HeadRush
HeadRush is a privately held brand under inMusic Brands that designs and sells professional guitar multi-effects processors, amp/cab modeling hardware, vocal pedals, and FRFR speakers, powered by proprietary ACT Gen II cloning technology, with complementary ReValver software and the Sheeran Loopers sub-brand.
- Company typePrivate
- Founded2016
- HeadquartersCumberland, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What HeadRush does
HeadRush is a privately held brand of inMusic Brands, Inc. that designs, manufactures, and markets professional guitar multi-effects processors, amp/cab modeling hardware, vocal effects pedals, FRFR (full-range flat-response) powered speakers, and associated amp-modeling software. Its product line spans six floorboard and pedalboard processors (Prime, Core, MX5, Pedalboard, Gigboard, Looperboard), the Flex Prime, the VX5 vocal pedal, three FRFR speakers (GO, FRFR-108, FRFR-112), and an Expression Pedal, complemented by the ReValver software suite (ReValver 5.1 amp modeling plus ReValver Amp Cloner). Underlying these products is a multi-core DSP platform with proprietary ACT (Audio Cloning Technology) Gen II for capturing the sound and feel of physical amps and pedals, and SuperClone functionality that combines multiple clones into a morphable single model. Hardware units feature a 7-inch touchscreen interface, onboard Wi-Fi with HeadRush Cloud preset sharing, Bluetooth audio, MIDI I/O, and integration with Dropbox, TIDAL, and DAW plugin hosts (VST/AAX/AU) with up to 24-bit/96kHz USB audio.
HeadRush generates revenue predominantly through one-time hardware sales distributed via the inMusic Store (inmusicstore.com) and a global authorized dealer network, with software distributed digitally through FastSpring under perpetual licensing (ReValver Suite bundle priced at $59 promotional, with a free demo tier). The customer base spans professional touring musicians, studio recordists, hobbyists, music educators, and buskers/traveling musicians, with go-to-market supported by a featured-artist program of 40-plus endorsers, community-driven preset sharing via HeadRush Cloud, and email capture through free artist pack downloads. The brand also co-developed the Sheeran Loopers sub-brand with Ed Sheeran and inMusic, launching the Sheeran Looper X and Sheeran Looper + in mid-2026.
The company is headquartered in Cumberland, Rhode Island, at the inMusic LLC corporate office, with a European presence in Farnborough, UK, and distribution spanning North America, Europe, and Asia. HeadRush holds registered trademarks on the HeadRush, ReValver, and ACT brands. No external funding rounds, M&A transactions, or public financial disclosures are present in the available record, and the company operates as a non-reporting subsidiary within the privately held inMusic Brands portfolio (which also includes AKAI Professional, Alesis, M-Audio, Numark, Rane, and others).
HeadRush firmographics
Firmographics- Name
- HeadRush
- Legal name
- inMusic LLC
- Website
- https://headrushfx.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- HeadRush is a privately held brand under inMusic Brands that designs and sells professional guitar multi-effects processors, amp/cab modeling hardware, vocal pedals, and FRFR speakers, powered by proprietary ACT Gen II cloning technology, with complementary ReValver software and the Sheeran Loopers sub-brand.
- Ownership category
- akta.pro rank
HeadRush industry classification
Industry- Product category
- Guitar Effects Processors and Amp Modeling Hardware
- NAICS
- Audio and Video Equipment Manufacturing (33431)
- SIC
- Musical Instruments (3931)
- akta.pro primary industry
- Music Production Hardware (Synthesizers, Drum Machines, Samplers, MIDI Controllers) (MPAIAJAE)
- akta.pro secondary industries
- Mobile Music Creation Apps (Beatmaking, Songwriting, Practice) (MPAIAIAC), Pro Audio Equipment (Mics, Interfaces, Mixers, Studio Monitors) (MPAIAJAB), Studio / Pro Monitoring Headphones & Reference Speakers (CRACANAK)
Keywords
Where HeadRush is headquartered
LocationHeadquarters
- HQ city
- Cumberland
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
HeadRush business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Technology or R&D, Marketing or Sales, Personnel, Operations
Revenue model
- Hardware Sales: Sale of physical music processing equipment including guitar processors (Prime, Core, Flex Prime, MX5, Gigboard, Pedalboard), speakers (FRFR-108, FRFR-112), expression pedals, and looper boards. One-time purchase model with no recurring component.
- Software Licenses: Sale of software products including ReValver Suite (ReValver 5.1 + Amp Cloner 1.0 bundle at $295 promotional price), ReValver Amp Cloner standalone, and ReValver 5.1 plugin. Perpetual license model with optional future updates.
- Cloud Services: Free HeadRush Cloud service for preset and clone sharing; potential future premium cloud features or expanded storage services
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | ReValver Suite (ReValver 5.1 + Amp Cloner 1.0 Bundle) |
| Freemium | Pay-as-you-go | ReValver Free Demo |
| Other | Pay-as-you-go | 14-Day Cancellation Policy |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
HeadRush product offering
Product offeringCore offering
HeadRush develops professional guitar effects processors, amp and cabinet modeling hardware, FRFR powered speakers, and amp modeling/cloning software for guitarists and musicians. Core offerings include the floorboard processor lineup (Prime, Core, MX5, Pedalboard, Gigboard, Looperboard), the ReValver software suite for amp modeling and cloning, FRFR powered speaker cabinets, and the VX5 vocal effects pedal with Antares Auto-Tune integration.
Product overview
HeadRush, a brand under inMusic Brands, Inc., offers a comprehensive ecosystem of guitar and vocal processing products spanning hardware processors, software, and accessories. The core hardware lineup includes the Prime (flagship floorboard processor), Core (compact processor), MX5 (mid-range), Pedalboard, Looperboard, and Gigboard - all featuring 7-inch touch interfaces, ACT (Audio Cloning Technology) for amp cloning, Antares Auto-Tune vocal processing, and Wi-Fi/Bluetooth connectivity. The software portfolio includes ReValver 5.1 (amp modeling) and ReValver Amp Cloner (cloning technology), available as a bundle called ReValver Suite. Accessory products include the VX5 vocal effects pedal, Flex Prime, FRFR speakers (GO portable, FRFR-108 8-inch, FRFR-112 12-inch), and Expression Pedal. A sub-brand, Sheeran Loopers (collaboration with Ed Sheeran and inMusic), produces the Sheeran Looper X and Sheeran Looper + for live looping. All products integrate with HeadRush Cloud for community preset sharing, Dropbox for song loading, and support third-party IR files and DAW integration via VST/AAX/AU plugins.
Differentiator
Problem solved
Functional benefit
Brands
- ReValver: Amp modeling and cloning software for guitar and bass amplification systems
- Sheeran Loopers
Products and services
- HeadRush Prime Flagship floorboard multi-effects processor for professional and touring guitarists featuring a 7-inch touchscreen, ACT Gen II cloning, and SuperClone capabilities.
- HeadRush Core
- HeadRush MX5
- HeadRush Pedalboard
- HeadRush Gigboard
- HeadRush Looperboard
- HeadRush Flex Prime
- ReValver 5.1
- ReValver Amp Cloner
- ReValver Suite
- HeadRush VX5
- FRFR-108
- FRFR-112
- FRFR GO
- Sheeran Looper X
- Sheeran Looper +
- HeadRush Expression Pedal
Quantifiable outcome
- Over 600+ effects available across the product line
- +4 more outcomes
Companies that use HeadRush
Customer profileNamed customers14 records
Segments5 records
Ideal customer profiles4 records
HeadRush technology and API
TechnologyAPI detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
AI capability6 records
Feature8 records
HeadRush partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered flagship and core.
- Sheeran Loopers (Ed Sheeran Loopers)flagshipSheeran Loopers is a newly launched brand developed in collaboration with inMusic Brands and the HeadRush engineering team. The collaboration has produced the Sheeran Looper X (professional live-looping workstation with stadium-scale technology) and Sheeran Looper + (portable battery-powered version for buskers and traveling musicians). HeadRush engineering team contributed hardware and software expertise to the flagship Looper X device featuring seven-inch multi-touch display and precision-engineered die-cast aluminum pedals.
- Antares Audio TechnologiescoreHeadRush products feature Antares Auto-Tune technology as an integrated vocal effects component. Auto-Tune is described as the 'industry standard in vocal pitch correction' and is available on Prime, Core, and MX5 products. The integration enables natural pitch correction and unique vocal effect applications.
- ChopTonescoreChopTones provides factory presets for HeadRush products. The presets are assembled by 'guitar sound designer aficionados' and included in the ever-expanding library of sounds. Additionally, ChopTones impulse response files (15 WAV files) are included with Core product.
- inMusic BrandsflagshipHeadRush is a brand owned by inMusic Brands, Inc., which also owns AKAI Professional, Alesis, Alto Professional, Denon DJ, Denon Professional, ION Audio, Marantz Professional, MARQ, M-Audio, MixMeister, Numark, Rane, SONiVOX, SoundSwitch, and Stanton. HeadRush products are developed and marketed under the inMusic corporate umbrella, sharing technology (such as ReValver amp modeling) across brands.
Scale indicators11 records
Recent moves6 records
Expansion highlights6 records
HeadRush competitors and assessment
Company assessmentDirect peers
- IK Multimedia: IK Multimedia's AmpliTube software platform is one of the leading guitar-amp VST/AU/AAX plugins, directly comparable to ReValver 5.1, with a larger user base and broader mobile (AmpliTube iOS) footprint.
- Fractal Audio Systems: Fractal Audio makes the Axe-FX III and FM3 amp modelers/multi-effects processors, HeadRush's most direct premium competitor in the guitar DSP floorboard category with a loyal professional user base and similar amp-modeling + IR workflow.
- Positive Grid: Positive Grid's BIAS FX software, Spark amp, and Spark smart-jam features overlap HeadRush's ReValver and FRFR speaker products, with a heavier consumer/beginner tilt and Bluetooth-app-driven ecosystem similar to HeadRush Cloud.
- Line 6 (Yamaha): Line 6's Helix family (HX Stomp, HX Effects, Helix Stadium) competes head-to-head with HeadRush Prime, Core, and MX5 in multi-effects/amp modeling, and is owned by Yamaha, giving it substantially larger R&D and channel resources.
- Kemper (Kemper Amps): Kemper's Profiler series pioneered amp profiling and competes directly with HeadRush's ACT cloning technology, targeting the same professional touring guitarist segment with comparable pricing and touring-grade hardware.
Emerging players
- Two Notes Audio Engineering: Two Notes makes Torpedo Captor/IR loaders and the recently launched Torpedo C.A.B. M+ speaker simulator, competing with HeadRush FRFR speakers and serving the same impulse-response-based recording/live workflow.
- Neural DSP: Neural DSP's Quad Cortex and plugin catalog (Nolly, Plini, Cory Wong) compete in both software (ReValver) and high-end hardware (HeadRush Prime) with a younger, internet-native brand and aggressive artist endorsement strategy that mirrors HeadRush's go-to-market.
- Universal Audio (UAFX pedals): Universal Audio's UAFX amp-simulator pedal line (Dream '65, Ruby '63, etc.) is a recent but rapidly growing entrant in the compact modeling pedal market, going after the same touring and home-studio customers as HeadRush MX5 and Core.
Broad incumbents
- Marshall Amplification: Marshall is the heritage guitar-amp manufacturer whose own cabinet impulse responses are bundled into HeadRush Prime; Marshall has also entered modeling/Code amp series, making it both a content partner and a competitive threat across hardware tiers.
- BOSS / Roland: Boss (owned by Roland) makes the GX-100, GT-1000, and extensive compact pedal lineup that competes across every HeadRush price tier; Boss is the incumbent category leader with broader pedals, synths, and rhythm-machine products beyond HeadRush's niche.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
HeadRush social profiles
Digital presenceHeadRush financial estimates
Financial estimateRevenue estimate
Valuation estimate
HeadRush leadership team
Management profileNumber of profiles
HeadRush funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
HeadRush M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about HeadRush
What does HeadRush do?
HeadRush develops professional guitar effects processors, amp and cabinet modeling hardware, FRFR powered speakers, and amp modeling/cloning software for guitarists and musicians. Core offerings include the floorboard processor lineup (Prime, Core, MX5, Pedalboard, Gigboard, Looperboard), the ReValver software suite for amp modeling and cloning, FRFR powered speaker cabinets, and the VX5 vocal effects pedal with Antares Auto-Tune integration.
Is HeadRush a public or private company?
HeadRush is a private company. It is classified as corporate owned and is currently operating.
When was HeadRush founded?
HeadRush was founded in 2016. It employs 11 to 50 people.
Where is HeadRush based?
HeadRush is headquartered in Cumberland, United States, in the North America region.
How does HeadRush make money?
Three revenue lines are on record. Hardware Sales are the primary driver. The others are software Licenses and cloud Services.
Who are HeadRush's main competitors?
Direct peers on record are IK Multimedia, Fractal Audio Systems, Positive Grid, Line 6 (Yamaha) and Kemper (Kemper Amps). Emerging players are Two Notes Audio Engineering, Neural DSP and Universal Audio (UAFX pedals). Broad incumbents are Marshall Amplification and BOSS / Roland.
Does HeadRush have an API?
No public API is recorded for HeadRush.
What industry is HeadRush in?
HeadRush's product category is Guitar Effects Processors and Amp Modeling Hardware. Its primary akta.pro industry code is MPAIAJAE, Music Production Hardware (Synthesizers, Drum Machines, Samplers, MIDI Controllers), with a secondary code of MPAIAIAC, Mobile Music Creation Apps (Beatmaking, Songwriting, Practice). Its NAICS code is 33431 and its SIC code is 3931.