Wiefling Consulting

What Wiefling Consulting does

Wiefling Consulting, Inc. is a Redwood City, California-based solo management consulting practice founded by Kimberly M. Wiefling, M.S. The firm delivers leadership and management consulting, post-merger integration advisory, keynote speaking, workshop facilitation, and one-on-one executive coaching—often branded under the proprietary 'Scrappy' methodology—to corporate executives, leadership teams, and organizations operating in or expanding into Japan and other Asian markets. Core intellectual property centers on the Scrappy Guides book series (titles include Scrappy Project Management, Scrappy Campaigning, Turning Ideas Into Impact, Essays from the Edge, Scrappy Women in Business, Scrappy Information Security, Scrappy Business Contingency Planning, Scrappy General Management, and Inspired Organizational Cultures) together with the Global Leadership & Management Program, a six-month intensive for professionals working with Japanese companies delivered in collaboration with ALC Education.

Revenue is generated through value-based professional services engagements billed under a unique client-side satisfaction guarantee ("circle the amount and subtract it from your payment"), supplemented by retail book sales via Amazon (including a Japanese-language Scrappy PM edition on Amazon Japan), audiobook distribution through CD Baby, branded merchandise (rubber chickens, buttons), and conference keynote/workshop fees. The go-to-market model depends almost entirely on the founder's personal brand and an unusually broad content footprint—111+ blog pages, Forbes contributions, an email newsletter, active social channels, podcast appearances, SlideShare decks, and a video library (including the 14-episode "Breakthrough Leadership" series produced with Kenichi Ohmae's Business Breakthrough, Inc. for Japanese business television). The firm holds no patents, has no funding rounds, and has no disclosed parent company, subsidiary, or external equity investors.

Name

Wiefling Consulting

Legal name

Wiefling Consulting, Inc.

Website

https://wiefling.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

1–10 employees

Short description

Wiefling Consulting is a solo leadership and management consulting practice serving executives, leadership teams, and organizations expanding into Japan, built around a proprietary Scrappy methodology, a published book series, and founder-led speaking and coaching engagements.

Ownership category

akta.pro rank

Product category

Management Consulting

NAICS

Administrative Management and General Management Consulting Services (541611)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

M&A HR Advisory (Due Diligence, Integration, Carve-outs) (BPACAJAL)

Keywords

• Management consulting services
• Leadership development programs
• Executive coaching services
• Project management consulting
• Post-merger integration consulting

Headquarters

HQ city

Redwood City

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Consulting Services: Direct consulting engagements for leadership, management, project management, and M&A integration services billed on a value-based model with satisfaction guarantee.
2. Keynote Speaking: Fees for speaking engagements at conferences, corporate events, and professional gatherings.
3. Workshop Facilitation: Interactive workshop sessions for teams and organizations on leadership development and project management topics.
4. Executive Coaching: Thinking Partner Coach Sessions including Hour of Power coaching offerings for individual leadership development.
5. Book Sales: Sales of the Scrappy Guides book series through Amazon and other retail channels. Includes both authored books and co-authored compilations.
6. Digital Products: Sale of scrappy-themed products including rubber chickens, buttons, and other motivational items through the company's online store.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

Wiefling Consulting is a solo leadership and management consulting practice that helps executives, leadership teams, and organizations achieve ambitious objectives that appear impossible but are merely difficult. Core services include business leadership and management consulting, post-M&A integration, executive coaching (Thinking Partner / Hour of Power sessions), keynote speaking, and workshop facilitation. The firm specializes in working with companies operating in Japan and broader Asian markets through its Global Leadership & Management Program. The practice is anchored by the proprietary Scrappy methodology and a published Scrappy Guides book series.

Product overview

Wiefling Consulting is a professional services firm offering a portfolio of consulting services and products. The core offerings include leadership and management consulting, executive coaching, keynote speaking, and workshop facilitation. The company also publishes the Scrappy Guides™ Series of books, including titles such as Scrappy Project Management, Scrappy Women in Business, Scrappy Information Security, and other business management titles. The Global Leadership & Management Program provides intensive training for professionals working with Japanese companies. The consulting services are designed to help clients 'achieve what seems impossible, but is merely difficult,' with a focus on practical, actionable guidance.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Scrappy Project Management book among top project management books in the US since October launch
• +2 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Two partnerships are on record, tiered core and flagship.

• ALC EducationcoreStrategic or Co-development PartnerCollaboration with ALC Education on Global Leadership and Talent Development programs in Japan. The partnership includes the Global Leadership & Management Program, ALC Press English Journal Videos, and educational content distribution through ALC's network in Japan.
• Kenichi Ohmae / Business Breakthrough, Inc.flagshipStrategic or Co-development PartnerFilmed 14 episodes of 'Breakthrough Leadership' content in 2008 with Kenichi Ohmae's company. Ohmae is renowned for directing McKinsey's Japan and Asia Pacific operations and authoring popular business books. Content was produced for Japanese business television distribution.

Scale indicators2 records

Recent moves6 records

Expansion highlights3 records

Direct peers

• BTS: Strategy execution and leadership development consultancy combining simulations, workshops, and coaching. Comparable for executive workshops, strategic initiative execution, and leadership coaching at the team level.
• Baldrige Coaching & Consulting: Boutique consultancy focused on leadership excellence and performance management frameworks. Comparable as a small, methodology-driven practice competing for similar mid-market leadership engagements.
• Senn Delaney (Heidrick & Struggles): Culture transformation and leadership consulting firm specializing in M&A cultural integration. Comparable for the post-M&A team integration and culture-change segments of Wiefling's practice.

Broad incumbents

• Center for Creative Leadership (CCL): Nonprofit research and education institution specializing in leadership development. Comparable for executive education programs, leadership assessments, and intensive leadership training.
• Heidrick & Struggles: Executive search and leadership advisory firm serving senior executives globally. Comparable for C-suite coaching, leadership assessment, and organizational transformation advisory.
• Korn Ferry: Global organizational consulting firm offering leadership development, executive coaching, and M&A integration advisory. Comparable as an incumbent competitor for senior-level leadership consulting engagements and post-M&A team integration work.
• FranklinCovey: Large, established leadership and management training/consulting firm with proprietary frameworks (e.g., The 7 Habits). Comparable as a competitor for enterprise leadership development, executive coaching, and book/curriculum-based content revenue.
• DDI (Development Dimensions International): Global leadership and talent management consultancy with proprietary assessment tools and training programs. Comparable for enterprise-scale leadership development and management consulting.
• The Ken Blanchard Companies: Leadership training and consulting firm built around founder-authored content (e.g., The One Minute Manager). Closely comparable business model to Wiefling: book-based thought leadership driving corporate training and consulting revenue.

Regional players

• ALC Education Inc. Japan-based English language and business education firm and Wiefling's named partner. Comparable as a channel for global leadership content distribution in Japan and as an indirect competitor in the Japan-focused executive training market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xtwitter.com/kwiefling
• Facebookfacebook.com/kimberly.wiefling

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wiefling Consulting