Koas

What Koas does

Koas (코아스) is a privately held South Korean office and workspace furniture manufacturer founded in 1992 (over 40 years of operating history per company self-description), headquartered in Seoul's Yeongdeungpo-gu and operating four regional branches in Gwangju, Daejeon, Daegu, and Busan. The company designs, manufactures, and installs workspace furniture for corporate enterprises, government and public institutions, educational bodies, healthcare facilities, and individual/SOHO consumers. The named customer base spans Hyundai Motor, Samsung Life Insurance, LG Electronics Magok, NH Bank, KDB Industrial Bank, POSCO E&C, Seoul National University Hospital, Seoul Metropolitan Office of Education, Tech University of Korea, Hanyang University Dormitory, and the Mongolian Embassy in Seoul, plus international deliveries via overseas subsidiaries (Samsung SDS Vietnam).

The product portfolio spans nine categories — office desks and workstations, panel systems, cabinets, executive furniture, meeting tables, lounge seating, training and seminar furniture, office and executive chairs, hospital furniture, and dormitory solutions — with proprietary differentiators including synchronized-tilt, knee-tilt, and back-tilt seating mechanisms; the INSPIRE bench series with spine storage; the modular NEXIS 200 and V6 systems; electric height-adjustable HILO desks; and a registered patent on the KARTA EX tilt-range adjustment mechanism. The current technology positioning centers on PHYSICAL AIoT FURNITURE branded as Calm Stand — IoT-integrated office furniture marketed as smart-office infrastructure — together with the 2026-launched Aether chair series. Recognition includes Korea Good Design selections (2014, 2020, 2024), the BACH chair's selection for the 2010 G20 Seoul Summit chairman's chair, KOTRA's Next-Generation World-Class Product designation, and a 2017 Minister of SMEs Award for the INSPIRE Bench series.

Koas runs a vertically-segmented enterprise field-sales force organized by customer type (corporate, government, hospital, non-metropolitan) supported by regional showrooms and a D2C e-commerce portal (KOAS SHOP) for SMB and individual buyers. Government demand is captured via Korea's public procurement platform (나라장터), and pricing is quotation-based with bundled installation and after-sales service; the company reported a 3,854% year-over-year increase in Q1 2026 net profit. Strategic activity through 2025-2026 included the AIoT product launch, the Aether chair, a startup-space partnership with Hallym University's Station C, selection for the Nara Market Expo AI exhibition hall, and an Etron share divestiture.

Name

Koas

Legal name

(주)코아스

Website

https://ikoas.com

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

251–500 employees

Short description

Koas is a privately held South Korean office and workspace furniture manufacturer (founded 1992) producing modular workstations, ergonomic seating, executive systems, and AIoT-integrated smart furniture for corporations, government, healthcare, and education.

Ownership category

akta.pro rank

Product category

Office Furniture

NAICS

Office Furniture (including Fixtures) Manufacturing (3372), Showcase, Partition, Shelving, and Locker Manufacturing (337215)

SIC

Office Furniture (2520), Partitions, Shelvg, Lockers, & Office & Store Fixtures (2540)

akta.pro primary industry

Home Office Furniture Retail (Desks, Office Chairs, Bookcases, Filing/Storage) (CRAIAAAD)

akta.pro secondary industries

Office Furniture & Workspace Accessories Retail (CRALABAE), Workplace Technology & Smart Office Support (Room Booking Systems, IT/AV Liaison) (IMAIALAK)

Keywords

• Office furniture
• Workspace solutions
• Ergonomic seating
• Height-adjustable desks
• Modular workstations

Headquarters

HQ city

Yeoksamdong

HQ country

South Korea

HQ region

Asia

Offices5 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Operations, Supply Chain, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Office Furniture Sales: Koas generates revenue through the sale of office furniture including desks, chairs, storage systems, panel systems, meeting tables, lounge furniture, healthcare furniture, educational furniture, and home office products. Revenue is primarily one-time hardware sales to enterprises, government agencies, educational institutions, and healthcare facilities. The company also offers professional installation and after-sales services.
2. Online E-commerce (KOAS SHOP): A dedicated online shopping portal (koasshop.com) sells furniture directly to consumers and small businesses.
3. Public Procurement / Government Contracts: Koas participates in public procurement markets (나라장터), supplying furniture to government offices and public institutions through competitive bidding.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Koas designs, manufactures, and distributes a comprehensive portfolio of office and workspace furniture including desk systems, panel systems, cabinet storage, executive furniture, meeting tables, lounge seating, ergonomic office chairs, healthcare/hospital furniture, training and educational furniture, and dormitory furniture. The company sells primarily to Korean enterprises, government agencies, universities, and hospitals via direct field sales, with a secondary direct-to-consumer channel through its KOAS SHOP e-commerce portal. Recent product development emphasizes AIoT-integrated smart furniture such as the Calm Stand (PHYSICAL AIoT FURNITURE) line.

Product overview

Koas (코아스) is a Korean office furniture manufacturer offering a comprehensive portfolio of workspace solutions. The company provides desk systems (INSPIRE, V6, HILO, SLICK, NEXIS, FRECO), panel systems (K600, K200, K250, K500), cabinet systems, and executive furniture (CONTEMPO, KRATON, SUPREMO, MORPHEUS, MENTOR). Supporting furniture includes meeting tables (PLACE ONE, EXPLORER, INSIGHT), lounge seating (DSF sofas, SYMPHONY), training furniture (ATHENA, FOCUS), and diverse seating solutions across office chairs, executive chairs, multi-use chairs, and public seating. The company also offers healthcare furniture, work tools/accessories, Agile Studio flexible workspaces, and dormitory solutions. An AI chatbot is available for customer support through KakaoTalk.

Differentiator

Problem solved

Functional benefit

Products and services

• NEXIS 200 Workstation System
• INSPIRE Bench Series with Spine Storage
• HILO Height-Adjustable Desk System
• V6 Cabinet System
• PHYSICAL AIoT FURNITURE (Calm Stand)
• KARTA EX Executive Chair Series
• BACH Executive Chair
• TALK Executive Chair Series
• INTELLO Executive Furniture Series
• Flexible Storage System
• PLACE ONE Executive Meeting Table
• Aether (에테르) Office Chair
• Hospital & Healthcare Furniture
• MINT Dormitory Furniture
• Agile Studio Flexible Workspace Solution
• Office Environment Consulting (withkoas.com)

Quantifiable outcome

• 3,854% year-over-year increase in Q1 2026 net profit

Named customers25 records

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• 한림대학교 Station C (Hallym University Station C)minorStrategic or Co-development PartnerKoas partnered with Hallym University's Station C startup support facility to implement its full-cycle startup space solution, demonstrating Koas' ability to provide comprehensive workspace solutions for startup ecosystems.

Scale indicators2 records

Recent moves5 records

Expansion highlights7 records

Direct peers

• Fursys: Fursys is one of Korea's largest office furniture manufacturers with a comprehensive product portfolio spanning desks, chairs, partitions, and storage systems sold to enterprises, government, and education. Directly comparable to Koas in target market, product breadth, and B2B enterprise sales motion across Korea.
• Daechang Furniture (대창가구): Daechang is a long-established Korean furniture manufacturer offering office, educational, and institutional furniture with direct enterprise sales coverage in Korea. Closely comparable to Koas on product mix, vertical coverage, and Korean institutional customer base.
• Hanssem (한샘): Hanssem is a leading Korean home and office furniture brand with both B2C showrooms and B2B enterprise offerings. Comparable to Koas in product range and Korean market leadership, with a stronger direct-to-consumer retail footprint than Koas.
• Ilsung Furniture (일성가구): Ilsung is a Korean office and institutional furniture manufacturer serving enterprises, schools, and public institutions. Comparable to Koas on Korean B2B focus and product portfolio including office, education, and public-sector segments.
• Livart (리바트): Livart is a Korean household and office furniture brand with both retail and B2B channels. Comparable to Koas in Korean furniture market presence and overlap on home-office and office furniture categories.

Broad incumbents

• Steelcase: Steelcase is the world's largest office furniture manufacturer with global enterprise reach. Comparable to Koas on office furniture product category and enterprise B2B motion, though at vastly greater scale and with multinational customer base.
• Haworth: Haworth is a global office furniture manufacturer with strong enterprise and architectural interiors presence. Comparable to Koas on modular workstation systems and enterprise B2B sales to large corporations.
• Herman Miller (MillerKnoll): Herman Miller is a premium global office and contract furniture manufacturer, known for ergonomic seating and systems furniture. Comparable to Koas on office seating R&D, ergonomic workstation systems, and enterprise contract sales.

Regional players

• Okamura Corporation: Okamura is a leading Japanese office furniture manufacturer with deep enterprise and government customer base in Japan. Comparable to Koas on product portfolio, ergonomic engineering, and Asia-Pacific B2B sales motion, though operating primarily in Japan.
• Itoki Corporation: Itoki is a Japanese office furniture and workspace solutions company with strong presence in Japan and selective international markets. Comparable to Koas on office furniture manufacturing, enterprise sales, and AIoT/smart workspace initiatives.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCFkAa0TrleESTf5A0LKJF9g?view_as=subscriber
• Facebookfacebook.com/koas1984
• Instagraminstagram.com/koas_official

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Koas