Dermatology

What Dermatology does

Dermatology, Inc. is a physician-owned dermatology practice founded in 1968 in Indianapolis, Indiana, providing medical, surgical, and cosmetic dermatology care to adult and pediatric patients (12 years and older). The practice operates 10 locations across the Indianapolis metropolitan area and surrounding Indiana counties, supported by approximately 9 board-certified dermatologists (MD, FAAD) and a team of physician assistants, nurse practitioners, and a licensed esthetician. Core service lines include general medical dermatology (acne, eczema, psoriasis, rosacea, skin cancer screening), Mohs micrographic surgery for basal cell and squamous cell carcinoma, and a full cosmetic dermatology menu covering injectables (Botox, fillers), laser treatments, CoolSculpting, chemical peels, microneedling, HydraFacial, Morpheus8, Lumecca IPL, Quantum RF, dermaplaning, laser tattoo removal, and medical-grade skincare products.

The practice generates revenue through three streams: insurance-reimbursed medical and surgical dermatology services (including Medicare and Medicare Advantage), self-pay cosmetic procedures performed primarily through the Dermatology Aesthetics sub-brand at the Greenwood office, and ancillary dermatopathology reads via its wholly-owned subsidiary Mid-America Pathology Services (MAPS, est. 1997). Patient acquisition relies on physician referrals, word-of-mouth, an informational website (dermatologyinc.com), and organic social media on Facebook and Instagram, with no disclosed paid digital marketing. The practice operates an online scheduling system and patient portal but has no mobile app or disclosed technology integrations.

Ownership is structured as a physician-led group with multiple physician shareholders, explicitly positioned as independent of non-physician owners or outside investors, and there is no parent company or private equity backing disclosed. The group accepts most major insurance plans but does not accept Medicaid, offers self-pay options, and has expanded organically across central Indiana over more than 55 years under the Dermatology, Inc. brand.

Name

Dermatology

Legal name

Dermatology, Inc.

Website

https://dermatologyinc.com

Company type

Private

Founded year

1968

Operating status

Operating

Headcount range

51–100 employees

Short description

Dermatology, Inc. is a physician-owned dermatology practice founded in 1968, operating 10 locations across the Indianapolis metro area. It delivers medical, surgical (Mohs), and cosmetic dermatology services to adult and pediatric patients through nine board-certified dermatologists and a team of APPs.

Ownership category

akta.pro rank

Product category

Dermatology Services

NAICS

Offices of Physicians (except Mental Health Specialists) (621111)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Medical Laboratories (8071)

akta.pro primary industry

General & Medical Dermatology (HLAKACAA)

akta.pro secondary industries

Mohs Surgery & Skin Cancer (Dermatologic Oncology) (HLAKACAD), Procedural Dermatology (Office-Based Surgery) (HLAKACAG), Plastics / Cosmetic & Dermatologic Surgery Centers (HLAFAIAK), Dermocosmetics & Medical-Grade Skincare (CRABAAAF)

Keywords

• Medical dermatology services
• Surgical dermatology
• Cosmetic dermatology
• Skin cancer treatment
• Mohs micrographic surgery

Headquarters

HQ city

Greenwood Village

HQ country

United States

HQ region

North America

Offices10 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Medical Dermatology Services: The practice generates revenue through billable medical dermatology consultations, procedures, and treatments covered by insurance including Medicare and Medicare Advantage Plans.
2. Cosmetic Dermatology Services: Revenue from cosmetic procedures including injectables (Botox, fillers), laser treatments, chemical peels, CoolSculpting, microneedling, and other aesthetic treatments, typically paid out-of-pocket by patients.
3. Surgical Services: Revenue from surgical procedures including Mohs micrographic surgery for skin cancer removal, with billing processed through insurance.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Dermatology, Inc. is a physician-owned dermatology practice delivering medical, surgical (Mohs micrographic), and cosmetic dermatology services for skin, hair, and nail conditions. The practice operates 10 office locations in the Indianapolis metropolitan area and surrounding Indiana communities, offering care from board-certified dermatologists and advanced practice providers. It includes two wholly owned subsidiaries: Mid-America Pathology Services (MAPS) for dermatopathology analysis and Dermatology Aesthetics for cosmetic procedures.

Product overview

Dermatology, Inc. is a dermatology practice offering three core service lines: Medical Dermatology (covering conditions like acne, eczema, psoriasis, rosacea, skin cancer, and pediatric dermatology), Surgical Services (Mohs micrographic surgery for skin cancer), and Cosmetic Dermatology. The practice operates a sub-brand called Dermatology Aesthetics at their Greenwood location, which provides advanced aesthetic treatments including CoolSculpting, laser treatments (resurfacing, hair removal, tattoo removal), injectables (Botox, fillers), microneedling, chemical peels, HydraFacial, Morpheus8, Lumecca, Quantum RF, dermaplaning, and medical-grade skincare products. The practice has 10 locations in the Indianapolis area and was founded in 1968.

Differentiator

Problem solved

Functional benefit

Brands

• Dermatology Aesthetics: A cosmetic dermatology practice offering aesthetic procedures including Botox, dermal fillers, laser treatments, CoolSculpting, chemical peels, microneedling, laser tattoo removal, and skincare products. Located at Greenwood office.
• Mid-America Pathology Services (MAPS)

Products and services

• Medical Dermatology Services Comprehensive medical dermatology care covering the full spectrum of skin conditions including acne, eczema, psoriasis, rosacea, skin cancer screenings, and pediatric dermatology for patients 12 years and older.
• Surgical Services (Mohs Surgery) Mohs micrographic surgery for skin cancer removal with the highest cure rate for basal cell and squamous cell carcinoma, considered the gold standard for tissue-sparing surgery.
• Cosmetic Dermatology Services Minimally invasive and non-surgical cosmetic procedures including injectables, fillers, laser treatments, and aesthetic procedures for patients seeking elective skin enhancement.
• Botulinum Toxin Injections Botulinum toxin injections including Botox, Jeuveau, and Xeomin for reducing facial wrinkles and expression lines.
• Hyaluronic Acid Fillers Dermal fillers including Juvederm, Juvederm-Voluma, Vollure, Volbella, and Restylane for restoring facial volume and contour.
• Laser Treatments Laser treatments for acne/acne scarring, anti-aging, hair removal, hyperpigmentation, melasma, rosacea, scar treatment, spider veins, sun spots, and vascular lesions.
• CoolSculpting FDA-cleared non-invasive fat reduction treatment using cryolipolysis to freeze and eliminate stubborn fat cells without surgery.
• Chemical Peels Non-invasive derma peeling treatments for smoothing skin, reducing signs of aging, and addressing skin conditions like acne and sun damage on face, chest, hands, and neck.
• Microneedling Collagen induction therapy using fine needles to create micro-injuries, helping skin rejuvenate for treating wrinkles, scars, sun damage, and large pores.
• Laser Tattoo Removal Laser tattoo removal procedure using high-intensity light beams to break down tattoo pigment and safely remove tattoos from skin.
• Morpheus8 Radiofrequency microneedling treatment that stimulates collagen production for a more radiant, youthful appearance and defined look.
• HydraFacial Multi-step facial treatment that cleanses, exfoliates, soothes, hydrates, and protects skin for addressing fine lines, sun damage, and dull complexion.
• Laser Resurfacing DOT CO2 laser treatment using fractionated microbeams to improve skin texture, treat wrinkles from aging and sun damage, and reduce scarring.
• Dermaplaning Exfoliation treatment that removes dead skin cells and vellus hair for smoother, brighter skin appearance.
• Lumecca Intense pulsed light (IPL) treatment for reducing sun damage, age spots, and skin discoloration with minimal discomfort.
• Quantum RF Minimally invasive radiofrequency treatment that lifts, firms, and contours the jawline and lower face by targeting fat and tightening skin.
• Laser Hair Removal Laser hair removal treatment for eliminating unwanted hair on legs, arms, chest, shoulders, back, bikini area, and face.
• Dermatology Aesthetics Affiliate cosmetic dermatology practice at the Greenwood location offering advanced aesthetic treatments including CoolSculpting, laser procedures, injectables, microneedling, chemical peels, HydraFacial, Morpheus8, Lumecca, Quantum RF, dermaplaning, and medical-grade skincare products.
• Skin Care Products Dermatologist-recommended skincare products including ZO Skin Health and PCA products for maintaining youthful appearance and skin health.
• Mid-America Pathology Services (MAPS) Wholly-owned dermatopathology laboratory service for skin tissue analysis and pathology services, supporting biopsy interpretation for Dermatology, Inc. and external dermatologists.

Quantifiable outcome

• Mohs surgery offers the highest cure rate for basal cell and squamous cell carcinoma
• +1 more outcomes

Named customers5 records

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves9 records

Expansion highlights4 records

Direct peers

• Forefront Dermatology: PE-backed dermatology practice network with strong Midwest presence; offers the same medical, Mohs surgical, and cosmetic service mix and competes directly for dermatologists, referrals, and patients in Indiana-adjacent markets.
• Pinnacle Dermatology: Midwest-focused, PE-backed multi-location dermatology group with comparable medical, surgical, and cosmetic offerings; directly comparable footprint and service portfolio to Dermatology Inc.
• U.S. Dermatology Partners: Large PE-backed national dermatology platform offering medical, surgical (Mohs), and cosmetic dermatology across multiple states including Midwest markets; most direct head-to-head competitor given multi-location, multi-service-line model.
• Advanced Dermatology and Cosmetic Surgery: National dermatology platform combining medical dermatology with cosmetic/aesthetic services; matches Dermatology Inc.'s service mix and competes for cosmetic patient demand and dermatology talent.
• Schweiger Dermatology Group: Large, PE-backed dermatology practice group on the East Coast with full medical/surgical/cosmetic services; comparable physician-led multi-site model that has been expanding through acquisitions.

Others

• ZO Skin Health: Medical-grade skincare brand carried in Dermatology Inc.'s retail offerings; adjacent ecosystem partner with comparable dermatologist-channel distribution model.
• Mid-America Pathology Services (MAPS) peer labs: National dermatopathology reference labs (e.g., Quest Diagnostics, Aurora Diagnostics) that compete with Dermatology Inc.'s MAPS subsidiary for external biopsy referral volume from non-affiliated dermatologists.

Regional players

• Laser & Skin Surgery Center of Indiana: Indianapolis-based dermatology and cosmetic surgery center offering Mohs surgery, lasers, and aesthetic services; competes locally for high-end cosmetic and skin cancer patients.
• Indiana University Health Dermatology: Academic health system-based dermatology department in Indianapolis offering medical and surgical dermatology with dermatopathology; the most significant regional incumbent competing for complex referrals and resident-trained dermatologists.
• DermGroup Associates: Midwest regional dermatology practice group with multiple Indiana/Ohio locations providing medical and surgical dermatology; directly comparable in scale and service line.

Market position

Strengths5 records

Weaknesses1 record

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/dermatologyinc
• Instagraminstagram.com/dermatology_inc
• LinkedInlinkedin.com/company/dermatology-inc

Revenue estimate

Valuation estimate

Number of profiles

Profiles18 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dermatology