Prismatik
Prismatik is a Sydney-based technology consultancy that delivers embedded digital teams, product innovation (Labs), technology consulting, and talent acquisition services to mid-market and enterprise clients in Australia.
- Company typePrivate
- Founded2013
- HeadquartersSydney, Australia
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Prismatik does
Prismatik Pty Ltd is an Australian technology consultancy founded in 2013 by Rob Morris and headquartered at Level 16, 175 Pitt Street in Sydney's central business district. The firm operates four integrated service pillars: Teams (embedded purpose-built digital teams working alongside client in-house staff), Labs (product innovation covering design thinking, customer research, MVP development, CX/UX/UI design, and agile product management), Consulting (business problem identification and technology solution development), and Talent (recruitment process improvement, employer branding, and digital talent acquisition). Its stated client base spans 102 customers across 156 engagements, with visible logos covering major enterprise names such as Qantas, ANZ, Tata Group, Macmillan Publishers, Scentre Group, and MYOB, alongside growth-stage startups including SafetyCulture, Hivery, Ordermentum, and SheSafe.
Prismatik firmographics
Firmographics- Name
- Prismatik
- Legal name
- Prismatik Pty Ltd
- Website
- https://prismatik.com.au
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Prismatik is a Sydney-based technology consultancy that delivers embedded digital teams, product innovation (Labs), technology consulting, and talent acquisition services to mid-market and enterprise clients in Australia.
- Ownership category
- akta.pro rank
Prismatik industry classification
Industry- Product category
- Technology Consulting Services
- NAICS
- Management Consulting Services (54161), Administrative Management and General Management Consulting Services (541611), Computer Systems Design and Related Services (54151), Custom Computer Programming Services (541511)
- SIC
- Services-Management Consulting Services (8742), Services-Engineering, Accounting, Research, Management (8700), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Business Process & Digital Transformation Consulting (BPAEAAAD)
- akta.pro secondary industries
- Digital & Technology Transformation Consulting (BPAHACAH), Strategy & IT Advisory (BPAEAAAA)
Keywords
Where Prismatik is headquartered
LocationHeadquarters
- HQ city
- Sydney
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Prismatik business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D
Revenue model
- Teams: Provides flexible, purpose-built digital teams of highly motivated specialists embedded alongside client's in-house teams. Revenue generated through team staffing and project delivery engagements.
- Labs: Product innovation services including customer research, MVP development, CX/UX/UI design, digital transformation strategy, venture architecture, and agile product management.
- Consulting: Technology consulting to help identify business problems, audit technical systems, and develop solutions combining technology, software, people and communications.
- Talent: Talent acquisition and retention services including recruitment process improvement, HR software assessment, talent pool development, automation, and staff engagement strategy.
Go-to-market motion3 records
Distribution channels2 records
Marketing channels6 records
Prismatik product offering
Product offeringCore offering
Prismatik is a Sydney-based technology consultancy that delivers four integrated service pillars: Prismatik Teams (purpose-built digital specialists embedded inside client teams), Prismatik Labs (product innovation, design thinking, MVP development and agile product management), Prismatik Consulting (technology audits, problem identification and solution design), and Prismatik Talent (recruitment process improvement and digital talent acquisition). Services are sold as professional engagements to mid-market and enterprise clients undertaking digital transformation.
Product overview
Prismatik is a technology consultancy (not a software product company) offering four integrated service pillars: Teams for embedding purpose-built technology professionals alongside client teams; Labs for end-to-end product innovation from idea to market with design thinking methodology; Consulting for problem identification and technology solution development; and Talent for attracting, hiring, and retaining exceptional digital talent. Services are designed to work together as a comprehensive approach to digital transformation.
Differentiator
Problem solved
Functional benefit
Products and services
- Prismatik Teams A flexible, purpose-built team delivery model in which highly motivated digital professionals are embedded alongside a client's in-house team to accelerate technology delivery across multiple technical specialties. Designed for mid-market and enterprise clients seeking fast, effective technology delivery without building permanent headcount.
- Prismatik Labs Product innovation service that covers design thinking, customer research and testing, MVP development, lean product methodology, CX/UX/UI design, digital transformation strategy, venture architecture, and agile product management from idea validation through to production. Targeted at growth-stage startups and enterprises launching new digital products.
- Prismatik Consulting Expert guidance to identify and solve business problems, including auditing existing systems, identifying technical and systemic challenges, and developing technology solutions that align with business goals by combining technology, software, people and communications. Targeted at mid-market and enterprise clients facing new business challenges.
- Prismatik Talent Talent acquisition and retention services including recruitment process improvement, HR software evaluation, talent pool development, automation of hiring workflows, interview and onboarding optimisation, employer reputation management, and staff engagement strategy. Designed for organisations struggling to attract and retain digital talent.
Quantifiable outcome
- 100% success rate in hiring the right candidate for Springday
- +1 more outcomes
Companies that use Prismatik
Customer profileNamed customers15 records
Segments3 records
Ideal customer profiles3 records
Prismatik technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Prismatik partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered minor.
- EY (Ernst & Young)minorEY has come on board as a desk sponsor for the TSL Blockchain Hub relaunch at Tank Stream Labs' York Street address.
- CanYaminorPrismatik advises CanYa, an Australian blockchain project, as part of their blockchain advisory services.
- AutonomousminorPrismatik advises Autonomous Group Australia, an Australian blockchain project.
- 8x ProtocolminorPrismatik advises 8x Protocol, an Australian blockchain project.
- PaasificaminorPrismatik advises Paasifica, an Australian blockchain project.
- Tank Stream Labs - TSL Blockchain HubminorPrismatik has sponsored a desk at the TSL Blockchain Hub from its inception in May 2018. The hub provides free co-working desks for blockchain solopreneurs and visiting teams, combined with talks to foster community discussions. Prismatik's Adriana Belotti serves as Marketing and Community Supernode for the hub.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Prismatik competitors and assessment
Company assessmentDirect peers
- Versent: Australian-founded digital and cloud engineering consultancy (acquired by Accenture) delivering embedded teams, platform engineering, and cloud transformation to ANZ enterprise—a near-direct peer on geography, service mix, and target customer profile.
- Thoughtworks: Global technology consultancy that designs, builds, and delivers software through embedded agile teams—closely comparable to Prismatik's Teams and Labs offerings in scale and methodology, with an established Australia/Asia-Pacific delivery presence.
- Elabor8: Australian boutique technology consultancy applying agile, lean, and design thinking to enterprise digital transformation; highly comparable to Prismatik's Labs product in methodology and target mid-market/enterprise buyer.
- Slalom: Mid-market and enterprise-focused consulting firm with dedicated ANZ offices; comparable to Prismatik in targeting digital transformation, embedded delivery pods, and regional enterprise clients (including major Australian brands).
- Mantel Group: Australian technology consultancy offering data, digital, and engineering services to mid-market and enterprise clients; close peer on domestic focus, service breadth, and customer segment.
- Thoughtbot: Product design and development consultancy that embeds senior practitioners with client teams to deliver digital products; comparable to Prismatik's Labs and embedded Teams offerings on design-thinking, agile, and product engineering dimensions.
- AND Digital: UK-headquartered technology consultancy famous for its 'ANDers' embedded engineering model—a near mirror of Prismatik's Teams pillar, with comparable boutique scale and client-centric delivery ethos.
Broad incumbents
- Accenture: Global professional services incumbent with a large Digital/Technology Transformation practice serving many of the same enterprise verticals as Prismatik (ANZ banks, airlines, retailers); competes with Prismatik at the larger end of the mid-market and enterprise DX engagements.
- Capgemini Invent: Global consulting and digital transformation arm of Capgemini serving large Australian enterprises on technology-enabled business change; broad incumbent competing for similar DX mandates as Prismatik.
- Deloitte Digital: Big Four digital practice offering strategy, consulting, and technology implementation across Australian enterprise—including competing for the same ANZ/Qantas/Scentre-class transformation deals Prismatik pursues.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Prismatik social profiles
Digital presencePrismatik financial estimates
Financial estimateRevenue estimate
Valuation estimate
Prismatik leadership team
Management profileNumber of profiles
Profiles8 records
Prismatik funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Prismatik M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Prismatik
What does Prismatik do?
Prismatik is a Sydney-based technology consultancy that delivers four integrated service pillars: Prismatik Teams (purpose-built digital specialists embedded inside client teams), Prismatik Labs (product innovation, design thinking, MVP development and agile product management), Prismatik Consulting (technology audits, problem identification and solution design), and Prismatik Talent (recruitment process improvement and digital talent acquisition). Services are sold as professional engagements to mid-market and enterprise clients undertaking digital transformation.
Is Prismatik a public or private company?
Prismatik is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Prismatik founded?
Prismatik was founded in 2013. It employs 11 to 50 people.
Where is Prismatik based?
Prismatik is headquartered in Sydney, Australia, in the Oceania region.
How does Prismatik make money?
Four revenue lines are on record. Teams are the primary driver. The others are labs, consulting and talent.
Who are Prismatik's main competitors?
Direct peers on record are Versent, Thoughtworks, Elabor8, Slalom, Mantel Group, Thoughtbot and AND Digital. Broad incumbents are Accenture, Capgemini Invent and Deloitte Digital.
Does Prismatik have an API?
No public API is recorded for Prismatik.
What industry is Prismatik in?
Prismatik's product category is Technology Consulting Services. Its primary akta.pro industry code is BPAEAAAD, Business Process & Digital Transformation Consulting, with a secondary code of BPAHACAH, Digital & Technology Transformation Consulting. Its NAICS code is 54161 and its SIC code is 8742.