Enface
Enface is a UAE-based, private computer vision and facial recognition platform that bundles face verification, liveness detection, document OCR (193 countries), video analytics, and content moderation into a single API and SDK for developers and enterprise customers across 11 verticals.
- Company typePrivate
- Founded2019
- HeadquartersDubai, United Arab Emirates
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Enface does
Enface (legal entity: Enface FZE LLC) is a private computer vision and facial recognition platform provider founded in 2019 and headquartered in Ajman, UAE. The company operates a unified API/SDK that bundles face verification, liveness detection, document recognition across 193 countries, video analytics, face search, 3D landmarks, super-resolution, animation, deepfake, and celebrity recognition into a single integration. Its neural-network models have been independently validated by NIST FRVT testing, ranking in the global top 30 with 99.74% recognition accuracy at FAR=10^-6, and the platform supports both cloud and on-premise deployment for enterprise data residency.
The product portfolio is structured in three layers: a core platform (REST API at api.enface.ai/v1 with MIT-licensed SDK), specialized modules (Face Payments, KYC, Celebrity Recognition iOS app, Animation, 3D Face Reconstruction, Face Replacement), and 11 verticalized solution packages spanning Retail, Banking, Crypto Exchanges, E-commerce, Education, Online Cinema, Dating, Beauty, Security/CCTV, Employee Time Tracking, and Gaming. Underlying infrastructure runs on Google Cloud, with behavioral analytics (Amplitude), error monitoring (Sentry), mobile (Firebase), and attribution (AppsFlyer) layered in.
The business model combines freemium developer adoption (7,000 free image searches at $0 subscription) with usage-based and subscription monetization, plus a transactional KYC verification tier starting at $0.25 per check. Go-to-market is hybrid: API-first self-serve with self-service onboarding at platform.enface.ai, supplemented by enterprise field sales with Request Demo CTAs across vertical solution pages. Google Cloud is the primary infrastructure partner.
Enface firmographics
Firmographics- Name
- Enface
- Legal name
- Enface FZE LLC
- Website
- https://enface.ai
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Enface is a UAE-based, private computer vision and facial recognition platform that bundles face verification, liveness detection, document OCR (193 countries), video analytics, and content moderation into a single API and SDK for developers and enterprise customers across 11 verticals.
- Ownership category
- akta.pro rank
Enface industry classification
Industry- Product category
- Computer Vision / Facial Recognition Platform
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro industry
- Facial Recognition & BiometricsHardware, Technology & Telecom/Artificial Intelligence & Machine Learning/Computer Vision & Video AnalyticsAuthentication (MFA/Passwordless/Biometrics) PlatformsBusiness & Public Services/Web, Mobile & Digital Platforms/Digital Identity, Authentication & AccessMulti-Factor Authentication (MFA) & Passwordless AuthenticationHardware, Technology & Telecom/Enterprise Platforms & Databases/Identity & Access Management (IAM) & Directory Services PlatformsIntelligent Document Processing (IDP) & OCR AutomationHardware, Technology & Telecom/Enterprise Platforms & Databases/Business Process Management (BPM), Workflow & Automation Platforms
Keywords
Where Enface is headquartered
LocationHeadquarters
- HQ city
- Dubai
- HQ country
- United Arab Emirates
- HQ region
- Middle East
Offices1 record
Markets served
Enface business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations
Revenue model
- API Usage-based Pricing: Usage-based API pricing model where customers pay per image search/transactions. Free tier provides 7,000 image searches at $0 subscription fee. Additional usage billed based on consumption.
- Subscription Plans: Platform subscription with tiered pricing based on usage levels. Free start tier available. The platform mentions 'favorable tariff without a monthly fee' as advantage but has subscription components.
- KYC Verification Services: Identity verification and KYC services offered starting from $0.25 per verification, targeting crypto exchanges, banking, and financial services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free tier with 7,000 image searches |
| Subscription | Monthly | Subscription-based paid tiers |
| Usage-based | Pay-as-you-go | KYC verification at $0.25 per verification |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels5 records
Enface product offering
Product offeringCore offering
Enface provides a unified computer vision and facial recognition platform delivered via REST API and SDK. Its core offering bundles face verification, liveness detection, document recognition, content moderation, video analytics, and 10+ facial analysis capabilities (age, gender, ethnicity, emotion, eye movement) into a single integration. The platform supports both cloud and on-premise deployment, targeting developers and enterprises in banking, retail, crypto, security, and other verticals.
Product overview
EnFace is a unified computer vision and facial recognition platform providing a comprehensive set of tools for developers and enterprises. The core platform (EnFace Platform) serves as the central product, offering face verification, liveness detection, document recognition, content moderation, and video analytics via REST API and SDK with 5-minute integration time. The product portfolio includes vertical-specific solutions (Retail, Banking, Crypto, E-commerce, Education, Cinema, Dating, Beauty, CCTV/Security, Employee Time Tracking, Gaming) each tailored to industry use cases, alongside specialized modules like Face Payments, KYC verification, Celebrity Recognition App, Animation, 3D Face Reconstruction, and Face Replacement. The platform operates on-cloud and on-premise with 99.74% face recognition accuracy per NIST testing, supporting 240+ countries and 9,000+ document types.
Differentiator
Problem solved
Functional benefit
Products and services
- Enface Platform Complete computer vision and facial recognition platform providing face verification, liveness detection, document recognition, content moderation, and video analytics as a unified API and SDK for developers and enterprises, with 5-minute integration time and on-cloud or on-premise deployment.
- Face Verification Biometric identification technology that compares two face images to determine if they belong to the same person, robust against aging, glasses, and makeup variations. Used by developers building identity verification flows.
- Liveness Detection Biometric identification of real faces to determine whether an actual person is attempting account access, protecting against fraud, identity theft, and photo or video spoofing attacks.
- Content Moderation Analysis and moderation of video archives and images to identify specific people and unwanted content in advertising, movies, TV shows, social networks, streams, and games.
- Video Analytics Real-time facial recognition from video streams or surveillance camera footage for retail, transportation, state institutions, and corporate security applications.
- Face Search by Database Facial similarity search within customer photo databases, capable of matching faces despite age changes, facial hair, or different angles, with minimum recognition resolution of 30x30 pixels.
- Document Recognition and IDs OCR and facial recognition system that reads text and photos from passports and driver's licenses of 193 countries with 98% accuracy, comparing document photos against live face images for identity verification.
- Enface ID Face-based authentication system replacing passwords for ATMs, banking apps, crypto exchanges, social networks, and corporate portals, providing secure biometric login.
- Face Payments Facial recognition-based payment system linking biometric authentication to payment cards, enabling customers to pay by looking at a camera without cards or phones, used in retail environments.
- KYC Verification Automated customer identity verification combining face recognition, document verification, and liveness detection for regulatory compliance in banking, crypto, and other regulated industries, starting at $0.25 per verification.
- Celebrity Recognition App Mobile application enabling users to identify famous and public people by scanning TV screens, posters, billboards, or magazines, providing links to web sources with public information.
- Retail Solution Industry-specific facial recognition package for retail including visitor analytics (gender, age, emotions), VIP and thief identification, employee management, and face payments.
- Banking Solution Facial recognition package for the banking sector covering remote customer verification, ATM access, theft prevention, employee verification, and borrower emotional status analysis.
- Crypto Exchange Solution KYC automation and anti-spoofing detection package for cryptocurrency exchanges, enabling identity verification and liveness checks during user onboarding.
- Security and CCTV Solution Facial recognition package for smart city surveillance, missing person searches, criminal identification, smart home security with family member recognition, and black/white guest lists.
- Employee Time Tracking Solution Facial recognition-based attendance and time tracking system enabling biometric entry/exit, discipline control, delay tracking, and real-time employee monitoring across remote locations.
Quantifiable outcome
- 99.74% face recognition accuracy (NIST tested, top 30 ranking)
- +5 more outcomes
Companies that use Enface
Customer profileNamed customers3 records
Segments11 records
Ideal customer profiles5 records
Enface technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability7 records
Feature12 records
Enface partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Google CloudcoreGoogle Cloud is used as the primary data storage provider for Enface's cloud infrastructure. Enface states they use only secure places of storage such as Google Cloud. Google LLC is located in the United States of America and complies with EU-US Privacy Shield requirements.
Scale indicators9 records
Recent moves6 records
Expansion highlights5 records
Enface competitors and assessment
Company assessmentBroad incumbents
- SenseTime: Large Asian computer vision vendor with facial recognition, video analytics, and smart city deployments. Comparable in technical depth and vertical breadth but operates at much larger scale and government-tied distribution.
- Amazon Rekognition: AWS's cloud facial analysis and computer vision service. Directly overlapping face detection, verification, celebrity recognition, and content moderation capabilities, but bundled into the broader AWS ecosystem with global enterprise scale.
- Microsoft Azure AI Vision (Face API): Microsoft's enterprise face and image analysis API. Provides face detection, verification, identification, and liveness at scale, often competing for the same KYC and enterprise vision workloads as Enface within regulated industries.
- Google Cloud Vision AI: Google's general-purpose computer vision API with face detection and landmark capabilities. Although not face-verification focused, it competes for the same developer workload of embedding vision into applications and is already a partner in Enface's infrastructure stack.
Direct peers
- Kairos: US-based face recognition API with verification, identification, and demographic analysis. Competes head-to-head with Enface for SMB and enterprise developer customers embedding biometrics into apps.
- Sumsub: Identity verification and KYC/AML platform with face biometrics, liveness, and document verification. Direct competitor in crypto and fintech onboarding workflows, with stronger brand traction in EMEA.
- Megvii (Face++): One of the original face recognition API providers offering detection, comparison, search, and liveness globally. Closely mirrors Enface's API-first product surface and developer onboarding experience.
- ID.me: Identity verification and face biometrics platform with strong KYC, document verification, and liveness focus for government, healthcare, and financial services. Closely comparable to Enface's KYC and banking use cases with similar NIST-validated accuracy claims.
- Onfido: AI-based identity verification and KYC platform offering document OCR, face matching, and liveness detection. Direct competitor in the regulated banking and crypto KYC market with an enterprise SaaS GTM similar to Enface.
Emerging players
- Clarifai: Computer vision AI platform offering face detection, demographic analysis, and custom model training. Adjacent competitor with a broader CV platform footprint than Enface's face-centric focus.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Enface social profiles
Digital presenceEnface financial estimates
Financial estimateRevenue estimate
Valuation estimate
Enface leadership team
Management profileNumber of profiles
Enface funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Enface M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Enface
What does Enface do?
Enface provides a unified computer vision and facial recognition platform delivered via REST API and SDK. Its core offering bundles face verification, liveness detection, document recognition, content moderation, video analytics, and 10+ facial analysis capabilities (age, gender, ethnicity, emotion, eye movement) into a single integration. The platform supports both cloud and on-premise deployment, targeting developers and enterprises in banking, retail, crypto, security, and other verticals.
Is Enface a public or private company?
Enface is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Enface founded?
Enface was founded in 2019. It employs 11 to 50 people.
Where is Enface based?
Enface is headquartered in Dubai, United Arab Emirates, in the Middle East region.
How does Enface make money?
Three revenue lines are on record. API Usage-based Pricing is the primary driver. The others are subscription Plans and KYC Verification Services.
Who are Enface's main competitors?
Broad incumbents on record are SenseTime, Amazon Rekognition, Microsoft Azure AI Vision (Face API) and Google Cloud Vision AI. Direct peers are Kairos, Sumsub, Megvii (Face++), ID.me and Onfido. Clarifai is listed as an emerging player.
Does Enface have an API?
Yes. REST API for face recognition and computer vision operations. Provides endpoints for user authentication, token management, data source groups management, persons list management, face detection, face comparison, and face search. Supports JWT-based authentication with temporary and permanent tokens. Base URL: https://api.enface.ai/v1. License: MIT License. Documentation available at https://docs.enface.ai/. Developer documentation is at docs.enface.ai.
What industry is Enface in?
Enface's product category is Computer Vision / Facial Recognition Platform. Its primary akta.pro industry code is HDAAAEAC, Facial Recognition & Biometrics, with a secondary code of BPAMAEAE, Authentication (MFA/Passwordless/Biometrics) Platforms. Its NAICS code is 51821 and its SIC code is 7370.