FocusPoint Private Capital Group
- Company typePrivate
- Founded2010
- HeadquartersNew York, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
FocusPoint Private Capital Group firmographics
Firmographics- Name
- FocusPoint Private Capital Group
- Legal name
- FPCG, LLC
- Website
- https://fpcgllc.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
FocusPoint Private Capital Group industry classification
Industry- Product category
- Private Capital Placement / Fund Raising Advisory
- NAICS
- Investment Banking and Securities Intermediation (523150)
- SIC
- Security Brokers, Dealers & Flotation Companies (6211)
- akta.pro primary industry
- Private Equity Fundraising Placement (FSAEALAB)
- akta.pro secondary industries
- Private Credit & Direct Lending Fundraising Placement (FSAEALAE), Private Markets Fund of Funds (PE / VC / Private Credit FoF) (FSAHAKAF), Capital Raising Advisory (Equity & Equity-Linked) (FSAEAGAC), Private Capital Introducers (PE/VC/Private Credit) (FSAEAMAE)
Keywords
Where FocusPoint Private Capital Group is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
FocusPoint Private Capital Group business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Placement Fees: When FP is engaged by a Client for soliciting eligible investors to invest in a Private Investment Fund, such Client will pay FP a Placement Fee. These fees generally range from 1% to 3% of the committed or invested capital of an investor solicited by FP. In certain situations, FP may also receive a fixed retainer fee and a certain percentage of equity interest in the Client which may give FP a certain percentage interest in the investment management fee and performance fee earned by such Client.
- Investment Management and Performance Fees (through equity stakes): FP may receive a certain percentage of equity interest in the Client which may give FP a certain percentage interest in the investment management fee and performance fee earned by such Client.
- Retainer Fees: FP may receive a fixed retainer fee in addition to placement fees in certain client arrangements.
- Capital Raised for Clients: FocusPoint acts as placement agent and exclusive capital raising partner for General Partner clients, facilitating fund closes across private equity, credit, real estate, real assets and direct transactions. Since 2010, FocusPoint has participated with General Partner clients and closed on over $10 billion for a variety of third-party fundraising assignments.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Private Equity Fund Management Fees |
| Subscription | Multi-year contract | Hedge Fund Management Fees |
| Transaction based/ take rate | Multi-year contract | Placement Fees |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
FocusPoint Private Capital Group product offering
Product offeringCore offering
FocusPoint Private Capital Group is an independent capital raising and advisory firm that acts as an exclusive placement agent for private investment fund managers (General Partners). The firm raises capital through private placements of securities from eligible high net worth and institutional investors, with a global distribution team covering North America, Europe, the Middle East, and Asia. Core mandates span private equity, private credit, real estate, real assets, and direct transactions, with active mandates typically focused on fundraises in the $200 million to $2 billion range.
Product overview
FocusPoint Private Capital Group operates as a single unified capital raising and advisory platform rather than a modular product architecture. The firm provides integrated services including capital raising/distribution, origination, and project management to private investment fund managers and general partners pursuing private equity or hedge fund investment strategies. The company focuses exclusively on raising capital from eligible high net worth and institutional investors through private placements. FocusPoint was founded in 2010, is headquartered in New York, operates as a FINRA regulated broker-dealer, and is a wholly-owned affiliate of LANDC Investment LLC. The firm has participated in over $10 billion in fundraising assignments since 2010.
Differentiator
Problem solved
Functional benefit
Products and services
- Capital Raising Services Exclusive placement agent services assisting private investment fund managers and general partners of PE Funds and Hedge Funds to raise capital through private placement of securities with eligible high net worth and institutional investors.
- Distribution Services Global distribution coverage extending to endowments, foundations, corporate and public pension funds, ultra-high net worth families, sovereign wealth funds, and other institutional investors across North America, Europe, the Middle East, and Asia.
- Origination Services Origination support to identify and select managers that address specific opportunities throughout various market cycles, forming long-term partnerships with institutional clients.
- Project Management for Fundraises End-to-end project management of capital raise processes including due diligence preparation, marketing and transaction management materials, and coordination of the distribution team for General Partner clients.
- FocusPoint Europe (FPE) EMEA Distribution Regional distribution platform based in London, wholly owned by LANDC Investment LLC, providing direct coverage of European institutional investors and family offices across the UK and mainland Europe seeking access to U.S. private market managers.
Companies that use FocusPoint Private Capital Group
Customer profileNamed customers10 records
Segments5 records
Ideal customer profiles2 records
FocusPoint Private Capital Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
FocusPoint Private Capital Group partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Kirkland & Ellis LLPsupportingKirkland & Ellis served as fund formation counsel for Vine Alternative Investments Fund IV. The firm has approximately 2,500 attorneys and is a global leader in providing sophisticated advice to investment fund sponsors and institutional investors in the alternative investment fund space.
Scale indicators4 records
Recent moves7 records
FocusPoint Private Capital Group competitors and assessment
Company assessmentDirect peers
- Triago: Triago is one of the largest independent alternative-investment placement agents and fund-of-funds operators, focused on fundraising for PE, infrastructure, real estate and private debt managers. It is a direct competitor in the placement-agent space serving first-time and emerging managers.
- Wafra Inc. Wafra is a global investment manager and placement agent with a private capital group focused on raising capital for alternative investment managers across strategies and regions. It is a comparable alternative-investment placement and capital introduction franchise.
- Larch Lane: Larch Lane is a placement agent and capital introduction business focused on private equity, private credit and hedge fund managers, with particular strength among institutional and family office investors. It is a direct competitive peer with a similar high-touch, boutique model.
- Cliffwater LLC: Cliffwater is an alternative investment advisory and private credit placement firm, helping institutional clients and GPs allocate and raise capital across private debt and direct lending strategies. Overlap is strongest in the private credit placement work FocusPoint does for sponsors like Three Wall and Corsair.
- GreensLedge Capital Partners: GreensLedge is an independent placement agent and capital markets advisory firm focused on private equity, private credit and real asset fundraises. It is a closely comparable boutique placement agent competing for the same emerging-manager mandates.
- PJT Park Hill: PJT Park Hill is a leading global private fund placement agent and alternative investment advisory arm of PJT Partners, raising capital for PE, credit, real estate and hedge fund managers. It is the most direct competitor to FocusPoint's core capital-raising business and even shares talent (Thomas Chi moved from PJT Park Hill to FocusPoint).
- Eaton Partners (Lazard): Eaton Partners is a global private fund placement agent now part of Lazard, raising capital across private equity, private credit, real assets and hedge fund strategies from institutional and HNW investors. It competes head-to-head with FocusPoint for the same GP and LP relationships globally.
Broad incumbents
- Houlihan Lokey: Houlihan Lokey is a global investment bank with a dedicated Fund Placement practice raising capital for alternative investment managers alongside M&A and capital markets advisory. As a broader incumbent, only a portion of its franchise competes with FocusPoint, but it is a meaningful comparable in placement services.
- StepStone Group: StepStone is a global private markets advisory and fund-of-funds manager that also performs fund placement, advisory and secondaries services for GPs and LPs. It is a broader incumbent operating placement, advisory and discretionary investment solutions, partially overlapping FocusPoint's capital-raising service.
- Evercore: Evercore is a global independent investment bank with private fundraising advisory and capital placement capabilities covering PE, real estate and infrastructure managers. It is a broader incumbent where capital raising is one of multiple investment banking service lines.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
FocusPoint Private Capital Group social profiles
Digital presenceFocusPoint Private Capital Group compliance and trust
Trust signalCompliance2 records
FocusPoint Private Capital Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
FocusPoint Private Capital Group leadership team
Management profileNumber of profiles
Profiles16 records
FocusPoint Private Capital Group subsidiaries and ownership
Company hierarchySubsidiaries1 record
FocusPoint Private Capital Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
FocusPoint Private Capital Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about FocusPoint Private Capital Group
What does FocusPoint Private Capital Group do?
FocusPoint Private Capital Group is an independent capital raising and advisory firm that acts as an exclusive placement agent for private investment fund managers (General Partners). The firm raises capital through private placements of securities from eligible high net worth and institutional investors, with a global distribution team covering North America, Europe, the Middle East, and Asia. Core mandates span private equity, private credit, real estate, real assets, and direct transactions, with active mandates typically focused on fundraises in the $200 million to $2 billion range.
Is FocusPoint Private Capital Group a public or private company?
FocusPoint Private Capital Group is a private company. It is classified as corporate owned and is currently operating.
When was FocusPoint Private Capital Group founded?
FocusPoint Private Capital Group was founded in 2010. It employs 11 to 50 people.
Where is FocusPoint Private Capital Group based?
FocusPoint Private Capital Group is headquartered in New York, United States, in the North America region.
How does FocusPoint Private Capital Group make money?
Four revenue lines are on record. Placement Fees are the primary driver. The others are investment Management and Performance Fees (through equity stakes), retainer Fees and capital Raised for Clients.
Who are FocusPoint Private Capital Group's main competitors?
Direct peers on record are Triago, Wafra Inc., Larch Lane, Cliffwater LLC, GreensLedge Capital Partners, PJT Park Hill and Eaton Partners (Lazard). Broad incumbents are Houlihan Lokey, StepStone Group and Evercore.
Does FocusPoint Private Capital Group have an API?
No public API is recorded for FocusPoint Private Capital Group.
What industry is FocusPoint Private Capital Group in?
FocusPoint Private Capital Group's product category is Private Capital Placement / Fund Raising Advisory. Its primary akta.pro industry code is FSAEALAB, Private Equity Fundraising Placement, with a secondary code of FSAEALAE, Private Credit & Direct Lending Fundraising Placement. Its NAICS code is 523150 and its SIC code is 6211.