Ray + Keshavan Design
Ray+Keshavan is a Bangalore-based brand consulting and design firm founded in 1989, offering brand strategy, visual identity, and environmental graphics services to enterprise clients in India, including Kotak Mahindra and Mindtree.
- Company typePrivate
- Founded1989
- HeadquartersBangalore, India
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Ray + Keshavan Design does
Ray + Keshavan Design is a Bangalore-based brand consulting and design firm founded in 1989, operating with a small team of 11-50 employees. The practice is structured around three pillars: Strategic Foresight, Design Excellence, and Digital Innovation, and serves enterprise clients seeking brand strategy, visual identity, and environmental graphics services. Named engagements include work for Kotak Mahindra (financial services) and Mindtree (IT services), the latter involving a conceptual ecosystem that references AI-driven insights for synthesizing new ideas from existing data.
The firm has extended its core identity offer into environmental graphics through a dedicated Envgraphics service line, indicating a deliberate broadening of the practice beyond traditional brand work. Its positioning around Strategic Foresight and Digital Innovation suggests ambitions to overlap with research and digital product thinking, though the available evidence describes these as service positioning rather than delivered proprietary technologies.
Commercial operations follow a professional services model: project-based engagements with enterprise clients, typical of brand consultancies of this size. There is no disclosed funding, no public pricing structure, and no indication of a platform or productized revenue stream. The combination of long tenure, small headcount, and exclusively named enterprise clients suggests a boutique consultancy reliant on a concentrated base of large accounts.
Ray + Keshavan Design firmographics
Firmographics- Name
- Ray + Keshavan Design
- Legal name
- Ray+Keshavan
- Website
- https://rayandkeshavan.com
- Company type
- Private
- Founded year
- 1989
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Ray+Keshavan is a Bangalore-based brand consulting and design firm founded in 1989, offering brand strategy, visual identity, and environmental graphics services to enterprise clients in India, including Kotak Mahindra and Mindtree.
- Ownership category
- akta.pro rank
Ray + Keshavan Design industry classification
Industry- Product category
- Brand Design Consulting
- NAICS
- Graphic Design Services (54143), Interior Design Services (54141)
- SIC
- Services-Mailing, Reproduction, Commercial Art & Photography (7330), Services-Management Consulting Services (8742)
- akta.pro primary industry
- Environmental & Experiential Brand Design (Retail/Exhibit/Signage) (MPAAAEAG)
Keywords
Where Ray + Keshavan Design is headquartered
LocationHeadquarters
- HQ city
- Bangalore
- HQ country
- India
- HQ region
- Asia
Markets served
Ray + Keshavan Design business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales
Revenue model
- Professional Services - Brand Strategy and Design: Ray+Keshavan generates revenue through bespoke brand strategy, visual identity design, and creative consulting services for enterprise clients. As a design consultancy, engagements are likely project-based with deliverables spanning brand architecture, visual identity systems, and strategic brand positioning.
Distribution channels1 record
Marketing channels1 record
Ray + Keshavan Design product offering
Product offeringCore offering
Ray + Keshavan Design is a Bangalore-based digital consulting firm providing brand marketing and graphic design solutions. The company offers brand strategy, visual identity development, brand architecture, and environmental graphics services to enterprise clients across financial services and technology sectors. The practice is anchored on three pillars: Strategic Foresight, Design Excellence, and Digital Innovation.
Product overview
Ray+Keshavan is a full-service branding agency operating as a unified offering built on three core pillars: Strategic Foresight, Design Excellence, and Digital Innovation. The company delivers brand strategy and visual identity services through its core Ray+Keshavan branding practice, supplemented by the Envgraphics environmental design division and the Mindtree conceptual ecosystem project that explores knowledge synthesis and AI-driven idea generation.
Differentiator
Problem solved
Functional benefit
Brands
- Envgraphics: A section of the Ray+Keshavan website dedicated to environmental graphics and design projects, featuring work for clients like Mindtree.
Products and services
- Brand Strategy Consulting
- Visual Identity Design
- Brand Architecture
- Envgraphics (Environmental Graphic Design)
Companies that use Ray + Keshavan Design
Customer profileNamed customers2 records
Segments1 record
Ideal customer profiles1 record
Ray + Keshavan Design technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Ray + Keshavan Design partnerships and signals
Strategic signalScale indicators1 record
Recent moves3 records
Expansion highlights3 records
Ray + Keshavan Design competitors and assessment
Company assessmentDirect peers
- FutureBrand: International brand strategy and design consultancy serving enterprise clients across sectors; overlaps with R+K on visual identity, brand architecture, and global brand strategy work.
- MetaDesign: International brand strategy and design agency with strong identity-design heritage; comparable in service mix (brand strategy, visual identity, environmental graphics) and enterprise client focus.
- Landor & Fitch: Global brand strategy and design consultancy offering brand identity, architecture, and experience design for enterprise clients — directly comparable to Ray+Keshavan's strategic-foresight plus design-excellence positioning.
- Saffron Brand Consultants: Independent global brand consultancy focused on brand strategy and identity for ambitious leaders; closely mirrors R+K's positioning at the intersection of strategy and evocative design for enterprise clients.
- Interbrand: Global brand consultancy providing brand strategy, naming, and visual identity for large enterprises; competes for the same strategic brand engagements R+K targets, including financial services clients.
- Elephant Design: India-based design and brand consultancy providing identity, packaging, and brand strategy for Indian enterprises; closest geographic and scale peer to Ray+Keshavan within the Indian market.
- Pentagram: Partner-led design firm offering brand identity, graphic design, and environmental graphics; comparable boutique-style model with partner-equity structure and high-end enterprise clientele.
Broad incumbents
- Tata Elxsi: Large Indian design and technology services firm covering brand, product, and experience design; broader portfolio than R+K but competes for enterprise design mandates in India.
- Ogilvy (Brand Services): Global advertising and brand network offering brand identity and strategy within a much wider marketing services portfolio; an incumbent competitor when clients consolidate brand work.
- Wolff Olins: Global brand consultancy part of Omnicom Group offering brand strategy and design at scale; competes for the same enterprise brand mandates but with broader geographic reach and larger team capacity.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Ray + Keshavan Design social profiles
Digital presenceRay + Keshavan Design financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ray + Keshavan Design leadership team
Management profileNumber of profiles
Profiles1 record
Ray + Keshavan Design funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ray + Keshavan Design M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ray + Keshavan Design
What does Ray + Keshavan Design do?
Ray + Keshavan Design is a Bangalore-based digital consulting firm providing brand marketing and graphic design solutions. The company offers brand strategy, visual identity development, brand architecture, and environmental graphics services to enterprise clients across financial services and technology sectors. The practice is anchored on three pillars: Strategic Foresight, Design Excellence, and Digital Innovation.
Is Ray + Keshavan Design a public or private company?
Ray + Keshavan Design is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Ray + Keshavan Design founded?
Ray + Keshavan Design was founded in 1989. It employs 11 to 50 people.
Where is Ray + Keshavan Design based?
Ray + Keshavan Design is headquartered in Bangalore, India, in the Asia region.
How does Ray + Keshavan Design make money?
One revenue line is on record: professional Services - Brand Strategy and Design.
Who are Ray + Keshavan Design's main competitors?
Direct peers on record are FutureBrand, MetaDesign, Landor & Fitch, Saffron Brand Consultants, Interbrand, Elephant Design and Pentagram. Broad incumbents are Tata Elxsi, Ogilvy (Brand Services) and Wolff Olins.
Does Ray + Keshavan Design have an API?
No public API is recorded for Ray + Keshavan Design.
What industry is Ray + Keshavan Design in?
Ray + Keshavan Design's product category is Brand Design Consulting. Its primary akta.pro industry code is MPAAAEAG, Environmental & Experiential Brand Design (Retail/Exhibit/Signage). Its NAICS code is 54143 and its SIC code is 7330.