What Kite Insights does

Kite Insights is a London-headquartered sustainability transformation consultancy founded in 2012, with additional offices in Lisbon and Boston. The firm helps enterprise organizations measure, train, and convene around sustainability through four interlocking offerings: a proprietary assessment suite built on a Head-Heart-Hands framework that has captured over 50,000 employee responses, Kite Academy learning programs delivered to enterprise workforces, the DEBATABLE events and curation platform, and a research practice that has surveyed more than 7,000 respondents. Its named client base spans energy, technology, professional services, and development finance, including Schneider Electric, Microsoft, PwC, Mazars, IFC, Spencer Stuart, and GenderSmart.

The business model is enterprise B2B professional services revenue, with quote-based annual subscriptions for assessment and learning engagements, complemented by event curation, sponsorship, and research collaborations. In 2024 Kite extended its product surface with two AI-related launches: an AI Employee Readiness Assessment advising enterprises on workforce AI preparedness, and Hurd, a free AI-powered employee app that delivers personalized sustainability recommendations and serves as a bottom-of-funnel acquisition channel. Partnerships with LinkedIn, The New York Times, kyu House, BSR, EY, Saint-Gobain, Climate Fresk, and the Grantham Research Institute support distribution and co-marketing.

The firm is privately held with no external funding rounds disclosed and operates with a leadership team of roughly 30+ professionals including Founder and CEO Sophie Lambin. The company is a signatory of the Climate Pledge and committed to net zero by 2030, and was awarded the SME Committed Badge in 2025. The technical stack relies on third-party AI services applied to its proprietary behavioral dataset rather than in-house model development.

Name

Kite Insights

Legal name

Kite Insights Limited

Website

https://kiteinsights.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Kite Insights is a London-based sustainability transformation consultancy founded in 2012 that helps enterprises measure workforce attitudes, deliver sustainability learning, and curate high-profile events for clients such as Schneider Electric, Microsoft, and PwC.

Ownership category

akta.pro rank

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations, Others

Revenue model

1. Learning Programs (Kite Academy): Sustainability learning programs including scalable digital modules (Kite Impact, Kite Compact), bespoke learning content, workshops, webinars, and leadership masterclasses. Revenue generated through licensing learning content to enterprise clients.
2. Assessments (SARA & AI Readiness): Survey-based assessment services measuring employee readiness. Organizations receive interactive dashboards, benchmarking data, and recommendations. Pricing likely project-based or subscription depending on organization size.
3. Event Curation & Advisory: Curated live events, debates (DEBATABLE platform), and editorial programming for corporate clients. Includes event landscape advisory, speaker selection, and messaging/scripting services.
4. Research & Thought Leadership: Research-led strategic advisory, whitepapers, reports, and issue briefs for organizations. Generates insights on sustainability and climate issues for clients.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels6 records

Core offering

Kite Insights is a sustainability and AI workforce transformation firm that helps organizations measure, build, and engage employee capabilities around climate action and AI adoption. Its portfolio centers on the proprietary Head-Heart-Hands Assessment (used for both the Sustainability Action Readiness Assessment/SARA and the AI Employee Readiness Assessment), the free AI-powered Hurd app for bottom-up employee engagement, the Kite Academy digital learning platform with modular courses, the DEBATABLE live debate platform, plus bespoke event curation and research-led advisory services delivered to enterprise clients globally.

Product overview

Kite Insights operates as a sustainability and climate transformation consultancy offering a multi-product portfolio. The core offerings include Hurd, a free AI-powered mobile application for bottom-up employee engagement on climate action; the Head-Heart-Hands Assessment suite for measuring AI and Sustainability readiness; Kite Academy, a comprehensive learning platform with modular digital courses (Kite Impact, Kite Compact, Biodiversity & Business, Circularity & Business, Water & Business, CSRD); and live learning experiences (workshops, leadership programs). Additional services include DEBATABLE (debate platform), event curation, and research and thought leadership. The products work together to provide organizations with assessment tools, learning content, and engagement platforms for workforce sustainability transformation.

Differentiator

Problem solved

Functional benefit

Brands

• Hurd: AI-powered app designed to empower employees to take meaningful action on climate and sustainability at work
• DEBATABLE.
• Head-Heart-Hands Assessment

Products and services

• Hurd A free, AI-powered mobile/web application for individual employees that provides bite-sized learning, curated toolkits, and an engaging community platform where employees can share ideas, rate their ability to act, and inspire each other with real stories of change on climate and sustainability at work.
• Head-Heart-Hands Assessment for AI Readiness A survey-based assessment tool that helps organizations understand how prepared their people are to use AI responsibly, effectively, and confidently, measuring readiness across Head (understanding, ethics, implications), Heart (confidence, motivation, trust), and Hands (practical ability to use AI tools), delivered with an interactive dashboard with team, function, and geography breakdowns and industry benchmarking.
• Head-Heart-Hands Assessment for Sustainability (SARA) The Sustainability Action Readiness Assessment (SARA) is a survey-based assessment tool that assesses employees' knowledge, engagement, and ability to act on sustainability in the context of their work, providing interactive dashboards with industry benchmarking and tailored recommendations to set baselines, benchmark workforces, identify pain points, and measure engagement program impact.
• DEBATABLE A live debate platform curated by Kite Insights that uses novel debate formats to help audiences shift from binary narratives, listen deeply, build empathy, and deepen understanding of nuances on sustainability and technology topics at events including COP and Davos in partnership with LinkedIn and The New York Times.
• Kite Academy A sustainability learning program from Kite Insights that equips employees with the knowledge, motivation, and tools for sustainable transformation, offering scalable digital learning modules, workshops, webinars, leadership programs, and masterclasses tailored to specific organizational needs.
• Kite Impact Fundamental climate and sustainability learning content under Kite Academy, split into six hour-long modules of text, infographics, videos, and multiple choice questions covering environmental and social impacts of climate change, current impacts, mitigation initiatives, and business response.
• Kite Compact A condensed version of Kite Impact focused on business action, with six lessons on the business case and opportunities for taking climate action within organizations, designed as standalone or pre-read for Kite Academy workshops.
• Biodiversity & Business A two-hour Kite Academy course exploring the opportunities for business to become nature-positive, examining dependencies on natural systems, impacts on biodiversity, and pathways to meaningful action.
• Circularity & Business A Kite Academy course exploring regenerative approaches of the circular economy, examining the linear 'take-make-discard' model, resource consumption versus planetary capacity, and how circular approaches can future-proof companies.
• Water & Business A Kite Academy primer introducing students to the basics of water stewardship and leadership, examining risks of ignoring water issues, supply chain dependencies, and opportunities for water-positive practices.
• CSRD (Corporate Sustainability Reporting Directive) A practice-based Kite Academy course delivered in partnership with Change by Degrees that demystifies the EU CSRD regulation and prepares participants for CSRD compliance, covering ESRS General, Environmental, Social, and Governance Disclosures.
• Beyond Compliance (CSRD Workshop) A two-workshop Kite Academy series that helps participants use the CSRD reporting process to catalyze strategy and build valuable data assets that streamline reporting and accelerate sustainability action.
• The Climate Fresk A collaborative, scientific workshop Kite Insights delivers as a licensed partner, in which participants reconstitute the causal links between 42 cards summarizing UN climate science and consequences, followed by debrief and discussion on actionable mitigation strategies.
• Confident Client Conversations Kite Academy workshops that simulate realistic conversations between employees and clients on sustainability issues, providing a safe space to practice and build confidence for addressing these conversations in day-to-day work.
• Sustainability at the Top (Leadership Program) Curated Kite Academy leadership programs for Boards, executive teams, and global leadership teams to build confidence, create alignment, and inspire meaningful commitments on sustainability issues.
• Event Curation Editorial programming, diverse speaker selection, messaging and scripting, audience curation, and content capture services for live events ranging from highly curated roundtables to keynotes on global stages.
• Research & Thought Leadership Research-led strategic advisory, reports and whitepapers, issue briefs, articles, blogs, multimedia content, presentations, and workshop materials for organizations seeking to make sense of and take stances on sustainability and climate issues.

Quantifiable outcome

• 83% of people want to take action on climate change in their jobs
• +3 more outcomes

Named customers7 records

Segments1 record

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability4 records

Feature4 records

Partnerships

Twelve partnerships are on record, tiered core, key and supporting.

• LinkedIncoreGTM or Marketing PartnerLinkedIn is a key partner for DEBATABLE live debates, including events at COP29 Human Development Day and other forums. LinkedIn provides platform for sustainability skills debates and co-curates content on human development and climate action in the workplace.
• The New York TimescoreGTM or Marketing PartnerEditorial partnership for live journalism sessions and debates at Davos/World Economic Forum. Kite Insights serves as editorial partner producing debate content.
• kyu HousekeyStrategic or Co-development PartnerPartnership for climate events including Climate Week NYC programming at kyu House. Co-hosts debates and discussions on climate and sustainability topics.
• The ConduitkeyStrategic or Co-development PartnerLondon-based venue and community for events including climate and health debates. Hosting debates curated by DEBATABLE.
• Change by DegreeskeyStrategic or Co-development PartnerPartnership to deliver CSRD (Corporate Sustainability Reporting Directive) digital learning course. Change by Degrees provides regulatory expertise for CSRD training content.
• World Benchmarking AlliancesupportingStrategic or Co-development PartnerConsulted for validation of the Head-Heart-Hands Assessment approach for sustainability measurement.
• The Climate FresksupportingChannel Partner/ Reseller/ DistributorLicensed delivery partner for Climate Fresk workshops - a collaborative, scientific workshop on climate change played by 350,000+ people worldwide.
• BSRkeyStrategic or Co-development PartnerCollaboration on events including BSR lunch at Davos 2025 on 'Between Two Worlds: How Should Business Thrive in Turbulent Times'. Joint programming on sustainable business transformation.
• Saint-GobainkeyStrategic or Co-development PartnerSustainable Construction Observatory partnership for curated talks and dinners at Davos. Kite curates content on built environment and sustainability goals.
• Project DandelionkeyStrategic or Co-development PartnerCo-hosting events including sessions at Skoll World Forum 2026 on civic renewal, democratic action, and heat/health topics.
• Grantham Research InstitutesupportingStrategic or Co-development PartnerPartnership for Amazon Voices event at London Climate Action Week 2026, bringing Indigenous leadership perspectives to international decision-makers.
• EYkeyGTM or Marketing PartnerHosting debates at London Climate Action Week 2026 including 'Are we investing in the wrong sustainable innovations?' curated by DEBATABLE.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Change by Degrees: CSRD-focused training and advisory firm that partners with Kite on its CSRD digital learning module; competes for the same corporate sustainability training budget.
• SustainAbility: Strategy consultancy advising corporations and investors on sustainability, ESG, and climate strategy; produces thought-leadership research and runs executive programming — closely overlapping with Kite's research, advisory, and event services.
• GlobeScan: Research-led sustainability insights and advisory firm publishing large-scale public research on consumer and employee attitudes — comparable to Kite's 'Every Job is a Climate Job' research and Head-Heart-Hands benchmarking.
• Forum for the Future: Nonprofit sustainability transformation organization running workforce capability programs, leadership development, and climate action initiatives — directly parallel to Kite Academy learning and 'Sustainability at the Top' leadership programming.
• BSR (Business for Social Responsibility): Global sustainability consultancy that works with large enterprises on ESG strategy, climate action, and human rights — directly comparable to Kite Insights' enterprise sustainability advisory practice and event curation at Davos and Climate Week.
• Climate Fresk: Collaborative climate science workshop played by 350,000+ people worldwide; Kite is a licensed delivery partner. Comparable as a peer in the bottom-up climate learning and workshop category.

Broad incumbents

• Workiva: Public SaaS platform for ESG, sustainability, and audit reporting used by large enterprises; broader in scope than Kite but addresses overlapping CSRD and sustainability reporting needs.
• Go1: Enterprise learning and training content aggregator used by large organizations globally; comparable as infrastructure for distributing workforce learning, including sustainability and compliance content.

Emerging players

• Persefoni: Climate management and accounting platform for enterprises; competes for corporate sustainability budget with a software-led approach, contrasting Kite's services-led model.
• Watershed: Enterprise climate platform combining carbon accounting with employee engagement and climate action tools; overlapping with Kite's enterprise sustainability readiness assessment and learning offerings.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/kite-insights
• Xx.com/KiteGlobal

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kite Insights