What Hostpoint does

Hostpoint AG is a 100% founder-owned Swiss web hosting provider and domain registrar founded in 2001 and headquartered in Rapperswil-Jona, Switzerland. It operates a unified hosting platform serving Swiss SMEs, private individuals, web agencies, and e-commerce businesses, currently managing over 1.3 million domain names, approximately 340,000 websites, and 800,000 email addresses. The company is led by co-founders Markus Gebert (CEO) and Claudius Röllin (CPO), each holding 50% of the equity since the 2017 buyout of co-founder Sandro Bertschinger, with no external investors, parent company, or public listing.

The technology stack is built around a proprietary Hostpoint Control Panel developed in-house since 2007, an OpenStack-based Managed Flex Server offering, Kubernetes container infrastructure (deployed for Cloud Office in 2025), and 100% NVMe SSD storage, with all customer data housed in a Swiss Digital Realty (formerly Interxion) data center in Glattbrugg that is CO2-neutral, ISO 27001, and FINMA certified. The product portfolio spans shared web hosting tiers, virtualized managed servers, domain registration across 1,000+ TLDs including .ch/.com/.de/.swiss/.zuerich, a standalone E-Mail & Cloud Office SaaS, the Sites website builder, a Webshop e-commerce platform, File Express secure file transfer, Hostpoint Meet video conferencing, rankingCoach SEO tooling, SSL certificates, and a Domain Shield protection package. Hostpoint has been ICANN-accredited since November 2013 as the first and only Swiss web hosting provider, holds SWISS LABEL (since 2010), swiss made software membership, and the swiss hosting label, and is a founding member of the Swiss Internet Security Alliance.

Revenue is generated primarily through recurring monthly and annual subscriptions denominated in Swiss francs, with tiered pricing such as web hosting at CHF 12.90–24.90/month, Webshop from CHF 29/month, E-Mail & Cloud Office at CHF 3–7 per user/month, and .ch domains at CHF 5/year. The go-to-market is product-led growth with 30-day free trials on most products and direct-to-consumer online checkout at hostpoint.ch, supplemented by 7-day telephone support and a web agency partner/reseller program. Reported FY2023 revenue was CHF 32 million, up 8.5% from CHF 29.5 million in 2022, with all growth achieved organically through retained earnings.

Name

Hostpoint

Legal name

Hostpoint AG

Website

https://hostpoint.ch

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

101–250 employees

Short description

Hostpoint AG is a 100% founder-owned Swiss web hosting provider and domain registrar serving Swiss SMEs, individuals, and web agencies. It manages over 1.3 million domains, ~340,000 websites, and 800,000 email addresses on Swiss data center infrastructure with a proprietary Control Panel.

Ownership category

akta.pro rank

Product category

Web Hosting Services

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821)

akta.pro primary industry

Cloud Networking Core Services (VPC/VNet, Load Balancing, DNS, NAT) (HDABAAAJ)

Keywords

• Web hosting services
• Domain registration
• Managed server hosting
• Cloud email solutions
• Website builder platform

Headquarters

HQ city

Rapperswil

HQ country

Switzerland

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Infrastructure, Personnel, Technology or R&D, Operations, Marketing or Sales, Others

Revenue model

1. Web Hosting Services: Monthly and annual subscription fees for shared web hosting packages (Smart, Business, Standard) and Managed Flex Servers. Revenue from hosting ~340,000 websites.
2. Domain Registration: Annual fees for domain registration and renewal across 1000+ TLDs including .ch, .com, .de, .swiss, .zuerich. Manages over 1.3 million domain names.
3. Email & Cloud Office: Monthly per-user subscription for E-Mail & Cloud Office solution including Drive, Calendar, Documents, and collaboration features. Plans from CHF 3-7 per user/month.
4. Website & E-Commerce Solutions: Subscription fees for Sites (website builder) and Webshop (e-commerce) products. Sites from CHF 9/month, Webshop from CHF 29/month.
5. SEO Services: Monthly subscription for rankingCoach SEO solution starting from CHF 19.90/month.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels8 records

Core offering

Hostpoint provides shared and managed web hosting, domain registration across 1,000+ TLDs, and E-Mail & Cloud Office as its foundational offerings, complemented by add-on products such as the Sites website builder, Webshop e-commerce platform, File Express secure file transfer, Hostpoint Meet video conferencing, rankingCoach SEO, and Domain Shield. All services run on Swiss-hosted infrastructure at Digital Realty Glattbrugg and are managed through the proprietary Hostpoint Control Panel.

Product overview

Hostpoint is a Swiss web hosting provider offering a unified platform-plus-modules architecture centered on web hosting, domain registration, and email services. The core platform provides shared web hosting and Managed Flex Servers, supplemented by domain management ( Domains, Domain Shield, Domain Guard) and communication tools (E-Mail & Cloud Office). Additional modules include the Sites website builder, Webshop e-commerce platform, File Express file transfer service, Hostpoint Meet video conferencing, rankingCoach SEO tool, and SSL certificates. All services emphasize Swiss data hosting, 7-day customer support, and integration with the proprietary Hostpoint Control Panel.

Differentiator

Problem solved

Functional benefit

Brands

• Sites: Website builder allowing users to create professional websites without programming knowledge. Modern drag-and-drop interface with various templates and widgets.
• Webshop
• E-Mail & Cloud Office
• Managed Flex Server
• Domain Shield
• File Express
• Hostpoint Meet
• rankingCoach

Products and services

• Webhosting Shared web hosting service providing server space and infrastructure for websites, with tiered packages (Standard, Smart, Business) including SSD storage, Nginx/Apache web servers, free SSL certificates, and unlimited email addresses. Priced from CHF 12.90 to CHF 24.90 per month.
• Managed Flex Server Virtualized managed server solution based on OpenStack for SMEs and web agencies, offering flexible scaling, choice of Apache or Nginx, Redis/Memcached caching, and a Custom Service Control for customer-managed applications (Java, Ruby, Node.js, Python). Available in five performance packages on monthly subscription.
• Domains Domain registration and management services for over 1,000 TLDs including .ch (CHF 5/year), .com (CHF 10/year), .de (CHF 10/year), and .swiss (CHF 90/year). Includes free SSL certificates, domain privacy, DNS hosting, DNSSEC support, and DNS zone editor.
• E-Mail & Cloud Office Professional email hosting with the customer's own domain name, combined with cloud office features including Hostpoint Drive (up to 250 GB), Calendar, Documents, and team collaboration tools. Available standalone, decoupled from web hosting, on per-user monthly subscription (CHF 3-7 per user/month) with up to 100 GB email storage.
• Sites (Website Builder) Cloud-based website builder for creating professional websites without prior knowledge. Includes editable templates, widgets for social media and video integration, drag-and-drop content elements, free image database, and file manager. Subscription from CHF 9/month; included free in SMART and BUSINESS hosting packages. Awarded PC-Tipp test winner 2025.
• Webshop Complete e-commerce solution for creating online stores without programming knowledge. Includes design templates, drag-and-drop elements, multilingual support, integrated SEO, social media integration, and payment options via PostFinance, PayPal, Stripe, and invoice. From CHF 29/month (Webshop S supports up to 1,000 products and 250 GB).
• File Express Secure file transfer platform for sending and receiving large files with data traffic routed exclusively through Swiss servers. Includes transfer management, end-to-end encryption, password protection, and file requesting. Available free without registration, with paid subscription tiers for extra storage and features such as geoblocking.
• Hostpoint Meet Free video conferencing solution operated exclusively on Swiss servers, built on open-source Jitsi technology. Accessible directly in the browser without registration or installation, with encrypted transmission, optional password protection, integrated chat, screen sharing, background blur, and unlimited participants and call duration.
• rankingCoach Cloud-based SEO tool that analyzes website search engine positioning, performs keyword monitoring, creates visibility analyses, and provides step-by-step optimization guidance. Subscription from CHF 19.90/month; works independently of any hosting provider.
• SSL Certificates SSL certificate offerings including free Let's Encrypt certificates (FreeSSL initiative) and paid certificates from Sectigo (formerly Comodo) for domain, organization, and extended validation. Provides encryption for websites and identity verification for businesses.
• Domain Shield Comprehensive domain security package combining loss protection (domains reserved and renewed even with payment problems), abuse protection (Domain Guard), and privacy services (Domain Privacy). Includes DNSSEC support and DNS Anycast.
• Umzugsservice (Migration Service) Free migration service combining website hosting migration, domain transfer, and automated email migration (including all sent and received messages). Handled by specialists with migrations typically completed in a few hours, intended to reduce switching costs for new customers.
• WordPress Hosting Specialized web hosting package optimized for WordPress websites, including automatic updates, enhanced security features, and performance optimization. Positioned as Hostpoint's leading WordPress offering in the Swiss market (over 100,000 WordPress sites hosted).

Quantifiable outcome

• Free 30-day trials drive customer acquisition and reduce churn
• +2 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature9 records

Partnerships

Four partnerships are on record, tiered core and minor.

• SWITCHcoreTechnology or IntegrationAs leading domain registrar in Switzerland, Hostpoint works closely with SWITCH, the official registry for .ch and .li domains. Together they work to make the internet in Switzerland safer and more reliable for individuals, businesses, and organizations.
• Digital Realty (formerly Interxion)coreTechnology or IntegrationSwiss data center in Glattbrugg where Hostpoint stores all web, email, and database data. CO2-neutral operation, ISO and FINMA certified, meeting highest security standards. Data backed up multiple times daily on independent storage clusters.
• PostFinancecoreStrategic or Co-development PartnerPreferred payment partner for Hostpoint webshops with integrated E-Payment. Partnership ensures efficient connection with Payment Service Providing. Webshops fulfill customer requirements and avoid financial risks.
• Migros KlubschuleminorImplementation/ SI/ Consulting PartnerLargest continuing education institution in Switzerland. Partnership since 2010, expanded in 2014 to include online shop courses. Hostpoint supports with servers for all technical IT courses.

Scale indicators10 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Infomaniak: Swiss web hosting provider and domain registrar headquartered in Geneva. Directly competes with Hostpoint across web hosting, email, and cloud services for the Swiss SMB and consumer market, with similar emphasis on Swiss data residency and ecological operations.
• Cyon: Basel-based Swiss web hosting provider focused on SMEs and developers. Competes directly with Hostpoint in shared hosting, managed servers, and domain registration within the Swiss market with comparable pricing tiers.
• Metanet: Zurich-based Swiss hosting provider offering web hosting, managed servers, and domain services. Comparable peer for Hostpoint in Swiss SMB market with similar self-serve GTM and shared hosting focus.

Broad incumbents

• Wix: Global website builder platform with significant SMB market share. Directly competes with Hostpoint's Sites product on website creation, though Hostpoint bundles hosting and domain services.
• GoDaddy: World's largest domain registrar and web hosting provider. While not focused on Swiss market specifically, GoDaddy competes for Swiss SMBs seeking English-language interfaces and global scale advantages at lower price points.
• OVHcloud: European cloud and hosting provider with strong presence in France and expanding across Europe. Comparable to Hostpoint in offering managed servers and hosting, though at much larger scale and broader geographic reach.
• IONOS: European web hosting leader (formerly 1&1) with significant DACH presence. Competes with Hostpoint on hosting and domains, particularly for price-sensitive Swiss customers, though lacking Hostpoint's Swiss-only data residency.
• SiteGround: European web hosting provider specializing in managed WordPress hosting. Competes with Hostpoint's WordPress hosting offering for SMB customers seeking managed hosting with strong support.
• Hetzner: German hosting provider known for cost-effective shared hosting, dedicated servers, and cloud services. Competes with Hostpoint on technical infrastructure and pricing for European SME customers.

Regional players

• Jimdo: Hamburg-based website builder with strong DACH market presence. Competes with Hostpoint's Sites and Webshop products in the German-speaking SMB market, particularly for customers seeking simple DIY website creation.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/hostpoint_WW
• Facebookfacebook.com/hostpointch

Compliance9 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hostpoint