Fundo
- Company typePrivate
- Founded2018
- HeadquartersRydalmere, Australia
- Headcount11–50
- GTM typeB2C
- OfferingServices
Fundo firmographics
Firmographics- Name
- Fundo
- Legal name
- Fundo Loans Pty Ltd
- Website
- https://fundo.com.au
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Where Fundo is headquartered
LocationHeadquarters
- HQ city
- Rydalmere
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Fundo business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Small Loan Fees: Small Amount Credit Contracts (SACC) ranging from $500-$2,000 with 4-week to 9-month terms. Revenue generated through a 20% establishment fee charged at loan origination and a flat 4% monthly fee on the loan principal.
- Medium Loan Interest: Medium Amount Credit Contracts (MACC) ranging from $2,001-$5,000 with 9-week to 9-month terms. Revenue generated through a $400 establishment fee and interest charged at 47.80% per annum (comparison rate 66% per annum).
- Personal Loan Interest: Personal loans ranging from $5,000-$10,000 with 9-month to 24-month terms. Revenue generated through a $200 establishment fee and interest at 36.8% per annum (comparison rate 38.41% per annum).
- Dishonour and Late Fees: Additional revenue from dishonour fees of $35 per failed repayment across all loan products, charged when customers fail to make scheduled payments.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Small Loan: $500 - $2,000, 4-9 months, 20% establishment fee + 4% monthly fee |
| One time/ perpetual license | Pay-as-you-go | Medium Loan: $2,001 - $5,000, 9 weeks - 9 months, $400 establishment + 47.8% p.a. interest |
| One time/ perpetual license | Pay-as-you-go | Personal Loan: $5,000 - $10,000, 9-24 months, $200 establishment + 36.8% p.a. interest |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels7 records
Fundo product offering
Product offeringCore offering
Fundo is an Australian online direct lender that issues unsecured personal loans to consumers via a 100% digital application available 24/7 through fundo.com.au and iOS/Android mobile apps. Loan products are structured as Small Amount Credit Contracts (SACC, $500–$2,000), Medium Amount Credit Contracts (MACC, $2,001–$5,000) and Personal Loans ($5,000–$10,000), with same-day approval decisions and funds disbursed in as little as 60 seconds via the New Payments Platform.
Product overview
Fundo is an Australian digital lending platform offering unsecured loans through three main products: Small Loans (SACC, $500-$2,000), Medium Loans (MACC, $2,001-$5,000), and Personal Loans ($5,000-$10,000). The platform operates exclusively online and via its mobile app, featuring an auto-assessment system for loan decisions and an internal Fundo Customer Score for risk pricing. All loan products are designed for personal purposes with flexible repayment terms ranging from 4 weeks to 24 months.
Differentiator
Problem solved
Functional benefit
Products and services
- Small Loans (SACC)
Quantifiable outcome
- Over $200 million in loans funded through the platform
- +4 more outcomes
Companies that use Fundo
Customer profileSegments5 records
Ideal customer profiles4 records
Fundo technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Fundo partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Expansion highlights5 records
Fundo competitors and assessment
Company assessmentDirect peers
- Sunshine Loans: Australian small-amount credit contract lender offering fast online loans typically $500-$5,000. Closely comparable to Fundo's SACC and MACC products, targeting similar consumer use cases and credit profiles.
- Plenti (formerly SocietyOne): ASX-listed Australian digital consumer lender offering personal loans and automotive finance via a marketplace model. Comparable to Fundo in digital-first consumer credit, though with a more prime-weighted customer mix.
- MoneyMe: ASX-listed Australian digital lender offering personal loans, auto loans, and credit cards via an entirely online application. Closely comparable to Fundo in product range, target customer, and digital-only distribution model.
- Nimble: Australian online lender providing fast personal loans up to $10,000 with automated decisioning. Competes head-to-head with Fundo's SACC, MACC, and Personal Loan products for the same less-than-perfect-credit consumer segment.
- Wisr: ASX-listed Australian fintech offering personal loans and credit-building products online. Competes with Fundo for unsecured personal loan demand in Australia, with overlapping target segments and digital distribution.
- Wallet Wizard: Australian online installment lender for small personal loans targeting similar near-prime and non-prime borrowers. Comparable to Fundo's SACC/MACC pricing and tenor structure.
- Cash Converters: ASX-listed Australian short-term consumer lender and pawnbroker offering small unsecured personal loans and cash advances. Directly comparable to Fundo's SACC/MACC products, with similar regulatory exposure under NCCP and a partly digital distribution model.
- Harmoney: Australia/NZ-headquartered digital consumer lender operating a marketplace model for personal loans. Comparable to Fundo in unsecured personal loan products, online underwriting, and Australian market focus.
Broad incumbents
- Afterpay (Block): Australia-originated BNPL leader, now part of Block, offering short-term installment credit at checkout. A broader consumer-credit incumbent whose product range increasingly encroaches on Fundo's small-ticket, short-tenor loan niche.
- Latitude Financial: Large Australian consumer finance provider offering personal loans, credit cards, and BNPL. A broader incumbent that overlaps with Fundo's personal loan products but operates at significantly larger scale and across multiple product lines.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Fundo social profiles
Digital presenceFundo compliance and trust
Trust signalCompliance3 records
Fundo financial estimates
Financial estimateRevenue estimate
Valuation estimate
Fundo leadership team
Management profileNumber of profiles
Profiles1 record
Fundo funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Fundo M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Fundo
What does Fundo do?
Fundo is an Australian online direct lender that issues unsecured personal loans to consumers via a 100% digital application available 24/7 through fundo.com.au and iOS/Android mobile apps. Loan products are structured as Small Amount Credit Contracts (SACC, $500–$2,000), Medium Amount Credit Contracts (MACC, $2,001–$5,000) and Personal Loans ($5,000–$10,000), with same-day approval decisions and funds disbursed in as little as 60 seconds via the New Payments Platform.
Is Fundo a public or private company?
Fundo is a private company. It is classified as corporate owned and is currently operating.
When was Fundo founded?
Fundo was founded in 2018. It employs 11 to 50 people.
Where is Fundo based?
Fundo is headquartered in Rydalmere, Australia, in the Oceania region.
How does Fundo make money?
Four revenue lines are on record. Small Loan Fees are the primary driver. The others are medium Loan Interest, personal Loan Interest and dishonour and Late Fees.
Who are Fundo's main competitors?
Direct peers on record are Sunshine Loans, Plenti (formerly SocietyOne), MoneyMe, Nimble, Wisr, Wallet Wizard, Cash Converters and Harmoney. Broad incumbents are Afterpay (Block) and Latitude Financial.
Does Fundo have an API?
No public API is recorded for Fundo.