Brooklyn College
Brooklyn College is a public liberal arts college within the CUNY system, serving undergraduate and graduate students in Brooklyn, NY, with AACSB-accredited business programs and expanding AI-enabled experiential learning via an IBM partnership.
- Company typePublic
- Founded1930
- HeadquartersBrooklyn, United States
- Headcount1,001–5,000
- GTM typeB2C
- OfferingServices
What Brooklyn College does
Brooklyn College is a public liberal arts college within the City University of New York (CUNY) system, located in Brooklyn, New York, and founded in 1930. The college serves undergraduate and graduate students across multiple academic disciplines, producing 4,100+ graduates at its recent commencement. It holds AACSB accreditation for its business programs and has been recognized by Forbes (ranked #1 in a category) and U.S. News & World Report, building a brand that has accumulated over more than 90 years. Core academic products include degree programs, continuing education, and increasingly AI-enabled experiential learning delivered in partnership with IBM and through the CUNY AI Initiative, which has issued 1,700+ AI certifications system-wide. The college also operates NCAA Division III athletics and participates in teacher pipeline programs such as NYC Men Teach.
The college's business model is that of a public nonprofit institution: revenue is generated through a mix of tuition (priced materially below private NYC-area competitors), New York State and City appropriations, federal financial aid, external research grants (including NSF BUEE), and philanthropic donations. Pricing is set within the CUNY system framework rather than through market-rate negotiation. Go-to-market is driven primarily by admissions recruiting, academic reputation, and public affordability positioning; commercial partnerships (IBM, Saint Elizabeth University, NYC Men Teach) extend programmatic reach without representing material revenue channels. Strategic positioning emphasizes experiential learning, workforce-aligned credentials (notably AI), and serving New York City's working- and middle-class student base.
Underlying technology is not proprietary infrastructure; rather, Brooklyn College leverages IBM-provided tooling for AI experiential learning and participates in shared CUNY system initiatives. The college's competitive position rests on its public-affordability, accumulated brand equity, regulatory accreditation, and integration into the CUNY distribution network rather than on differentiated in-house technology. Recent strategic activity — including the CUNY $3M AI Innovation Fund award, the IBM partnership, and NCAA conference expansion with Saint Elizabeth University — indicates incremental product-line expansion rather than transformation of the underlying business model.
Brooklyn College firmographics
Firmographics- Name
- Brooklyn College
- Legal name
- Brooklyn College
- Website
- https://brooklyn.cuny.edu
- Company type
- Public
- Founded year
- 1930
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Brooklyn College is a public liberal arts college within the CUNY system, serving undergraduate and graduate students in Brooklyn, NY, with AACSB-accredited business programs and expanding AI-enabled experiential learning via an IBM partnership.
- Ownership category
- akta.pro rank
Brooklyn College industry classification
Industry- Product category
- Higher Education
- NAICS
- Colleges, Universities, and Professional Schools (6113)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Public Community Colleges (EDAHADAA)
- akta.pro secondary industry
- University/College Continuing Education (Extension) Programs (EDAAAEAA)
Keywords
Where Brooklyn College is headquartered
LocationHeadquarters
- HQ city
- Brooklyn
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Brooklyn College business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- Tuition and Fees: Public institution offering affordable education with tuition and fees funded through a combination of state appropriations, federal financial aid, and student payments.
- Grants and Government Appropriations: Brooklyn College receives state funding through CUNY system appropriations and has secured grants through the CUNY AI Initiative ($3M systemwide) and NSF-supported programs (BUEE).
- Private Philanthropy: Brooklyn College Foundation raises private donations to support student scholarships, faculty research, and programmatic initiatives.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | In-state tuition for undergraduate and graduate programs |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
Brooklyn College product offering
Product offeringCore offering
Brooklyn College is a public CUNY senior college that provides affordable undergraduate and graduate education through five academic schools covering business, education, humanities, natural and behavioral sciences, and visual/media/performing arts. The college also delivers specialized graduate programs at the Feirstein Graduate School of Cinema, the Conservatory of Music, and NSF- and IBM-supported research and AI training programs. Core academic support is delivered through the Magner Career Center, the Brooklyn College Library, and dedicated admissions offices for first-year, transfer, graduate, international, and nontraditional students.
Product overview
Brooklyn College is a public CUNY college offering undergraduate and graduate education through five academic schools: the AACSB-accredited Murray Koppelman School of Business, School of Education, School of Humanities and Social Sciences, School of Natural and Behavioral Sciences, and School of Visual, Media and Performing Arts. The college provides specialized programs including the Feirstein Graduate School of Cinema and Conservatory of Music. Academic support services include the Magner Career Center and Brooklyn College Library with comprehensive research resources. Research facilities include the Aquatic Research and Environmental Assessment Center (AREAC) and the NSF-sponsored Brooklyn Urban Ecology and Environment Program (BUEE). The college has recently launched AI initiatives through the CUNY AI Initiative, including IBM-powered experiential learning programs.
Differentiator
Problem solved
Functional benefit
Brands
- Murray Koppelman School of Business: Brooklyn's only AACSB-accredited business school within Brooklyn College.
Products and services
- Murray Koppelman School of Business
- School of Education
- School of Humanities and Social Sciences
- School of Natural and Behavioral Sciences
- School of Visual, Media and Performing Arts
- Feirstein Graduate School of Cinema
- Conservatory of Music
- Magner Career Center
- Brooklyn College Library
- Brooklyn Urban Ecology and Environment Program (BUEE) NSF-sponsored Research Experiences for Undergraduates site at Brooklyn College supporting training of ten students per year in integrative summer research on human-coupled natural systems, leveraging the Aquatic Research and Environmental Assessment Center (AREAC) and Science and Resilience Institute at Jamaica Bay.
- Aquatic Research and Environmental Assessment Center (AREAC) Hands-on experimentation laboratory and center of innovation for aquatic ecosystem sustainability science at Brooklyn College, covering fisheries and aquaculture science, environmental assessment and management, and biology and ecophysiology of aquatic organisms.
- Biology Department Life sciences department at Brooklyn College offering undergraduate and graduate degrees in biology, with faculty-led research in marine biology, microbiology, zoology, and related fields.
Quantifiable outcome
- Over 4,100 graduates from Class of 2026 completed commencement at Barclays Center.
- +3 more outcomes
Companies that use Brooklyn College
Customer profileNamed customers6 records
Segments5 records
Ideal customer profiles6 records
Brooklyn College technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability4 records
Feature4 records
Brooklyn College partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- CUNY AI InitiativecoreBrooklyn College secured multiple grants through CUNY's AI Initiative to fund interdisciplinary AI projects across business, computer science, arts, education, and student affairs, including an AI business course and IBM-powered experiential learning programs that have produced over 1,700 AI certifications.
- IBMcoreIBM powers experiential learning AI programs at Brooklyn College's Koppelman School of Business, supporting over 1,700 student AI certifications and engaging nearly 400 students in hands-on training.
- Saint Elizabeth UniversityminorSaint Elizabeth University announced it will join the newly expanded NCAA Division III conference (rebranding from the CUNY Athletic Conference) beginning in the 2027-28 academic year, bringing 12 NCAA Division III sports to the conference alongside Brooklyn College and eight other NYC-based CUNY institutions.
- CUNY (City University of New York)coreCUNY awarded $3 million to support 113 campus-led AI initiatives systemwide, including multiple projects at Brooklyn College, as part of Governor Hochul's commitment to position New York as a leader in artificial intelligence.
- Science and Resilience Institute at Jamaica BaycoreBUEE leverages the Science and Resilience Institute at Jamaica Bay as a research partner, focusing on urban sustainability and resilience alongside Brooklyn College's AREAC facility.
- NYC Mayor's Office - Young Men's InitiativeminorNYC Men Teach is a partnership between the NYC Mayor's Office, NYC Public Schools, and CUNY aimed at improving diversity in the NYC teaching workforce by adding male teachers of color. Brooklyn College serves as a CUNY campus partner providing teacher education pathways.
- NYC Public SchoolsminorNYC Public Schools partners with Brooklyn College through the NYC Men Teach program to recruit and ultimately hire Brooklyn College graduates as certified NYC public school teachers.
Scale indicators8 records
Recent moves6 records
Expansion highlights5 records
Brooklyn College competitors and assessment
Company assessmentBroad incumbents
- New York University (NYU): Large private NYC university with a School of Professional Studies and various colleges; competes for the same NYC undergraduate and graduate talent pool but at a vastly different price point and selectivity.
- SUNY Purchase: SUNY public liberal arts college with a performing arts focus; comparable in public liberal arts mission but outside NYC geography and more selective.
Direct peers
- College of Staten Island (CUNY): CUNY senior college with broad liberal arts and pre-professional programs, serving a similar commuter student population within the CUNY system.
- Lehman College (CUNY): CUNY senior college in the Bronx serving a comparable diverse, commuting undergraduate population with similar tuition and social-mobility positioning.
- Hunter College (CUNY): CUNY senior college with extensive graduate programs and AACSB-accredited business school (Silberman), competing for similar NYC undergraduates and graduate students.
- City College of New York (CCNY): CUNY senior college with a strong liberal arts and STEM focus, similar urban public mission, and comparable research-center footprint, serving overlapping NYC student demographics.
- Baruch College (CUNY): CUNY senior college heavily focused on business (Zicklin School, AACSB-accredited), competing directly with Brooklyn's Koppelman School for NYC business students and employer pipelines.
- York College (CUNY): CUNY senior college in Queens with comparable mission of providing accessible, affordable liberal arts education to a diverse urban student body.
- Queens College (CUNY): Another CUNY senior liberal arts college serving a similar NYC undergraduate population with comparable tuition structure and program mix; the closest one-to-one peer within the CUNY system.
Regional players
- SUNY Geneseo: Public liberal arts college in the SUNY system with strong value and outcomes rankings, comparable to Brooklyn College's public liberal arts positioning though in a different geography.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Brooklyn College social profiles
Digital presenceBrooklyn College compliance and trust
Trust signalCompliance1 record
Brooklyn College financial estimates
Financial estimateRevenue estimate
Valuation estimate
Brooklyn College leadership team
Management profileNumber of profiles
Profiles9 records
Brooklyn College funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Brooklyn College M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Brooklyn College
What does Brooklyn College do?
Brooklyn College is a public CUNY senior college that provides affordable undergraduate and graduate education through five academic schools covering business, education, humanities, natural and behavioral sciences, and visual/media/performing arts. The college also delivers specialized graduate programs at the Feirstein Graduate School of Cinema, the Conservatory of Music, and NSF- and IBM-supported research and AI training programs. Core academic support is delivered through the Magner Career Center, the Brooklyn College Library, and dedicated admissions offices for first-year, transfer, graduate, international, and nontraditional students.
Is Brooklyn College a public or private company?
Brooklyn College is a public company. It is classified as state government owned and is currently operating.
When was Brooklyn College founded?
Brooklyn College was founded in 1930. It employs 1,001 to 5,000 people.
Where is Brooklyn College based?
Brooklyn College is headquartered in Brooklyn, United States, in the North America region.
How does Brooklyn College make money?
Three revenue lines are on record. Tuition and Fees are the primary driver. The others are grants and Government Appropriations and private Philanthropy.
Who are Brooklyn College's main competitors?
Broad incumbents on record are New York University (NYU) and SUNY Purchase. Direct peers are College of Staten Island (CUNY), Lehman College (CUNY), Hunter College (CUNY), City College of New York (CCNY), Baruch College (CUNY), York College (CUNY) and Queens College (CUNY). SUNY Geneseo is listed as a regional player.
Does Brooklyn College have an API?
No public API is recorded for Brooklyn College.
What industry is Brooklyn College in?
Brooklyn College's product category is Higher Education. Its primary akta.pro industry code is EDAHADAA, Public Community Colleges, with a secondary code of EDAAAEAA, University/College Continuing Education (Extension) Programs. Its NAICS code is 6113 and its SIC code is 8200.