Swoosh Sweden
- Company typePrivate
- Founded2007
- HeadquartersUmeå, Sweden
- Headcount51–100
- GTM typeB2B and B2C
- OfferingServices
Swoosh Sweden firmographics
Firmographics- Name
- Swoosh Sweden
- Legal name
- Swoosh Group AB
- Website
- https://swooshsverige.se
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
Swoosh Sweden industry classification
Industry- Product category
- Environmental Technology Services (Drainage, Pipe Relining & Ventilation)
- NAICS
- Waste Management and Remediation Services (562), Other Nonhazardous Waste Treatment and Disposal (562219), Septic Tank and Related Services (562991)
- SIC
- Sanitary Services (4950), Refuse Systems (4953)
- akta.pro primary industry
- Commercial MSW Collection (Front/Rear-Load) (EUAIAAAC)
Keywords
Where Swoosh Sweden is headquartered
LocationHeadquarters
- HQ city
- Umeå
- HQ country
- Sweden
- HQ region
- Europe
Offices8 records
Markets served
Swoosh Sweden business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- Emergency and On-Demand Services: Swoosh generates revenue from 24/7 emergency call-out services for drain blockages, pipe leaks, and urgent situations. These are one-time, reactive services billed at standard rates, potentially subject to a temporary fuel surcharge (DMT) during periods of elevated oil prices.
- Planned Maintenance Contracts: Swoosh enters into recurring maintenance agreements with property owners, housing associations, and municipalities covering regular inspections, jetting, camera surveys, and preventive maintenance. These provide predictable recurring revenue streams.
- Project-Based Services (Relining, Channel Sealing): Major renovation projects such as relining and channel sealing are priced as project engagements, often on a per-property or per-meter basis. Quotes are provided after on-site assessment. These are typically one-time or episodic revenue events, though they may be bundled with maintenance agreements.
- Hazardous Waste Transportation and Reporting: Swoosh handles the transport and legally compliant reporting of hazardous waste (e.g., from oil separators, cistern cleaning, sludge) to approved disposal facilities. Revenue is generated per service call and includes mandatory reporting to the Swedish Environmental Protection Agency (Naturvårdsverket).
- Pool Filling: Swoosh offers pool filling services for private customers, delivering water directly to pools, jacuzzis, and spa baths — a secondary service line generating one-time project revenue.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free consultation for relining and channel sealing |
| Unit Pricing | Pay-as-you-go | Maintenance spolting — project-based |
| Unit Pricing | Pay-as-you-go | Relining — project-based |
| Unit Pricing | Pay-as-you-go | BRF promotional discount on maintenance spolting |
| Outcome Based/ Performance | Pay-as-you-go | Rotavdrag (tax deduction) for relining |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
Swoosh Sweden product offering
Product offeringCore offering
Swoosh Sweden is a nationwide environmental technology company providing sewage, drainage, and ventilation services including high-pressure pipe jetting, camera inspection, relining (no-dig pipe renovation), channel sealing (Linervent method), sludge suction, hazardous waste handling, and 24/7 emergency response. Services are delivered through 33 local branches across Sweden serving private homeowners, housing associations (BRFs), commercial enterprises, municipalities, and industrial customers.
Product overview
Swoosh Sweden is an environmental technology services company offering a comprehensive portfolio of pipe rehabilitation, drainage, and industrial maintenance services across Sweden. The core offerings include Relining (no-dig pipe renovation using epoxy liners cured in-place), Kanaltätning/Ventilationsrelining (duct sealing using the Linervent method for ventilation systems), and high-pressure pipe services (Rörspolning, Rotskärning, Högtrycksteknik). These are supported by inspection services (Rörinspektion with camera systems, Fastighetsbesiktning), vacuum/suction services (Slamsugning, Torrsugning), and specialized services for hazardous waste, oil separators, and industrial maintenance. A nationwide 24/7 emergency response service (Jour) anchors the offering, ensuring round-the-clock availability. The company operates from 33 locations across Sweden and serves residential, commercial, municipal, and industrial customers.
Differentiator
Problem solved
Functional benefit
Products and services
- Relining
- Kanaltätning (Ventilation Duct Sealing)
- Rörinspektion (Camera Pipe Inspection)
- Stam- och Rörspolning (Pipe Flushing)
- Slamsugning (Sludge Suction)
- Torr- och Vakuumsugning (Dry Vacuuming)
- Rotskärning (Root Cutting)
- Högtrycksspolning (High-Pressure Jetting)
- Oljeavskiljare (Oil Separator Service)
- Jour dygnet runt (24/7 Emergency Service)
- Poolfyllning (Pool Filling)
- Avfallshantering & Farligt avfall (Hazardous Waste Handling)
- Cisternrengöring (Tank/Cistern Cleaning)
- Industritjänster (Industrial Services)
- Fastighetsbesiktning (Property Drain Inspection)
- Electric Spol- och sugbil (100% Electric City Kombi)
Quantifiable outcome
- Relining costs approximately 40–70% less than traditional pipe replacement, with a technical lifespan extension of 40–50 years.
- +4 more outcomes
Companies that use Swoosh Sweden
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles5 records
Swoosh Sweden technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Swoosh Sweden partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core, flagship and minor.
- L&T Sverige (Lassila & Tikanoja)coreL&T Sverige (Lassila & Tikanoja), a technical property management company managing approximately 400 properties across Skåne, Småland, Blekinge, and Öland, signed an agreement with Swoosh in 2024 for all sewage-related assignments. L&T consolidates all spolning, filming, and preventive maintenance with Swoosh, gaining standardized documentation, improved property condition visibility, and reduced acute blockages.
- SBC / Nabo (Odevo-gruppen)flagshipSwoosh signed a partnership agreement with SBC and Nabo (both part of the Odevo group) to offer environmental technical services to 8,000 housing associations (BRFs) across Sweden. The collaboration covers 24/7 emergency services, preventive maintenance planning, relining, and channel sealing. The goal is to give housing associations easier access to Swoosh's services nationwide, reduce acute call-outs, and preserve property values. The partnership was announced in January 2025.
- Malmö Stad (City of Malmö)coreSwoosh holds a service agreement with the City of Malmö (Malmö Stad) to manage parts of the municipal stormwater system. This is a significant public sector contract covering day-to-day drainage operations within the municipality's network.
- TCC Academy (Yrkeshögskola)minorSwoosh in Hudiksvall is collaborating with TCC Academy — a Swedish vocational university college focused on labor market-adapted education — to develop a new educational program for spolting and relining technicians. The goal is to establish the program at multiple institutions across Sweden to provide new employees with a shared knowledge base and clear understanding of the profession.
- RISE (Research Institutes of Sweden)coreSwoosh is a member of BRiF, whose methods and execution are inspected annually by RISE (Research Institutes of Sweden). Swoosh uses CR072-certified materials verified by RISE, providing quality assurance for relining work.
Scale indicators12 records
Recent moves9 records
Expansion highlights6 records
Swoosh Sweden competitors and assessment
Company assessmentDirect peers
- Aarsleff Rörteknik AB: Aarsleff Rörteknik is a Swedish/Danish relining and trenchless pipe rehabilitation specialist, directly competing with Swoosh in relining and channel sealing services. The previous employer of Swoosh's Region Mitt leader, Aarsleff is one of Swoosh's most direct competitors in the Swedish market.
Broad incumbents
- ISS A/S: ISS is a global facility services giant headquartered in Denmark with broad coverage of property maintenance, cleaning, and integrated facility services. While not a specialist reliner, ISS competes for facility maintenance contracts that include drainage and sewage services for large property portfolios in the Nordics.
- Veolia Environnement: Veolia is a global environmental services leader offering water, waste, and energy management solutions including industrial cleaning, hazardous waste handling, and municipal infrastructure services - overlapping significantly with Swoosh's industrial and municipal service lines.
- Bilfinger SE: Bilfinger is a European industrial services provider with strong capabilities in maintenance, environmental compliance, and industrial cleaning. Comparable to Swoosh's industrial services business targeting manufacturing and process industry customers.
- Coor Service Management: Coor is a leading Nordic facility management services provider offering integrated property services to large commercial and public sector clients in Sweden and the Nordics, often bundling maintenance services that overlap with Swoosh's property inspection and drain service offerings.
- Suez SA: Suez is a global water and waste management company with strong capabilities in municipal water infrastructure, hazardous waste handling, and industrial services. Comparable to Swoosh's broader environmental services and hazardous waste transport offerings for industrial customers.
Regional players
- NCC AB: NCC is one of Sweden's largest construction and property development companies with significant in-house capabilities for pipe renovation, relining, and property infrastructure services. Operates as both a potential competitor and customer for relining specialists like Swoosh.
- Peab AB: Peab is a major Swedish construction and civil engineering company with property services and renovation offerings. Comparable as a Swedish-headquartered infrastructure services provider serving the same property developer and BRF customer base.
Emerging players
- Strukton Civiel: Strukton is a Dutch infrastructure services specialist with relining and trenchless technology capabilities for water and sewer networks. Comparable as a European specialist in no-dig pipe rehabilitation methods competing for similar municipal and industrial customers.
- Clean Harbors Inc. Clean Harbors is a North American environmental and industrial services provider with strong capabilities in hazardous waste handling, industrial cleaning, and emergency response. Comparable in business model and customer overlap for industrial environmental services to Swoosh's industrial customer segment.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Swoosh Sweden compliance and trust
Trust signalCompliance6 records
Swoosh Sweden financial estimates
Financial estimateRevenue estimate
Valuation estimate
Swoosh Sweden leadership team
Management profileNumber of profiles
Profiles8 records
Swoosh Sweden funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Swoosh Sweden M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Swoosh Sweden
What does Swoosh Sweden do?
Swoosh Sweden is a nationwide environmental technology company providing sewage, drainage, and ventilation services including high-pressure pipe jetting, camera inspection, relining (no-dig pipe renovation), channel sealing (Linervent method), sludge suction, hazardous waste handling, and 24/7 emergency response. Services are delivered through 33 local branches across Sweden serving private homeowners, housing associations (BRFs), commercial enterprises, municipalities, and industrial customers.
Is Swoosh Sweden a public or private company?
Swoosh Sweden is a private company. It is classified as unknown and is currently operating.
When was Swoosh Sweden founded?
Swoosh Sweden was founded in 2007. It employs 51 to 100 people.
Where is Swoosh Sweden based?
Swoosh Sweden is headquartered in Umeå, Sweden, in the Europe region.
How does Swoosh Sweden make money?
Five revenue lines are on record. Emergency and On-Demand Services are the primary driver. The others are planned Maintenance Contracts, project-Based Services (Relining, Channel Sealing), hazardous Waste Transportation and Reporting and pool Filling.
Who are Swoosh Sweden's main competitors?
Aarsleff Rörteknik AB is listed as a direct peer. Broad incumbents are ISS A/S, Veolia Environnement, Bilfinger SE, Coor Service Management and Suez SA. Regional players are NCC AB and Peab AB. Emerging players are Strukton Civiel and Clean Harbors Inc..
Does Swoosh Sweden have an API?
No public API is recorded for Swoosh Sweden.
What industry is Swoosh Sweden in?
Swoosh Sweden's product category is Environmental Technology Services (Drainage, Pipe Relining & Ventilation). Its primary akta.pro industry code is EUAIAAAC, Commercial MSW Collection (Front/Rear-Load). Its NAICS code is 562 and its SIC code is 4950.