Comparable as a regional casino operator with a comparable property-level revenue profile and a similar customer demographic.
• Wind Creek Hospitality: Parent company of Birmingham Race Course Casino and operator of multiple casino-resort properties across Alabama and other states. Directly comparable as the corporate parent and as a multi-property regional gaming operator with overlapping casino and entertainment offerings.
• Poarch Band of Creek Indians: Sovereign tribal nation that owns Wind Creek and operates gaming facilities in Alabama. Comparable as the ultimate owner of the venue and as a tribal gaming operator with multiple casino properties in the same state.

Direct peers

• Greenetrack: Aliceville, Alabama-based bingo and greyhound racing venue. Compares directly as a regional Alabama pari-mutuel and gaming facility offering a similar greyhound and gaming mix to Birmingham Race Course Casino.
• VictoryLand: Shorter, Alabama-based gaming and greyhound racing facility. Compares directly as another Alabama greyhound and electronic bingo venue competing for the same regional patron base.
• Quincy's 777 Casino: Tropicana-style casino in Markgrahn, Alabama with simulcast offerings. Compares directly as a regional Alabama casino offering similar gaming and simulcast wagering products.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/birmingham-race-course

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Birmingham Race Course Casino