Name

Byggfakta

Legal name

Hubexo Sweden AB

Website

https://byggfakta.se

Company type

Private

Founded year

1936

Operating status

Operating

Headcount range

101–250 employees

Ownership category

akta.pro rank

Product category

Construction Project Intelligence

NAICS

Marketing Research and Public Opinion Polling (54191), Marketing Research and Public Opinion Polling (541910)

SIC

Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Marketing Database & Contact Data Providers (B2B/B2C Lists) (BPAFAKAF)

akta.pro secondary industry

Survey, Panel & Fieldwork Services (BPAHALAJ)

Keywords

• Construction project intelligence
• Nordic project database
• Tender monitoring
• Construction market analytics
• Building information services

Headquarters

HQ city

Ljusdal

HQ country

Sweden

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Software

Revenue model

1. SMART Project Database Subscription: Core recurring subscription revenue from access to the Nordic largest project database (Byggfakta SMART). Customers pay for customized project monitoring and alerts tailored to their industry segment, geography, and project-stage preferences. Subscription tiers are based on scope of coverage and number of users. Approximately 600 new and 2,500 updated project entries are added weekly.
2. Marketing Services (Email, Direct Mail, Telemarketing): B2B marketing services targeting construction industry decision-makers. Includes email campaigns, postal/direct mail, telemarketing (meeting booking, survey calls, tender RFQ facilitation), and combined multi-channel campaigns. Revenue is generated per campaign or on a retainer basis for ongoing programs.
3. Byggfakta Docu (Product Listing): Product catalog and specification listing service for manufacturers and suppliers. Enables product documentation (AMA, CAD, BIM, EPD) to be presented to architects, engineers, and building professionals on active project pages. Revenue is generated through product profile subscriptions.
4. Analytics PRO: Web visitor analytics tool that identifies anonymous corporate visitors to customer websites and matches them to the project database. Sold as a SaaS subscription, generating recurring revenue from tracking-code-enabled web properties.
5. Reports and Market Analysis: Commissioned and free market research reports on the Swedish construction sector (e.g., contractor market 2024, architect market 2024, housing starts). Some reports are free downloads driving lead generation; others are commissioned bespoke analyses.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels8 records

Core offering

Byggfakta operates the Nordic region's largest construction project database (Byggfakta SMART) covering more than 50,000 active and upcoming public and private building projects across Sweden, Norway, Denmark, and Finland, updated continuously through ~2,000 weekly telephone interviews with project decision-makers. The company complements this with Byggfakta Docu (a product information service used over one million times per year), Analytics PRO (web visitor intelligence), Tactics (real-time market statistics), Smart Tender (public procurement tracking), and a suite of B2B marketing services (email, direct mail, telemarketing).

Product overview

Byggfakta offers a multi-product portfolio centered on its core Byggfakta SMART project database platform, which provides access to over 50,000 construction projects across the Nordic countries. The platform is complemented by Byggfakta Docu (product information service), Analytics PRO (web visitor intelligence), Tactics (real-time market statistics), and Smart Tender (public procurement tools). Additionally, the company provides marketing services including Email Marketing, Postal/Direct Mail, Telemarketing, and market research surveys. Knowledge resources include free reports, the Byggstartsindikatorn (Construction Start Indicator), and specialized guides on construction processes, bidding, and marketing. The portfolio is unified under the Hubexo Group umbrella and serves construction professionals including developers, contractors, consultants, suppliers, and wholesalers.

Differentiator

Problem solved

Functional benefit

Brands

• Byggfakta SMART: The company's project database service providing access to Nordic construction projects, public procurements, and private building projects.
• Byggfakta Docu
• Analytics PRO

Products and services

• Byggfakta SMART Primary project database platform providing access to over 50,000 ongoing and upcoming public and private construction projects across Sweden, Norway, Denmark, and Finland. Sold as a customized subscription tailored to industry segment, geography, and project stage, with weekly project updates and decision-maker contacts.
• Byggfakta Docu Sweden's largest product information service for the professional construction market, enabling manufacturers and suppliers to present products with full technical documentation (AMA specifications, CAD, BIM files, environmental declarations) directly to architects, engineers, and decision-makers on active construction projects. Sold as product profile subscriptions.
• Analytics PRO Web analytics tool sold as a SaaS subscription that identifies up to 98% of website visitors who do not voluntarily submit contact details, matches visitor companies to the construction project database, and reveals what projects those companies are working on to enable prioritized sales outreach.
• Tactics (Livestatistik) Real-time market analytics dashboard that visualizes the Swedish construction project market in real time, enabling users to monitor live project activity, emerging trends, and competitive dynamics without manual research.
• Smart Tender Specialized module for managing and tracking public procurement and tender opportunities within the construction sector, allowing users to monitor and respond to tenders with greater lead time.
• Email Marketing Targeted B2B email marketing service reaching decision-makers in construction projects, with customizable audience selection by project type, region, and professional titles. Sold per campaign or on retainer.
• Postal / Direct Mail Physical mail campaigns including product catalogs, promotional offers, and samples sent to targeted construction industry decision-makers, sold per campaign or on retainer.
• Telemarketing Services B2B telemarketing service including meeting booking, market research surveys, and quotation requests (tender RFQ facilitation), conducted by Byggfakta's own telemarketing team with access to decision-makers across all Swedish construction projects. Sold per campaign or on retainer.
• Market Analysis & Reports Commissioned bespoke market research reports on the Swedish construction sector, including contractor market analyses, architect market studies, and housing start forecasts. Free reports drive lead generation; commissioned reports are paid engagements.

Quantifiable outcome

• ~600 new construction projects and ~2,500 project updates added to the database every week
• +3 more outcomes

Named customers10 records

Segments6 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Seven partnerships are on record, tiered major, core and minor.

• Sverige ByggermajorStrategic or Co-development Partner · 1 January 2011Byggfakta merged with Sverige Bygger in 2011, significantly strengthening its position as the leading construction information provider in the Swedish market. This strategic combination expanded the company's project coverage and data assets.
• ByggvärldencoreGTM or Marketing PartnerByggvärlden is described as Sweden's largest business magazine for construction decision-makers. Byggfakta works closely with Byggvärlden on editorial content and market coverage, benefiting from the publication's credibility and reach among Swedish construction professionals.
• NordbyggcoreGTM or Marketing PartnerNordbygg is the largest construction trade fair in the Nordic region. Byggfakta partners with Nordbygg for brand visibility and direct customer engagement at the annual exhibition, which draws thousands of construction professionals.
• Byggmässan GöteborgcoreGTM or Marketing PartnerByggmässan Göteborg is a major Swedish construction trade show. Byggfakta participates as a partner to engage with contractors, suppliers, and consultants at the event.
• ByggföretagenminorStrategic or Co-development PartnerByggföretagen (Construction Companies) is the Swedish trade and employer organization for construction, civil engineering, and specialist companies. Byggfakta collaborates with Byggföretagen on industry research and market intelligence.
• Chalmers tekniska högskola (Construction Management)minorStrategic or Co-development PartnerByggfakta has ongoing research collaborations with Chalmers University's Construction Management department at multiple points over several years, supporting academic research into construction market dynamics.
• Linköpings UniversitetminorStrategic or Co-development PartnerByggfakta collaborates with Linköpings Universitet on research into construction logistics and efficient building practices, contributing proprietary project data to academic studies.

Scale indicators9 records

Recent moves9 records

Expansion highlights5 records

Direct peers

• Dodge Construction Network: North America's leading provider of commercial construction project data and analytics. Directly comparable as a subscription-based construction project intelligence platform serving similar enterprise customers (contractors, suppliers, owners).
• ConstructConnect: Provides commercial construction project leads, pre-bid data, and bid management tools across North America. Directly comparable to Byggfakta SMART in selling project leads and decision-maker contacts to construction subcontractors and suppliers.
• BIMobject: Nordic-origin digital platform for building product manufacturers to publish BIM objects and product data to architects and engineers. Highly comparable to Byggfakta Docu in linking product specifications to active projects in the building design process.

Emerging players

• Building Radar: AI-driven construction project intelligence platform that identifies new building projects from public sources. Comparable as an emerging alternative to Byggfakta's manual telephone-research methodology, with similar target customers in construction sales.
• PlanRadar: European SaaS platform for construction and real estate project management, defect tracking, and site documentation. Comparable as a digital workflow platform serving construction professionals with overlapping customer segments.
• Glodon: China-based provider of BIM, construction cost estimation, and project management software for the AEC industry. Comparable as an emerging player in construction digital tools serving contractors and project owners, with overlapping workflow categories.

Regional players

• Cordell Information: Australia and New Zealand's leading provider of construction project leads and building approvals data. Directly comparable business model — paid subscription project database — but operating in a different geography from Byggfakta's Nordic footprint.

Broad incumbents

• Hubexo Group: Parent company of Byggfakta, operating 25 countries with 2,500 employees as a global construction information provider. Comparable as a broader incumbent that owns the Byggfakta brand and consolidates construction data assets across geographies.
• Procore Technologies: Public global construction management platform covering project management, financials, and field collaboration. Comparable as a broad incumbent increasingly bundling project intelligence features that overlap with Byggfakta SMART.
• Oracle Aconex: Oracle's construction project collaboration and document management platform serving large infrastructure and engineering projects. Comparable as a broad incumbent offering project information tools to similar enterprise customers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Byggfakta