Melsoft Games
Melsoft Games is a Belarus-based mobile game development studio and subsidiary of Moon Active, best known for the farming simulation game Family Island. It develops and publishes casual freemium games across iOS and Android, monetizing through in-app purchases to millions of global players.
- Company typePrivate
- Founded2007
- HeadquartersMinsk, Belarus
- Headcount251–500
- GTM typeB2C
- OfferingSoftware
What Melsoft Games does
Melsoft Games is a mobile game development studio founded in 2007 and headquartered in Minsk, Belarus, with 251-500 employees. The studio operates as a subsidiary within Moon Active's portfolio, developing and publishing casual mobile games across iOS and Android platforms. Its flagship product is Family Island, a farming simulation and island adventure game where players build tropical farms, grow crops, raise animals, and explore islands while progressing through levels; the app retains the Melsoft Games brand in its package ID (com.MelsoftGames.FamilyIslandFarm) despite being published through Moon Active's distribution network.
The company distributes games globally through Google Play and Apple App Store, targeting casual mobile gamers across multiple genres including simulation, puzzle, adventure, and social casino. Its business model is freemium: games are free to download with revenue generated through in-app purchases of virtual goods, currency, and premium content. The studio's technology stack centers on mobile gaming platforms with publicly stated integration of "next-gen AI" blended with human creativity, though specific AI/ML technical implementations are not disclosed. Games including Family Island, Merge Adventure, Merge Hotel Empire, Zen Match, and My Cafe appear across Moon Active's portfolio under various studio brands.
Melsoft Games competes in the consumer mobile gaming market with a horizontal segmentation approach, serving millions of players worldwide across multiple titles. The company operates without publicly disclosed funding rounds, patents, or formal partnerships, and has no disclosed named enterprise customers. Leadership includes Alexander Shilyaev in a combined CMO/COO role. Revenue, financials, and detailed headcount trends are not publicly disclosed for Melsoft Games as a standalone entity separate from its Moon Active parent.
Melsoft Games firmographics
Firmographics- Name
- Melsoft Games
- Legal name
- Melsoft Games
- Website
- https://melsoft-games.com
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Melsoft Games is a Belarus-based mobile game development studio and subsidiary of Moon Active, best known for the farming simulation game Family Island. It develops and publishes casual freemium games across iOS and Android, monetizing through in-app purchases to millions of global players.
- Ownership category
- akta.pro rank
Melsoft Games industry classification
Industry- Product category
- Mobile Gaming
- NAICS
- Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Mobile & F2P Game Studios (MPAFAAAB)
- akta.pro secondary industry
- Mobile Game Publishing & App Game Stores (BPAMAKAB)
Keywords
Where Melsoft Games is headquartered
LocationHeadquarters
- HQ city
- Minsk
- HQ country
- Belarus
- HQ region
- Europe
Markets served
Melsoft Games business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations
Revenue model
- In-app purchases: Free-to-play mobile games monetized through in-app purchases of virtual goods, currency, and premium content. Standard mobile game freemium model with cosmetic and gameplay-accelerating purchases.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free-to-play with optional in-app purchases |
Go-to-market motion1 record
Distribution channels2 records
Melsoft Games product offering
Product offeringCore offering
Melsoft Games develops and operates free-to-play mobile games for iOS and Android, with its flagship title Family Island — a farming simulation and island adventure game featuring resource management, crafting, and a story-driven narrative. The studio also contributes to additional casual mobile titles within Moon Active's broader game portfolio, monetizing primarily through in-app purchases and in-game advertising.
Product overview
Melsoft Games develops mobile gaming applications, with Family Island as its flagship product. Family Island is a farming simulation and island adventure game published on both Android and iOS platforms through the Moon Active distribution network.
Differentiator
Problem solved
Functional benefit
Products and services
- Family Island Family Island is a free-to-play mobile farming simulation and island adventure game for iOS and Android in which players manage resources, craft items, and progress through a story-driven island narrative. It is aimed at casual mobile gamers worldwide and is monetized via in-app purchases and in-game advertising.
Companies that use Melsoft Games
Customer profileSegments1 record
Ideal customer profiles1 record
Melsoft Games technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Melsoft Games partnerships and signals
Strategic signalScale indicators2 records
Recent moves4 records
Expansion highlights4 records
Melsoft Games competitors and assessment
Company assessmentMarket position
Strengths4 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Melsoft Games social profiles
Digital presenceMelsoft Games financial estimates
Financial estimateRevenue estimate
Valuation estimate
Melsoft Games leadership team
Management profileNumber of profiles
Profiles1 record
Melsoft Games funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Melsoft Games M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Melsoft Games
What does Melsoft Games do?
Melsoft Games develops and operates free-to-play mobile games for iOS and Android, with its flagship title Family Island — a farming simulation and island adventure game featuring resource management, crafting, and a story-driven narrative. The studio also contributes to additional casual mobile titles within Moon Active's broader game portfolio, monetizing primarily through in-app purchases and in-game advertising.
Is Melsoft Games a public or private company?
Melsoft Games is a private company. It is classified as corporate owned and is currently operating.
When was Melsoft Games founded?
Melsoft Games was founded in 2007. It employs 251 to 500 people.
Where is Melsoft Games based?
Melsoft Games is headquartered in Minsk, Belarus, in the Europe region.
How does Melsoft Games make money?
One revenue line is on record: in-app purchases.
Does Melsoft Games have an API?
No public API is recorded for Melsoft Games.
What industry is Melsoft Games in?
Melsoft Games's product category is Mobile Gaming. Its primary akta.pro industry code is MPAFAAAB, Mobile & F2P Game Studios, with a secondary code of BPAMAKAB, Mobile Game Publishing & App Game Stores. Its NAICS code is 516210 and its SIC code is 7990.