PwC Türkiye

What PwC Türkiye does

PwC Türkiye is the Turkish member firm of the global PwC (PricewaterhouseCoopers) professional services network, established in 1981 and headquartered in the Galataport Istanbul complex. The firm operates through five distinct Turkish legal entities covering audit, tax, management consulting, and accounting services, with physical offices in Istanbul, Ankara, İzmir, Bursa, and Eskişehir. It serves enterprise clients across financial services, technology/media/telecommunications, energy and infrastructure, industrial manufacturing, healthcare and life sciences, retail and consumer products, and automotive sectors, delivering services through named client partners and engagement teams organized by industry vertical and service line.

The firm's service portfolio spans Audit and Assurance, Tax (corporate tax certification, transfer pricing, indirect taxes, R&D incentives, international tax advisory), Digital Services (ERP transformation, cloud migration, advanced analytics, RPA, cybersecurity, Salesforce and Microsoft implementations), Deals and M&A advisory, Strategy and Management Consulting, Forensics and Compliance, Risk and Technology, Human Capital, ESG and Sustainability, and Start-up Services. Underlying technology investments include Microsoft, Salesforce, Workday, Introhive, and Iron Mountain partnerships supporting internal operations and client delivery, plus AI-related capabilities including the AI Fitness assessment framework and published AI Performance Study research. The firm also operates PwC Business School as a professional training subsidiary.

Revenue is generated through engagement-based professional services pricing with multi-year contract structures; specific fees are not publicly disclosed. Distribution is exclusively direct enterprise field-sales, supplemented by content marketing, thought leadership (CEO Survey, AI Performance Study), social media, and event-driven lead generation. The firm maintains ISO 27001 certification since December 2008 (upgraded to ISO/IEC 27001:2022) covering all audit, accounting, tax, and consulting services, and publishes annual Transparency Reports.

Name

PwC Türkiye

Legal name

PwC Bağımsız Denetim ve Serbest Muhasebeci Mali Müşavirlik Anonim Şirketi & PwC Yeminli Mali Müşavirlik Anonim Şirketi & PwC Danışmanlık Hizmetleri Anonim Şirketi & PwC Yönetim Danışmanlığı Anonim Şirketi & PwC Serbest Muhasebeci Mali Müşavirlik Limited Şirketi

Website

https://pwc.com.tr

Company type

Private

Founded year

1981

Operating status

Operating

Headcount range

5,001–10,000 employees

Short description

PwC Türkiye is the Turkish member firm of the global PwC network, providing audit, tax, consulting, deals, digital, ESG, and human capital advisory services to enterprise clients across financial services, TMT, energy, manufacturing, healthcare, retail, and automotive sectors.

Ownership category

akta.pro rank

Product category

Professional Services

NAICS

Offices of Certified Public Accountants (541211)

akta.pro primary industry

Program & Project Management (PMO) Consulting (BPAHACAL)

akta.pro secondary industries

Sustainable & Responsible Supply Chain (ESG, Scope 3) (BPAHAHAM), Compliance, Risk & Supplier Due Diligence (KYC/ESG/Sanctions) (BPAAAJAK)

Keywords

• Audit and assurance
• Tax advisory services
• Management consulting
• Digital transformation consulting
• Mergers acquisitions advisory

Headquarters

HQ city

Istanbul

Offices6 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Audit and Assurance Services: Independent audit services, financial statement audits, IFRS reporting, actuarial services, and certification services for financial and non-financial institutions.
2. Tax Services: Corporate tax certification, transfer pricing, indirect taxes, R&D tax incentives, international tax advisory, and tax reporting services.
3. Consulting and Advisory Services: Digital transformation, strategy and management consulting, M&A advisory, risk and process technology services, ESG and sustainability advisory.
4. Professional Training Services: PwC Business School provides professional education and development programs including synchronous and asynchronous training models. Services include corporate training, professional development courses in finance, tax, audit, consulting and technology.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

PwC Türkiye provides independent audit and assurance, tax advisory, digital transformation, M&A advisory, strategy and management consulting, forensics and compliance, risk and process technology, human capital, and ESG/sustainability services to public and private organizations in Turkey. Services are delivered by professional staff organized by industry vertical and service line through offices in Istanbul, Ankara, Izmir, Bursa, and Eskisehir. The firm also operates PwC Business School as a professional training subsidiary.

Product overview

PwC Türkiye is a professional services firm offering a comprehensive portfolio of audit, tax, digital, deals, strategy, forensics, risk, and human capital services. The firm operates as a multi-service consulting practice rather than a software product company. Core service lines include Denetim ve Güvence (Audit and Assurance), Vergi (Tax Services), Dijital Hizmetler (Digital Services covering ERP transformation, cloud, cybersecurity, analytics, and RPA), Şirket Birleşme ve Satın Alma (Deals and M&A), Strateji ve Yönetim Danışmanlığı (Strategy and Management Consulting), Suistimal ve Uyum (Forensics and Compliance), Risk ve Teknoloji (Risk and Technology), İnsan Yönetimi (Human Capital), ESG ve Sürdürülebilirlik (ESG and Sustainability), and Girişim Hizmetleri (Start-up Services). The firm also operates PwC Business School as a professional training subsidiary with over 36,400 participants trained across various disciplines.

Differentiator

Problem solved

Functional benefit

Brands

• PwC Business School: Professional education and training institution offering synchronous and asynchronous learning programs in areas including finance, tax, audit, consulting, and technology. Founded in October 2009; has trained over 36,400 participants across 1,835 training sessions in 17 categories with 140 instructors.

Products and services

• Denetim ve Güvence (Audit and Assurance) Independent audit, assurance, and financial statement examination services for public and private companies across sectors. Includes statutory audit, capital markets/IPO support, and actuarial services.
• Vergi (Tax Services)

Quantifiable outcome

• 36,400+ training participants served by PwC Business School
• +1 more outcomes

Segments7 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability7 records

Feature3 records

Partnerships

Five partnerships are on record, tiered core.

• Microsoft LimitedcoreTechnology or IntegrationMicrosoft provides business applications (email, documents, calendar) and Azure cloud services to PwC Türkiye. Address: Microsoft Campus, Thames Valley Park, Reading, RG6 1WG, United Kingdom.
• SalesforcecoreTechnology or IntegrationSalesforce provides customer relationship management (CRM) systems to support client engagement and relationship management operations.
• Workday LimitedcoreTechnology or IntegrationWorkday provides human resources management systems to PwC Türkiye for HR operations and employee management.
• Iron Mountain Arşivleme Hizmetleri A.Ş.coreTechnology or IntegrationIron Mountain provides document storage and archiving services. Address: Nispetiye Cad. Akmerkez B3 Blok Kat:11 Etiler Beşiktaş İstanbul Türkiye.
• PwC Network CompaniescoreStrategic or Co-development PartnerPwC network companies (each with independent legal personality) provide global IT technology and support services enabling coordinated service delivery across the PwC global network.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Deloitte Türkiye: Turkish member firm of Deloitte Touche Tohmatsu, offering audit, tax, consulting, and advisory services. Directly competes with PwC Türkiye across the same Big Four service lines and enterprise client base in Turkey.
• EY (Ernst & Young) Türkiye: Turkish member firm of Ernst & Young Global, delivering audit, tax, and advisory services. Competes head-to-head with PwC Türkiye in statutory audit, corporate tax, and transaction advisory for large Turkish corporates.
• KPMG Türkiye: Turkish member firm of KPMG International providing audit, tax, and advisory services. Direct competitor to PwC Türkiye in financial services audit, ESG assurance, and consulting engagements across Turkish enterprises.
• BDO Türkiye: Turkish member of BDO International, the global mid-tier accounting network. Competes with PwC Türkiye particularly in mid-market audit, tax, and advisory where PwC's enterprise focus leaves pricing room for BDO.
• Mazars Türkiye: Turkish member firm of Mazars, an international audit and advisory network. Overlaps with PwC Türkiye in audit, tax, and consulting for both mid-market and large enterprises in Turkey.
• Grant Thornton Türkiye: Turkish member of Grant Thornton International Ltd, providing audit, tax, and advisory services. Competes with PwC Türkiye in mid-tier audit and advisory work and increasingly in ESG and transactions.
• RSM Türkiye: Turkish member of RSM International, the sixth-largest global audit network. Competes with PwC Türkiye in mid-market audit, tax compliance, and cross-border advisory for Turkish SMEs and family-owned groups.
• Baker Tilly Türkiye: Turkish member of Baker Tilly International, providing audit, accounting, tax, and advisory services. Direct competitor to PwC Türkiye in statutory audit and tax services for mid-sized Turkish companies.

Broad incumbents

• Accenture Türkiye: Global professional services firm with a strong Turkish practice focused on technology, digital transformation, and management consulting. Adjacent competitor to PwC Türkiye's digital and consulting practices, though it does not compete in statutory audit.
• Strategy& Türkiye (PwC Strategy&): Global strategy consulting arm of the PwC network operating in Turkey. Functionally overlaps with PwC Türkiye's Strategy and Management Consulting practice but addresses top-tier strategy mandates across all industries.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/PwC_Turkey
• YouTubeyoutube.com/user/PwCTurkey
• Facebookfacebook.com/PwCTurkey
• LinkedInlinkedin.com/company/pwc_turkey
• Instagraminstagram.com/pwc_turkey

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PwC Türkiye