Antena 3

What Antena 3 does

Antena 3 S.A., doing business as Antena 3 CNN, is a Romanian private news media company registered in Bucharest in 2003 under fiscal code RO15971591 and founded by Dan Voiculescu. The company operates a free-to-air national news television channel branded jointly with CNN, supported by a multi-platform digital footprint anchored at antena3.ro. Its audience is the Romanian general public, with programming spanning politics, economics, international news, sports, weather, science, lifestyle, and local news across the country's counties.

The product surface combines linear broadcast television with live streaming (antena3.ro/live/), video-on-demand, an audio podcast (Podcast Antena 3 CNN), and photo galleries. Core editorial offerings include flagship daily news programs such as Sinteza Zilei (hosted by Mihai Gâdea), În Gura Presei (hosted by Mircea Badea), and News Hour with CNN, supplemented by specialty shows (Subiectiv, România 360, Exces de putere, COD ROȘU) and a growing portfolio of branded conferences (Conferințele România Inteligentă, Conferințele RO 3.0). Sports coverage is anchored by broadcasting rights to 12 matches of the 2026 FIFA World Cup, with a dedicated cupa-mondiala-2026 hub.

Antena 3 CNN's revenue model is advertising-led, drawing on linear TV ad sales, website banner inventory, sponsored content slots (Conținut plătit), and a portion of subscription-funded sports broadcasting rights. Distribution is single-country (Romania), supported by an adtech and content-tech vendor stack that includes Google DoubleClick for Publishers, Teads, OneSignal, CXENCE, Agora, and Google Analytics. The company has no disclosed parent, no disclosed funding history, and operates as a privately held Romanian public limited company with 101-250 employees.

Name

Antena 3

Legal name

Antena 3 S.A.

Website

https://antena3.ro

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

101–250 employees

Short description

Antena 3 S.A. (DBA Antena 3 CNN) is a Romanian private news media company operating a free-to-air national television channel co-branded with CNN, a digital news portal at antena3.ro, live streaming, video-on-demand, and podcasts serving the Romanian general public with advertising-led revenue.

Ownership category

akta.pro rank

Product category

Television news broadcasting and digital news media

NAICS

Television Broadcasting Stations (51612), Broadcasting and Content Providers (516)

SIC

Television Broadcasting Stations (4833)

akta.pro primary industry

24/7 National & International News Channels (MPABAIAA)

akta.pro secondary industries

International Broadcast Networks (Operating Domestic Feeds) (MPABAAAN), Consumer News & Digital Newsrooms (Web/App-First) (MPAJADAD)

Keywords

• News broadcasting
• Television channel
• Digital news platform
• Video on demand
• Podcast news content

Headquarters

HQ city

Bucharest

HQ country

Romania

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Advertising Revenue: Traditional television advertising including banner ads on website and sponsored content sections such as 'Conținut plătit' (paid content)
2. Broadcasting Rights: Sports broadcasting rights including 12 matches from the 2026 FIFA World Cup

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Antena 3 CNN is a Romanian free-to-air news television channel that delivers 24/7 news programming across politics, economics, international affairs, sports, and lifestyle categories. The company distributes its content through linear television broadcasting, a live-streamed web player, a video-on-demand section, an audio podcast platform, and topical hubs such as a dedicated FIFA World Cup 2026 section. Flagship productions include daily news and talk shows (Sinteza Zilei, În Gura Presei, News Hour with CNN) supplemented by photo galleries, newsletters, and social media distribution.

Product overview

Antena 3 CNN is a Romanian news television channel operating as a multi-platform media brand offering live TV broadcasting, on-demand video content, podcasts, and specialized news coverage. The core product consists of 24/7 news programming including flagship shows like Sinteza Zilei and News Hour with CNN, supplemented by live streaming, video-on-demand, and audio podcasts. The platform features dedicated sections for sports (including FIFA World Cup 2026 with 12 broadcast matches), travel content, high-tech news, and photo galleries. The channel covers Romanian and international news across politics, economics, international affairs, social issues, culture, and lifestyle categories.

Differentiator

Problem solved

Functional benefit

Products and services

• Antena 3 CNN Television Channel Romanian free-to-air news television channel providing 24/7 news coverage across politics, economics, international news, sports, and lifestyle. Features live TV streaming, video-on-demand, podcasts, and exclusive news reporting for Romanian-speaking viewers.
• Live TV Streaming Real-time broadcast of Antena 3 CNN's television programming via antena3.ro/live/, allowing viewers to watch news coverage, shows, and special events including sports broadcasts such as FIFA World Cup 2026 matches as they happen.
• Video Content Platform On-demand video archive and short-form video clips covering breaking news, interviews, sports highlights, and documentary-style reports across all news categories.
• Podcast Antena 3 CNN Audio podcast offering news commentary, interviews, and selected program recordings available for on-demand streaming.
• News Programs (Emisiuni) Daily news and talk shows including Sinteza Zilei with Mihai Gâdea, În Gura Presei with Mircea Badea, News Hour with CNN, Subiectiv, România 360, and specialty programs such as COD ROȘU, Exces de putere, and România Inteligentă.
• Copa Mundial 2026 Coverage Hub Dedicated section for FIFA World Cup 2026 news, match schedules, results, and live text commentary. Antena 3 CNN broadcasts 12 World Cup matches, with coverage including 'Piața World Cup' fan zones in Bucharest.
• Photo Galleries (Galerii Foto) Visual content section featuring photo galleries covering current events, sports, travel destinations, science discoveries, and lifestyle topics.

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• CNNcoreStrategic or Co-development PartnerAntena 3 operates as 'Antena 3 CNN', incorporating CNN branding and content into its news programming. The channel airs 'News Hour with CNN' hosted by Sabrina Preda and Sergiu Cora, providing international news coverage using CNN content and branding.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Realitatea TV: Romanian news and current-affairs broadcaster with a similarly political, talk-driven editorial format. Competes for the same politically engaged viewers and the same advertising pool in Romania.
• B1 TV: National Romanian news and current-affairs channel with similar talk-show and political coverage format. Competes for the same advertisers and viewer segments as Antena 3 CNN.
• PRO TV: Romania's leading commercial broadcast network and Antena 3 CNN's main general-interest competitor for audiences and ad spend. Comparable in that it operates a national linear TV channel plus a major digital news platform (Știrile PRO TV) within a wider entertainment portfolio.
• Digi24: 24/7 Romanian news channel owned by RCS&RDS/Digi, the country's largest cable and telecom operator. Directly comparable as a domestic news TV channel with strong digital newsroom, bundled distribution advantage, and similar target audience.
• România TV: Romanian news channel with national distribution and a politically engaged editorial positioning. Direct competitor in news audiences and political advertising inventory.

Broad incumbents

• CNN International: Global news brand whose content and brand Antena 3 CNN licenses via the 'Antena 3 CNN' partnership. Directly comparable as the international news reference point for editorial standards and audience expectations.
• Antena 1 (Intact Media Group): Sister general-entertainment channel within the same Romanian media group. Comparable as a national broadcaster within the same corporate ecosystem that shares content, news assets, and cross-promotion with Antena 3 CNN.
• BBC News: Global public-service news brand with strong digital reach in Romania. Comparable as a benchmark for premium international news positioning and as a competitive alternative for Romanian audiences seeking international coverage.

Emerging players

• Euronews: Pan-European multilingual news channel increasingly distributed in Romania via cable and digital. Comparable in international news format and as a benchmark for the CNN-style affiliation model that Antena 3 CNN uses.
• Hotnews.ro: Leading Romanian digital-first news outlet. Comparable as a competitor for online news readership, breaking-news traffic, and digital ad budgets that Antena 3 CNN is trying to capture with its digital newsroom.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/antena3romania
• Facebookfacebook.com/Antena3Oficial

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Antena 3