Bosowa Corporation

What Bosowa Corporation does

Bosowa Corporation is a privately-held, family-controlled Indonesian diversified conglomerate founded in 1973 by H.M. Aksa Mahmud and headquartered in Makassar, South Sulawesi. The group operates across at least nine sectors — automotive, property and real estate, education, energy, mining, digital technology, tourism, agribusiness, and aquaculture — anchored by capital-intensive infrastructure that includes the 2x125 MW PLTU Jeneponto coal-fired power plant, the Menara Bosowa office tower, port and logistics assets, and ISO-certified trucking operations. Following a 2023 corporate identity refresh, the company is repositioning from a regional Eastern Indonesia champion to a national-scale diversified enterprise, with international reach spanning exports to France, the United Kingdom, China, and other markets.

The business model combines B2B and B2C revenue streams across multiple verticals: energy generation under long-term PPAs with PLN; automotive sales and after-sales via dealer networks; commercial and residential property through rental and sales; education tuition across campuses and K-12 schools; telecom and digital services via the BNetID residential internet and FourNet enterprise connectivity brands; and commodity-based agribusiness and aquaculture exports. The conglomerate operates an integrated internal digital platform, Bosowa+, and is rolling out a group-wide AI and ERP transformation agenda announced in its 2026 business plan cycle.

Revenue mechanics are diversified by sector but several units are concession- or contract-based (power, telecom-enterprise, education partnerships), which provides visibility while exposing the group to counterpart and renewal risk. Go-to-market is mixed: consumer-facing via dealer and retail networks for automotive and property, institutional via government and enterprise contracts for energy, telecom, and education, and export-oriented for agribusiness and aquaculture. No consolidated revenue, headcount, or valuation disclosure is available, and the group remains privately held with no external public investors identified.

Name

Bosowa Corporation

Legal name

PT Bosowa Corporindo

Website

https://bosowa.co.id

Company type

Private

Founded year

1973

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Bosowa Corporation is a privately-held, family-controlled Indonesian diversified conglomerate founded in 1973, operating across automotive, property, education, energy, mining, digital technology, tourism, agribusiness, and aquaculture, anchored by major Eastern Indonesia infrastructure and expanding nationally.

Ownership category

akta.pro rank

Product category

Diversified Conglomerate

NAICS

Management of Companies and Enterprises (551)

SIC

Cogeneration Services & Small Power Producers (4991)

akta.pro primary industry

Refinery & Petrochemical O&M / Maintenance Outsourcing (EUAEAGAG)

Keywords

• Diversified conglomerate services
• Automotive vehicle distribution
• Higher education services
• Property development management
• Power generation operations

Headquarters

HQ city

Selatan

HQ country

Indonesia

HQ region

Asia

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Supply Chain, Marketing or Sales

Revenue model

1. Automotive Dealership: Bosowa Berlian Motor operates as authorized Mitsubishi dealer in Eastern Indonesia (KTI), selling vehicles and providing after-sales service. Revenue from vehicle sales, spare parts, and service.
2. Power Generation: Bosowa Energi operates coal-fired power plants (PLTU) with 2x125 MW capacity in Jeneponto, providing electricity to South Sulawesi and West Sulawesi. Joint venture with PT Sumberenergi Sakti Prima.
3. Property Rental and Sales: Bosowa Propertindo manages Menara Bosowa (tallest office building in Eastern Indonesia) with rental revenue at Rp150,000 per sqm/month including service charges. Also develops residential and commercial properties.
4. Educational Services: Universitas Bosowa (Unibos) and Politeknik Bosowa generate revenue from tuition fees. Bosowa School, Sekolah Alam Bosowa provide education services from kindergarten through high school.
5. Healthcare Services: Primaya Hospital provides medical services with facilities in Makassar including Primaya Hospital Hertasning.
6. Digital and Connectivity Services: Celebes Media Jaringan (BNetID) provides internet services to corporate, government and residential customers. Kreasi Binar Indonesia develops e-commerce platforms.
7. Seaweed Processing Export: Bantimurung Indah exports processed seaweed products (SRC, ATC, ATS) to European markets including France and UK, also to Argentina, China, Taiwan, Philippines. Exports minimum one 25-ton SRC container monthly.
8. Port Management: PT Siak Terminal Indonesia manages Tanjung Buton Port in Riau, handling palm shell loading/unloading with belt conveyor system. Plans to build stock pile, dry bulk warehouse, and CPO tanks on 34 hectares.
9. Mining Operations: Bosowa manages mining operations through three companies: Bosowa Tambang Indonesia (aggregates in Donggala), Bosowa Mining (nickel in Konawe), Madani Citra Mandiri (coal mining with full value chain).

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels7 records

Core offering

Bosowa Corporindo is a diversified Indonesian conglomerate that operates multiple business units selling vehicles, renting office space, running universities and schools, providing hospital care, exporting processed seaweed, generating electricity, mining aggregates/nickel/coal, supplying ready-mix concrete and cement, providing internet connectivity, and operating port logistics. The corporate umbrella integrates automotive dealership, real estate, education, healthcare, energy, mining, agribusiness, tourism, and digital technology as standalone business lines.

Product overview

Bosowa Corporation (Bosowa Corporindo) is a diversified Indonesian conglomerate operating a multi-sector business portfolio organized into distinct business units. The company functions as a platform enterprise with subsidiaries spanning: Automotive (Bosowa Berlian Motor as Mitsubishi dealer, Bosowa Trans transportation), Property (Bosowa Propertindo, Bosowa Beton), Education (Universitas Bosowa, Politeknik Bosowa, Bosowa School), Energy (LPG storage, power generation), Mining (Bosowa Tambang Indonesia, Bosowa Mining, Madani Citra Mandiri), Digital & Technology (Celebes Media Jaringan/BNetID internet services, Kreasi Binar Indonesia/KBI software developer with Keranjang Belanja marketplace), Tourism (Bosowa Wisata Indonesia), and Agribusiness/Aquaculture (Bantimurung Indah seaweed processing, Bosowa Isuma fish/shrimp farming). The Digital & Technology division provides internet connectivity and software solutions, while the BNetID subsidiary offers enterprise and residential internet services including FourNet for government/institutional clients and 2BeHome fiber optic for homes. Kreasi Binar Indonesia developed Keranjang Belanja (Kerbel), Eastern Indonesia's first marketplace with 9 local language integration.

Differentiator

Problem solved

Functional benefit

Products and services

• Bosowa Berlian Motor Vehicle Dealership Authorized Mitsubishi dealership selling new vehicles, spare parts, and after-sales service across Eastern Indonesia (KTI) with showroom and Regional Training Center.
• Menara Bosowa Office Space Rental Premium office space rental at Menara Bosowa at Rp150,000 per sqm/month inclusive of service charges and facilities, serving corporate tenants seeking premium addresses in Makassar's CBD.
• Universitas Bosowa (Unibos) Higher Education Higher education institution in Makassar offering undergraduate and graduate programs as part of the Bosowa Education network.
• Politeknik Bosowa Vocational Education Vocational and diploma education institution providing applied technical and professional programs to students in Eastern Indonesia.
• Bosowa School K-12 Education K-12 formal education plus Sekolah Alam Bosowa (nature school) programs serving students from kindergarten through high school.
• Primaya Hospital (Makassar Global Awal Bros) Healthcare Services Inpatient and outpatient hospital medical services delivered through Primaya Hospital facilities including Primaya Hospital Hertasning in Makassar.
• Bantimurung Indah Seaweed Processing and Export Seaweed processing producing Semi Refined Carrageenan (SRC) Powder, ATC (Alkali Treated Cottonii), and ATS (Alkali Treated Spinosum) for food, pharmaceutical, and cosmetic industries, exported to France, UK, China, Taiwan, Philippines, and Argentina.
• Bosowa Isuma Aquaculture Products Aquaculture production of milkfish, Nile tilapia, white snapper, carp, vannamei shrimp, black tiger shrimp, and Gracilaria seaweed across approximately 150 hectares with output up to 120 tons per year.
• PLTU Jeneponto Power Generation Coal-fired power generation (PLTU) with 2x125 MW capacity in Jeneponto, supplying electricity to South Sulawesi and West Sulawesi via joint venture with PT Sumberenergi Sakti Prima.
• Bosowa Tambang Indonesia Aggregate Mining Crushed stone and aggregate mining in Donggala, Central Sulawesi, producing large-sized Gunung Kuari Stone for construction materials supply.
• Bosowa Mining Nickel Ore Operations Nickel ore exploration and extraction operations in Konawe, Southeast Sulawesi.
• Madani Citra Mandiri Coal Mining Coal mining operations handling the full value chain from land clearing through to coal transport and barge loading.
• Bosowa Beton Ready-Mix Concrete Ready-mix concrete production incorporating up to 40% fly ash (power plant by-product) for improved durability and reduced emissions, supplied to construction projects.
• Bosowa Semen Maros Cement Production Cement production and distribution serving construction and infrastructure customers.
• BNetID Internet Services (FourNet and 2BeHome) Internet connectivity services through Celebes Media Jaringan under the BNetID brand, with FourNet serving institutional/government clients and 2BeHome serving residential subscribers.
• Keranjang Belanja (Kerbel) E-commerce Marketplace E-commerce marketplace platform developed by Kreasi Binar Indonesia, originating from Eastern Indonesia with unique integration supporting 9 regional languages for inclusive local commerce.
• Bosowa Wisata Indonesia Tourism Services Tourism management offering beaches, islands, speedboat and cruise maritime transportation, restaurants, and food services in South Sulawesi including Pulau Panambungan.
• Tanjung Buton Port Operations (PT Siak Terminal Indonesia) Port and terminal management at Tanjung Buton, Riau on 34 hectares handling palm kernel shell loading via belt conveyor with plans for stock pile, dry bulk warehouse, and CPO tanks.
• Bosowa Trans Transportation and Logistics Transportation and logistics services through Bosowa Trans and PT Mallomo (BTrans trucking), serving cargo movement across the group's operating regions.

Quantifiable outcome

• Bosowa Beton reduces air emissions by utilizing 40% fly ash in concrete production
• +3 more outcomes

Named customers5 records

Segments7 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Ten partnerships are on record, tiered core and minor.

• Universitas Negeri Jakarta (UNJ)coreStrategic or Co-development Partner · 10 June 2026Bosowa Education (Yayasan Bosowa Bina Insani) signed partnership agreement with UNJ to develop Labschool in Bekasi, West Java. This extends the existing collaboration with UNJ's established Labschool network, marking the third Bosowa school on Java island after Bogor and Cilegon locations.
• PT KambriaminorGTM or Marketing Partner · 1 January 2026Partnership for 'Sepasang Sepatu, Berjuta Mimpi' shoe donation program targeting school children in Maros, distributing 482 pairs of shoes in South and Central Sulawesi.
• PT Krama Yudha Tiga Berlian MotorcoreChannel Partner/ Reseller/ Distributor · 18 April 2024Joint inauguration of Regional Training Center (RTC) at Bosowa Berlian Motor, authorized Mitsubishi dealer for Eastern Indonesia.
• World Medicine İlaç Sanayi ve Ticaret Anonim ŞirketicoreStrategic or Co-development Partner · 1 January 2024Bosowa Corporindo signed MoU with Turkish pharmaceutical company World Medicine for business cooperation, marking strategic expansion into healthcare sector partnerships.
• WSG University PolandminorStrategic or Co-development Partner · 23 February 2023Universitas Bosowa signed MoU with WSG University Poland and Universitas Dhyana Pura Bali to support accreditation and institutional development.
• Universitas Dhyana Pura BaliminorStrategic or Co-development Partner · 23 February 2023MoU signing with Universitas Bosowa for accreditation support and institutional development.
• BUMD Kabupaten SiakcoreStrategic or Co-development Partner · 1 January 2019Joint port management partnership with regional government-owned enterprise (BUMD) Kabupaten Siak and PT Samudera Siak for development of Tanjung Buton Port facilities.
• PT Samudera SiakcoreStrategic or Co-development Partner · 1 January 2019Port development joint venture partner for Tanjung Buton Port operations.
• PT Bosowa Bandar IndonesiacoreStrategic or Co-development Partner · 1 January 2019Port management subsidiary of Bosowa Group for Tanjung Buton Port development.
• PT Sumberenergi Sakti Prima (SSP)coreStrategic or Co-development Partner · 1 January 2015Joint venture partner with Bosowa Energi for construction of PLTU Jeneponto power plant (2x125 MW capacity). SSP brings experience in power plant development.

Scale indicators8 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• Astra International: Indonesia's largest diversified conglomerate with automotive distribution (Toyota, Daihatsu), financial services, mining, and infrastructure. Most directly comparable to Bosowa on automotive dealership + multi-sector diversification profile.
• Indika Energy: Indonesia-listed diversified energy and resources group with coal mining, energy services, and logistics. Closely comparable to Bosowa Energi (PLTU Jeneponto) and mining operations (coal, nickel).
• Bukit Asam: Indonesia state-linked coal mining company with integrated coal logistics and power generation. Comparable to Bosowa's coal mining (Madani Citra Mandiri) and PLTU power generation assets.
• Ciputra Group: Indonesian conglomerate focused on property development, real estate, education (Universitas Ciputra), and healthcare. Directly comparable to Bosowa's property (Menara Bosowa) and education (Universitas Bosowa) verticals.
• Vale Indonesia: Major Indonesian nickel mining company operating in Sulawesi. Directly comparable to Bosowa Mining's nickel operations in Konawe, Southeast Sulawesi.

Broad incumbents

• Sinar Mas Group: Diversified Indonesia conglomerate spanning pulp/paper, palm oil, financial services, real estate, and digital (via Sinar Mas Digital). Comparable to Bosowa's horizontal diversification across unrelated sectors.
• Lippo Group: Indonesian conglomerate with significant presence in property (Lippo Karawaci), healthcare (Siloam Hospitals), education (Univ of Pelita Harapan), and digital services. Strong overlap with Bosowa's property + healthcare + education verticals.
• Bakrie & Brothers: Indonesian conglomerate spanning energy (Bumi Resources coal), mining, property, media, and telecom. Comparable to Bosowa's energy + mining + media-adjacent footprint.
• MNC Group: Indonesian conglomerate spanning media (MNC Media), financial services (MNC Bank), and digital services. Comparable to Bosowa's digital ventures (BNetID, Keranjang Belanja) and conglomerate structure.

Regional players

• Samator Group: Indonesian industrial gas and conglomerate with operations across Eastern Indonesia. Comparable to Bosowa's diversified industrial presence in Sulawesi and Eastern Indonesia.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@bosowacorporindo
• Facebookfacebook.com/profile.php?id=100095502163063
• Instagraminstagram.com/bosowa.corporindo

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Subsidiaries28 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bosowa Corporation