Backyard

What Backyard does

Backyard (บริษัท แบ็คยาร์ด จำกัด) is a Bangkok-headquartered digital transformation consulting and software firm founded in 2015. It operates as an Odoo implementation partner and systems integrator, building modular enterprise software for Thai organizations in healthcare, manufacturing, e-commerce/retail, services, and government. Its product portfolio comprises NEXAR SaaS ERP (cloud ERP on Odoo V19 with full Thai localization, embedded AI, and omnichannel marketplace integrations including Shopee, Lazada, and TikTok Shop), HealthBiz ERP (healthcare-specific ERP with HL7 FHIR compliance and native integration with subsidiary MEDcury's MEDHIS Hospital Information System), BYpass RPA (robotic process automation for hospital, manufacturing, and government workflows), and FLOWARD (a Generative AI platform for enterprise strategy and organizational architecture). The company holds a wholly-owned subsidiary, MEDcury, which provides the front-office HIS layer that complements HealthBiz ERP for hospitals.

The firm generates revenue through a blend of professional services (ERP implementation, customization, RPA deployment) and recurring SaaS subscriptions (NEXAR and HealthBiz), priced via a quote-based consultative model with no publicly disclosed pricing. It distributes entirely through direct enterprise sales in Thailand, with named customers including Bangkok Dusit Medical Services (BDMS), Muang Thai Insurance (MTI, also a strategic investor since March 2022), Royal Thai Navy, Ramathibodi Hospital, Supavut Industry, K Line Thailand, and the Thai government's Student Loan Fund, plus a stated base of more than 30 hospitals served. Strategic technology partnerships span Odoo, Google Cloud, Tableau, and H LAB, and the company is a founding member of the Artificial Intelligence Entrepreneurs Association of Thailand (AIET).

Operationally the company is lean (11-50 employees, single Bangkok office at Sukhumvit 63), with no disclosed revenue or external venture funding. Differentiators emphasized by the company include 100% Thai tax and regulatory localization, deep healthcare vertical experience, and a closed-loop HIS-plus-ERP ecosystem via MEDcury. Limitations include heavy reliance on Thailand as a single market, dependence on the Odoo platform, and absence of disclosed financials or independent third-party validation of customer outcomes.

Name

Backyard

Legal name

บริษัท แบ็คยาร์ด จำกัด

Website

https://backyard.in.th

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

Backyard is a Bangkok-based digital transformation firm founded in 2015 that provides Odoo-based ERP (NEXAR SaaS ERP, HealthBiz ERP), RPA (BYpass), and Generative AI (FLOWARD) solutions primarily to Thai healthcare, manufacturing, retail, and government organizations, with a wholly-owned subsidiary MEDcury delivering Hospital Information Systems.

Ownership category

akta.pro rank

Product category

Enterprise Resource Planning (ERP) Software

NAICS

Computer Systems Design and Related Services (5415), Computer Systems Design Services (541512), Custom Computer Programming Services (541511)

SIC

Services-Computer Integrated Systems Design (7373), Services-Prepackaged Software (7372), Services-Management Consulting Services (8742)

akta.pro primary industry

Core ERP Suites (Financials, Procurement, Projects) (HDAEAEAA)

akta.pro secondary industries

Healthcare Provider ERP (Hospital Operations, Supply Chain, Finance) (HDAEAEAH), ERP Implementation & Systems Integration Services (BPAEAGAA), Distribution & Wholesale ERP (Inventory, Order, Warehouse) (HDAEAEAC)

Keywords

• Enterprise resource planning
• Healthcare ERP systems
• Robotic process automation
• Digital transformation consulting
• Odoo implementation services

Headquarters

HQ city

Bangkok

HQ country

Thailand

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. ERP Implementation and Consulting Services: Professional services for ERP system implementation, customization, and consulting. Includes system design, data migration, integration with existing systems, and ongoing support. The company positions itself as an Implementor with expertise across multiple industries.
2. SaaS ERP Subscriptions: Cloud-based ERP subscriptions under NEXAR brand. Modular pricing allows businesses to start with essential modules and expand based on growth needs. Revenue is recurring through monthly or annual subscription fees.
3. Healthcare ERP Solutions: Specialized ERP solutions for healthcare sector including HealthBiz ERP for hospitals and clinics, with integration services for HIS connectivity and compliance with Thai healthcare standards.
4. RPA and Automation Services: BYpass RPA system implementation and automation services for reducing repetitive operational tasks across healthcare, manufacturing, and government sectors.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Backyard sells enterprise resource planning (ERP) software and digital transformation consulting services to Thai businesses. Its flagship products are NEXAR SaaS ERP and HealthBiz ERP, both built on the Odoo V19 platform with full Thai localization, embedded AI, and HL7 FHIR-compliant healthcare integration. Complementary offerings include BYpass RPA for process automation and FLOWARD, a Generative AI platform for enterprise intelligence, supported by professional services for implementation, customization, integration, and ongoing support.

Product overview

Backyard is a Digital Transformation consulting company offering a portfolio of ERP and automation solutions. The product portfolio consists of: NEXAR SaaS ERP (cloud-based ERP for Thai businesses with Thai Localization across Service, Trading, E-commerce, and Manufacturing sectors), HealthBiz ERP (healthcare-specific ERP with MEDHIS integration for hospitals and clinics), Backyard Odoo ERP (Odoo implementation services), BYpass RPA (robotic process automation for healthcare, manufacturing, and government), and FLOWARD (enterprise intelligence platform with Generative AI for strategy and organizational architecture). Products share an API-First architecture enabling integrations, and leverage embedded AI capabilities across NEXAR ERP packages.

Differentiator

Problem solved

Functional benefit

Brands

• HealthBiz ERP: ERP system for hospitals and clinics, built on Odoo, integrated with MEDHIS for seamless healthcare data management
• NEXAR SaaS ERP
• FLOWARD
• BYpass RPA
• MEDcury
• Backyard Odoo ERP

Products and services

• NEXAR SaaS ERP Cloud-based SaaS ERP system built on Odoo V19 with full Thai Localization (Thai tax, accounting, and regulatory compliance) and embedded AI capabilities. Targets Thai service, trading, e-commerce, and manufacturing businesses through modular packages: NEXAR Starter, NEXAR Advance (omnichannel and AI chatbot commerce), and NEXAR Enterprise (with APS and MES for manufacturing).
• HealthBiz ERP ERP system designed specifically for hospitals, clinics, and healthcare facilities. Built on the Odoo platform with seamless integration to the MEDHIS Hospital Information System from Backyard's MEDcury subsidiary, enabling real-time data synchronization between clinical (HIS) and administrative (ERP) operations. Supports HL7 FHIR standards for connection with national health platforms such as Digital Health Wallet and PHR, and aligns with PDPA and ISO 27799 healthcare data security requirements.
• Backyard Odoo ERP Implementation Services Professional Odoo ERP implementation, customization, deployment, and ongoing support services provided by Backyard as an authorized Odoo implementor. Tailored for Thai business requirements including localization, tax compliance, and industry-specific workflows.
• BYpass RPA Robotic Process Automation (RPA) system that automates repetitive operational tasks across industries. Industry-specific packages cover healthcare (HIS integration, insurance verification, vaccine management), manufacturing (data management, logistics, import/export), and government (fee management, document handling, complaint systems).
• FLOWARD Enterprise Intelligence Platform leveraging Generative AI to assist organizations with strategic planning, organizational architecture design, and creation of digital ecosystems that connect businesses across industries. Positions itself as a digital ecosystem hub for cross-industry collaboration.

Quantifiable outcome

• Go-live within 30 days for NEXAR ERP implementation
• +5 more outcomes

Named customers8 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

AI capability7 records

Feature10 records

Partnerships

Six partnerships are on record, tiered moderate, notable and core.

• CNES-ConsultingmoderateStrategic or Co-development Partner · 9 December 2022MEDcury (Backyard subsidiary) signed a Business Collaboration Agreement with CNES-Consulting for partnership appointments and joint business development in healthcare technology consulting.
• DITP (Department of International Trade Promotion)notableStrategic or Co-development Partner · 28 September 2022Backyard collaborated with DITP on developing DITP Business AI tool for Thai export opportunity identification, demonstrating government partnership for AI technology development.
• AIET (Artificial Intelligence Entrepreneurs Association of Thailand)moderateStrategic or Co-development Partner · 16 March 2022Backyard participated in the founding of AIET, the Thailand Artificial Intelligence Entrepreneurs Association, supporting Thailand's AI industry development and positioning Backyard within Thailand's AI ecosystem.
• Google CloudmoderateTechnology or IntegrationTechnology partnership for cloud infrastructure and platform services supporting Backyard's SaaS ERP offerings.
• OdoocoreTechnology or IntegrationCore technology partnership building HealthBiz ERP and NEXAR solutions on Odoo V19 platform. Backyard operates as an Odoo implementation partner with specialized healthcare and Thai localization expertise.
• MEDcurycoreStrategic or Co-development PartnerMEDcury is Backyard's affiliated company providing Hospital Information System (HIS). This subsidiary relationship creates integrated front-office (HIS) and back-office (ERP) healthcare IT ecosystem unique in Thai market.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Odoo SA: The global vendor whose open-source ERP platform underpins both NEXAR and HealthBiz. Comparable as the incumbent technology Backyard customizes, and a potential competitive threat if Odoo pushes deeper into direct enterprise sales in Asia.
• UiPath: Global leader in robotic process automation. Comparable as the dominant incumbent in the RPA category in which Backyard competes via its BYpass RPA product line.
• SAP (Thailand): Global ERP incumbent with established presence among Thai enterprises. Comparable as a broad incumbent that Thai mid-market and large healthcare or manufacturing customers may choose over a localized Odoo-based alternative.
• MEDITECH: Long-standing healthcare information systems vendor serving hospitals globally. Comparable as a healthcare-IT incumbent whose integrated clinical + financial suite competes conceptually with Backyard's HealthBiz + MEDHIS combination.
• Oracle Health (Cerner): Major global healthcare-IT suite vendor with hospital information system capabilities. Comparable as a broad incumbent whose international healthcare-ERP offering could enter the Thai market and compete with HealthBiz.

Direct peers

• TBA Group (Thailand): Thai-based ERP and Odoo implementation partner operating across multiple verticals. Directly comparable as a local systems integrator competing for the same Thai SME and mid-market ERP deals that Backyard targets with NEXAR.
• Hiso Tech: Thailand-based software and systems integration firm delivering enterprise software and digital transformation services. Comparable in size, geography, and consulting-led ERP delivery model to Backyard.
• 3D International (Thailand): Thai software services and enterprise solutions provider with deep local market presence. Comparable as a regional systems integrator competing for ERP, digital transformation, and automation mandates in Thailand.

Regional players

• MFEC: Large Thai IT services and systems integrator listed on the Stock Exchange of Thailand. Comparable as a regional enterprise-IT player offering ERP, infrastructure, and digital transformation services across Thailand.

Emerging players

• Veeva Systems: Vertical SaaS provider focused on regulated industries including healthcare and life sciences. Comparable as a vertical-cloud success story that illustrates the long-term platform trajectory Backyard is targeting in Thai healthcare.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@BackyardGroup
• Facebookfacebook.com/backyardTH
• LinkedInlinkedin.com/company/backyardth

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Backyard