East Agile
East Agile is a privately held GenAI-driven software engineering consultancy that delivers custom development using eXtreme Programming, TDD, and BDD practices. It serves startups and enterprises globally from San Francisco, Hong Kong, and Vietnam with 51-100 employees.
- Company typePrivate
- Founded2003
- HeadquartersWan Chai, Hong Kong SAR China
- Headcount51–100
- GTM typeB2B
- OfferingServices
What East Agile does
East Agile is a privately held software engineering and AI consultancy founded in 2003 and led by founder-CEO Lawrence Sinclair. The firm is operated under The Stanyan Group d/b/a East Agile, with the legal entity East Agile Limited registered in the United States and a registered address at 548 Market St., San Francisco. Headcount is reported at 51-100 employees, and the company maintains an engineering and operations footprint in Ho Chi Minh City, Vietnam alongside a Hong Kong mailing presence. The wholly-owned subsidiary BeAfar sits under the same parent structure.
The company's core offering is GenAI-driven custom software development delivered through disciplined eXtreme Programming (XP), Test Driven Development (TDD), and Behavior Driven Development (BDD) practices. East Agile targets 80-100% automated test coverage and sells its services as 'low engineering risk' and 'high reliability' consulting engagements. Customer segments span startups through enterprise, with named logos including Twitter, Samsung, The Home Depot, BBM, Indiegogo, Engine Yard, RocketFuel, ngmoco, and Tagged. Across 22 years the firm reports 121 clients and 135 projects, with cumulative venture capital raised by its clients stated at $1.5 billion. GTM is direct and consultative: prospects submit a request, the firm aligns requirements, selects engineers, and produces benchmark estimates using user stories in Pivotal Tracker that define deliverables, phases, pricing, and payment terms.
In June 2026 East Agile launched EastAgileTracker, a free AI-driven project management platform whose API is a first-class interface for AI agents (named integrations include Claude Code) to autonomously pick and create software stories, a design the company describes as Recursive Self Improvement in AI development. EastAgileTracker ships with a Python SDK, is offered free for online use, and includes full PostgreSQL export, with a planned local binary release. The product is positioned both as a standalone utility and as a top-of-funnel asset for the consulting practice. East Agile discloses no external funding rounds, revenue figures, or institutional investors.
East Agile firmographics
Firmographics- Name
- East Agile
- Legal name
- The Stanyan Group, doing business as East Agile
- Website
- https://eastagile.com
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- East Agile is a privately held GenAI-driven software engineering consultancy that delivers custom development using eXtreme Programming, TDD, and BDD practices. It serves startups and enterprises globally from San Francisco, Hong Kong, and Vietnam with 51-100 employees.
- Ownership category
- akta.pro rank
East Agile industry classification
Industry- Product category
- Software Engineering Consulting
- NAICS
- Custom Computer Programming Services (541511), Management Consulting Services (54161), Computer Systems Design Services (541512), Software Publishers (513210)
- SIC
- Services-Computer Programming Services (7371), Services-Management Consulting Services (8742), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Software Engineering & Application Modernization (BPAHAEAD)
- akta.pro secondary industries
- AI Application Enablement Platforms (Copilot/Agent Frameworks, SDKs) (HDAEANAJ), Foundational PM & Delivery Methods (Waterfall/Agile/Hybrid) (EDABAHAA)
Keywords
Where East Agile is headquartered
LocationHeadquarters
- HQ city
- Wan Chai
- HQ country
- Hong Kong SAR China
- HQ region
- Asia
Offices2 records
Markets served
East Agile business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Professional Software Engineering Services: East Agile provides professional software engineering and development consulting services. Engineers work directly with clients to deliver highly reliable products using eXtreme Programming methodologies. The engagement model involves scoping, estimation through Pivotal Tracker user stories, and phased delivery.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
East Agile product offering
Product offeringCore offering
East Agile is a GenAI-driven software engineering consultancy that places its engineers directly with clients to deliver highly reliable custom mobile and web applications using eXtreme Programming (XP), Test Driven Development (TDD), and Behavior Driven Development (BDD) practices. The firm also operates EastAgileTracker, a free, API-first project management tool that enables AI agents (such as Claude Code) to participate in product planning and software development.
Product overview
East Agile is a GenAI-driven development consultancy offering two main products/services: (1) EastAgileTracker - an AI-first project management platform that enables AI agents to participate in software planning and development through an API-first interface, and (2) AI-Driven Development consulting services where engineers deliver reliable software products using eXtreme Programming, scalable analytics, and lean product management. EastAgileTracker is available free online with export capabilities, positioned as a tool to drive client engagement with the consulting practice.
Differentiator
Problem solved
Functional benefit
Brands
- East Agile Tracker: AI-driven project management tool that allows AI agents to participate in software development planning, featuring API-first interface for integration with Claude Code and other AI agent platforms. Offered free for online use.
Products and services
- AI-Driven Development Services GenAI-driven software engineering and consulting services in which East Agile engineers work directly with clients to deliver highly reliable custom mobile and web applications using eXtreme Programming (XP), Test Driven Development (TDD), Behavior Driven Development (BDD), scalable analytics, and lean product management. Engagements are scoped via Pivotal Tracker user stories with phased deliverables, pricing, and payment terms.
- EastAgileTracker An API-first project management platform that lets AI agents participate in software planning and development alongside humans, enabling agents to pick stories to implement and create new stories through a public API (Python SDK documented). It is offered free online and is positioned to demonstrate Recursive Self Improvement in AI development workflows.
Quantifiable outcome
- 80-100% test coverage on all applications
- +1 more outcomes
Companies that use East Agile
Customer profileNamed customers9 records
Segments2 records
Ideal customer profiles2 records
East Agile technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability4 records
Feature3 records
East Agile partnerships and signals
Strategic signalScale indicators4 records
Recent moves5 records
Expansion highlights5 records
East Agile competitors and assessment
Company assessmentDirect peers
- ThoughtWorks: Global software consultancy with a deep agile/XP heritage and substantial GenAI/digital transformation practice. Closely comparable in methodology, target market, and the combination of engineering rigor with enterprise modernization.
- Pivotal Labs: Agile/XP consultancy historically tied to Pivotal Tracker — the exact tool East Agile uses for estimates. Highly comparable in engineering culture, pairing model, and startup-to-enterprise client mix.
- Andela: Global engineering talent platform connecting vetted software engineers with enterprise clients. Comparable in offshore engineering delivery model and the pitch of high-quality developers at lower cost than US-only consultancies.
- Toptal: Marketplace for elite freelance software engineers and consultants. Comparable in offering on-demand, vetted engineering talent to enterprises and startups, though delivered via a platform rather than a single firm.
- InRhythm: US-based agile engineering consultancy emphasizing XP practices, pairing, and TDD/BDD. Closely comparable in methodology, lean delivery model, and enterprise modern engineering positioning.
- XWP: Boutique engineering consultancy specializing in open-source platforms (notably WordPress VIP / enterprise CMS). Comparable as a focused, engineering-first consultancy serving both startups and enterprise with disciplined delivery.
Broad incumbents
- Globant: Large IT services and digital transformation firm with a strong AI Studio and software engineering practice. Comparable in providing outsourced engineering at scale but with a much broader portfolio and delivery footprint.
- Slalom: US-focused technology and management consultancy with delivery capabilities spanning data, engineering, and AI. Comparable in selling outcome-driven technology services to mid-market and enterprise, though much larger and broader in scope.
- Cognizant Softvision: Enterprise software engineering services arm of Cognizant focused on custom application development. Comparable in custom software engineering delivery but at much larger scale and with global delivery centers.
Emerging players
- Turing: AI-powered platform matching companies with remote software engineers. Comparable in offshore engineering delivery thesis and explicit positioning around AI-augmented developer productivity.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
East Agile social profiles
Digital presenceEast Agile financial estimates
Financial estimateRevenue estimate
Valuation estimate
East Agile leadership team
Management profileNumber of profiles
Profiles1 record
East Agile subsidiaries and ownership
Company hierarchySubsidiaries1 record
East Agile funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
East Agile M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about East Agile
What does East Agile do?
East Agile is a GenAI-driven software engineering consultancy that places its engineers directly with clients to deliver highly reliable custom mobile and web applications using eXtreme Programming (XP), Test Driven Development (TDD), and Behavior Driven Development (BDD) practices. The firm also operates EastAgileTracker, a free, API-first project management tool that enables AI agents (such as Claude Code) to participate in product planning and software development.
Is East Agile a public or private company?
East Agile is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was East Agile founded?
East Agile was founded in 2003. It employs 51 to 100 people.
Where is East Agile based?
East Agile is headquartered in Wan Chai, Hong Kong SAR China, in the Asia region.
How does East Agile make money?
One revenue line is on record: professional Software Engineering Services.
Who are East Agile's main competitors?
Direct peers on record are ThoughtWorks, Pivotal Labs, Andela, Toptal, InRhythm and XWP. Broad incumbents are Globant, Slalom and Cognizant Softvision. Turing is listed as an emerging player.
Does East Agile have an API?
Yes. EastAgileTracker provides a public API that serves as a first-class interface for AI agent integration. The API allows AI agents (such as Claude Code) to engage in software planning and coding directly through the project management tool. AI agents can use the API to pick stories to implement and also create stories, enabling recursive self-improvement in software development workflows. Developer documentation is at eastagiletracker.com.
What industry is East Agile in?
East Agile's product category is Software Engineering Consulting. Its primary akta.pro industry code is BPAHAEAD, Software Engineering & Application Modernization, with a secondary code of HDAEANAJ, AI Application Enablement Platforms (Copilot/Agent Frameworks, SDKs). Its NAICS code is 541511 and its SIC code is 7371.