East Bay Times
East Bay Times is a digital-first regional newspaper serving Contra Costa and Alameda counties in the California Bay Area, operated under Bay Area News Group / MediaNews Group. It delivers local news, sports, entertainment, and opinion through its website, e-edition, mobile apps, and email newsletters on a subscription and advertising model targeting Bay Area consumers.
- Company typePrivate
- Founded2017
- HeadquartersDenver, United States
- Headcount501–1,000
- GTM typeB2C
- OfferingDigital Commerce or Content
What East Bay Times does
East Bay Times is a digital-first regional newspaper serving Contra Costa and Alameda counties in the California Bay Area. The publication is owned by Bay Area News Group (BANG), a MediaNews Group subsidiary, and operates as a brand within that multi-title media portfolio alongside outlets such as the Mercury News. Its editorial scope covers local news, crime and public safety, California and national politics, education, health, environment, real estate, sports (Athletics, Warriors, Raiders, 49ers, Giants, Sharks, Earthquakes, Bay FC, Valkyries, college and high school), and lifestyle and entertainment content, with hyperlocal coverage segmented by sub-county (East, West, and Central Contra Costa, Oakland, broader Alameda County).
The product surface consists of the eastbaytimes.com website (WordPress CMS), the e-Edition digital newspaper replica, mobile applications, the Morning Report email newsletter, an event calendar, and active social media distribution across Facebook, Twitter/X, and Bluesky. Technology components include Trinity Audio for text-to-audio article conversion, AccuWeather integration for weather content, and SEO-optimized content delivery targeted at Bay Area local search queries. No proprietary AI or machine learning capabilities are evident; the publication has instead asserted copyright restrictions against AI training use of its content.
The business model combines digital subscriptions (recurring monthly billing through checkout.eastbaytimes.com), display and classified advertising, branded and partner content (including BayArea.com and paid content by Brandpoint), and email newsletter monetization. The go-to-market motion is product-led growth: free content drives audience acquisition, with subscription paywalls and ad placements converting that audience into revenue. Customers are primarily Bay Area consumers segmented into general news readers, sports fans, and politically engaged citizens, with no disclosed B2B or enterprise customer base. The publication is a private entity with no public ticker, no disclosed funding rounds, and revenue figures are not publicly available.
East Bay Times firmographics
Firmographics- Name
- East Bay Times
- Legal name
- East Bay Times
- Website
- https://eastbaytimes.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- East Bay Times is a digital-first regional newspaper serving Contra Costa and Alameda counties in the California Bay Area, operated under Bay Area News Group / MediaNews Group. It delivers local news, sports, entertainment, and opinion through its website, e-edition, mobile apps, and email newsletters on a subscription and advertising model targeting Bay Area consumers.
- Ownership category
- akta.pro rank
East Bay Times industry classification
Industry- Product category
- Local News Publishing
- NAICS
- Newspaper Publishers (513110)
- SIC
- Newspapers: Publishing Or Publishing & Printing (2711)
- akta.pro primary industry
- Local & Regional Newspapers (Print & Digital) (MPAJADAB)
Keywords
Where East Bay Times is headquartered
LocationHeadquarters
- HQ city
- Denver
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
East Bay Times business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Digital Subscriptions: Paid digital subscriptions providing access to premium content, e-edition, and exclusive features. Subscription tiers likely include digital-only and full access packages.
- Advertising: Display advertising, classified ads, and promotional content placed throughout the website and digital platforms.
- Branded Content: Sponsored content, partner content, and branded content sections including marketplace listings and special advertising sections.
- Email Newsletters: Newsletter subscriptions with targeted content delivery, potentially with premium newsletter tiers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Digital Access Subscription |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
East Bay Times product offering
Product offeringCore offering
East Bay Times is a digital-first regional newspaper publishing local news, sports, entertainment, lifestyle, and commentary content for Contra Costa and Alameda counties in the California Bay Area. The publication delivers content across multiple digital platforms, including its website, e-edition digital newspaper, email newsletters, and mobile applications, supported by paid digital subscriptions and advertising revenue.
Product overview
East Bay Times is a digital-first news publication offering comprehensive local coverage through multiple channels. The core offering is its news website (eastbaytimes.com) providing Contra Costa and Alameda county news, sports, entertainment, lifestyle and commentary. Additional access channels include the e-Edition digital newspaper, Morning Report email newsletter, mobile apps, and an event calendar. The publication operates on a subscription model providing paid digital access to premium content.
Differentiator
Problem solved
Functional benefit
Products and services
- East Bay Times Website Online news website providing local coverage of Contra Costa and Alameda county news, sports, entertainment, lifestyle, and commentary for Bay Area readers.
- e-Edition Digital Newspaper Digital replica of the print newspaper accessible online, allowing subscribers to view the newspaper in an electronic format.
- Morning Report Newsletter Email newsletter delivering morning news summaries to subscribed readers in the Bay Area.
- Mobile Apps Mobile applications enabling on-the-go news consumption for subscribers via smartphones and tablets.
- Digital Subscription Services Paid digital access subscription providing full access to news content, including premium articles, e-edition, and exclusive subscriber features.
Companies that use East Bay Times
Customer profileSegments3 records
Ideal customer profiles2 records
East Bay Times technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
East Bay Times partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- Bay Area News GroupcoreParent company overseeing East Bay Times and other Bay Area news publications including Mercury News, San Jose Mercury News, and other regional outlets. East Bay Times operates as a brand under this media group umbrella.
- Media News GroupcoreParent media organization that owns Bay Area News Group. East Bay Times is part of the broader Media News Group portfolio of newspaper properties.
- Southern California News GroupminorRelated media organization sharing content and resources with East Bay Times. Some article bylines reference SCNG authorship.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
East Bay Times competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
East Bay Times social profiles
Digital presenceEast Bay Times financial estimates
Financial estimateRevenue estimate
Valuation estimate
East Bay Times leadership team
Management profileNumber of profiles
Profiles1 record
East Bay Times funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
East Bay Times M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about East Bay Times
What does East Bay Times do?
East Bay Times is a digital-first regional newspaper publishing local news, sports, entertainment, lifestyle, and commentary content for Contra Costa and Alameda counties in the California Bay Area. The publication delivers content across multiple digital platforms, including its website, e-edition digital newspaper, email newsletters, and mobile applications, supported by paid digital subscriptions and advertising revenue.
Is East Bay Times a public or private company?
East Bay Times is a private company. It is classified as corporate owned and is currently operating.
When was East Bay Times founded?
East Bay Times was founded in 2017. It employs 501 to 1,000 people.
Where is East Bay Times based?
East Bay Times is headquartered in Denver, United States, in the North America region.
How does East Bay Times make money?
Four revenue lines are on record. Digital Subscriptions are the primary driver. The others are advertising, branded Content and email Newsletters.
Does East Bay Times have an API?
No public API is recorded for East Bay Times.
What industry is East Bay Times in?
East Bay Times's product category is Local News Publishing. Its primary akta.pro industry code is MPAJADAB, Local & Regional Newspapers (Print & Digital). Its NAICS code is 513110 and its SIC code is 2711.