Asia United Bank
Asia United Bank is a Philippine universal bank serving retail consumers, SMEs, corporates, and overseas Filipino workers through branch, ATM, mobile, and HelloMoney e-wallet channels, offering deposits, loans, digital payments, cash management, remittance, and trade finance.
- Company typePublic
- Founded1997
- HeadquartersPasig, Philippines
- Headcount501–1,000
- GTM typeB2B and B2C
- OfferingServices
What Asia United Bank does
Asia United Bank Corporation (AUB, PSE: AUB) is a publicly listed universal bank in the Philippines, headquartered in Pasig City and operating since 1997 with an IPO in 2013. As of December 2025, AUB reported total assets of P435 billion, a loan portfolio of P276 billion (+13% YoY), deposits of P349 billion (+12% YoY, with CASA comprising 71%), and consolidated net income of P12.7 billion (+12% YoY), translating into a 20% ROE, 3.1% ROA, and a 0.38% NPL ratio with 115% coverage. Capital adequacy (CAR 19.11%, CET1 18.39%) and liquidity (LCR 140.87%, NSFR 129.34%) sit well above Bangko Sentral ng Pilipinas minimums.
AUB operates a dual physical-digital distribution model serving four primary segments: retail consumers, SMEs and corporates, overseas Filipino workers (OFWs), and digital-first/unbanked customers. The technology stack centers on the AUB Mobile App, the HelloMoney e-wallet (6M+ users, target 6.5M by 2026), and the BizKit cash-management suite for business clients. HelloMoney supports QRPh interoperability, InstaPay/PESONet transfers, microinsurance via Singlife Philippines, government benefits disbursement (SSS, Pag-IBIG), Treasury bill investing via HelloInvest, and cross-border QR payments through Alipay+ in 60+ countries. BizKit provides CheckBanker, Collection Payment, Payroll Organizer, Virtual Debit Card, POS Cashout, and eGov modules for corporate cash management. GintongHatid delivers remittance services across 40+ countries through 10,000+ cash pickup locations and correspondent banks including J.P. Morgan, Standard Chartered, Wells Fargo, and Bank of China.
The bank's revenue is primarily net interest income (P18.4B in 2025, +10% YoY) from lending products (commercial, home, motor vehicle, salary), supplemented by fee-based income (P4.8B, +8% YoY) from transactions, remittances, PayMate, trust operations, credit cards, and HelloMoney. Sub-brands include HelloMoney, HelloInvest, GintongHatid, BizKit, AUB PayMate, Hello Pag-IBIG, and RediMoney. Subsidiaries Asia United Leasing and Finance Corporation (AULFC) and Asia Fleet Management Services Inc. (AFMSI) extend the leasing book. Operating geographies are anchored domestically in the Philippines with international reach through OFW remittance corridors and the Alipay+ network spanning East Asia, Southeast Asia, the Middle East, Europe, North America, and Oceania.
Asia United Bank firmographics
Firmographics- Name
- Asia United Bank
- Legal name
- Asia United Bank Corporation
- Website
- https://aub.com.ph
- Company type
- Public
- Founded year
- 1997
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Asia United Bank is a Philippine universal bank serving retail consumers, SMEs, corporates, and overseas Filipino workers through branch, ATM, mobile, and HelloMoney e-wallet channels, offering deposits, loans, digital payments, cash management, remittance, and trade finance.
- Ownership category
- akta.pro rank
Asia United Bank industry classification
Industry- Product category
- Universal Banking
- NAICS
- Commercial Banking (52211), Credit Card Issuing (52221), Depository Credit Intermediation (5221)
- SIC
- State Commercial Banks (6022), Personal Credit Institutions (6141)
- akta.pro primary industry
- SME Deposits & Business Accounts (Operating, Savings, CDs) (FSABABAC)
- akta.pro secondary industries
- Mass-Market Consumer Deposit Banking (Checking/Savings) (FSABAAAA), Credit Cards & Revolving Credit (FSABAAAC)
Keywords
Where Asia United Bank is headquartered
LocationHeadquarters
- HQ city
- Pasig
- HQ country
- Philippines
- HQ region
- Asia
Offices2 records
Markets served
Asia United Bank business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- Net Interest Income: Primary revenue driver from interest-earning assets including commercial loans, home loans, motor vehicle loans, and other credit facilities. Driven by 13% expansion in loan portfolio to P276 billion in 2025.
- Fee-Based Income: Transaction fees from fund transfers (InstaPay, PESONet), credit card transactions, remittance services, trust operations, HelloMoney transactions, AUB PayMate merchant payments, and other branch-related services. Non-interest income increased 8% to P4.8 billion in 2025.
- Deposit-Based Income: Interest expense management through CASA (Current Account/Savings Account) deposits. CASA grew 25% to P279 billion, comprising 71% of total deposits of P349 billion, enabling low funding costs.
- Leasing Income: Operating and financial leasing through subsidiary Asia United Leasing and Finance Corporation (AULFC) for equipment and motor vehicles.
- Digital Financial Services: Revenue from e-wallet services, microinsurance partnerships (Singlife Philippines), government benefits disbursement (SSS), and cross-border payments through HelloMoney.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | PESONet Fund Transfer - Minimum P100,000 per transaction |
| Transaction based/ take rate | Pay-as-you-go | InstaPay - Maximum P50,000 per transaction |
| Transaction based/ take rate | Pay-as-you-go | HelloInvest Treasury Bills - Minimum P10,000 investment |
Go-to-market motion3 records
Distribution channels8 records
Marketing channels6 records
Asia United Bank product offering
Product offeringCore offering
Asia United Bank is a publicly listed universal bank in the Philippines offering deposit accounts, loans, credit cards, treasury and trust products, trade financing, leasing, and digital wallets (HelloMoney, Hello Pag-IBIG). It serves retail consumers, SMEs, corporates, and overseas Filipino workers through branches, mobile and online banking, the BizKit corporate cash management suite, and the GintongHatid remittance network.
Product overview
Asia United Bank operates as a universal bank offering a comprehensive platform of financial products organized across deposit accounts, digital wallets, lending solutions, cash management services, payment solutions, trade finance, and remittance. The core digital ecosystem centers on the AUB Mobile App, HelloMoney e-wallet (with over 6 million users), and BizKit cash management platform. HelloMoney serves as the primary consumer digital wallet with international payment capabilities via Alipay+ and features HelloInvest for treasury investments. BizKit provides enterprise cash management with CheckBanker, Collection Payment, Payroll Organizer, and POS Cashout modules. The bank supports payment interoperability through QRPh, InstaPay, and PESONet. Credit products include motor vehicle loans, home loans, salary loans, and commercial lending. The GintongHatid remittance service targets overseas Filipino workers globally. AUB also offers trade financing, leasing services, and manages foreclosed properties for sale.
Differentiator
Problem solved
Functional benefit
Brands
- HelloMoney: Mobile e-wallet application enabling fund transfers, payments, savings, microinsurance, and international payments via Alipay+. Target of 6.5 million users by 2026.
- HelloInvest
- GintongHatid
- BizKit
- AUB PayMate
- RediMoney
- Hello Pag-IBIG
Products and services
- Savings Account Interest-bearing deposit account for individuals with access through branches, ATMs, and online/mobile banking channels.
- Current Account
- Time Deposit
- Other Currency Accounts
- HelloMoney
- Hello Pag-IBIG
- HelloInvest In-app investment feature within HelloMoney enabling users to invest in government-backed Treasury bills (91-day T-bills) with a minimum investment of P10,000, providing predictable, fully government-backed returns via a fully digital onboarding flow.
- Motor Vehicle Loans
- Home Loans
- Salary Loans
- Commercial Loans
- Treasury Products
- Trust Products
- BizKit
- Credit Cards
- AUB PayMate
- GintongHatid
- Trade Financing
- AUB Leasing
- ADA Facility
- InstaPay
- PESONet
- QRPh
Quantifiable outcome
- P12.7 billion net income (2025), up 12% YoY - record profitability
- +6 more outcomes
Companies that use Asia United Bank
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles5 records
Asia United Bank technology and API
TechnologyTechnology focussed No
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability2 records
Feature6 records
Asia United Bank partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core.
- TerraPay Holdings LimitedcoreSend Money Abroad feature partnership enabling HelloMoney users, especially overseas Filipinos, to transfer funds quickly, securely, and affordably to recipients across the globe.
- Alipay+corePartnership enabling HelloMoney scan-to-pay functionality at 60+ country merchants. Expands HelloMoney global acceptance to include mainland China, Japan, Hong Kong, South Korea, Malaysia, Singapore, and 48+ European and international destinations.
- Singlife PhilippinescorePartnership to bring microinsurance benefits to millions of Filipinos through HelloMoney e-wallet. Enables HelloMoney users to access insurance products, targeting the Filipino working-class demographic with affordable coverage.
- Social Security System (SSS)coreIntroduction of SSS Pay Card allowing over 40 million SSS members to receive benefits, loan proceeds, and pension via AUB's HelloMoney app. Strategic partnership for financial inclusion of government pension recipients.
- Philippine Statistics Authority (PSA)coreFirst bank in Philippines to adopt PSA's selfie biometric eVerify for KYC checks. Enables national ID authentication for digital account opening, supporting banking access expansion to unbanked population.
- J.P. MorgancoreCorrespondent bank for U.S. Dollar payments. Awarded AUB with U.S. Dollar Clearing Elite Quality Recognition for STP excellence in 2024 and 2025.
- Standard Chartered BankcoreCorrespondent bank for international payments. Awarded AUB with STP Diamond Excellence (USD) and Platinum Excellence (EUR) awards. Oldest international bank in the Philippines.
- Wells Fargo BankcoreCorrespondent bank for USD, EUR, CHF, and GBP settlements supporting international wire transfers.
- Bank of AmericacoreCorrespondent bank for USD and JPY settlements supporting cross-border payment processing.
- MasterCardcoreCard network partnership for credit and debit card services enabling AUB card products globally.
Scale indicators19 records
Recent moves7 records
Expansion highlights5 records
Asia United Bank competitors and assessment
Company assessmentDirect peers
- China Banking Corporation: Mid-sized Philippine universal bank of similar asset tier to AUB, offering full retail, commercial, and treasury services; relevant comparable for product mix and growth trajectory.
- Bank of the Philippine Islands (BPI): Major Philippine universal bank offering retail deposits, commercial lending, credit cards, and digital banking; directly comparable to AUB's core franchise with a longer operating history and larger deposit base.
- Metropolitan Bank & Trust Company (Metrobank): Top-tier Philippine universal bank competing in retail and commercial banking; directly comparable to AUB in product mix, with greater scale in corporate and SME lending.
- BDO Unibank: Largest Philippine universal bank with full retail, commercial, and digital banking operations; competes directly with AUB in deposits, loans, and digital wallets, but at roughly 10x AUB's asset base.
- Rizal Commercial Banking Corporation (RCBC): Mid-tier Philippine universal bank of comparable scale to AUB, competing across deposits, consumer loans, and digital banking; relevant peer for benchmarking growth and digital strategy.
- UnionBank of the Philippines: Philippine universal bank with aggressive digital transformation strategy including its own mobile app and e-wallet; competes directly with AUB's HelloMoney for digital-first retail customers.
- Security Bank Corporation: Mid-sized Philippine universal bank with retail, commercial, and digital banking operations; similar asset profile to AUB and directly competing in SME and consumer segments.
- Philippine National Bank (PNB): Mid-tier Philippine universal bank with similar asset scale, government ownership history, and full retail/commercial banking offering; closest direct peer by tier to AUB.
Emerging players
- Maya Bank (Voyager Innovations / PLDT): Philippine digital bank and e-wallet with 40M+ users, backed by PLDT and KKR; emerging digital-only competitor challenging AUB's HelloMoney for digital-first and unbanked segments.
- GCash (Mynt / Globe Fintech Innovations): Philippine e-wallet leader with 60M+ users backed by Globe Telecom and Ant Group; competing emerging player with much larger user base and stronger digital wallet positioning than AUB's HelloMoney.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Asia United Bank social profiles
Digital presenceAsia United Bank financial estimates
Financial estimateRevenue estimate
Valuation estimate
Asia United Bank leadership team
Management profileNumber of profiles
Profiles12 records
Asia United Bank subsidiaries and ownership
Company hierarchySubsidiaries2 records
Asia United Bank funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Asia United Bank M&A and investment
M&A and investmentM&A
Investments2 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Asia United Bank
What does Asia United Bank do?
Asia United Bank is a publicly listed universal bank in the Philippines offering deposit accounts, loans, credit cards, treasury and trust products, trade financing, leasing, and digital wallets (HelloMoney, Hello Pag-IBIG). It serves retail consumers, SMEs, corporates, and overseas Filipino workers through branches, mobile and online banking, the BizKit corporate cash management suite, and the GintongHatid remittance network.
Is Asia United Bank a public or private company?
Asia United Bank is a public company. It is classified as public and is currently operating.
When was Asia United Bank founded?
Asia United Bank was founded in 1997. It employs 501 to 1,000 people.
Where is Asia United Bank based?
Asia United Bank is headquartered in Pasig, Philippines, in the Asia region.
How does Asia United Bank make money?
Five revenue lines are on record. Net Interest Income is the primary driver. The others are fee-Based Income, deposit-Based Income, leasing Income and digital Financial Services.
Who are Asia United Bank's main competitors?
Direct peers on record are China Banking Corporation, Bank of the Philippine Islands (BPI), Metropolitan Bank & Trust Company (Metrobank), BDO Unibank, Rizal Commercial Banking Corporation (RCBC), UnionBank of the Philippines, Security Bank Corporation and Philippine National Bank (PNB). Emerging players are Maya Bank (Voyager Innovations / PLDT) and GCash (Mynt / Globe Fintech Innovations).
Does Asia United Bank have an API?
Yes. AUB provides API-based integrations for its cash management services. The BizKit platform includes APIs for CheckBanker (https://www.aub.com.ph), eGov integration (https://www.bancnetonline.com/egov), and real-time transaction reporting via API integration. The Collection Payment facility offers API integration for custom reports and data exchange. The remittance service GintongHatid is described as a highly integrated remittance facility with online platform capabilities. However, no formal public API documentation portal or developer portal URL is explicitly listed in the available sources.
What industry is Asia United Bank in?
Asia United Bank's product category is Universal Banking. Its primary akta.pro industry code is FSABABAC, SME Deposits & Business Accounts (Operating, Savings, CDs), with a secondary code of FSABAAAA, Mass-Market Consumer Deposit Banking (Checking/Savings). Its NAICS code is 52211 and its SIC code is 6022.