Selux
- Company typePrivate
- Founded1983
- HeadquartersBerlin, Germany
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
Selux firmographics
Firmographics- Name
- Selux
- Legal name
- Selux GmbH
- Website
- https://selux.com
- Company type
- Private
- Founded year
- 1983
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
Selux industry classification
Industry- Product category
- Architectural Lighting
- NAICS
- Commercial, Industrial, and Institutional Electric Lighting Fixture Manufacturing (335132), Electric Lighting Equipment Manufacturing (3351)
- SIC
- Electric Lighting & Wiring Equipment (3640)
- akta.pro primary industry
- Outdoor & Area Lighting (Street, Roadway, Parking, Flood, Sports/Architectural exterior) (IMAGAIAB)
- akta.pro secondary industries
- Industrial & Commercial Luminaires (High-bay, Low-bay, Troffers, Downlights) (IMAGAIAA), Landscape Lighting Design & Layout (HSAIAHAA), Specialty & Task/Workstation Lighting (Inspection/task lights, cleanroom/food-grade, portable work lights) (IMAGAIAK)
Keywords
Where Selux is headquartered
LocationHeadquarters
- HQ city
- Berlin
- HQ country
- Germany
- HQ region
- Europe
Offices6 records
Markets served
Selux business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Luminaire Sales: B2B hardware sales of exterior and interior LED luminaires including street lighting, bollards, columns, wall luminaires, and system luminaires. Products sold through agent network and direct project engagement.
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Selux product offering
Product offeringCore offering
Selux designs, engineers, manufactures and sells specification-grade exterior and interior LED luminaires for urban infrastructure, architectural, landscape and interior applications. Its range covers street and pedestrian-scale lighting, bollards, in-ground, wall, ceiling, pendant, recessed, perimeter, track and surface-mounted luminaires, with proprietary optical systems such as Tritec Optic and Circular Light Profiles tuned for dark-sky and nature-centric performance. The company supports municipal, commercial, hospitality, education and healthcare lighting projects through direct specification and a network of regional agents and authorized partners.
Product overview
Selux is a German lighting manufacturer offering a comprehensive portfolio of exterior and interior luminaires, smart lighting solutions, and specialized mounting systems. The product portfolio centers on architectural and urban lighting with over 40 distinct luminaire series (including Arca, Olivio, Line, Trigo, M36, Aeto, Lif, and more) complemented by mounting options (System, Post Top, Light Columns, Bollards, Catenary, Wall/Surface, Recessed, Pendant, Technical Ceiling, Perimeter, Poles). Special functions include Smart City Ready, Solar, Dark Sky/Night Sky compliance, Gobo projection, and Circular Light Profiles (Biological Red, Biological White, Adjusting White, Dynamic Ambiance, Dynamic Path) for nature-centric lighting. The offering is supported by intelligent configurators (Olivio, Line, Circular Light Profiles) and the SwiftSell agent platform. Products serve applications including road lighting, residential, public spaces, education, mental health, hospitality, and landscape design.
Differentiator
Problem solved
Functional benefit
Products and services
- Line (incl. Twist, Pure, Wall) A modular linear exterior luminaire family available in Twist, Pure and Wall variants for façade, surface and wall-mounted architectural and urban applications.
- Olivio (incl. Grande Gen5, Medio RGBW) Bollard and pedestrian-scale exterior luminaire family with Grande Gen5 and Medio RGBW variants for plazas, parks and landscape projects.
- M36 (incl. Combo, MRC Wall Washer) Modular 36-format exterior luminaire family with Combo and MRC Wall Washer variants for streets, plazas and façade illumination.
- M60 60-format exterior luminaire in Selux's modular M-series for urban and street lighting applications.
- M100 100-format exterior luminaire in Selux's modular M-series for larger-scale urban and street lighting applications.
- M125 125-format exterior luminaire in Selux's modular M-series for major urban and street lighting applications.
- MHL125 High-output 125-format exterior luminaire in Selux's modular M-series for demanding urban and roadway lighting applications.
- M130 130-format exterior luminaire in Selux's modular M-series for large-scale urban and street lighting applications.
- Trigo Exterior post-top and bollard-format luminaire within Selux's exterior product range.
- Aeto Solar-powered exterior luminaire within Selux's exterior product range.
- Aya Dark-Sky compliant exterior luminaire within Selux's exterior product range.
- Piix MRC Exterior modular luminaire within Selux's exterior product range.
- Arca Exterior architectural luminaire within Selux's exterior product range.
- Astro Exterior architectural luminaire within Selux's exterior product range.
- Avanza Exterior architectural luminaire within Selux's exterior product range.
- Beta Exterior architectural luminaire within Selux's exterior product range.
- Discera Exterior architectural luminaire within Selux's exterior product range.
- ELO Exterior architectural luminaire within Selux's exterior product range.
- Exelia Exterior architectural luminaire within Selux's exterior product range.
- Hei Exterior architectural luminaire within Selux's exterior product range.
- Inula Exterior architectural luminaire within Selux's exterior product range.
- Lanova Exterior architectural luminaire within Selux's exterior product range.
- Melli Exterior architectural luminaire within Selux's exterior product range.
- Mistella Exterior architectural luminaire within Selux's exterior product range.
- Peeta Exterior architectural luminaire within Selux's exterior product range.
- Saturn Exterior architectural luminaire within Selux's exterior product range.
- Survivor Vandal-resistant exterior architectural luminaire within Selux's exterior product range.
- Vaz Exterior architectural luminaire within Selux's exterior product range.
- Aira Exterior architectural luminaire within Selux's exterior product range.
- Alpha 2 Exterior architectural luminaire within Selux's exterior product range.
- Anatar Exterior architectural luminaire within Selux's exterior product range.
- D-Tekt Exterior architectural luminaire within Selux's exterior product range.
- Lif Exterior architectural luminaire within Selux's exterior product range.
- Lukida Exterior architectural luminaire within Selux's exterior product range.
- Sombrero Exterior architectural luminaire within Selux's exterior product range.
- Tal Exterior architectural luminaire within Selux's exterior product range.
- Tessia Exterior architectural luminaire within Selux's exterior product range.
- Trocadero Exterior architectural luminaire within Selux's exterior product range.
- Valetta Exterior architectural luminaire within Selux's exterior product range.
- Yloo Exterior architectural luminaire within Selux's exterior product range.
- Purelight Exterior indirect-lighting luminaire within Selux's exterior product range.
- M-LED Recessed Perimeter Recessed perimeter interior luminaire in the Selux M-LED range for indirect cove and perimeter interior lighting.
- M-LED Shapes Modular shaped interior luminaire in the Selux M-LED range for design-led interior applications.
- M-LED Technical Ceiling Technical ceiling interior luminaire in the Selux M-LED range for office, education and commercial interiors.
- Tritec Optic system Proprietary three-zone optical system engineered into Selux luminaires for controlled beam distribution and dark-sky friendly exterior illumination.
Quantifiable outcome
- Reduced light pollution through precision optics preventing stray light scatter
- +1 more outcomes
Companies that use Selux
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles2 records
Selux technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Selux partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- WirtekminorIn July 2024, Wirtek acquired assets from bankrupt Danish IoT company Seluxit (distinct from Selux lighting company), not a direct partnership. This news item appears to reference a different company named Seluxit that was acquired by Wirtek, expanding their clean energy sector offerings with IoT platform and EdTech solutions.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
Selux competitors and assessment
Company assessmentMarket position
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Selux social profiles
Digital presenceSelux financial estimates
Financial estimateRevenue estimate
Valuation estimate
Selux leadership team
Management profileNumber of profiles
Profiles5 records
Selux funding detail
Funding detailFunding overview
Funding rounds3 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Selux M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Selux
What does Selux do?
Selux designs, engineers, manufactures and sells specification-grade exterior and interior LED luminaires for urban infrastructure, architectural, landscape and interior applications. Its range covers street and pedestrian-scale lighting, bollards, in-ground, wall, ceiling, pendant, recessed, perimeter, track and surface-mounted luminaires, with proprietary optical systems such as Tritec Optic and Circular Light Profiles tuned for dark-sky and nature-centric performance. The company supports municipal, commercial, hospitality, education and healthcare lighting projects through direct specification and a network of regional agents and authorized partners.
Is Selux a public or private company?
Selux is a private company. It is classified as management employee owned and is currently operating.
When was Selux founded?
Selux was founded in 1983. It employs 51 to 100 people.
Where is Selux based?
Selux is headquartered in Berlin, Germany, in the Europe region.
How does Selux make money?
One revenue line is on record: luminaire Sales.
Does Selux have an API?
No public API is recorded for Selux.
What industry is Selux in?
Selux's product category is Architectural Lighting. Its primary akta.pro industry code is IMAGAIAB, Outdoor & Area Lighting (Street, Roadway, Parking, Flood, Sports/Architectural exterior), with a secondary code of IMAGAIAA, Industrial & Commercial Luminaires (High-bay, Low-bay, Troffers, Downlights). Its NAICS code is 335132 and its SIC code is 3640.