Amalgamated Plantations

Name

Amalgamated Plantations

Legal name

Amalgamated Plantations Private Limited

Website

https://amalgamatedplantations.co.in

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

101–250 employees

Ownership category

akta.pro rank

Product category

Tea Production and Manufacturing

NAICS

Coffee and Tea Manufacturing (311920)

SIC

Agricultural Production-Crops (100)

akta.pro primary industry

Tea Blending & Flavoring (AFAFADAG)

akta.pro secondary industries

Tea (Leaf, Bagged, Instant, Concentrates) (CRADAHAE), Coffee, Tea & Cocoa Trading/Wholesale (AFAIAKAD)

Keywords

• Tea production
• Tea manufacturing
• Contract packeting
• Tea estates
• Verified carbon credits

Headquarters

HQ city

Kolkata

HQ country

India

HQ region

Asia

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Tea Production and Manufacturing: Annual production of 42 million kilograms of tea from 25 tea estates (21 in Assam and 4 in Dooars, West Bengal). Produces CTC, Orthodox, Green, and Organic tea varieties. Factories located at all estates for manufacturing.
2. Tea Packeting Services: Four tea packeting centres for consumer packs for other branded tea companies, providing packeting services to the industry.
3. Consumer Tea Sales (The Tea Cove): Direct-to-consumer sales of branded tea products through e-commerce marketplaces including Amazon, Flipkart, and BigBasket.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Amalgamated Plantations is India's second largest tea producer, manufacturing CTC, Orthodox, Green, and Organic tea varieties across 25 estates (21 in Assam, 4 in Dooars, West Bengal) with an annual production of approximately 42 million kilograms. The company operates four packeting centres providing contract tea-packeting services to other branded tea companies, and sells its own consumer brand 'The Tea Cove' through e-commerce platforms such as Amazon, Flipkart, and BigBasket.

Product overview

Amalgamated Plantations is India's second largest tea producer, operating a vertically integrated tea business. The company manages 25 tea estates (21 in Assam and 4 in Dooars, West Bengal) with factories at each estate for manufacturing CTC, Orthodox, Green, and Organic tea varieties, producing approximately 42 million kilograms annually. The company operates under a platform-plus-services model, combining bulk tea production with contract packeting services for other branded tea companies (4 packeting centres), and a consumer brand called 'The Tea Cove' sold through e-commerce channels including Amazon, Flipkart, and BigBasket. Additionally, the company generates Verified Carbon Units through afforestation projects registered under VERRA, demonstrating diversification into environmental commodity products.

Differentiator

Problem solved

Functional benefit

Brands

• The Tea Cove: Consumer tea brand operated by Amalgamated Plantations sold through Amazon, Flipkart, and BigBasket.

Products and services

• Bulk Tea (CTC, Orthodox, Green, Organic) Bulk tea produced by Amalgamated Plantations across 25 tea estates in Assam and Dooars, West Bengal, totalling approximately 42 million kilograms annually. Includes CTC, Orthodox, Green, and Organic tea varieties, with factories located at every estate. Sold to wholesale/industrial customers and as input to the company's own consumer brand.
• The Tea Cove Direct-to-consumer tea brand under Amalgamated Plantations, offering CTC, Orthodox, Green, and Organic tea varieties through e-commerce marketplaces. Targeted at individual household consumers in India.
• Contract Tea Packeting Services B2B tea packeting service provided through four dedicated packeting centres, supporting consumer-pack operations for other branded tea companies on a contract basis.
• Verified Carbon Units (VCUs) Carbon credits generated through afforestation projects across tea estates in Assam and North Bengal, registered under VERRA (VCS ID 4989), representing greenhouse gas emission reductions from plantation of tree species alongside tea cultivation.

Quantifiable outcome

• 42 million kilograms annual tea production
• +2 more outcomes

Named customers4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core and minor.

• Small Tea GrowerscoreStrategic or Co-development PartnerPartnership with around 100,000 Small Tea Growers for sourcing green leaves which provide livelihood to those households. This is a key supply chain partnership ensuring reliable green leaf supply.
• VERRAminorStrategic or Co-development PartnerVCS Project 4989: Afforestation Project in the Tea Estates of Amalgamated Plantations in Assam and North Bengal, India. APPL is claiming carbon credits under VERRA's Verified Carbon Standard for greenhouse gas emission reductions.

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Tata Consumer Products: Parent/associate of Amalgamated Plantations and the largest branded tea company in India (Tata Tea, Tata Tea Gold, Kanan Devan). Comparable as India's dominant CPG tea player with both estate operations and major consumer brands.
• Hindustan Unilever (Brooke Bond): India's largest packaged tea brand owner (Brooke Bond, Red Label, Taj Mahal, Lipton India). Comparable as the dominant buyer of bulk tea and the primary off-taker for North Indian estates like APPL's.
• Twinings (Associated British Foods): Global premium tea brand sourcing single-origin and blended teas internationally. Comparable as a major global off-taker of premium Indian Orthodox and specialty teas produced by estates like APPL's.

Direct peers

• Harrisons Malayalam: Indian plantation company operating tea estates in South India with diversified crop base. Comparable as an estate-based tea producer of similar scale operating in the same broad plantation economics.
• Wagh Bakri Tea Group: One of India's largest packaged tea companies with captive estate sourcing. Comparable as a vertically integrated tea producer-marketer operating at scale in the Indian market.
• Williamson Magor Group: Indian conglomerate with significant tea plantation exposure via Indian Tea & Packaging, including estates in Assam. Comparable on bulk tea estate operations and B2B supply to branded companies.
• Goodricke Group: Major Indian bulk tea producer with estates in Assam, Dooars, and Darjeeling, owned by the Camellia Plc group. Comparable across estate operations, regional exposure, and tea category mix.
• McLeod Russel India: Historically India's largest tea producer, operating bulk tea estates in Assam and West Bengal. Most directly comparable to APPL in estate count, regional concentration, and bulk CTC/Orthodox production.
• KDHP (Kanan Devan Hills Plantations): Tata Group-associated tea producer in Munnar, Kerala, also majority employee-owned. Highly comparable on employee-shareholder model, Tata heritage, and estate-based tea production.

Emerging players

• Dilmah: Vertically integrated single-origin tea producer and brand from Sri Lanka with growing global sustainability positioning. Comparable as a vertically integrated estate-to-cup tea player with strong sustainability credentials.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/AmalgamatedPlantations

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Amalgamated Plantations