What Marcaria.com does

Marcaria.com International, Inc. is a privately held, Miami-headquartered (with a UK regional office in London) online platform founded in 2001 that provides international domain name and trademark registration services across more than 180 countries and territories. The company operates as an ICANN-accredited registrar (IANA number 1086) with direct registry relationships covering 130+ country-code top-level domains (ccTLDs) and 500+ generic top-level domains (gTLDs), giving it an addressable inventory of 1,200+ domain extensions. On the trademark side, Marcaria files and prosecutes registrations through national routes and treaty systems (Madrid Protocol, EU CTM, ARIPO, OAPI) via a curated network of 180+ licensed local attorneys and law firms, and resells complementary services such as Trademark Comprehensive Study, Trademark Watch, Madrid System registration, IDN domain registration, SSL certificates, and Windows/Linux hosting.

The underlying technology is a self-serve multilingual web platform (English, French, Portuguese, Spanish) with two core lifecycle interfaces: a Trademark Management interface that catalogs filings, registration numbers, and renewal deadlines, and a Domain Portfolio Management interface that handles DNS records, URL/email forwarding, and hosting configuration. Pricing is unit-based for domains (e.g., .com $14/year, .de $7/year, .fr $17/year) and annual-subscription for hosting ($150-$635/year tiers), while trademark services are quote-based and structured around a three-step process (Comprehensive Study, Registration Request, Registration Certificate). Marcaria holds BBB, TRUSTe, PCI DSS, and ICANN accreditations and is trusted by Cloudflare.

The business model combines subscription/recurring revenue from domain registrations and hosting with project-based professional services revenue from trademark filings. Go-to-market is dual-channel: a direct-to-consumer self-serve website for individuals and small businesses, plus an inside-sales motion with dedicated multilingual account managers serving IP attorneys and multinational enterprises. The company has served 180,000+ customers since 2001 and reports a 97% customer satisfaction rating based on live support feedback.

Name

Marcaria.com

Legal name

Marcaria.com International, Inc.

Website

https://marcaria.com

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

51–100 employees

Short description

Marcaria.com is an ICANN-accredited, Miami-based online platform founded in 2001 that registers international domains (1,200+ extensions across 180+ countries) and files trademarks through a 180+ country attorney network, serving individuals, SMBs, IP law firms, and multinational enterprises.

Ownership category

akta.pro rank

Product category

Trademark and Domain Registration Services

NAICS

Lessors of Nonfinancial Intangible Assets (except Copyrighted Works) (533), Lessors of Nonfinancial Intangible Assets (except Copyrighted Works) (533110)

SIC

Services-Legal Services (8111)

akta.pro primary industry

Trademark Prosecution & Brand Protection (BPAHAMAB)

akta.pro secondary industries

IP Filing, Annuities & Renewals Administration (BPAHAMAJ), Intellectual Property (IP) Law (BPAHAAAF)

Keywords

• Trademark registration services
• Domain name registration
• International brand protection
• Intellectual property services
• ICANN accredited registrar

Headquarters

HQ city

Miami

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Domain Registration: Registration fees for international domain names across 1,200+ extensions in 180+ countries. Includes free URL forwarding, email forwarding, DNS management, and optional hosting plans.
2. Trademark Registration Services: Comprehensive trademark registration services including trademark study, registration request filing, and registration certificate procurement across 180+ countries. Services handled by licensed attorneys in each jurisdiction.
3. Hosting Services: Web hosting plans (Windows and Linux) offered alongside domain registration. Plans range from Basic to Professional with varying storage and feature levels.
4. Trademark Renewals and Management: Ongoing trademark renewal management with dedicated account managers tracking registration dates and renewal deadlines.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

Marcaria.com provides international trademark registration and international domain name registration services across 180+ countries and territories. Trademark filings are handled through local licensed attorneys and treaty systems (Madrid, EU CTM, ARIPO, OAPI), while domain registrations are processed via ICANN and 130+ ccTLD/500+ gTLD registry partnerships. Complementary offerings include hosting, SSL certificates, Trademark Watch, Trademark Comprehensive Study, and other IP legal services such as assignments and cease-and-desist filings.

Product overview

Marcaria.com is a global online platform providing integrated international domain name registration and trademark registration services. The company operates as a unified platform offering two core services: International Domain Registration (covering 180+ countries with 1,200+ extensions including ccTLDs, gTLDs, and new gTLDs) and International Trademark Registration (spanning 180+ countries via national filings and treaty systems like Madrid, EU CTM, ARIPO, and OAPI). These core offerings are supported by complementary tools and services including Domain Management and Trademark Management platforms for portfolio administration, Hosting Services (Windows/Linux with multiple tiers), SSL Certificates, Trademark Watch, Trademark Comprehensive Study, Trademark Search, Class Search, and Whois tools. Additional IP services encompass trademark renewals, transfers, and legal defense. All domain registrations include free URL/email forwarding, DNS management, email accounts, and website builder.

Differentiator

Problem solved

Functional benefit

Products and services

• International Domain Registration ICANN-accredited domain registration services for ccTLDs, gTLDs and new gTLDs across 180+ countries, used by individuals, small businesses, IP attorneys and multinational corporations to secure international domain names with free URL/email forwarding and DNS management.
• International Trademark Registration Trademark registration and protection services across 180+ countries filed by local licensed attorneys, used by brand owners seeking legal protection for marks in single jurisdictions or multiple countries via Madrid/EU/ARIPO/OAPI treaties.
• Hosting Services Web hosting plans in Windows and Linux variants with Basic, Advanced and Professional tiers, offered as an add-on to domain customers and supported 24/5.
• Trademark Watch Monitoring service reviewing trademark registration requests during publication stage so brand owners can file oppositions in case of potential infringement of their marks.
• Trademark Comprehensive Study Optional attorney-led search and analysis report estimating the probability of successful trademark registration, recommended before filing a trademark application.
• SSL Certificates Security certificates sold alongside domain and hosting services to enable HTTPS encryption for websites.
• New gTLD Registration Registration of new generic top-level domains including extensions such as .guru, .club, .london and .africa across hundreds of new gTLDs.
• IDN Domain Registration Registration of Internationalized Domain Names in non-Latin scripts such as Arabic, Chinese and Cyrillic, enabling local-language web addresses.
• Madrid System Trademark Registration International trademark registration through the Madrid Protocol system allowing a single application to seek protection in multiple Madrid member countries.
• Other Intellectual Property Services Additional IP legal services including trademark transfers and assignments, change of name or address of trademark owner, responses to objections, cease and desist letters, and declaration of use filings.

Quantifiable outcome

• 97% customer satisfaction rate based on live support feedback

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Four partnerships are on record, tiered core and minor.

• ICANNcoreOthersInternet Corporation for Assigned Names and Numbers - Official ICANN accreditation enabling domain registration services globally. Marcaria.com is listed as an accredited registrar with IANA number 1086.
• Local Attorney Network (180+ law firms)coreImplementation/ SI/ Consulting PartnerGlobal network of over 180 licensed trademark attorneys and law firms across 180+ countries handling trademark registration processes locally. Attorneys include Luz Montebruno Zuanic (Chile), Hussain Al Obaidly (Qatar), Jeff Furr (USA), Ana Lorente (EU), Achmad Fatchy (Indonesia), Laura Belendez (Puerto Rico), Mike Kwan (Hong Kong), among many others.
• 130+ Geographic Registry PartnerscoreTechnology or IntegrationOfficial domain registrar relationships with 130+ country-code top-level domain (ccTLD) registries and 500+ generic top-level domain (gTLD) registries worldwide.
• TRUSTeminorOthersPrivacy certification partnership ensuring compliance with data protection standards and providing trust signals to website visitors.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• GoDaddy: GoDaddy is the world's largest ICANN-accredited domain registrar and offers domain management, hosting, and adjacent SMB services; it is the benchmark incumbent for the domain registration half of Marcaria's business.
• LegalZoom: LegalZoom provides online trademark registration, business formation, and other legal services for SMBs; it competes with Marcaria on the trademark filing experience for U.S. and international customers.
• Cloudflare Registrar: Cloudflare offers domain registration at cost for customers already using its DNS/security stack, creating pricing pressure on any registrar focused on technical, multi-TLD customers.
• CSC (Corporation Service Company): CSC provides corporate domain management, trademark watching, and brand protection services to enterprises, competing with Marcaria for multinational clients managing large international IP portfolios.

Direct peers

• Namecheap: Namecheap is an ICANN-accredited registrar competing on global domain pricing and management tooling; it overlaps Marcaria most directly on the international domain registration and DNS management product.
• 101domain: 101domain is an ICANN-accredited registrar specializing in international ccTLDs and gTLDs, very close to Marcaria's positioning with hundreds of country-code extensions and complementary Whois and DNS tooling.
• Trademarkia: Trademarkia offers online trademark search, registration, and monitoring services across multiple jurisdictions, directly overlapping Marcaria's trademark registration and watch service offerings.
• Hover: Hover is a domain registrar offering simplified domain management across a wide range of TLDs; it competes for SMB and individual customers seeking an easy-to-use international registration experience.
• Porkbun: Porkbun is an ICANN-accredited registrar known for low transparent pricing on global TLDs, competing for price-sensitive international registrants that Marcaria also targets.

Emerging players

• Trademark Engine: Trademark Engine is an online service that helps businesses file and manage U.S. and international trademark applications, overlapping Marcaria's filing and search tools for SMB customers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/marcaria

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Marcaria.com