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Stefano Ricci

Full company profile

uuid000bgbb

Namestring
Stefano Ricci
Legal namestring
Stefano Ricci S.p.A.
Company typeenum
Private
Founded yearint
1972
Descriptiontext

Stefano Ricci S.p.A. is a privately held, family-owned Italian luxury menswear house incorporated in Italy with a registered office in Fiesole (Florence) and a share capital of €3,000,000. The company designs, produces, and retails ultra-premium menswear, accessories, shoes, and fragrances, with offerings extending into lifestyle categories such as home décor, wines and spirits, watches, interior design, and bespoke travel through the Stefano Ricci Explorer program. Products are handmade in Italy using premium materials including cashmere, silk, Giza 45 cotton, and exotic leathers such as crocodile and lambskin, with signature lines including Alpha Yarn (cashmere-mink blend), Octane Line, and the Equestrian Line.

The company operates a direct-to-consumer model through a global network of 60+ owned boutiques across more than 30 countries, including flagship locations in Milan, Florence, Rome, London, Paris, New York, Beverly Hills, Dubai, Beijing, Shanghai, Hong Kong, Singapore, Tokyo, and Moscow, as well as embedded boutiques in premier hotels (Four Seasons, Ritz-Carlton, The Peninsula, St. Regis, Harrods, Wynn, Atlantis) and a Changi Airport location. Revenue is generated predominantly through one-time retail transactions at ultra-premium price points — outerwear up to ~$44,750, suits $8,200–$13,350, jackets $5,850–$9,300, shirts $850–$1,700, and shoes $1,350–$8,450 — supplemented by Made-to-Measure services, fragrance sales, and luxury lifestyle extensions. The client base is ultra-high-net-worth male consumers seeking exclusive Italian craftsmanship, served through brick-and-mortar retail, in-boutique experiences, and regional e-commerce platforms, with the Casa Stefano Ricci members' lounges in Beijing and Singapore anchoring a high-touch hospitality layer.

Short descriptiontext

Stefano Ricci is a privately held Italian luxury menswear house that designs, produces, and retails handmade ultra-premium apparel, accessories, shoes, fragrances, and lifestyle goods through 60+ owned boutiques worldwide, serving ultra-high-net-worth male consumers seeking exclusive Italian craftsmanship.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
51–100
akta.pro rankint
HeadquartersFiesole, Italy
HQ citystring
Fiesole
HQ countrystring
Italy
HQ regionstring
Europe
Markets served

Serves global market

Offices84 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
luxury menswear, Italian fashion, made to measure, luxury accessories, premium fragrances
Industry4 codes
1CRAAAFAF
CodeCRAAAFAFPrimaryYes
2CRAAACAI
CodeCRAAACAIPrimaryNo
3CRAKAFAB
CodeCRAKAFABPrimaryNo
4CRAAAJAH
CodeCRAAAJAHPrimaryNo
NAICS code3 codes
  • 458110
  • 456120
  • 458
SIC code2 codes
  • 5600
  • 2844
Product category
Luxury Menswear
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Luxury Menswear and Accessories Retail
TypeOne Time License
Description

Stefano Ricci generates revenue through direct retail sales of luxury menswear, accessories, shoes, fragrances, and lifestyle products via owned boutiques and e-commerce. The brand operates on a premium pricing model with products ranging from hundreds to tens of thousands of dollars.

stefanoricci.com
Marketing channels3 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels5 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Pricing details1 tier
1Luxury menswear and accessories at ultra-premium price points
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Products are individually priced with items ranging from $350 (silk ties) to $53,700+ (premium outerwear). The brand targets ultra-high-net-worth individuals seeking exclusive Italian craftsmanship.

stefanoricci.com
GTM typeB2C
B2C
Offering typeHardware or Manufacturing
Hardware or Manufacturing
Brand1 of 6 records shown
1Stefano Ricci Wines & Spirits
Description

Luxury wines and spirits collection embodying Italian craftsmanship and the pursuit of perfection.

stefanoricci.com
+5 more records
Core offering1 text field

Stefano Ricci designs, manufactures, and retails Italian luxury menswear and accessories through owned boutiques worldwide. Core offerings include menswear (outerwear, suits, jackets, shirts, knitwear, trousers), accessories (ties, bags, leather goods, eyewear), handmade shoes, fragrances, and lifestyle products (home decor, cigar accessories), plus bespoke Made to Measure tailoring and exclusive Casa Stefano Ricci hospitality experiences.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Stefano Ricci is an Italian luxury menswear brand offering a comprehensive portfolio of high-end fashion products and lifestyle services. The core offering consists of Menswear (outerwear, suits, jackets, shirts, knitwear, trousers, jeans, athleisure, loungewear, swimwear, and luxury tech), Accessories (ties, pocket squares, belts, bags, small leather goods, eyewear, hats, scarves), Shoes (loafers, sneakers, boots, dress shoes, slippers), and Fragrances (Cities of the World, Royal Eagle, Classic, Eight, Precious Metals, scented candles). The brand extends into Lifestyle products (equestrian line, home decor, cigar accessories, pens, games) and Special Projects (made to measure tailoring, interior design, watches, wines & spirits). Key product lines include Alpha Yarn (cashmere and mink fur blends), Octane Line (performance-inspired), and the Explorer program (travel experiences). Collections are released seasonally (Fall Winter and Spring Summer) with a focus on Italian craftsmanship, premium materials including exotic leathers, and uncompromising quality. The brand operates boutiques globally and offers bespoke services including made-to-measure tailoring.

Product and service1 record
1Menswear
Scale indicator1 record

Each record includes

Type, Value, Description, Source

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Kiton is a Neapolitan ultra-luxury menswear brand known for hand-tailored suits and artisanal production. It competes head-to-head with Stefano Ricci in the same ultra-luxury menswear category with similar handmade-in-Italy positioning and bespoke tailoring.

TypeDirect peer
Description

Tom Ford is a luxury fashion house offering menswear, suits, accessories, and fragrances at ultra-premium prices. Comparable to Stefano Ricci in menswear lead category, premium pricing, and tailored/eveningwear strength.

TypeDirect peer
Description

Loro Piana is an Italian luxury house (part of LVMH) specializing in premium cashmere, wool, and ready-to-wear including menswear. Directly comparable in Italian artisanal heritage, premium materials (cashmere, vicuña), and ultra-luxury positioning.

TypeDirect peer
Description

Berluti (LVMH) is a French luxury house specializing in men's footwear, leather goods, and bespoke tailoring. Comparable to Stefano Ricci in ultra-luxury menswear and leather goods, with similar Made-to-Measure and patina-leather craftsmanship.

TypeBroad incumbent
Description

Hugo Boss is a large European fashion house with broad menswear, womenswear, and accessories lines. Comparable as a global menswear incumbent with premium positioning, although at a meaningfully lower price point than Stefano Ricci's ultra-luxury tier.

TypeDirect peer
Description

Brunello Cucinelli is an Italian luxury maison offering premium cashmere, menswear, womenswear, and accessories. Comparable in Italian craftsmanship, UHNW customer base, global boutique expansion strategy, and ultra-premium pricing.

TypeDirect peer
Description

Brioni is an Italian ultra-luxury menswear house headquartered in Rome, specializing in handmade suits, formalwear, and leather goods. It is the closest direct competitor to Stefano Ricci in terms of customer segment (UHNW men), Italian craftsmanship positioning, and Made-to-Measure services.

TypeDirect peer
Description

Ermenegildo Zegna is an Italian luxury menswear house with global retail and a strong vertical wool and fabric supply chain. Comparable to Stefano Ricci in menswear category leadership, premium pricing tier, and global boutique distribution.

TypeBroad incumbent
Description

Ralph Lauren's Purple Label and made-to-measure lines target UHNW menswear customers with premium suiting and accessories. Comparable as a global luxury menswear peer with strong brand recognition, although Ralph Lauren operates at broader scale across multiple price tiers and categories.

TypeDirect peer
Description

Canali is an Italian luxury menswear manufacturer offering tailored suits, outerwear, and accessories. Comparable in Italian menswear heritage, Made-to-Measure services, and global boutique presence, though positioned at a slightly lower price tier than Stefano Ricci.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Subsidiaries1 record

Each record includes

Name, Acquired on, Relationship type, Type, Business focus

No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Stefano Ricci

Luxury Menswearstefanoricci.com

Stefano Ricci is a privately held Italian luxury menswear house that designs, produces, and retails handmade ultra-premium apparel, accessories, shoes, fragrances, and lifestyle goods through 60+ owned boutiques worldwide, serving ultra-high-net-worth male consumers seeking exclusive Italian craftsmanship.

What Stefano Ricci does

Stefano Ricci S.p.A. is a privately held, family-owned Italian luxury menswear house incorporated in Italy with a registered office in Fiesole (Florence) and a share capital of €3,000,000. The company designs, produces, and retails ultra-premium menswear, accessories, shoes, and fragrances, with offerings extending into lifestyle categories such as home décor, wines and spirits, watches, interior design, and bespoke travel through the Stefano Ricci Explorer program. Products are handmade in Italy using premium materials including cashmere, silk, Giza 45 cotton, and exotic leathers such as crocodile and lambskin, with signature lines including Alpha Yarn (cashmere-mink blend), Octane Line, and the Equestrian Line.

The company operates a direct-to-consumer model through a global network of 60+ owned boutiques across more than 30 countries, including flagship locations in Milan, Florence, Rome, London, Paris, New York, Beverly Hills, Dubai, Beijing, Shanghai, Hong Kong, Singapore, Tokyo, and Moscow, as well as embedded boutiques in premier hotels (Four Seasons, Ritz-Carlton, The Peninsula, St. Regis, Harrods, Wynn, Atlantis) and a Changi Airport location. Revenue is generated predominantly through one-time retail transactions at ultra-premium price points — outerwear up to ~$44,750, suits $8,200–$13,350, jackets $5,850–$9,300, shirts $850–$1,700, and shoes $1,350–$8,450 — supplemented by Made-to-Measure services, fragrance sales, and luxury lifestyle extensions. The client base is ultra-high-net-worth male consumers seeking exclusive Italian craftsmanship, served through brick-and-mortar retail, in-boutique experiences, and regional e-commerce platforms, with the Casa Stefano Ricci members' lounges in Beijing and Singapore anchoring a high-touch hospitality layer.

Stefano Ricci firmographics

Firmographics
Name
Stefano Ricci
Legal name
Stefano Ricci S.p.A.
Website
http://www.stefanoricci.com/
Company type
Private
Founded year
1972
Operating status
Operating
Headcount range
51–100 employees
Short description
Stefano Ricci is a privately held Italian luxury menswear house that designs, produces, and retails handmade ultra-premium apparel, accessories, shoes, fragrances, and lifestyle goods through 60+ owned boutiques worldwide, serving ultra-high-net-worth male consumers seeking exclusive Italian craftsmanship.
Ownership category
akta.pro rank

Where Stefano Ricci is headquartered

Location

Headquarters

HQ city
Fiesole
HQ country
Italy
HQ region
Europe

Offices84 records

Markets served

Stefano Ricci business model

Business model
GTM type
B2C
Offering type
Hardware or Manufacturing

Revenue model

  1. Luxury Menswear and Accessories Retail: Stefano Ricci generates revenue through direct retail sales of luxury menswear, accessories, shoes, fragrances, and lifestyle products via owned boutiques and e-commerce. The brand operates on a premium pricing model with products ranging from hundreds to tens of thousands of dollars.

Pricing tiers

ModelBillingPrice
Unit PricingPay-as-you-goLuxury menswear and accessories at ultra-premium price points

Go-to-market motion1 record

Distribution channels5 records

Marketing channels3 records

Stefano Ricci product offering

Product offering

Core offering

Stefano Ricci designs, manufactures, and retails Italian luxury menswear and accessories through owned boutiques worldwide. Core offerings include menswear (outerwear, suits, jackets, shirts, knitwear, trousers), accessories (ties, bags, leather goods, eyewear), handmade shoes, fragrances, and lifestyle products (home decor, cigar accessories), plus bespoke Made to Measure tailoring and exclusive Casa Stefano Ricci hospitality experiences.

Product overview

Stefano Ricci is an Italian luxury menswear brand offering a comprehensive portfolio of high-end fashion products and lifestyle services. The core offering consists of Menswear (outerwear, suits, jackets, shirts, knitwear, trousers, jeans, athleisure, loungewear, swimwear, and luxury tech), Accessories (ties, pocket squares, belts, bags, small leather goods, eyewear, hats, scarves), Shoes (loafers, sneakers, boots, dress shoes, slippers), and Fragrances (Cities of the World, Royal Eagle, Classic, Eight, Precious Metals, scented candles). The brand extends into Lifestyle products (equestrian line, home decor, cigar accessories, pens, games) and Special Projects (made to measure tailoring, interior design, watches, wines & spirits). Key product lines include Alpha Yarn (cashmere and mink fur blends), Octane Line (performance-inspired), and the Explorer program (travel experiences). Collections are released seasonally (Fall Winter and Spring Summer) with a focus on Italian craftsmanship, premium materials including exotic leathers, and uncompromising quality. The brand operates boutiques globally and offers bespoke services including made-to-measure tailoring.

Differentiator

Problem solved

Functional benefit

Brands

  • Stefano Ricci Wines & Spirits: Luxury wines and spirits collection embodying Italian craftsmanship and the pursuit of perfection.
  • SR HOME Decor
  • Stefano Ricci Explorer
  • Casa Stefano Ricci
  • Made to Measure
  • SR Interior Design

Products and services

  • Menswear

Companies that use Stefano Ricci

Customer profile

Segments1 record

Ideal customer profiles1 record

Stefano Ricci technology and API

Technology

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Stefano Ricci partnerships and signals

Strategic signal

Scale indicators1 record

Recent moves6 records

Expansion highlights6 records

Stefano Ricci competitors and assessment

Company assessment

Direct peers

  • Kiton: Kiton is a Neapolitan ultra-luxury menswear brand known for hand-tailored suits and artisanal production. It competes head-to-head with Stefano Ricci in the same ultra-luxury menswear category with similar handmade-in-Italy positioning and bespoke tailoring.
  • Tom Ford: Tom Ford is a luxury fashion house offering menswear, suits, accessories, and fragrances at ultra-premium prices. Comparable to Stefano Ricci in menswear lead category, premium pricing, and tailored/eveningwear strength.
  • Loro Piana: Loro Piana is an Italian luxury house (part of LVMH) specializing in premium cashmere, wool, and ready-to-wear including menswear. Directly comparable in Italian artisanal heritage, premium materials (cashmere, vicuña), and ultra-luxury positioning.
  • Berluti: Berluti (LVMH) is a French luxury house specializing in men's footwear, leather goods, and bespoke tailoring. Comparable to Stefano Ricci in ultra-luxury menswear and leather goods, with similar Made-to-Measure and patina-leather craftsmanship.
  • Brunello Cucinelli: Brunello Cucinelli is an Italian luxury maison offering premium cashmere, menswear, womenswear, and accessories. Comparable in Italian craftsmanship, UHNW customer base, global boutique expansion strategy, and ultra-premium pricing.
  • Brioni: Brioni is an Italian ultra-luxury menswear house headquartered in Rome, specializing in handmade suits, formalwear, and leather goods. It is the closest direct competitor to Stefano Ricci in terms of customer segment (UHNW men), Italian craftsmanship positioning, and Made-to-Measure services.
  • Zegna: Ermenegildo Zegna is an Italian luxury menswear house with global retail and a strong vertical wool and fabric supply chain. Comparable to Stefano Ricci in menswear category leadership, premium pricing tier, and global boutique distribution.
  • Canali: Canali is an Italian luxury menswear manufacturer offering tailored suits, outerwear, and accessories. Comparable in Italian menswear heritage, Made-to-Measure services, and global boutique presence, though positioned at a slightly lower price tier than Stefano Ricci.

Broad incumbents

  • Hugo Boss (BOSS): Hugo Boss is a large European fashion house with broad menswear, womenswear, and accessories lines. Comparable as a global menswear incumbent with premium positioning, although at a meaningfully lower price point than Stefano Ricci's ultra-luxury tier.
  • Ralph Lauren (Purple Label): Ralph Lauren's Purple Label and made-to-measure lines target UHNW menswear customers with premium suiting and accessories. Comparable as a global luxury menswear peer with strong brand recognition, although Ralph Lauren operates at broader scale across multiple price tiers and categories.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Stefano Ricci social profiles

Digital presence

Stefano Ricci financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Stefano Ricci leadership team

Management profile

Number of profiles

Stefano Ricci subsidiaries and ownership

Company hierarchy

Subsidiaries1 record

Stefano Ricci funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Stefano Ricci M&A and investment

M&A and investment

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Stefano Ricci

What does Stefano Ricci do?

Stefano Ricci designs, manufactures, and retails Italian luxury menswear and accessories through owned boutiques worldwide. Core offerings include menswear (outerwear, suits, jackets, shirts, knitwear, trousers), accessories (ties, bags, leather goods, eyewear), handmade shoes, fragrances, and lifestyle products (home decor, cigar accessories), plus bespoke Made to Measure tailoring and exclusive Casa Stefano Ricci hospitality experiences.

Is Stefano Ricci a public or private company?

Stefano Ricci is a private company. It is classified as family owned and is currently operating.

When was Stefano Ricci founded?

Stefano Ricci was founded in 1972. It employs 51 to 100 people.

Where is Stefano Ricci based?

Stefano Ricci is headquartered in Fiesole, Italy, in the Europe region.

How does Stefano Ricci make money?

One revenue line is on record: luxury Menswear and Accessories Retail.

Who are Stefano Ricci's main competitors?

Direct peers on record are Kiton, Tom Ford, Loro Piana, Berluti, Brunello Cucinelli, Brioni, Zegna and Canali. Broad incumbents are Hugo Boss (BOSS) and Ralph Lauren (Purple Label).

Does Stefano Ricci have an API?

No public API is recorded for Stefano Ricci.

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Live signals
Robb ReportThis Fall’s Best Menswear Has a Distinctly Italian Sense of StyleFall menswear from Italian brands like Brunello Cucinelli, Stefano Ricci, and Brioni is showcased in Naples, featuring items such as suits, jackets, and shoes with prices ranging from $625 to $15,600. The styling emphasizes a Neapolitan sense of ease and sprezzatura, with pieces from brands like Loro Piana and Tom Ford also included.Les EchosMade in Italy : mises en cause pour les pratiques de leurs sous-traitants, une dizaine de marques de luxe perquisitionnéesItalian police raided at least nine luxury fashion brands this week as part of 'Operation Clean Hands,' an ongoing investigation into labor law violations by subcontractors in Italy's luxury supply chain. For the first time, Chanel, Moncler, and Goyard were among the targets, alongside Italian brands Brunello Cucinelli, Bulgari (LVMH), Etro, and Stefano Ricci, all suspected of working with subcontractors employing workers under illegal conditions. The scandal has put the 'Made in Italy' label under scrutiny, with analysts calling for greater transparency in luxury supply chains.PR Newswire APACYeahPay Quadruples Cross-Border Volume to RMB 2.4B In Q1 as Global Brands Join Network and Agent-Ready Payments Take ShapeYeahPay, the overseas payment brand of Hong Kong-listed Yeahka (9923.HK), processed RMB 2.439 billion in cross-border transactions in Q1 2026, approximately four times its volume from the same period a year earlier. The growth coincides with a wave of new merchant partnerships spanning food and beverage, retail, luxury, consumer electronics, new energy mobility, and energy services, including major brands such as Huawei, BYD, Stefano Ricci, Jumbo, ChaPanda, TWG, Honor, OPPO, and Singapore's Union Gas. The company is simultaneously preparing its payment infrastructure to support AI-agent-initiated commerce as global payment networks publicly commit to agentic commerce as a strategic frontier.PR Newswire APACYeahPay Accelerates Global Expansion, Empowering Merchants' Full Business Lifecycle with "Payment + AI"YeahPay, an overseas payment brand of Yeahka (9923.HK), announced new partnerships with nine companies including Jumbo, ChaPanda, TWG, Stefano Ricci, Huawei, Honor, OPPO, BYD, and Singapore's Union Gas, spanning F&B, retail, consumer electronics, new energy mobility, and energy services. The company has secured payment licenses across Hong Kong, Singapore, the United States, and Japan, with overseas transaction volume reaching RMB 2.439 billion in Q1 2026, roughly four times the prior year period. Yeahka is also deploying AI capabilities through its overseas affiliate Fushi Tech, offering AI CRM and AI Shop products to merchants across Southeast Asia.PRLogM3M Stefano Ricci Gurgaon - The Joys Of Nature & The Luxury Of ExpanseM3M Stefano Ricci Gurgaon offers 5.5 BHK apartments with bespoke interiors and premium fittings. The development is strategically located near Golf Course Extension Road and NH-48, providing connectivity to Delhi and the NCR. It aims to attract discerning buyers seeking luxury and investment potential.TiedealsKiton, Zegna, Stefano Ricci, Tom FordThe article advertises luxury men's fashion and accessories, emphasizing Italian brands such as Kiton, Zegna, Stefano Ricci, and Tom Ford. It highlights discounts on ties, shirts, and other accessories at Tiedeals, a retailer specializing in high-end Italian menswear.WWDCasa Stefano Ricci Lands in SingaporeStefano Ricci has expanded its Casa luxury lounge concept to Singapore, opening in the Orchard Road shopping district. The new location includes a cigar vault, wine-tasting space, private rooms, and custom-designed interiors, while the brand plans additional stores in Washington, D.C., and Rome by early 2026.PR NewswireBeverly Hills Celebrates The Year Of The Pig With Entertainment From Beijing, Tianjin And HebeiThe Beverly Hills Conference & Visitors Bureau is hosting its eighth annual Chinese New Year celebration at the Saban Theatre on January 26, 2019, featuring performances from cultural groups in Beijing, Tianjin, and Hebei. The event is supported by Delta Air Lines as the official airline, with additional sponsorship from Stefano Ricci and Two Rodeo Drive. The city highlights its strong tourism ties to China, noting that many local retailers and hotels offer specific amenities for Chinese visitors.Forbes IndiaLuxury is a matter of personal pleasure: Filippo RicciStefano Ricci creative director Filippo Ricci, 35, discussed the brand's expansion in India, including its second store in New Delhi following a 2014 Mumbai boutique, and said the relationship with Indian clients has intensified since then. He also outlined the brand's evolution from ties to menswear to lifestyle, its online presence in Europe and the US, and its watch project.PR NewswireBeverly Hills Celebrates The Year Of The Dog With Entertainment From Beijing, Tianjin And Hebei At Saban TheatreBeverly Hills hosted a Chinese New Year celebration at Saban Theatre featuring 13 traditional performance acts from artists representing Beijing, Tianjin, and Hebei Province in China, with Delta Air Lines serving as the official airline sponsor alongside sponsors Stefano Ricci and Two Rodeo Drive. The city targeted its top feeder market by offering Mandarin-speaking staff at hotels and retailers, with six luxury properties promoting special overnight packages for the February 11th event. The annual event is part of Beverly Hills' effort to strengthen cultural and commercial ties with China, featuring a photo exhibition on Tianjin and Hebei's Spring Festival culture and economic development.